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PODCAST

Marketer of the Month

“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!

business marketing

All Episodes

00:29:41

EPISODE 224- Localize, Optimize, Monetize: BBC's...

Marketer of the Month ·

2025/01/09

Kasia Jablonska is the Director of Digital and OnDemand at BBC Studios Ltd, overseeing product development, content strategy, and curation for B2B2C/B2C players and FAST (Free Ad-Supported Streaming Television) channels across EMEA. With executive-level expertise in commercial strategies, business development, and digital monetization, she has driven multimillion-dollar revenues and strategic partnerships at leading media companies, including Endemol Shine, NBCU, and Scripps. On The Menu: 1

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00:25:14

EPISODE 223- Big City, Big Data: CIO of Los Angeles...

Marketer of the Month ·

2024/12/27

Ted Ross is the Chief Information Officer for the City of Los Angeles and General Manager of the Information Technology Agency. With over 27 years of technology experience, he has led the delivery of IT services to 50,000 employees across 45 City departments and digital services for over 4 million residents. He has received several accolades, including the Southern California CIO of the Year ORBIE and the Los Angeles CIO of the Year awards.On The Menu:1. Transitioning from finance to technology to

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00:01:05

Snippet: Elizabeth Green, CISSP, EMEA Advisory and...

Marketer of the Month ·

2024/12/26

She discusses the pressures within large organizations that, while challenging, can drive positive outcomes. She highlights the need to break down silos between IT and legal teams to foster better collaboration and efficiency. It’s time to collapse these barriers and build stronger, more unified strategies for success! 🚀Watch the full episode here 👉⁠⁠⁠⁠https://bit.ly/4dmhksw #Outgrow #MWCBarcelona #CyberSecurity #Collaboration #DellTechnologies #BusinessEfficiency #ITLeadership #BreakDownSilos

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00:00:37

Snippet: Enno de Boer Head of Global Operations...

Marketer of the Month ·

2024/12/25

He emphasizes the importance of developing user-friendly technology and the critical need for upskilling both the workforce and management at MWC Barcelona. To stay ahead in the fast-evolving tech landscape, simplicity and continuous learning are key to driving success and innovation. 💡Watch the full episode here 👉⁠⁠⁠https://bit.ly/3Sh85Bi #Outgrow #TechInnovation #Upskilling #DigitalTransformation #McKinsey #WorkforceDevelopment #Leadership

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00:01:24

Snippet: Ariel Garten Founder of Muse by Interaxon,...

Marketer of the Month ·

2024/12/24

She highlights how Apple is set to have a strong playbook and practical use cases for VR, drawing from past successes. Ariel also reflects on Google Glass, launched 10 years ago, and anticipates that the future of VR will bring purpose-driven innovations. 🚀✨Watch the full episode here👉⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3TukdQl #Outgrow #VRInnovation #AppleVR #TechFuture #GoogleGlass #CollisionConf #TechWithPurpose #VirtualReality

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00:00:48

Snippet: Don McGuire, CMO at Qualcomm, Shared his...

Marketer of the Month ·

2024/12/22

Don shared his insights at MWC Barcelona on the power of short-form content like TikToks. He explained that these bite-sized pieces don’t need to tell the full story but are crafted to grab attention and lead users into longer, more immersive content journeys. It’s all about sparking curiosity and driving deeper engagement! Watch the full podcast to know more! 👉⁠⁠⁠⁠⁠https://bit.ly/4fu91fL #Outgrow #ContentMarketing #TikTokStrategy #AttentionEconomy #DigitalMarketing #Qualcomm #ContentJourney

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00:00:39

Snippet: Jan-Christoph Oetjen, Vice-President at the...

Marketer of the Month ·

2024/12/20

He discusses the importance of making aircraft visible to drones. By sharing flight data and routes, this initiative ensures safer skies, promoting fairness and situational awareness for drones and aircraft alike. It’s all about giving a clearer picture of what’s happening up there! 🌍✨Watch the full episode here 👉⁠⁠https://bit.ly/4e4AVNm #Outgrow #AviationTech #Drones #FutureOfFlight #EuropeanParliament #AerospaceInnovation #AirTraffic #TechSafety

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00:01:19

Snippet: Maureen N. Dunne, Ph.D., author of The...

Marketer of the Month ·

2024/12/20

She emphasizes the importance of workplace flexibility in attracting neurodivergent talent. She highlights how neurodivergent individuals are valuable contributors and exceptional leaders, bringing unique perspectives and strengths to the workplace. 🌍💡 Watch the full episode here 👉⁠⁠⁠⁠⁠https://bit.ly/3XmJSg9 #Neurodiversity #Leadership #Innovation #WorkplaceInclusion #DiversityAndInclusion #TheNextWeb #NeurodivergentTalent

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00:34:30

EPISODE 222- Brand Beats: Lessons in Cultural...

Marketer of the Month ·

2024/12/19

Andrea Faroppa is the Head of Sónar+D, the innovation and culture program within Sónar, Barcelona's renowned music festival. With over 10 years of experience in the creative industries, She is passionate about building connections between the creative sector and technological brands, institutions, and cross-disciplinary projects. She leads the development of strategic partnerships, branded content, and event production for Sónar+D, focusing on fostering the convergence of creativity, technology, and

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00:01:35

Snippet: Sandrine Pons, VP for Solution Sales &...

Marketer of the Month ·

2024/12/14

Since its launch in 2021, SAP’s platform has been delivering personalized customer journeys with content tailored to individual roles and needs. By leveraging AI and gamification, SAP creates high-value interactions that drive sustainable partnerships and innovative solutions in today’s fast-evolving world. Check out the full episode here 👉https://bit.ly/4e5zDS8 #WomenInTech #DiversityInLeadership #EmpowerWomen #TechInnovation #InclusiveTeams #WomenWhoLead

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00:00:39

Snippet: Connor Jeffers, CEO of Aptitude 8 and...

Marketer of the Month ·

2024/12/13

He talks about the challenges of adapting to new processes and how the 'aha' moment transforms frustration into excitement. Change is hard, but the moment when it all clicks makes it worth it. Listen in as we dive into those breakthrough moments where everything just works 👉https://bit.ly/4cPPqom #Outgrow #Podcast #BusinessGrowth #ProcessImprovement #ChangeManagement #Marketing

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00:00:52

Snippet: Vasco Pedro, Co-Founder and CEO of Unbabel...

Marketer of the Month ·

2024/12/12

He dives into the evolving world of content creation, predicting the rise of tools that will seamlessly translate content across multiple languages. As businesses and creators go global, this innovation will unlock new possibilities for reaching diverse audiences and breaking language barriers. Read more here 👉https://bit.ly/4iEPnPQ

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00:19:59

EPISODE 221- Marketing Smart Cities: Designing for...

Marketer of the Month ·

2024/12/11

Dr. Harpreet Seth is an accomplished academic and design professional with extensive teaching experience backed by a rich career in the design industry. She is the co-founder of INTARCH International LLC which has completed a diverse range of projects across architecture, urban, landscape, interior design, and design detailing. Her expertise makes her an influential figure in shaping future architects.On The Menu: 1. Promoting cross-discipline and cross-campus projects for holistic education. 2

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00:01:09

Snippet: Enno De Boer, Head of Global Operations...

Marketer of the Month ·

2024/12/06

He emphasizes the critical need for engineers to upskill in AI, robotics, and IoT to stay ahead in the ever-evolving tech landscape at MWC Barcelona. He advocates for focusing on applying these innovations effectively and highlights the importance of research to drive user adoption and create more intuitive user interfaces.Watch the full episode here 👉⁠⁠https://bit.ly/3Sh85Bi

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00:00:44

Snippet: Philipp Schulte, CEO of Giesecke+Devrient...

Marketer of the Month ·

2024/12/05

He emphasizes the impact of reducing waste by just 5% in logistics and explains how simple changes, like reducing container usage, can bring significant cost savings and add real value to the business.Watch the full episode here 👉⁠⁠⁠⁠⁠https://bit.ly/3WqOaSY

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00:01:16

Snippet: Subho Mukherjee, VP and Global Head of...

Marketer of the Month ·

2024/12/05

He shared how the company is now a B2B powerhouse, operating in 120 countries. Focusing on expanding connectivity and building a sustainable future, Nokia is working to bring the world closer together, one network at a time. 🌐💼Watch the full episode here 👉⁠⁠https://bit.ly/4ffwLDy

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00:00:47

Snippet: Elizabeth Green, CISSP, EMEA Advisory and...

Marketer of the Month ·

2024/11/29

She delves into the dual nature of AI. She discusses the challenges of data privacy and the potential for misinformation with generative AI but also highlights the benefits we should harness.Watch the full episode here 👉⁠⁠⁠https://bit.ly/4dmhksw

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00:00:40

Snippet: Don McGuire, CMO at Qualcomm, Addresses...

Marketer of the Month ·

2024/11/28

He delves into the challenge of keeping all stakeholders across the enterprise informed, sharing insights on how effective communication strategies can bridge the gap within large organizations.Watch the full podcast to know more! 👉⁠⁠⁠⁠https://bit.ly/4fu91fL

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00:19:28

EPISODE 220- Decoding DeFi: How Fastex Builds Trust...

Marketer of the Month ·

2024/11/28

Vakhtang Abrahamyan, CEO of Fastex, is a visionary leader at the helm of a dynamic blockchain and DeFi platform. With a focus on compliance and innovation, he spearheads Fastex’s efforts in transforming traditional finance through DeFi solutions. His expertise spans regulatory frameworks, partnerships with financial institutions, and fostering DeFi’s growth in global markets.On The Menu: 1. Brief on Fastex as an extensive Web3 ecosystem, including digital marketplace, blockchain, and native coin.2

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00:01:17

Snippet: Maureen N. Dunne, Ph.D., Author of The...

Marketer of the Month ·

2024/11/27

She takes us on a journey into the world of neurodiversity. She sheds light on different types of thinking that fuel innovation and discusses actionable steps we can take as allies to foster diversity and inclusion.Watch the full episode here 👉⁠⁠⁠⁠https://bit.ly/3XmJSg9

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