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PODCAST

Future Fuzz - The Digital Marketing Podcast

Justin Campbell

Experts from the industry speaking about B2B Marketing and Digital Marketing, giving you the listener insights into the best marketing technology to use, new insights and brilliant strategic ideas. Industry experts give insights on how to best run your marketing campaigns and a few laughs on the way!

business marketing

All Episodes

00:32:33

Ep. 100 - Why so many brands are boring - Marcus Foley

Future Fuzz - The Digital Marketing Podcast ·

2025/04/30

Book a call with Justin on how to get into⁠⁠⁠⁠⁠⁠⁠⁠⁠ business video podcasting ⁠⁠⁠⁠⁠In this episode, Marcus, Co-Founder of Tommy, shares how his global digital studio helps leading brands like Netflix, TikTok, and Amazon Prime stand out in crowded markets through the power of distinctiveness. He explains why true distinctiveness goes beyond being different, how emotional connections drive brand memorability, and how cognitive neuroscience is changing the way marketers think about building lasting

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00:27:01

Ep. 99 - Why Senior Teams Deliver Better Work - Ben...

Future Fuzz - The Digital Marketing Podcast ·

2025/04/23

Book a call with Justin on how to get into⁠⁠⁠⁠⁠⁠⁠⁠ business video podcasting ⁠⁠⁠⁠In this episode, Ben Lilly, Co-Founder of Giant Leap Digital, reveals how his senior-led, remote-first agency is redefining how luxury and finance brands connect with high-net-worth audiences. He shares why empowering experienced talent leads to better outcomes, how traditional agency models fall short, and what the $65 trillion wealth transfer means for marketers.Ben also explores China’s rise as a luxury leader, the

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00:32:16

Ep. 98 - From Burnley to 10 Million Views - Morgan...

Future Fuzz - The Digital Marketing Podcast ·

2025/04/16

Book a call with Justin on how to get into⁠⁠⁠⁠⁠⁠⁠ business video podcasting ⁠⁠⁠In this episode, Morgan Ratcliffe, Co-Founder and Managing Director of Notist, unpacks how B2B companies can stand out in a digital world that favors boldness and storytelling. From launching the agency with his brother in a spare room to generating millions of views and driving 8-figure revenue for clients, Morgan shares how he’s turning outdated B2B marketing playbooks on their head.He dives into the power of

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00:26:08

Ep. 97 - The Psychology Behind B2B Buying - Eoin Rodgers

Future Fuzz - The Digital Marketing Podcast ·

2025/04/09

Book a call with Justin on how to get into⁠⁠⁠⁠⁠⁠ business video podcasting ⁠⁠In this episode, Eoin Rodgers, Chief Marketing Officer at Atomic, breaks down what it really takes to connect with B2B buyers in a complex, ever-evolving marketplace. With nearly two decades of experience and deep specialization in European go-to-market strategy, Eoin reveals why many B2B tech companies—especially those expanding from the US into Europe—get buyer insights wrong, and how to fix it.He shares how Atomic uses

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00:28:18

Ep. 96 - Your next customer will be an AI Agent -...

Future Fuzz - The Digital Marketing Podcast ·

2025/04/02

Book a call with Justin on how to get into⁠⁠⁠⁠⁠ business video podcasting ⁠In this episode, Andy Crestodina, CMO and Co-Founder of Orbit Media, unpacks the smartest ways B2B marketers can leverage AI today—without falling for the hype. He introduces the concept of AI-powered gap analysis, a high-impact, underutilized tactic for improving website conversions by identifying what your pages are missing through the eyes of your audience. Andy also explores the rise of “non-human visitors”—AI agents that

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00:38:24

Ep. 95 - Stop Wasting Half Your Ad Budget - Steffen...

Future Fuzz - The Digital Marketing Podcast ·

2025/03/26

Check out Dreamdata.io for your free trial!In this episode, Steffen Hedebrandt, CMO and co-founder of Dreamdata, discusses how B2B companies can solve the complex challenge of marketing attribution. He explains how Dreamdata connects siloed data to reveal which campaigns actually drive revenue, offering marketers a clear picture of long, multi-touch customer journeys. Steffen also shares insights on audience targeting, real-time buying signals, and how AI is being integrated meaningfully into the

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00:36:19

Ep. 94 - AI-Powered LinkedIn Outreach That Works -...

Future Fuzz - The Digital Marketing Podcast ·

2025/03/19

Book a call with Justin on how to get into⁠ business video podcasting In this episode, Aleksandar Besarovic, CEO of AIMFOX, joins us to discuss the future of LinkedIn outreach. Aleksandar shares his journey from cold email and SMS campaigns to building AIMFOX, a LinkedIn automation tool designed to enhance networking without violating platform rules. He breaks down best practices for cold outreach, how to avoid getting flagged, and why authenticity is key to making real connections. Plus, insights

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00:25:48

Ep. 93 - AI agents in Sales - Frank Sondors

Future Fuzz - The Digital Marketing Podcast ·

2025/03/12

Book a call with Justin on how to get into ⁠business video podcasting ⁠In this episode, Frank Sondors, CEO and co-founder of SalesForge, breaks down how AI-driven sales execution is reshaping outbound strategy. Frank shares how SalesForge’s AI agent enhances cold outreach, optimizes email personalization at scale, and increases response rates—all while keeping human sales reps at the center of the process.He explains why email deliverability is the biggest challenge in outbound sales, how to

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00:20:52

Ep. 92 - Video for B2B Marketing - Justin Vajko

Future Fuzz - The Digital Marketing Podcast ·

2025/02/12

Book a call with Justin on how to get intobusiness video podcasting Link to book “Built to sell” -https://builttosell.com/Connect withJustin VajkoJustin Campbell interviews Justin Vajko, a pioneer in video marketing for B2B companies. They discuss the evolution of video marketing in the world of B2B and the changing expectations of different generations regarding content consumption. Vajko shares insights on leveraging LinkedIn for B2B marketing, the importance of engagement, and how video can build

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00:23:28

Ep. 91 - The Future of Independent Agencies - Stephen...

Future Fuzz - The Digital Marketing Podcast ·

2025/02/05

Summary Stephen Knight, founder of Pimento, exposes the flaws in traditional agency models and explains why independent agencies are thriving. He breaks down the shift away from big agency networks, the rise of in-housing, and how the “Hollywood model” of assembling top talent is reshaping marketing. Expect bold insights on the future of agencies, client relationships, and why adaptability is key to survival. Guest Bio Stephen Knight Founder CEO of Pimento - the UK’s leading independent marketing

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00:27:54

Ep. 90 - The MQL is dead! - Charlotte Graham-Cumming...

Future Fuzz - The Digital Marketing Podcast ·

2025/01/29

Summary In this episode of Future Fuzz, host Justin Campbell sits down with Charlotte Graham-Cumming, CEO of Ice Blue Sky, to challenge traditional B2B marketing practices. Charlotte critiques Marketing Qualified Leads (MQLs) as outdated vanity metrics and champions Marketing Qualified Accounts (MQAs) as a better way to measure engagement. She highlights the power of data-driven strategies, including how AI can reduce churn and accelerate sales cycles, and discusses the impact of account-based

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00:25:29

Ep. 89 - Don’t annoy people. How to avoid landing in...

Future Fuzz - The Digital Marketing Podcast ·

2025/01/23

Book a call with Justin about video podcasts and content creation for B2B Sales - https://hubspot.salessource.ai/meetings/justin1137Special Offer for Listeners As a listener of Future Fuzz: The Digital Marketing Podcast, you can enjoy 20% off your first month of subscription—but hurry, this offer is only available to the first 100 subscribers! Reach out to Justin for the discount link! Summary In this episode of Future First, Justin Campbell interviews Margaret Sikora, CEO of Woodpecker, who

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00:28:40

Ep. 88 - Patrick Ryan - How To Pitch Using AI

Future Fuzz - The Digital Marketing Podcast ·

2025/01/08

Book a call with Justin about video podcasts and content creation for B2B Sales - https://hubspot.salessource.ai/meetings/justin1137Summary: In this episode, Patrick Ryan shares his extensive career journey in the marketing and advertising industry, detailing his experiences working with major global brands and leading large agencies. He discusses the challenges and triumphs of pitching for significant accounts, the evolution of the agency landscape, and the growing trend towards independent

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00:28:44

Ep. 87 - Neil Schambra Stevens - How to deal with...

Future Fuzz - The Digital Marketing Podcast ·

2024/12/20

SummaryIn this episode of FutureFuzz, Justin Campbell and Neil Schambra-Stevens discuss the importance of kindness in the workplace, especially during high-pressure situations. They explore how kindness can enhance communication, reduce triggers, and foster a supportive community. Neil shares practical strategies for implementing kindness and effective communication in fast-paced environments, emphasizing the need for active listening and emotional intelligence. The conversation highlights the

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00:23:07

Ep. 85 - Matthijs Tielman - Co-founder/ Head of...

Future Fuzz - The Digital Marketing Podcast ·

2024/12/13

SummaryChallenges around content in the market in general What content is really cutting through One of the first paid bloggers in the Netherlands - Converse Experience in the world of podcasting You need to execute and you need to do it well. It’s a cheap sales pitch and people just get it. Taking a true editorial approach Don’t do 6 things on linkedin that are shit > focus your efforts on the big things and do them well. Takeaways Rencor started as a solution for

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00:27:08

Ep. 85 - Matthias Seidel - Smarter Marketing for...

Future Fuzz - The Digital Marketing Podcast ·

2024/11/27

Matthias's BioMatthias Siedl is the VP of Marketing at Rencore, with a strong background in business to business marketing and PR with a degree in American culture studies and media law from Ludwig Maximilians University in Munich. His mission is to help enterprises stay in control of their Microsoft collaboration technology. The Rencore team achieve this by providing insights, advice, and actionable ways to manage platform growth. Summary In this episode of Future Fuzz, Justin Campbell interviews

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00:34:14

EP. 84 - Patrick Throp - Outbound Sales. How to nail...

Future Fuzz - The Digital Marketing Podcast ·

2024/11/15

SummaryIn this episode of FutureFuzz, Justin Campbell interviews Patrick Thorp, a seasoned revenue strategist and fractional chief revenue officer. They discuss the importance of creating content that helps people, building a community, and effective sales strategies, particularly in the B2B space. Patrick shares insights on the significance of conversations in sales, the challenges of modern communication, and the evolving landscape of LinkedIn. They also explore the role of data in outreach, the

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00:34:10

Ep.83 - Adrian Kingwell - How to successfully sell...

Future Fuzz - The Digital Marketing Podcast ·

2024/11/06

Summary In this episode of Future Fuzz, host Justin Campbell interviews entrepreneur Adrian Kingwell, who shares his journey from a frustrating corporate career to founding successful businesses, including Mezzo Labs and Uplifter. Adrian discusses the importance of resilience, key hires, and the challenges of navigating an acquisition. He emphasizes the value of mentorship and networking for entrepreneurs, and offers insights into building a SaaS product that addresses real market

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00:28:27

Ep.82 - Mark Walker - B2B Account Based Marketing -...

Future Fuzz - The Digital Marketing Podcast ·

2024/10/02

Mark's Bio:With 17 years of commercial leadership experience, Mark has built and scaled every go-to-market team from scratch including: SDRs, Account Executives, Account Management, Marketing & RevOps. Mark is currently the co-founder and CEO of RevvedUp, an AI platform enabling hyper-relevant ABM campaigns across the whole buyer journey at scale. Previously he held the CRO position at native, Student Beans and Attest; and prior to that he was head of growth at Eventbrite UKI. He is an active

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00:22:41

Ep.81 - Francois Roloff - Green Media Planning &...

Future Fuzz - The Digital Marketing Podcast ·

2024/09/13

Francois´s Bio:Francois Roloff – Co-Founder & Managing Partner at PYURE Sustainability Solutions Master o. A. in Business Communications & Management. Francois has 20+ years of experience in marketing, product development and business management in the digital media industry. Managing Director & CEO madvertise Group, Board Member Sirius Media SA and Board Member IROIN. Experienced in management, SaaS platform development and integration (madvertise Adserving, Bluestack SSP, Sync.TV)

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140 results

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