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PODCAST

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

Steve Hutt | Shopify and eCommerce Expert

Running a Shopify store? You already know success isn"t about finding the right app—it"s about knowing which strategies actually work at your specific stage of growth. I"m Steve Hutt, and I"ve lived every level of the ecommerce journey. From eBay Power Seller shipping products from my garage, to co-founding and scaling VisionPros.com (an optical DTC startup) through to a successful exit, then spending 6+ years as a Shopify Merchant Success Manager helping 100+ brands from startup to enterprise

business marketing

All Episodes

44:21

The Best Way To Run Facebook And Google Ads In 2025

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/03/11

Are your Facebook and Google ad costs skyrocketing? Feeling like you’re throwing money into a black box with minimal returns? You’re not alone.Today, we’re diving into the trenches of paid advertising with Sam Piliero, the Founder and CEO of The Moonlighters a specialized media buying agency laser-focused on helping Shopify brands conquer Facebook and Google Ads.Sam brings incredible experience to the table, having worked with Gary Vaynerchuk at VaynerMedia and Director of Marketing at

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30:35

Gamify Your Emails: How Stripo’s Interactive...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/03/05

Are your email marketing efforts falling flat? Struggling to create engaging campaigns that actually convert? What if there was a way to make your emails stand out—without spending hours coding or designing?In this episode of eCommerce Fastlane, we welcome Dmytro Kudrenko, the founder and CEO of Stripo, an innovative email design platform helping brands create high-performing emails with ease. Dmytro has revolutionized email marketing by eliminating technical roadblocks, allowing marketers

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29:39

PR Secrets: How To Land Major Media Coverage Without...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/27

Are you a Shopify store owner struggling to get noticed in a crowded marketplace? Tired of throwing money at ads with unpredictable results? Have you ever wondered how to get featured in top-tier publications like The New York Times or Vogue without breaking the bank on a costly PR agency?In this episode of eCommerce Fastlane, we welcome Gloria Chou, an award-winning PR strategist and former US diplomat, to unveil her proven framework for landing media coverage and building brand

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29:09

Marketing Agency Selection: A Data-Driven Approach...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/26

Are you a Shopify store owner struggling to find the right marketing agency? Have you been burned by agencies that overpromise and underdeliver? Are you lost in a sea of marketing options, unsure where to turn for expert guidance?In this episode of eCommerce Fastlane, we welcome Behdad Jamshidi (aka “Bee”), founder of CJAM Marketing, to shed light on a critical (and often frustrating) aspect of growing an online business: finding the right marketing partner. Bee, a seasoned marketing

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37:17

Klaviyo’s Game-Changing B2C CRM: Transforming...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/20

Are you tired of juggling disconnected tools and struggling to gain a complete view of your B2C customers? Do you want to power a new era of growth with smarter customer relationships?In this episode of eCommerce Fastlane, we welcome back Jake Cohen, VP at Klaviyo, to unveil their latest innovation: Klaviyo B2C CRM, the only customer relationship management platform built specifically for consumer brands. Discover how this all-in-one platform unifies marketing, service, and analytics to

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43:29

Stop Losing Anonymous Traffic: AI Retargeting For...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/18

Welcome to eCommerce Fastlane. Today, my guest is Francesco Gatti, Co-founder and CEO Of Opensend.In this episode, we’re diving deep into a game-changing solution for Shopify brands struggling with one of the biggest revenue gaps—anonymous website visitors. OpenSend helps brands identify up to 40% of unknown visitors, turning them into real opportunities. By leveraging AI-driven identity resolution, OpenSend seamlessly integrates with Shopify and Klaviyo to recover lost revenue and improve

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36:20

AI-Powered Customer Service: How Gladly Helps Brands...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/13

Welcome to eCommerce Fastlane. Today, my guest is Austin Reece, Head of Product Marketing and Revenue Enablement at Gladly.In this episode, we dive deep into how AI-powered customer service is transforming the way brands engage with their customers—before, during, and after a sale. Brands like Nordstrom, Warby Parker, Crate & Barrel, and Rothy’s are using Gladly’s AI-driven customer experience platform to provide faster, more personalized support while improving retention and driving

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27:48

Helping Brands Drive Profitable Growth With AI...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/11

Welcome to eCommerce Fastlane. Today, my guest is Aaron Schwartz, Co-Founder and CEO of Orita.In this episode, we dive into the evolving world of email deliverability and how AI-powered machine learning is transforming how brands connect with their customers. Aaron has been a key player in eCommerce for years, co-founding and leading brands like Passport Shipping and Loop Returns. Now, with Orita, he’s solving a massive problem—helping brands maximize email engagement, increase revenue,

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34:42

Outpriced? Not on Amazon: How AI Dynamic Pricing...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/02/04

Welcome to eCommerce Fastlane. Today my guest is Chad Rubin, Founder and CEO of Profasee.In this episode, we dive deep into the evolving world of Amazon pricing strategy and the powerful role of AI-driven dynamic pricing. Chad has spent nearly 20 years in eCommerce, building and selling multiple businesses, including Skubana and Prosper Show. Now, with Profasee, he’s pioneering a way for brands to maximize profitability on Amazon through AI-powered pricing automation.Here’s what we cover in

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25:51

Insights From the CEO of Society Brands, A Leading...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/01/28

Welcome to eCommerce Fastlane. Today my guest is Michael Sirpilla is the CEO and Co-Founder of Society Brands.In this episode, Michael dives into the unique strategies Society Brands employs to help eCommerce businesses scale and thrive. Over the last few years, Society Brands has acquired 12 companies and achieved over $100M in annual revenue, with the majority coming from Shopify-powered, direct-to-consumer (DTC) brands.Society Brands’ innovative “Built for Founders by Founders” approach

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45:43

Delivering Better Customer Experiences Through...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/01/14

Welcome to eCommerce Fastlane. Today my guest is Sean Henry, Co-Founder and CEO of Stord.In this episode, Sean shares how Stord is transforming the logistics and fulfillment landscape for Shopify-powered brands. He dives into the challenges brands face in managing post-purchase experiences and how Stord’s innovative platform eliminates the inefficiencies of fragmented systems.Sean explores the big opportunities for e-commerce brands, including:Leveraging scalable logistics solutions to

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42:33

Breaking Free From The Black Box: Transparent Ad...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2025/01/14

Welcome to eCommerce Fastlane. Today my guests are Mitsunaga Kikuchi, Founder and CEO of Shirofune, and Rocco Baldassarre, VP of Account Strategy.In this episode, Mitsunaga and Rocco discuss how Shirofune blends human intelligence and automation to optimize digital advertising like never before. We dive into topics like:Simplifying Campaign Management: Automating budgeting, bidding, and performance analysis to save hours of manual work.Overcoming Data Overload: Managing omnichannel

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24:44

A Shopify Podcast To Grow Revenue And Loyalty

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/12/27

Welcome to eCommerce Fastlane. Today my guest is John Gargiulo the Co-Founder and CEO of AirPost.In this episode, we explore Airpost’s revolutionary approach to video content creation for Shopify brands. Our conversation delves into:AI-powered video content generation at scaleStreamlined social media ad productionProfessional studio integration with technologyAffordable content creation for growing brandsPerformance-driven creative frameworksWhether you’re a solopreneur, marketing leader,

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27:17

Unboxing Success: How Custom Packaging Drives...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/12/20

Welcome to eCommerce Fastlane. Today my guest is Philip Akhzar, the visionary founder and CEO of Arka.In this conversation, Philip shares how Arka is making waves in ecommerce by improving packaging efficiency, reducing carbon footprints, and cutting costs for businesses big and small.Here’s what we cover:The importance of the post-purchase experience and how packaging plays a role.Packaging size optimization: saving up to 30% on costs with smarter box sizes.Leveraging AI for forecasting

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46:17

Simplifying Multi-Channel Commerce: How Pipe17 is...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/12/11

Welcome to eCommerce Fastlane. Today, my guest is Mo Afshar, the Founder and CEO of Pipe17.In this episode, Mike shares insights on transforming how Shopify brands approach SMS marketing through:AI-Powered Innovation Data-Driven Automation Strategic Customer EngagementMike reveals PostScript’s innovative approach to SMS marketing, highlighting their AI Infinity Testing technology and strategic solutions for Shopify merchants. Throughout our conversation, we explore:Evolution from basic SMS

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45:14

AI-Powered SMS Marketing: How Postscript Is...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/12/11

Welcome to eCommerce Fastlane. Today, my guest is Mike Manheimer, the Chief Customer Officer of Postscript.In this episode, Mike shares insights on transforming how Shopify brands approach SMS marketing through:AI-Powered Innovation Data-Driven Automation Strategic Customer EngagementMike reveals PostScript’s innovative approach to SMS marketing, highlighting their AI Infinity Testing technology and strategic solutions for Shopify merchants. Throughout our conversation, we explore:Evolution

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31:39

E-commerce Innovation: How Sticker Mule Disrupted...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/11/28

Welcome to eCommerce Fastlane. Today, my guest is Anthony Constantino, the Founder and CEO of Sticker Mule.In this episode, Anthony shares his journey of transforming a simple idea into one of the world's most popular custom printing companies.In our conversation, we explore:Building an internet manufacturing company from scratchLeveraging technology to optimize production and deliveryExpanding product lines strategicallyCreating innovative solutions like Sticker Mule StoresDeveloping

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37:27

Scaling, Selling, And Supporting Other Founders: How...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/11/26

Welcome to eCommerce Fastlane. Today, my guests are Aaron Spivak, former Co-Founder of Hush Blankets, and Chris Meade, Co-Founder of Crossnet.In this episode, these successful entrepreneurs share their journeys and insights on:Building Category-Defining Brands Scaling Through Retail Partnerships Creating Authentic Founder CommunitiesAaron and Chris discuss their experiences scaling DTC brands to 8-figure exits, navigating retail partnerships, and why they created a community to support

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46:04

Simplifying Complex Sales: How Big Sur AI's Sales...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/11/21

Welcome to eCommerce Fastlane. Today, my guests are Vinod Kumar Ramachandran and Arnaud Weber, Co-Founders of Big Sur AI.In this episode, Vinod and Arnaud share their innovative approach to solving one of ecommerce's biggest challenges - converting more site visitors into customers while reducing dependency on paid advertising.The Challenge of the "Google Tax"The founders address how businesses, especially SMBs, struggle with:Rising customer acquisition costsUnsustainable ad spendingLow

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39:17

Revolutionizing Social Commerce: How LoudCrowd Is...

eCommerce Fastlane: Shopify Growth Strategies—Where... ·

2024/11/19

Welcome to eCommerce Fastlane. Today, my guest is Gary Garofalo, the CEO & Founder of LoudCrowd.In this episode, Gary shares his innovative approach to creator commerce and how brands can leverage personalized storefronts to drive revenue through authentic influencer partnerships. We explore the three key challenges that brands face with traditional influencer marketing:Limited conversion ratesData ownership concernsComplex integration requirementsGary introduces LoudCrowd’s creator

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95 results

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