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PODCAST

The Business of Apparel

Rachel Erickson

Rachel Erickson brings her 20 years of expertise in the apparel manufacturing industry to this show to inspire you to build your best brand yet. Each week, you"ll hear from Rachel along with other industry experts who are shedding light on what is needed to build your own apparel line from scratch or to take your existing apparel brand to the next level and create sustainable and unstoppable growth. Rachel"s big emphasis on proper techniques, sustainable practices and business clarity will be sure

arts fashion & beauty

All Episodes

15:29

How to Run Your Business Like An Elite Athlete

The Business of Apparel ·

2025/02/20

How to Run Your Business Like An Elite Athlete In this episode, Rachel is channeling her inner athlete as an entrepreneur? Yes, you read that right! Rachel realized that the lessons learned on the field could transform anyone's approach to business success. This episode offers a fresh perspective on structuring ambitious goals, breaking them down into actionable steps, implementing strategies, and maintaining consistency, even when you may not be feeling like getting up and doing the thing. We also

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26:10

Struggling In Your Business? This One is For You

The Business of Apparel ·

2025/02/13

Struggling In Your Business? This One is For You In this episode, Rachel is raw and real. The struggles of maintaining optimism amidst the pressures of business growth, especially in the wake of the pandemic and all of the other obstacles we have in front of us are REAL. This episode explores the realities of entrepreneurship, where trust is tested, and expectations aren't always met. From challenging interactions with old friends to the frustration of investing in opportunities that don't deliver,

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15:03

Lessons in Teamwork and Leadership from ‘Top Gun:...

The Business of Apparel ·

2025/02/06

Lessons in Teamwork and Leadership from ‘Top Gun: Maverick’ In this episode, Rachel has come up with a pretty cool parallel between the movie, Top Gun: Maverick and Teamwork in the apparel industry. Just like Maverick and his team of elite pilots, success in this industry demands more than just technical skill—it calls for powerful collaboration and the ability to thrive under pressure. As I share stories from my experiences, I hope to inspire you to see how teamwork can elevate not just your

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24:46

Celebrating Episode 100 with Rachel’s Husband!

The Business of Apparel ·

2025/01/30

EP 100 - Celebrating Episode 100 with Rachel’s Husband! In this episode, Rachel welcomes her husband to the podcast to help celebrate our 100th episode of the Business of Apparel! We go from the playful dynamics of being each other's supporters—like when Rachel thought she’d be a "sugar mama"—while sharing tips for maintaining sanity and a healthy marriage. The secrets to a successful partnership? A good dose of humor, effective communication, and continuously challenging each other to grow. After

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25:45

Generational Ideas on Success, How to Grow Your Salary

The Business of Apparel ·

2025/01/23

Generational Ideas on Success, How to Grow Your Salary In this episode, Rachel is approaching the viewpoints of what salaries each generation feels is necessary to be successful and how it shapes the wildly different perceptions of financial success. The fascinating disparities in salary and net worth expectations among these age groups is staggering. What's even more fascinating is how these figures reveal the broader economic challenges and aspirations defining each generation’s unique view of

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23:24

3 of The Biggest Myths About The Fashion Industry

The Business of Apparel ·

2025/01/16

3 of The Biggest Myths About The Fashion Industry In this episode, Rachel is revealing the 3 biggest myths and misconceptions like starting a line with a lot of products or making something for everyone. There’s actually a lot of bad information out there about the fashion and apparel industry that can stifle growth for new brands and fashion professionals and we’re here to set the record straight. This episode is a bit of a sneak peek into our upcoming FREE, yes, free workshop series set for 2025,

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28:37

Behind the Scenes of Podcasting

The Business of Apparel ·

2025/01/09

Behind the Scenes of Podcasting In this episode, Rachel is sharing her personal journey of starting this podcast in a way that suited her introverted nature. From choosing the right equipment to mastering camera engagement techniques, get an insider's look at the essential tools and strategies that keep the content fresh, engaging, and flowing. Consistency is key, and Rachel shares how life happening, like moving, makes it a little challenging to maintain a regular release schedule filled with

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27:28

Goal Setting 101: How to Set Goals for 2025

The Business of Apparel ·

2025/01/02

Goal Setting 101: How to Set Goals for 2025 Happy New Year! In this episode, Rachel is walking us through how to set goals for 2025, and even sharing a few of her own goals with unmarked Street. Rachel also talks about her inspiration from Rachel Hollis's audiobooks and discusses the significance of envisioning long-term goals and working backward to create actionable steps. Whether you're an entrepreneur, a small business owner, or someone with personal aspirations, you'll discover the importance

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09:32

What to Expect in The Fashion Industry in 2025 (Happy...

The Business of Apparel ·

2024/12/26

What to Expect in The Fashion Industry in 2025 (Happy Holidays) Happy Holidays and welcome back! In this episode, Rachel is reflecting on personal traditions for this time of year along with goal setting and what to expect in 2025 in the fashion industry. As we approach 2025, it's a perfect opportunity to hit the reset button, close the books on 2024, and set fresh goals for the coming year. Despite the challenges faced by the fashion industry in 2024, Rachel offers encouragement and reminds you

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23:27

How Much You Really Need to Save to Start An Apparel...

The Business of Apparel ·

2024/12/19

How Much You Really Need to Save to Start An Apparel Line In this episode, Rachel answers one of the most important questions you need to know the answer to when starting an apparel line: how much do you REALLY need to save? Learn why $200,000 is a realistic figure and what that truly covers. Spoiler alert: It's all about aligning your resources, from understanding website fees to navigating taxes and legalities. That's not all. We'll talk about the real-world challenges of working with factories

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21:49

New Potential Tariffs, How They Will Impact the...

The Business of Apparel ·

2024/12/12

EP 93 - New Potential Tariffs, How They Will Impact the Apparel Industry In this episode, Rachel is tackling a subject that's been on everyone's minds, tariffs and what that means for businesses AND consumers. We start by unraveling the concept of duty rates, how tariffs are calculated based on the manufacturer's cost rather than the retail price, highlighting how this affects brand expenses and consumer prices. Rachel also touches on the importance of sourcing materials strategically to maintain

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28:25

Answering All of Your Apparel Sourcing Questions with...

The Business of Apparel ·

2024/12/05

EP 92 - Answering All of Your Apparel Sourcing Questions with Expert, Cheryl Tzeng In this episode, I'm sitting down with Cheryl Tzeng from Short Street Company to answer all of your questions about apparel sourcing! We explore the critical factors for selecting the right factory, including evaluating capabilities for your specific product type and ensuring alignment with your brand’s production needs. Cheryl is an expert in sourcing and is sharing her wealth of knowledge on building strong factory

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13:03

Thanksgiving Gratitude and Being Grateful For What’s...

The Business of Apparel ·

2024/11/28

Thanksgiving Gratitude and Being Grateful For What’s Next Happy Thanksgiving! In today's episode, Rachel is giving thanks and reflecting on her daily practice of gratitude that truly transforms her mindset, as well as expressing how grateful she is for what's coming up! Focusing on small, daily joys can lead to a more positive outlook, even when life gets tough. Recently, Rachel was inspired by the vibrant energy of students at Colorado State University, where she had a fulfilling experience of

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18:53

Chasing Revenue vs. Chasing Consistency

The Business of Apparel ·

2024/11/21

Chasing Revenue vs. Chasing Consistency In this episode, Rachel is aiming to shift focus from immediate revenue to long-term stability through consistency and tips on how to modify your approach. After her experience with hiring a bookkeeper and seeing how they transformed her financial management views, it helped Rachel gain perspective and remain positive, even if revenue targets for 2024 remain unmet. Laying a rock-solid foundation is crucial for achieving future success. We also touch on the

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24:11

Behind the Scenes of Life As A Design Director with...

The Business of Apparel ·

2024/11/14

Behind the Scenes of Life As A Design Director with Megan Krajco In this episode, Rachel connects with Megan Krajco as she navigates her brand new role for Paka as a Design Director. Megan shares her nearly two-decade journey from an intern at Garnet Hill to a design director role, offering just a snapshot of the wisdom she’s gained along the way. Megan's self-direction and perseverance played a pivotal role in her growth through the ranks. From marketing insights to merchandising strategies, her

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30:29

California’s New Legislation for Apparel Sustainability

The Business of Apparel ·

2024/11/07

California’s New Legislation for Apparel Sustainability In this episode, Rachel is getting into the nitty gritty about California’s new legislation coming into place that focuses on apparel sustainability, AB 347 and SB 707.. These regulations are not just another legal hurdle but a driving force compelling brands to rethink their materials and processes, particularly in reducing reliance on harmful PFAS (forever chemicals). European precedents have actually been pushing the U.S. to adapt swiftly

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28:57

Embracing Empathy and Comfort Through the Apparel...

The Business of Apparel ·

2024/10/31

Embracing Empathy and Comfort Through the Apparel Business with Barely Canadian Founder, Kelly Slattery In this episode, Rachel is chatting with Kelly Slattery, the visionary co-founder of Barely Canadian, who is sharing insights from her journey on establishing a brand with a heartfelt mission. Cozy apparel is only part of the story as Kelly forges a brighter future for youth in the foster care system. Through her nonprofit, Fosterpreneur, she empowers youth to build their own brands and secure

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27:57

Our Community Asked, We Have Answers! Unmarked...

The Business of Apparel ·

2024/10/24

Our Community Asked, We Have Answers! Unmarked Street Q&A with Rachel In this episode, Rachel addresses the questions asked by those in the Unmarked Street community like, How has Unmarked Street grown so fast, How have we gotten to 15,000 Instagram followers, and so much more! First, it’s important to know that personal definitions of success can vary greatly. Rachel shares her initial vision of achieving a steady five-figure monthly income and how this mindset, inspired by witnessing other

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28:56

Finding the Real Treasures in the Struggles with...

The Business of Apparel ·

2024/10/17

Finding the Real Treasures in the Struggles with Youer Founder, Mallory Ottariano In this episode, Rachel sits down for a fascinating conversation with Mallory Ottariano about her unexpected journey into fashion entrepreneurship and the creation of her brand, Youer.. From dreaming of architecture to finding her true calling in design, Mallory’s story is one of creativity, resilience, and innovation. She recounts her beginnings with a simple Etsy shop and the eventual evolution of her previous brand,

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14:27

Don’t Make This Mistake! The Importance of Product...

The Business of Apparel ·

2024/10/10

Don’t Make This Mistake! The Importance of Product Ownership In this episode, Rachel is getting really passionate about the possibility of making one huge mistake…not taking ownership of your products in your apparel brand. In Rachel’s 20+ years of experience in the apparel industry, she’s seen and heard it all. She shares real-life stories and recent client calls that demonstrate how skipping certain steps can compromise your product's quality and jeopardize your brand's future. From production

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144 results

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