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PODCAST

Simplified Sparky Marketing

ELECTRICIANS!Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies.Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work.Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.

business marketing

All Episodes

5:59

Plain Flyers? | 64

Simplified Sparky Marketing ·

2025/04/11

Sparkies! Flyers aren’t dead - just redesigned. In this episode, I break down a trend I’ve seen land in my own mailbox: casual, “handwritten” notes paired with fridge magnets. It’s simple, clever, and it’s working. Might be time to ditch the glossy brochures. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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7:09

Frictionless Payments - Pass Card Fees! | 63

Simplified Sparky Marketing ·

2025/04/08

Electricians get paid quicker, and pass the card fees. Are you making it too hard for clients to pay you? In this episode, I break down how to remove payment friction using tools like ServiceM8 Pay, PayID, and card options. - Servicem8 Sign Up Offer - Servicem8 Pay Setup 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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5:49

The three types of websites you need to know | 62

Simplified Sparky Marketing ·

2025/04/04

Electricians. Not all websites are built equal. In this episode, I break down the three types—service-style, profile-style, and ad landing pages—and which suits your business best. Stop expecting one site to do it all. Pick the right tool for the job, and convert more leads. Squeeze page 👉🏼 Link HERE 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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5:26

We reflect our teachers | 61

Simplified Sparky Marketing ·

2025/04/01

Most sparkies speak to clients like they’re other tradies—and it’s costing them work. In this episode, I unpack how the school system messed with us, and how that same mindset is hurting your marketing. Learn how to dumb down your quotes (in a good way), speak your client's language, and win more jobs. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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5:24

Chasing Shiney Objects! | 60

Simplified Sparky Marketing ·

2025/03/26

Electricians! Stop chasing shiny objects! Whether it’s the latest software or some flashy AI gimmick, it’s easy to get caught up thinking it’s the magic fix for your business problems. The truth? It’s all bullshit. In this episode, I break down why doubling down on fundamentals and being lean with what you’ve got will always win over the next new thing. Listen in and get back to basics! 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electrici...

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6:02

Should you Quote before you start? | 59

Simplified Sparky Marketing ·

2025/03/20

Electricians! Love a good backlash? Instagram Post - https://www.instagram.com/p/DHK-PsuSsuk/ 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HERE

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3:55

Website Speed is Killing Your Leads... | 57

Simplified Sparky Marketing ·

2025/03/16

Electricians! Your website speed is costing you leads. If it takes more than three seconds to load, people won’t wait—they’ll go elsewhere. In this episode, I break down why a slow website = lost business and how to test and fix it fast. 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HERE

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4:26

The way you make me feel... | 56

Simplified Sparky Marketing ·

2025/03/13

Electricians. A simple text made me want to drop $400 for a dinner...why? Words sell. In this episode, I break down how the right wording can make or break a sale and how you can use this in your electrical business to mske more $ without being pushy. 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HERE

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5:09

The Silver Bullet Leads MYTH! | 56

Simplified Sparky Marketing ·

2025/03/09

Electricians... Still looking for a quick fix to get leads? Hate to break it to you—there is no silver bullet. Leads don’t magically appear overnight. You need the right systems in place. In this episode, I break down exactly what you need to fix so leads come to you—not the other way around. If you’re serious about growing your business, listen in. 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HE...

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9:42

Make Money Psychology | 55

Simplified Sparky Marketing ·

2025/03/06

Electricians... Struggling to pay your tax bill? Feel like you’re working hard but not actually making money? You’re probably not charging enough—and this episode will shift your mindset on why you need to be making more. I break down hourly rates, tax, cash flow, and profit, plus the simple pricing changes that can guarantee you take home a proper wage. If you’re sick of scraping by, this one’s for you. Chat GPT - https://openai.com/ 1. Follow on Instagram - HERE 2. The Blieprint to Attr...

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4:57

Billy Ocean's Media Placement | 54

Simplified Sparky Marketing ·

2025/02/27

Are you marketing to the right people or just other sparkies? Billy Ocean’s team nailed their media placement—are you? Too many electricians waste time flexing online instead of targeting paying clients. Tune in to learn how to ditch the noise and put your message where it actually works. 1. Follow on Instagram - HERE 2. Get 9 Ways in 9 Days to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HERE

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4:33

Sexy Sparky 69 vs Email | 53

Simplified Sparky Marketing ·

2025/02/21

Electricians! Still using a Gmail address for your business? It might be costing you more than you think. In this episode, I break down why a professional email isn’t just a small detail—it’s a trust signal that can impact whether clients choose you or your competitor. Plus, I’ll show you how to upgrade your email without losing a single lead. It’s cheap, easy, and takes less than 30 minutes—so there’s no excuse! Tune in and level up your business. Get my step-by-step process to set up your p...

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7:13

Anger Management for Leads | 52

Simplified Sparky Marketing ·

2025/02/14

Ever dealt with a client who just felt like a waste of time? In this episode, I share two frustrating stories—one about a mystery address and another about an indecisive EV charger install—that taught me the power of spotting "beige flags" early. Knowing when to walk away saves you time, money, and a whole lot of headaches. Tune in to learn how to qualify leads better and avoid time-wasters. 1. Follow on Instagram - HERE 2. Get 9 Ways in 9 Days to Attract, Convert and Retain Clients HERE 3...

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8:56

Online Forms - What works? | 51

Simplified Sparky Marketing ·

2025/02/09

Instagram Post i spoke about - HERE. Your website’s contact form can make or break your lead quality. Too little information, and you’ll waste time on tire kickers—too much, and potential clients will leave. Keep it simple but effective: include urgency, full names, job addresses, and clear call-to-action buttons like Get Your Quote Now. Most importantly, move your form to the top of your website so it’s the first thing visitors see—this small tweak can significantly increase your leads. ...

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4:16

Hilti Vs Ozito Websites. What have you? | 50

Simplified Sparky Marketing ·

2025/02/04

Too many sparkies treat their website like an afterthought, but it’s the tool that works for you 24/7. In this episode, I’ll show you how to make yours actually bring in leads—without wasting cash on ads. Plus, one small tweak that made a massive difference for my own business. 1. Follow on Instagram - HERE 2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE 3. Join my FREE Skool community HERE

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4:13

Hand Writen Notes are Genius! | 49

Simplified Sparky Marketing ·

2025/02/01

My dog Molly sadly died and we recived somthing special. Learn from it. For more... 1. Follow me on Instagram - HERE 2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE 3. Join my FREE Skool community HERE ===== To contact, follow and DM. @_alan.collins ==== Servicem8 - Get 30% off for 6 Months code HERE

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5:56

Podcast Rebrand & Lessons For You. | 48

Simplified Sparky Marketing ·

2025/01/24

Podcast Rebrand.For more...1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE =====To contact, follow and DM. @_alan.collins ====Servicem8 - Get 30% off for 6 Months code HERE

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7:20

The Simple 3-Step Process to Boost Your Google...

Simplified Sparky Marketing ·

2025/01/17

Google reviews are one of the easiest ways to build trust and win more jobs—but too many tradies overcomplicate the process. In this episode, I break down a simple, no-fuss, three-step system to get more reviews without fancy software or awkward begging. We’ll cover the best time to ask, how to follow up the right way, and a sneaky little trick to filter out bad reviews before they go public. If you want more five-star reviews (without the hassle), this one’s for you!For more...1. Follow me o...

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5:18

Speed to Lead | 46

Simplified Sparky Marketing ·

2025/01/08

For more...1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE Dog Bless 🐶Ever wondered why some businesses win leads while others lose them? It’s all about speed, and in this episode, I’ll share how even a few minutes can make or break a deal. We’ll chat about easy ways to streamline your lead-handling game—think virtual assistants, templates, and clever automations that keep things running like clockwork. Plus, I’ll show you ...

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8:56

Referral Partners - The Good & Bad! | 45

Simplified Sparky Marketing ·

2024/12/23

For more...1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE Dog Bless 🐶I explore the impact of referrals and how they shape your business, both positively and negatively. We discuss the importance of building genuine, human-to-human referral partnerships that align with your pricing and client expectations. You'll learn practical ways to set up systems for managing referrals, both online and offline. Hear how small, intentio...

en-au

105 results

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