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PODCAST

Compassionate Side Hustle Strategy

Rochelle Sanchez

How to infuse more compassion into your business, whether it"s having more compassion for you as the CEO or for the journey your intended customers are going through. For owners of (very) small businesses who are struggling with the online marketing and back end processes of building a brand that supports the communities you care about. Formerly "The Self-Employed Nerd."

business entrepreneurship

All Episodes

11:59

Overwhelmed with Outsourcing?

Compassionate Side Hustle Strategy ·

2023/04/03

In this episode, I share some strategies and best practices for working with your first virtual assistant without feeling overwhelmed, including starting small before you invest a ton of money into a stranger, plus different approaches to choosing what tasks to start with. My advice for being in this tricky situation is always to take it slow and make intentional decisions. Also covered: why you should NOT hire a college intern but how the concept of an intern can help you make faster decisions

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17:54

Turning Long-Form Content into Social Media Content

Compassionate Side Hustle Strategy ·

2023/03/20

A step-by-step approach on how to repurpose long-form blog content (or transcripts of audio/video content) into shorter, more engaging pieces for social media while still preserving the original message and mission. You will learn: How to repurpose long-form content into shorter formats for social media. How to stay organized so you can eventually outsource your Instagram content How to use content buckets related to your mission to build authority and build a platform that showcases your

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15:21

Outsourcing Instagram Content to a Virtual Assistant

Compassionate Side Hustle Strategy ·

2023/03/06

In my latest podcast episode, I discuss the different types of virtual assistant roles you can hire to help you grow your business. Learn how to save money by breaking down your process, the different roles of VAs, and tips for creating good habits as an entrepreneur. You will learn: How to break down your process to save money when hiring virtual assistants The different roles of virtual assistants and how they can help you stay accountable in your business Tips and tricks for finding the

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15:25

Creating Good Habits and Workflows Before Outsourcing

Compassionate Side Hustle Strategy ·

2023/02/20

You might have heard that having a virtual assistant is an essential key to success as an entrepreneur, but have you ever thought about the importance of good habits and processes before you outsource? That's exactly what we're talking about on our latest podcast episode! Tune in to learn how you can make the most out of your time, energy, and money as a solopreneur before you begin your (potentially) weeks-long search for a virtual assistant. If you're a solopreneur trying to decide if hiring a

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18:53

A Strong Start To Your Workday

Compassionate Side Hustle Strategy ·

2023/02/13

Need to infuse a little more energy and inspiration into the limited time you have to work on your business? Listen in! In this episode I run through several options that you can add to your morning routine (or for you night owls like me — your strong start routine) to breathe new life into the important work you’re doing. From journaling to audio affirmations and non-caffeinated remedies, this episode should spark a few new ideas for you! Entrepreneurs need to practice good self care, so make sure

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10:48

3 Tips to Prepare for Outsourcing

Compassionate Side Hustle Strategy ·

2023/02/06

For many solopreneurs, the process of bringing a virtual assistant into your business is a big step, especially if you have no idea how to start, if you’re not sure you can afford one, and if you’ve been burned by a VA before. This episode includes advice from a former unicorn virtual assistant turned project manager who wants to make sure you’re really ready for a VA before you hand over your hard earned dollars and start trusting a stranger to help you with your business. If you’re looking for a

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04:18

Batching, workflows, and working in advance of......

Compassionate Side Hustle Strategy ·

2022/12/26

Hi there. We're going to call this the end of season three. That's the beauty of being an indie podcaster is that I get to just stop. So what I'm actually working on right now for the new year is. Putting together a series of content that's around workflows, because I've noticed that that's something that a lot of solo preneurs need. You know, Education or assistance with, with just staying on track and knowing what you're doing and knowing what you need to do. And so I thought that it might be

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Burned out? Re-ignite Your Passion For Your Business

Compassionate Side Hustle Strategy ·

2022/12/26

Are you feeling burned out of your business? Need a process to help you re-ignite the passion, excitement, and purpose it once had? In this episode I’m covering a mind-mapping exercise that I use whenever I’m feeling disconnected from my calling or burned out in general. It takes a bit of time, but is always worthwhile to re-visit especially during self-reflective times of year like this. View the process in written format, here.

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15:41

The Emotional Toll of Launching a Business

Compassionate Side Hustle Strategy ·

2022/12/12

Topics include: When the six figure launch plans don’t work for your type of business Self Care: When the culture you live in doesn’t give you what you need, you need to give it to yourself. What we can learn from the way big box corporations are run (and what NOT to do) A totally inappropriate thing I said at the beginning of my side hustle journey A coaching framework I find helpful during dark times Transcript and additional information available at:

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12:29

No More Sales Pressure; No Need to Prove Yourself

Compassionate Side Hustle Strategy ·

2022/11/28

A quick 12 minute episode with thoughts on: The pressure of not being salesy Menstrual cycles & the alternate reality we could be living in Rooting for you whether or not you work with me Not being the nicest person all the time (thoughts on skepticism) Generational wealth and its influence on marketing, especially in the coaching industry What it feels like to have a “good” mentor “Love and prayers” and positive boss babe vibes General encouragement for your bigger vision Advice

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12:47

Embrace Your Inner RPG Nerd to If You Feel Stuck In...

Compassionate Side Hustle Strategy ·

2022/11/14

Role players, step up! If you’re an RPG nerd (TTRPG, video games, etc) then that character-building skill could come in handy if and when you feel stuck in your business. Since you’re an entrepreneur, you probably want to call the shots and make the decisions. That’s a big piece of why we build our own businesses after all, because we don’t get along well just waiting to follow someone else’s orders. In this episode, I talk about how your creative ability to craft story arcs, obstacles, and

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11:27

Don't Give Up On Your Business (The Reset Button)

Compassionate Side Hustle Strategy ·

2022/10/31

If some part of you really wants to keep going despite being burned out, in this episode I offer an alternative to shutting it all down. Being a small business owner might feel like it’s taking its toll and feeling a lot more complicated than it did at the beginning. You may want to give up on it for personal or financial reasons. Every business is as unique as the person who’s running and scaling it. You have options! Listen in for some friendly advice and encouragement for mission-driven

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10:41

Solopreneurs: Are You Anxious About Getting More...

Compassionate Side Hustle Strategy ·

2022/10/18

“Put Yourself Out There” doesn’t leave a lot of room for people with anxiety, or excessive amounts of stress, or even any kind of neurodivergence. Sure, it’s necessary to put yourself out there and be visible if you want your side hustle to scale. Here’s some gentle, friendly advice for creating content that will help you reach your ideal audience when you’re too anxious to be visible on the internet. Transcript available:

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09:10

How to Solve Your Own Problems in Your Business...

Compassionate Side Hustle Strategy ·

2022/10/03

Finding the kind of support you need at this phase of your business journey depends on what kind of support you need, and why. If you spend too much time on social media, it’s easy to get distracted from your current business priorities and deviate from your long term mission. Let’s talk about what to do BEFORE you ask for recommendations for coaches, virtual assistants, and marketing help for your business. Don’t Google or scour your Facebook Groups just yet. Take some time to a little reflection

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04:34

Learning that Facebook has opinions on my ads + other...

Compassionate Side Hustle Strategy ·

2022/07/06

The summer of learning continues! Mini updates on learning Facebook ads, learning the trumpet, and what happened to me starting a product line of artwork for Popshop Live? Sign up for co-working: https://rochellesanchez.com/resilient-coworking Say hi to me on instagram: https://instagram.com/rochellesanch

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07:46

Learning new things, sharing in real-time

Compassionate Side Hustle Strategy ·

2022/06/23

My summer of learning continues! This is update number two and I share a bit about my opinion of "investing" in Facebook ads, testing out types of social media content, learning the trumpet, and looking into PR certificates. Want to keep in touch? Find me on Instagram at https://www.instagram.com/rochellesanch and say hello!

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04:48

The Summer of Learning! Facebook Ads and Student...

Compassionate Side Hustle Strategy ·

2022/06/15

This isn't your typical CSHS episode. I'm taking a break from the "strategic" episode content and spending this summer learning things for myself. A mentor suggested I share the process, so here we are! The next few episodes will be short and personal, with me talking about my own experience learning new things as a business owner and also exploring some old and new hobbies a "yay summer vacation!" vibe. In today's short minisode, I share a bit about the online course I'm using to learn all about

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01:33

Wanna chat over the summer?

Compassionate Side Hustle Strategy ·

2022/06/06

My family got COVID so I've decided to go ahead and start our summer break early. It doesn't mean I'll be disappearing completely though, so feel free to keep in touch using the links below. I'll see you in September 2022! I'm @rochellesanch pretty much everywhere: https://www.rochellesanchez.com https://twitter.com/rochellesanch https://facebook.com/rochellesanch https://instagram.com/rochellesanch

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15:01

If You Hate Facebook, Some Content Marketing Basics

Compassionate Side Hustle Strategy ·

2022/05/11

Let's talk about how to use Facebook if you know for sure that your ideal clients are using it. Using Facebook can be a very heated topic. You may not even be using it because you've given it up. Maybe you have a burner account or you use a friend's account to be on it because you've set some boundaries for yourself because it's just not the vibe you need in your life right now, and that's cool. I'm definitely not here to try to convince you to use Facebook if you aren't already. Let's start by

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15:39

Do your looks and backdrop really matter?

Compassionate Side Hustle Strategy ·

2022/04/20

Does your backdrop really matter that much? Do you look... different? In this episode I talk about how your unique look/aesthetic sets you apart from your competitors in a good way. Showing up as yourself without filters, branded photoshoots, or a blank, professional backdrop builds trust and is the authentic way to go. Looking and being different from others is an asset and you should lean into it! For links and transcript, visit Rochelle's website!

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