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PODCAST

The Podcast Space

The Podcast Space, Ana Xavier

Tired of vague podcasting advice that doesn’t move the needle? The Podcast Space delivers real-world, practical strategies to help impact-driven women, multilingual creators, and underrepresented podcasters grow with confidence. Hosted by Ana Xavier—an award-winning podcast marketer and strategist with clients across the globe, and 15+ years of experience in the industry—this show offers bite-sized, tactical advice you can implement right away. From content workflows to repurposing, SEO, podcast

business marketing

All Episodes

22:19

74. Podcast Audiences' Listening Habits Revealed:...

The Podcast Space ·

2024/06/12

Podcasts are more popular than ever, transcending generations, countries, races, and backgrounds. So you might be wondering, "Okay, people are listening, but where and when are they tuning in? And how can I optimize my podcast for growth?" That's exactly what we'll dive into today. I'm Ana Xavier, a podcast marketing expert, here to break down actionable insights you can apply to your show and understand your audience better.Evaluating Audience Listening HabitsIf you’re listening to this in real

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28:35

73. How in-person events can help you increase your...

The Podcast Space ·

2024/06/05

Are in-person conferences worth it? Is there any value for podcasters to attend these events apart from getting FOMO from social media? Are offline events the secret to growing your influence in podcast downloads? In short, yes. But in this episode I’ll be breaking down specifically, how I consistently get a 10 to 25% download increase weeks after these events take place. Ready to dive in? Press play!How to optimize your profiles before events:https://www.instagram.com/reel/C41a-r6ptig/How to Prep

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12:19

72. Should You Transition Your Podcast to Video? A...

The Podcast Space ·

2024/05/29

As YouTube and video podcasts become more prominent, you may ask yourself: Should I re-record my entire content catalog into a video format? Or should I just start from where I am and move forward? Or none of these makes sense and you want a third option—a hybrid approach. This episode breaks down how to make a strategic and sustainable strategy, and how to leverage a ‘blue ocean strategy’ to stand out online. Timestamps:00:00 Introduction: Should You Convert Your Podcast to Video?00:59 Recording

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25:31

71. How podcasts can turn hosts into agents of change...

The Podcast Space ·

2024/05/22

Have you ever wondered if by creating podcast episodes you're adding to the internet noise... or perhaps you're lacking motivation because you're not having the ripple effects you were expecting with your content?Let me share that podcasts can become effective tools for change during times of personal, social, and political unrest. So in this episode of The Podcast Space, I invited Yesenia Bocanegra, host of the Focus and Bloom podcast to dive into the concept of fostering community through podcasts

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30:15

70. The Dos and Don’ts of giveaways to grow your...

The Podcast Space ·

2024/05/15

Can Giveaways really lead to healthy podcast audience growth?This episode covers the crucial dos and don'ts of organizing giveaways, how to incorporate personal experiences, and strategies for success. You'll also learn the importance of understanding audience behaviors, minimizing entry friction, and aligning giveaways with audience needs for maximum impact. Chapters:00:00 How Giveaways can be used for Audience Growth00:52 The Don'ts of Running a Giveaway09:27 Strategic Do's for Successful

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17:01

69. The 2 reasons why people listen to podcasts

The Podcast Space ·

2024/05/08

Have you ever wondered why people tune in to podcasts? What makes them hit that subscribe button and eagerly await each new episode? In this episode, we will delve into the two main reasons why people listen to podcasts, explore the pros and cons of each approach, and uncover some valuable tips for creating a successful podcast that resonates with your audience.Uncovering the Driving Forces Behind Podcast ConsumptionWhen it comes to understanding the allure of podcasts, it all boils down to two key

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24:01

68. 10 Key Strategies To Consider to WIN Podcast...

The Podcast Space ·

2024/05/01

What factors should you consider regarding the process?This episode offers insightful guidance for podcast creators aiming to submit their work for awards, drawing on my experience as both a judge and an award-winning Podcast Marketer. The 10 tips cover a range of topics crucial for a successful award submission, including aligning the podcast's purpose with the award's criteria, thorough research on past winners, understanding the competition, and leveraging personal and podcast achievements. Learn

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33:57

67. What happens when you go viral on social media? A...

The Podcast Space ·

2024/04/24

In social media, going viral can be both a dream and a nightmare, depending on your perspective. Some crave fame and attention, while others fear the potential negative repercussions that come with sudden stardom. But what does it really mean to go viral, and how can you navigate the complexities and benefits for your podcast that come with it?Last week, an unexpected turn of events led to one of my posts on Instagram going viral. As a seasoned podcaster and content creator, I found myself at the

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22:16

66. Podcast Interviews: 5 key elements most hosts get...

The Podcast Space ·

2024/04/17

In podcasting, interviews play a crucial role in engaging audiences and creating meaningful connections. As a podcaster, it's essential to understand the intricacies of conducting successful interviews to keep your listeners hooked and your content valuable. In this episode, we will look into the five common mistakes podcasters often make during interviews and how to avoid them. Timestamps:00:00Introduction to Podcast Interview Mistakes00:38The Voice Behind the Advice00:44Recap of Previous Insights

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26:45

65. The Future of Podcasting according to Podcast...

The Podcast Space ·

2024/04/10

The podcasting landscape has evolved significantly over the years, with 2024 offering a new set of challenges and opportunities for podcasters. Attending industry conferences like Podcast Movement Evolutions can provide valuable insights into the latest trends and strategies for growing your podcast effectively.At the recent Podcast Movement Evolutions in LA, a plethora of key takeaways were shared that can help podcasters stay ahead of the curve and enhance their show's success. In this podcast

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16:32

64. Could too much free podcast content negatively...

The Podcast Space ·

2024/04/03

Finding the perfect balance between providing valuable free content and driving sales can be a challenging task for most business owners. Are you giving away too much free content on your podcast? Could it be decreasing sales? These are common questions that many podcasters ponder. Finding the balanceCreating a successful podcast involves striking a balance between offering free content and leveraging it to drive sales. Throughout this podcast, I emphasize the importance of understanding the nuances

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29:19

63. Elevate Your Interviews to Host Unforgettable...

The Podcast Space ·

2024/03/27

Are you looking to up your podcast interview game and captivate your audience from start to finish? In this blog post, we will dive into a comprehensive guide on how to conduct impactful and engaging podcast interviews. From avoiding common mistakes to leveraging storytelling and audience connection, we will help you elevate your interviews and leave a lasting impression on your listeners.In this week's episode, I invited my podcast producer and strategist friend Sarah Heeter, founder of PodFox

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21:20

62. How to turn 'freebie seekers' into podcast...

The Podcast Space ·

2024/03/20

Do you often find yourself being approached for free advice as a small business owner or industry leader? It's a common scenario that many of us face, where people seek our expertise without considering the value of our time and knowledge. In a world where business may be slow or not going as expected, it can be frustrating to constantly offer free advice. But what if I told you that there's a way to turn these interactions into opportunities for growth and standing out online?As a podcast marketing

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17:43

61. How long should a podcast episode be? It depends.

The Podcast Space ·

2024/03/13

In the bustling world of podcasts, one burning question plagues both creators and listeners alike: What is the perfect podcast episode length? The quest for an ideal duration can be daunting, but fear not, as I bring forth invaluable insights in episode 61. Let's delve into the realm of podcast episode lengths and the nuances surrounding them.Timestamps:00:00 Unlocking the Mystery: Ideal Podcast Episode Length00:39 The Realities of Podcast Listening in 202401:09 Data-Driven Insights: Popular Podcast

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26:41

60. Vocal Care Tips for Podcasters during Cold and...

The Podcast Space ·

2024/03/06

Are you a podcaster who struggles with nasal sounds or finds it challenging to maintain vocal health while recording episodes during cold or allergy seasons? Fear no more, as we’ve invited our vocal health expert, Nic Redman, to join us in this episode of The Podcast Space to delve into essential tips and insights on how podcasters can overcome nasal sounds, stay healthy, and record with minimal issues. Stay tuned until the end as Nic shares a real-time exercise to drain our sinus and bring more

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21:47

59. How to stay motivated when you can't yet see the...

The Podcast Space ·

2024/02/28

Resources mentioned in this episode:Let's work together to grow your podcast:https://bit.ly/PPodPartyFor the full list of links, resources and show notes, please visit:https://www.thepodcastspace.com/podcast/59-how-to-stay-motivated-when-you-cant-yet-see-the-impact-of-your-podcastSubscribe to the Podcast on Audio Platforms: https://bit.ly/3Y4bF2c Subscribe to our newsletter for more Podcast Tips: https://thepodcastspace.ck.page/32680fa82e 💸 Affiliate links:Captivate.fm (Best Podcast Hosting

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24:46

58. Episode Case Studies That Convert: 3 Key Elements...

The Podcast Space ·

2024/02/21

As a podcaster, you may have been struggling to convert your podcast listeners into buying customers. You're not alone. Many podcast hosts find it challenging to make sales because they are hesitant to mention their products and services on their show. But there's a missing piece from your podcast content strategy that can significantly impact your conversion rate - case studies.The Power of Case StudiesHubSpot revealed that 54 percent of all podcast listeners are more likely to buy from a brand

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45:00

57. From overwhelmed and invisible, to confident,...

The Podcast Space ·

2024/02/14

Podcasting continues to grow as a vibrant and compelling platform to amplify your voice and impact, tell your story, or share essential knowledge with the world. Yet, the journey into the podcasting world can be daunting and, most times, overwhelming! If you ever wondered what podcast coaching (with me) could look like, take a listen to this episode featuring my PodParty Success Roadmap coaching program Hetal Baman, host of the Global Health Pursuit podcast, and dive into the immense value of

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27:00

56. 10 Reasons Why Most Podcasters Fail- and How You...

The Podcast Space ·

2024/02/07

How to avoid failing as a PodcasterPodcasting has become a popular medium for sharing knowledge, stories, and ideas. However, it's no secret that many podcasts fail to gain traction and eventually fade away. In this episode, we will explore the 10 most common reasons why podcasts fail and provide valuable insights on how to avoid these pitfalls. Whether you're a seasoned podcaster or just starting, understanding these reasons can help you create a successful podcast that stands out from the 90% of

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50:10

55. 1 Year of Podcasting: Has it Been Worth it? Wins,...

The Podcast Space ·

2024/01/31

One Year Running a Podcast as an EntrepreneurOver the past 12 months, I've clocked in 54 episodes of The Podcast Space’s podcast. The journey as a business owner and a podcast strategist has been an insightful, transparent, and imperfect one. I've gleaned what has worked and what hasn't, and in this episode, I’ll share my insights, wins, and pitfalls I encountered - because to work as a strategist for other businesses is one thing, and to do it all myself is a completely different one.As a podcast

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115 results

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