x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Before The Bestseller

This show is for book lovers and creators who want to go behind the scenes with their favorite authors to hear about how they were able to not just write a book but create a movement.

arts books

All Episodes

15:55

BTB128 | Book Series Episode 4: Your Author Twin and...

Before The Bestseller ·

2025/05/07

In this episode, we wrap up Part 2 of the book, Before The Bestseller, by exploring one of the most underrated book marketing strategies: knowing exactly who your book is for and how to reach them. We dive deep into how to define your ideal reader and build clear, actionable reader personas that go beyond vague categories—think specific, targeted groups that truly resonate with your message. You’ll learn how to identify and learn from your author twin—a writer in your niche who’s already reac...

en-us

18:49

BTB127 | Book Series Episode 3: Building your...

Before The Bestseller ·

2025/05/05

In this episode of Before the Bestseller Podcast Series, we dive into one of the most underestimated keys to sustainable book marketing: building a team. Whether you’re juggling social media, podcast pitching, newsletter writing, or event outreach—trying to do it all yourself is a fast track to burnout. From hiring international virtual assistants to collaborating with expert marketers, you'll learn who to bring on board, how to find them, and what tasks you should never be doing alone again....

en-us

21:58

BTB126 | Podcast Series Episode 2: Make marketing...

Before The Bestseller ·

2025/04/30

Welcome back to our 18-episode bite-sized book marketing series! In this episode, we’re diving into part 2 of the book Before The Bestseller—covering chapters 14 through 19—and breaking down exactly how to make your book marketing easier, smarter, and actually worth your time. You’ll learn: The Wheel of Fortune Method: A simple way to turn scattered content into steady progress. Why random acts of marketing waste time—and how to build a system that works even when you’re busy.How t...

en-us

21:54

BTB125 | Book Series Episode 1: What you need to know...

Before The Bestseller ·

2025/04/28

Welcome to the Bite-Sized Book Marketing Masterclass — a special 18-episode series where I break down the key insights from my latest book! Over the next 18 episodes, you'll get practical, proven strategies from everything I've learned — marketing books, spending over $10 million on campaigns, and working with hundreds of authors over the past six years. Each episode delivers a short, powerful takeaway — covering what to do, what to avoid, and how to give your book its best chance to thrive. ...

en-us

29:09

BTB124: LinkedIn in 2025: Why 90% of Your Best Leads...

Before The Bestseller ·

2025/04/14

Chris Jordan is back on the show, and as always, he’s bringing fresh perspectives on how to navigate the shifting landscape of LinkedIn and digital content. Chris is a Content Strategist & Ghostwriter for B2B Founders who’s worked alongside some of the most influential thought leaders out there, including Lewis Howes, Daymond John, Dr. Benjamin Hardy, Julia Carlson, Ben Nemtin, and many others. In this episode, we unpack the dynamics behind content performance on LinkedIn in 2025, explori...

en-us

22:35

BTB123: Content Strategist Chris Jordan on Growing...

Before The Bestseller ·

2025/04/07

We're excited to welcome back a familiar voice to the show, as Chris Jordan returns to share even more insights and strategies with us. Chris has worked with some of the biggest thought leaders in the industry, including Lewis Howes, Daymond John, Dr. Benjamin Hardy, Julia Carlson, Ben Nemtin, Brandon Turner, and many more. As a Content Strategist, speaker, and podcast producer, he’s helped shape the strategies behind some of the most successful brands and individuals out there. We’re thrille...

en-us

23:45

BTB122: Catherine Duncan's Author Milestones: Over...

Before The Bestseller ·

2025/03/31

In this episode, we’re back with Catherine Duncan as she shares her unique journey through the ups and downs of book promotion. From navigating social media and securing podcast appearances to landing coveted TV spots and organizing book signings, Catherine’s approach to marketing her book is refreshingly authentic and packed with valuable insights. Catherine is an Integrative Spiritual Consultant, Holistic Healer, and Resiliency Trainer, as well as the author of Everyday Awakening. The book ...

en-us

29:30

BTB121: Everyday Awakening | Life, Love, and...

Before The Bestseller ·

2025/03/24

In this episode, we sit down with Catherine Duncan, a board-certified chaplain, spiritual director, and author of Everyday Awakening. Catherine shares her powerful journey from surviving childhood cancer to becoming a compassionate chaplain and healer. We dive deep into the spiritual practices and life lessons Catherine has learned while helping thousands of people through their end-of-life experiences, revealing profound insights about life, love, and death. From the peace people find at the...

en-us

31:07

BTB120: Over 1 Million Copies Sold and 20,000+...

Before The Bestseller ·

2025/03/17

In this episode, we dive into the journey of Eric Jorgenson, entrepreneur, author, and thought leader, as he discusses his work behind The Almanack of Naval Ravikant—a book that has captivated readers worldwide, selling over 1 million copies in various formats and languages. Eric shares insights from his own experience, whether it's about making complex ideas more accessible or balancing business with personal growth. We chat about some unconventional strategies that contributed to the book’s...

en-us

24:12

BTB119: The Almanack of Naval Ravikant | Eric...

Before The Bestseller ·

2025/03/10

Today, we're joined by Eric Jorgensen, a writer, entrepreneur, and the author of The Almanack of Naval Ravikant. Eric has a unique ability to take complex ideas and turn them into practical insights on business, personal development, and the power of curating valuable knowledge. In this conversation, we explore Eric’s journey—from the ideas that first inspired him to how he evolved into a writer and creator. He shares how powerful concepts like leverage and happiness have shaped both his pers...

en-us

22:18

BTB118: Over Half a Million Books Sold: Garrett...

Before The Bestseller ·

2025/03/03

In this episode, we’re catching up with Garrett Gunderson as he shares his journey to becoming a successful author, having sold over half a million copies of his books like Killing Sacred Cows, What Would the Rockefellers Do?, and Money Unmasked. He opens up about what helped him get there, including the importance of building solid relationships with industry pros, using personal connections, and putting together a smart marketing plan. Garrett also talks about the challenges of creating ama...

en-us

36:52

BTB117: Killing Sacred Cows | Garrett Gunderson on...

Before The Bestseller ·

2025/02/24

In this episode, we sit down with Garrett Gunderson to explore the myths and misconceptions that often hold people back when it comes to money and financial freedom. Garrett, a financial expert and entrepreneur who became a multimillionaire by the age of twenty-six, is the author of Killing Sacred Cows: Overcoming the Financial Myths That Are Destroying Your Prosperity and co-author of Curriculum for Wealth. As the founder of Wealth Factory, Garrett has made it his mission to help people reth...

en-us

17:56

BTB116: Building a Nonfiction Book Marketing Plan –...

Before The Bestseller ·

2025/02/17

Today we're doing something a bit different from our usual episodes. Throughout the week, I have conversations with many authors, and I thought it would be valuable to share some of those discussions with you. You might hear something that sparks a new idea or something that resonates with your own journey. This way, you'll get a glimpse into the real-life strategies authors are using to market their nonfiction books. These episodes will typically be 15 to 30 minutes—short, but packed with va...

en-us

27:19

BTB 115: Lessons Learned with Brad Stulberg: Marketed...

Before The Bestseller ·

2025/02/10

In this episode, we dive into the world of book marketing with Brad Stulberg, bestselling author of Master of Change and The Practice of Groundedness. Brad takes us through his journey from a management consultant to a successful writer, sharing the game-changing marketing strategies that helped him sell over 100,000 copies of his books. Whether you're just starting out or looking to take your author career to the next level, Brad reveals actionable tips for building a loyal audience, navigat...

en-us

27:44

BTB114: Master of Change | Brad Stulberg

Before The Bestseller ·

2025/02/03

We’re kicking off 2025 by diving deep into powerful lessons on personal growth, embracing change, and building resilience, all inspired by Brad Stulberg’s book Master of Change. Brad is a professor at the University of Michigan, co-founder of The Growth Equation (a platform helping high performers achieve sustainable excellence and success), and the author of multiple successful books, including Peak Performance, Passion Paradox, and The Practice of Groundedness—which has sold over 50,000 cop...

en-us

22:22

BTB113: Mastering B2B SaaS Pricing: Niche Marketing,...

Before The Bestseller ·

2024/12/09

We’re back with Ulrik Lehrskov-Schmidt, a leading expert in B2B SaaS pricing, who has worked with—and is the go-to pricing partner for—some of the biggest names in the industry, including Microsoft Western Europe, SamsungNEXT, Intel IGNITE, SAP.io, Bosch Growth, and top private equity and VC funds.In this episode, Ulrik shares his marketing journey, emphasizing that success comes through trial and error, with persistence being key—even when certain strategies don't work out. He also reveals h...

en-us

29:25

BTB112: The Pricing Roadmap | Ulrik Lehrskov-Schmidt

Before The Bestseller ·

2024/12/02

Today, we’re joined by Ulrik Lehrskov-Schmidt, a leading expert in B2B SaaS pricing, who has worked with—and is the preferred pricing partner of—some of the biggest names in the industry, including Microsoft Western Europe, SamsungNEXT, Intel IGNITE, SAP.io, Bosch Growth, and several top private equity and VC funds. With a strong academic background in analytical philosophy and finance from Harvard, and having successfully exited three businesses, Ulrik is widely recognized for his expertise ...

en-us

27:10

BTB111: Nir Eyal on Self-Publishing, Email Lists, and...

Before The Bestseller ·

2024/11/25

In this episode, we're back with Nir Eyal, speaker, behavioral design expert, and bestselling author of Hooked and Indistractable. Nir takes us through his journey from self-publishing to achieving success as a traditionally published author. He reveals the strategies that helped him build a strong audience, such as creating engaging content, gathering early feedback, and fostering a loyal community. Nir highlights the importance of engaging with readers early on and shares how his innovative...

en-us

31:52

BTB110: Hooked | Nir Eyal

Before The Bestseller ·

2024/11/18

In this episode, we welcome Nir Eyal, a renowned author, speaker, and expert in the field of behavioral design. His curiosity about how people form habits and make decisions shaped his writing, particularly in his books Hooked and Indistractable. Hooked explores the psychology behind building habit-forming products, while Indistractable dives into the root causes of distraction, offering practical tools to help people regain focus and manage their habits. Nir delves into powerful insights on ...

en-us

20:29

BTB109: Growing 2 Million+ Followers: LinkedIn...

Before The Bestseller ·

2024/11/11

In this episode, Pascal Bornet, award-winning AI and automation expert, keynote speaker, influencer, and best-selling author, shares how he became successful in his field and built a strong personal brand. His book, Irreplaceable: The Rise of Human-AI Collaboration, has sold over 4,000 copies within just six weeks of its release, with a goal of reaching 20,000 to 25,000 copies in the next year.Pascal frequently shares articles, updates, and insights on LinkedIn about AI, automation, and the f...

en-us

219 results

Similar Podcasts

Start The Breakthrough Full Audiobook Now, Thriller Fans!

thebookvoice.com

Get Hooked On The Life-Enhancing Full Audiobook Experience!

thebookvoice.com

西四五条

主播郑捕头

Podcast Patapoe

0d0a

On Mic Podcast

Jordan Rich