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PODCAST

Localization Fireside Chat

Welcome to the Localization Fireside Chat, where ideas spark, insights flow, and the global language industry comes to life.This podcast takes you on a journey through the dynamic world of localization, language, AI, and global content strategy. Whether you"re a seasoned industry leader or new to the field, you"ll find thought-provoking conversations, inspiring stories, and fresh perspectives on how we connect across cultures and languages.Each episode features candid dialogues with localization

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All Episodes

8:05

🌟 Happy New Year 2025! A Message of Hope and Momentum 🌟

Localization Fireside Chat ·

2025/01/08

Welcome to a brand-new year full of possibilities! In this video, I’m sharing an uplifting and heartfelt message as we step into 2025. Together, we’ll reflect on the lessons of 2024, set intentions for the year ahead, and embrace the opportunities that lie before us. From celebrating collaboration and adaptability to focusing on progress over perfection, this is the year to dream big, work smart, and take bold action. Let’s make 2025 a year of connection, growth, and unforgettable moments. 💡 What

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42:56

Localization Metamorphosis: What Will We Call It Next?

Localization Fireside Chat ·

2024/12/23

In this engaging episode of the Localization Fireside Chat, Robin Ayoub sits down with Alison, Executive Director of GALA, to explore the seismic shifts reshaping the localization industry. From the evolving role of Artificial Intelligence to the industry's identity crisis, this conversation unpacks the metamorphosis of localization and what the future might hold. 🚀 Key Topics Discussed: The localization industry's transformation into multilingual content operations. How AI is both disrupting and

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41:36

PhoneLive: The Shocking Multilingual Church Tech That...

Localization Fireside Chat ·

2024/12/17

Description: Welcome to Episode 91 of the Localization Fireside Chat! 🚀 In this episode, I sit down with David and Hugh Plappert, the father-son duo behind PhoneLive, a groundbreaking broadcasting company that connects 11,000 churches to their congregations – using traditional phone lines! 📞 Forget AI, apps, and Wi-Fi. PhoneLive is thriving by solving real-world challenges with a legacy-tech solution that offers multilingual broadcasting, scalability, and accessibility like never before. Discover:

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48:26

Tariffs, Tech and Trade Wars: Is AI Canada's last hope?

Localization Fireside Chat ·

2024/12/10

Welcome to Episode #90 of the Localization Fireside Chat! In this episode, Robin Ayoub sits down with Atif Malik, founder and Chief AI Officer of Zarori, a top AI startup based in Windsor, Ontario, Canada. Together, they dive deep into the transformative power of AI, its applications in healthcare, the challenges faced by Canadian startups, and the potential of AI to redefine industries. Atif shares his journey from a technology consultant to the founder of Zarori and offers a behind-the-scenes look

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43:22

From Saudi Coffee to Mexico's Day of the Dead:...

Localization Fireside Chat ·

2024/11/26

Welcome to Episode 89 of the Localization Fireside Chat! In this episode, I sit down with Charles Campbell, President of Tbo www.tbo.group and a globetrotting localization expert. From Saudi Arabia's vibrant International Translation Forum to the culturally immersive Day of the Dead celebrations in Mexico, Charles shares fascinating insights into bridging cultures through conferences, language, and localization. We discuss: The growing enthusiasm for language learning in emerging markets The unique

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34:02

Crushing Goals with the 100-Mile Mindset: Lessons...

Localization Fireside Chat ·

2024/11/20

🌟 How to Crush Your Goals Using the 100-Mile Mindset | Localization Fireside Chat Ep. 88 🌟 In this inspiring episode of the Localization Fireside Chat, I sit down with Jason Yarusi, an ultra-runner, motivational speaker, and entrepreneur, to explore the mindset and strategies that empower individuals to conquer personal and professional goals. 🚀 From navigating life-changing events to adopting transformative habits, Jason shares his journey and how it resonates with the challenges faced by

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62:30

5 CEO's unite in Celebrating the 90th year...

Localization Fireside Chat ·

2024/11/05

🎉 Celebrating 90 Years of the Translation Bureau: Insights from Past & Present CEOs 🎉 Join us in this special episode of Localization Fireside Chat as we commemorate the 90th anniversary of Canada’s Translation Bureau! Hosted by Robin Ayoub, this exclusive panel brings together five past and current CEOs—Donna Achimov (2011-2016), Stéphan Déry (2017-2019), Lucie Séguin (2019-2022), Dominic Laporte (2023-2024), and the current CEO, Jean-François Lymburner. These language leaders share their

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47:48

Navigating AI and Localization: Kajetan Malinowski's...

Localization Fireside Chat ·

2024/10/28

The Future of AI in Localization | Fireside Chat with Kajetan Malinowski | Episode 86 In this episode of the Localization Fireside Chat, host Robin Ayoub interviews Kajetan Malinowski, founder of biangle.digital and a veteran of the localization industry with over 17 years of experience at Lionbridge. They discuss the transformative role of AI in localization, how AI can drive productivity and strategy, and Kajetan’s journey from working at a global corporation to launching his own consulting

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51:40

Coffee, Content, and Collaboration: A Fireside Chat...

Localization Fireside Chat ·

2024/10/23

🎙️ Welcome to the Localization Fireside Chat! Today, we sit down with Eddie Arrieta, the CEO of #Multilingual Media, to explore the dynamic shifts in the localization industry, leadership insights, and how technology like AI is transforming global content creation. Eddie shares his journey from Colombia to becoming a prominent leader in the localization space, his vision for the future, and the critical importance of collaboration in the industry. Don’t miss this engaging conversation packed with

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50:14

From Beirut to Boardroom: Robin Ayoub's Inspiring...

Localization Fireside Chat ·

2024/10/19

In this powerful episode of the Knack for Business Podcast https://k4b.buzzsprout.com/, Robin Ayoub, VP of Sales and General Manager at Lionbridge, opens up for the first time in public about his personal journey from war-torn Beirut to becoming a prominent leader in the global language industry. This is a candid and deeply personal look into Robin's life—how he overcame adversity, built resilience, and used those experiences to fuel his success in business development, leadership, and navigating

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41:56

Multilingual Content Creation: Insights from...

Localization Fireside Chat ·

2024/10/15

In this episode of the Localization Fireside Chat, I sit down with Shaheen Samavati, the Co-Founder and CEO of VeraContent, to dive into the world of multilingual content marketing. Learn how VeraContent grew from a small translation agency into a leading provider of global content solutions, empowering brands to reach European markets with tailored, high-quality content. Shaheen shares her journey from journalism to entrepreneurship, how VeraContent focuses on content creation in multiple

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21:38

ALC Summit 2024 Highlights: Exclusive Conversations...

Localization Fireside Chat ·

2024/09/14

Welcome to the latest episode of the Localization Fireside Chat! In this special edition, recorded live at the ALC Summit 2024 in Montreal, I, Robin Ayoub, had the honor of interviewing some of the most influential leaders in the language industry. We dive deep into their perspectives on the future of the industry, insights on current trends, and what excites them about their work. In this episode, you’ll hear from: Rudis Marroquin, CEO of One World Global Services Peter Madahian, President of the

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34:46

Beyond Textbooks: How Ibtissam Attieh Engages...

Localization Fireside Chat ·

2024/09/09

In this episode of the Localization Fireside Chat, I sit down with Ibtissam Attie, an accomplished educator and founder of Craft & Talk, to explore how she revolutionizes the teaching of Arabic in the United States and beyond. We dive deep into her innovative approach to education, blending traditional language learning with arts, calligraphy, and cultural immersion. Ibtissam shares her inspiring journey as a leader in Arabic education, her efforts to support the Lebanese community, and her

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44:26

Celebrating 25 Years of ProZ.com: A Deep Dive with...

Localization Fireside Chat ·

2024/09/03

Description: Join us as we celebrate the 25th anniversary of ProZ.com with its visionary founder, Henry Dotterer. In this exclusive interview, Henry shares the incredible journey of ProZ.com from its inception to becoming a cornerstone in the global language industry. We dive into the challenges, triumphs, and the future of freelancing in the ever-evolving world of language services. Whether you're a seasoned freelancer or new to the industry, this conversation is packed with valuable insights and

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45:29

Episode #79 Peter Madahian, CLIA President and EXACTA...

Localization Fireside Chat ·

2024/08/26

In this episode of the Localization Fireside Chat, I had the privilege of sitting down with Peter Madahian, the newly elected President of the Canadian Language Industry Association (CLIA) and General Manager of EXACTA Interpreting. Peter shares his fascinating journey from a young immigrant interpreting for his family to leading one of Canada’s top interpreting firms. We discuss the evolution of the language industry, the challenges and opportunities presented by AI, and the importance of

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57:57

The Future of Medical Interpretation: Certification,...

Localization Fireside Chat ·

2024/08/15

In this episode of the Localization Fireside Chat, Robin Ayoub hosts an insightful discussion with industry experts Natalya Mytareva (CCHI), Jinny Bromberg (Bromberg & Associates), Erisa Hysi (Lingua Serve), and Mila Golovine (Masterword) on the evolving field of medical interpretation. The panel explores key topics such as the importance of certification, the impact of AI, and the need for fair rates and ethical practices. Whether you're a seasoned interpreter or new to the profession, this

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48:55

Konstantin Savenkov on the State of Machine...

Localization Fireside Chat ·

2024/08/06

Welcome to episode #77 of the Localization Fireside Chat! In this episode, Robin Ayoub sits down with Konstantin Savenkov, the CEO of Intento, to delve into the key findings of the "State of Machine Translation 2024" report. This comprehensive discussion covers a range of topics including the advancements in machine translation (MT) and large language models (LLMs), the benefits of customization, and the challenges of real-time translation. Join us as we explore the future trends and innovations in

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42:23

Want to Learn Arabic? Carla El Khoury is Transforming...

Localization Fireside Chat ·

2024/07/23

Bridging Cultures: Carla El Khoury’s Journey in Arabic Language Education at the University of Oslo In this episode of the Localization Fireside Chat, host Robin Ayub engages in a fascinating conversation with Carla El Khoury, a distinguished lecturer and coordinator of the Arabic program at the University of Oslo. Join us as Carla shares her inspiring journey from Lebanon to the United States and eventually to Norway, where she now imparts her vast knowledge of the Arabic language. Discover the

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49:01

Unveiling Aurora AI(TM): Revolutionizing Localization...

Localization Fireside Chat ·

2024/07/09

Unveiling Aurora AI (TM): Revolutionizing Localization with Lionbridge CTO Marcus Casal | Episode 75** Description: Welcome to Episode 75 of the Localization Fireside Chat! 🎉 In this episode, I have the pleasure of speaking with Marcus Casal, the Chief Technology Officer of Lionbridge. We dive deep into the revolutionary new software, Aurora AI, launched by Lionbridge. Marcus shares his insights on how Aurora AI is set to transform the localization industry, the technology behind it, and the impact

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46:13

Meet OTTIAQ's President Betty Cohen, an inside look...

Localization Fireside Chat ·

2024/07/08

New Episode Alert! Join us for Episode #74 of the Localization Fireside Chat where I have the honor of interviewing Betty Cohen, the President of OTTIAQ (Ordre des traducteurs, terminologues et interprètes agréés du Québec). We delve into various aspects of the language industry in Canada, focusing on OTTIAQ’s unique governance under Quebec laws and its mandate of public safety. Episode Highlights: - Betty's localization journey and career - The structure and responsibilities of OTTIAQ - The unique

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