PODCAST

Ecommerce: The Hammersley Brothers Ecommerce Podcast

The Hammersley Brothers

The Hammersley Brothers Ecommerce Podcast By Mark & Ian Hammersley

business marketing

All Episodes

41:48

Ecommerce: Best Split Tests Continued

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/11/22

This week, Ian and Mark continue last week's theme. Going through the most impactful split test results they have seen. They cover the value tree, positioning, trust and countdown timers. There's also a paid workshop next week that you can sign up for here https://book.hammersleybrothers.com/workshop/P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth -

33:58

The Most Amazing Split Tests Results We've Ever Seen

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/11/14

This week, Mark and Ian talk through some of the most amazing 'Oh my God' split testing results we have seen. Use these results to maximize your own ecommerce site's success. Enjoy.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the

30:53

Early Black Friday Trading Update

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/11/07

This week, we talk about how brands are handling Black Friday this year. What activity we are seeing and how to adapt to get optimum results?P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and

36:04

Ecommerce: Stop Split Testing?

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/10/25

In this episode, Ian and Mark explore the myth of 'always be split testing'. When split testing is a good idea, when it's stupid and how to get the best results either way.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide

37:41

Ecommerce: What Ecommerce Sites To Copy

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/10/18

In this episode, Ian and Mark dive into which ecommerce sites to emulate and which ones to avoid. How to tell if they know what they are doing and how to do better.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To

37:07

The Hammersley Brothers Ecommerce Model

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/10/10

Ian and Mark distill ecommerce down to what actually matters when building a profitable, scaling ecommerce brand.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce

40:32

Ecommerce: SMS Ecommerce Secrets

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/09/26

Today we unpack the amazing power of SMS in ecommerce. Use it to push your peaks and augment profits.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are

44:59

Ecommerce: Get Ready For Black Friday 2024

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/09/19

Everything you need to know to have a successful Black Friday and Holiday Season in 2024P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are

42:47

Ecommerce: Profitable Products

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/09/12

This week, we dive into a profitable product mix for ecommerce. Looking at recruitment products, back-end products, and how to choose the right products for the right market.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate

48:25

Ecommerce New Trends

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/09/04

In this podcast, we look at the new trends in ecommerce that allow our sites to achieve exponential revenue and profit growth.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with

27:40

Ecommerce: Why Ecommerce Has Fundamentally Changed

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/08/29

In this podcast, Ian and Mark talk about why ecommerce is the way it is today. How we got here and what that means for the future.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect

48:18

Ecommerce: Simple Things Scale

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/08/22

The focus of today's podcast is how simple things scale. How we often see complexity as the answer and avoid the simple answers that can grow our ecommerce sites. I hope you enjoy the session as much as we did.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

42:48

How To Buy The Right Ecommerce Site

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/08/16

In this episode, Mark and Ian talk about the types of ecommerce businesses we like to invest in or own. What we look for and what we try to avoid. Enjoy!P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce

44:08

Listeners Questions Podcast Part 2

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/08/08

Mark and Ian answer listeners' questions on Google Ads not scaling, Headless Shopify, AI Impacts in SEO and Google Ads, and more.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with

26:46

Ecommerce: Listeners Questions Podcast

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/07/26

This week, we posted a request for questions on our Facebook groups and answered them on our podcast. We cover Klaviyo flows, email marketing, and how July sales are going. Enjoy!P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the

32:24

Should I Sack My Ecommerce Team? Part 2

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/07/19

This week, Mark and Ian discuss what types of people to hire, what the process should be, and what kinds of tools to use to optimize your teams!P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group

45:12

Should I Sack My Ecommerce Team?

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/07/11

In this podcast, Mark and Ian dive into how to build the perfect team for your ecommerce business. When to hire, who to hire, and what tools to use to manage.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce

22:25

The Hunt For The Ultimate Ecom Benchmark

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/07/04

In this episode, Ian and Mark talk through their hunt for the ultimate benchmarking KPI for an ecommerce site. One that works regardless of market, cost of traffic, and margin.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate

38:49

Get Rid Of Your Advertising Budget

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/06/27

In this podcast, we look at how the concept of an advertising budget can harm results. Why brands don’t scale even if they can and how to spot whether you are making this common mistakeP.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the

44:47

Behind the Brand: Unpacking Grenade’s Online Strategy

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/06/20

Join Ian Hammersley and Cameron Goldie, Head of E-Commerce at Grenade, as they chat about the smart choices and new ideas used to quickly grow the global online sales of Grenade's high protein, low carb snack bars. If you’re into business, or marketing, or just want to hear a success story, this talk has plenty of useful tips on growing an awesome consumer brand online.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a

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Ecommerce: The Hammersley Brothers Ecommerce Podcast

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