Webinar Marketing Podcast with Joe Daniel - Using Webinars to Build Your Business

Webinars are not "me"-centric. They need to be prospect-centric. Yes, you'll be the one doing most or all of the talking. You set the course. But you better set a destination everyone else wants to go. A good webinar isn't one big long production. It has 5 phases that flow seamlessly together. In this episode of the Webinational Webinar Marketing Podcast, I'll teach you how to use those 5 phases. Plus, transition between them so no one gets bored or drops out. The pre-webinar The

Presenting a Webinar that sells is just like any other marketing plan. You create a funnel. Each spot on the funnel will move potential customers along. If there's a problem, good customers could fall out of the funnel! The Webinar sales funnel starts with marketing your webinar and goes all the way through to your follow-up emails. You should be tracking each step of the way as best you can. It isn't easy, but there are a lot of tools to help you. I admit to not being really proficient in tracking

The presentation. The meat and potatoes. Like many of you, I use PowerPoint on an almost daily basis. My webinars are no difference. But you don't have to use PowerPoint. You can use several other tools like Keynote (for Mac users) or the free LibreOffice and Google Drive. No matter what you use, the idea is the same. Keep it simple, keep it moving. How can you create your top notch Webinar presentation? More important, how can you do it without wasting a ton of time? Your content is still the

Presenting a webinar takes a lot of preparation. Finding a hosting service doesn't. I've broken it down for you here. There are tons of services available but these are the one's that work for me. There's something for everyone here... Beginners can use the free AnyMeeting.com service Professionals will want to use GoToWebinar.com Rebels are going to step out the latest, WebinarJam.com If choosing a service is holding you up, stop wasting time. AnyMeeting.com is free. GoToWebinar.com has a free

How much information are you going to give away for free? The answer will surpise you. Webinars are about establishing yourself as an expert. Building relationships. Creating trust. You can't do that if you have something to hide. Put your best stuff out there in your webinar. You don't have to put everything out there, but put your best stuff out there. If you're hiding something, no one will know your true genius in your field. And they'll know you have something to hide! Not much trust

What's your biggest fear about hosting a webinar? Mine hasn't changed, even after doing nearly 100 webinars. What if no one shows up? What if people don't care what I have to say? Here's the good news. It really does not matter. Especially on the first one. But even after you've done a few of them, you can always gain something from presenting your webinar to even the smallest audiences... Get experience presenting your webinars Record the presentation and repurpose it later You can still make a

If you're listening to this podcast, I can make one assumption... You want to make some money. Do you have something to sell? More importantly, do you have something that people want to buy? The second episode in the Webinational.com 30 Days to a Profitable Webinar series focuses on finding something to sell. Even better, we're going to talk about selling when you don't actually HAVE anything! Here are the four options discussed in the podcast... Creating an eBook to sell Selling a

You've probably attended a webinar. You might have even bought something. Or you are just looking for a new way to sell. A way to expand your marketing. New business or old. New product launch or your top selling classic product. You can use webinars to expand your marketing platform. Webinational.com begins 30 Days to a Profitable Webinar. There'll be a new podcast every week day for 4 weeks. At the conclusion, you'll have the information needed to create profitable webinars for your business. In