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PODCAST

The Fold

Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff.

news news commentary

All Episodes

34:32

Emergency pod: Trade Me buys 50% of Stuff Digital –...

The Fold ·

2025/06/03

Glen Kyne joins Duncan Greive on The Fold to discuss today's announcement that Trade Me has purchased a 50% stake in Stuff Digital, with an explicit focus on growing its property audience. Kyne and Greive break down the strategic rationale, the challenge it represents to NZME and how this new battle might play out in the coming months and years. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

53:27

On the budget, radio ratings – and NZME loses a star...

The Fold ·

2025/05/26

Glen Kyne joins Duncan Greive to pick through a week of small but instructive media news. There was a miniscule new announcement in the budget, on the same day radio ratings dropped to confirm little had changed. Then they review the first show from the Herald’s new FAST channel, fronted by Ryan Bridge, set against news that Madison Reidy was buying her channel and going solo.Learn more about your ad choices. Visit megaphone.fm/adchoices

en

40:33

Voyagers debrief, the NZME saga seems over and a big...

The Fold ·

2025/05/19

Glen Kyne joins Duncan Greive on The Fold to recap a significantly smaller but somehow considerably better Voyager Media Awards. (Apologies to Gulf News and NZ Geographic, each of which had notable wins which didn't get mentioned). Next they discuss the latest, potential the final developments in the NZME board coup saga, before addressing a big financial boost to inbound movie subsidies – and The Spinoff's own major editorial news.Learn more about your ad choices. Visit

en

60:42

Why are there suddenly two country music stations in...

The Fold ·

2025/05/12

For a long time New Zealand's country music audience was presumed to be the town of Gore and its immediate surrounds. Few albums got released, and major artists almost never toured. That all changed in the past few years, with streaming both proving and generating a huge global audience for country – and artists like Luke Combs and Morgan Wallen playing shows to massive local crowds. That has prompted two separate radio stations to launch, the first an independent led by veteran broadcaster Mike

en

34:58

Emergency podcast: Trump’s tariffs go to the movies –...

The Fold ·

2025/05/06

Yesterday US president Donald Trump announced 100% tariffs on all foreign-made movies. It was an extraordinary and potentially hugely destructive piece of news for the mighty but embattled film industry. It was also extremely unclear exactly what it meant. Glen Kyne joins Duncan Greive on an emergency edition of The Fold to discuss the news and try and game out its impact both globally and locally. They also dig into the latest beats of the ongoing NZME board takeover saga – with big changes to the

en

46:36

What really matters in the battle to save NZ TV?

The Fold ·

2025/05/05

Dylan Reeve has spent his whole career working on iconic New Zealand television shows, from Shortland Street, to Treasure Island to Outrageous Fortune. But after listening to last week’s episode of The Fold, he wonders whether we’re even asking the right questions. He sent a provocative note which questions whose interests are being served by incremental reforms to NZ On Air or the screen production rebate (or SPR), and joins Duncan Greive to discuss whether the current institutions can or should be

en

58:22

If not advertising, then what?

The Fold ·

2025/04/29

The media has always been largely funded by advertising – but that's unlikely to be the case in future. Two stories over the past week addressed different aspects of what might step into the void it creates. Duncan Greive returns alongside Glen Kyne for an episode which explores how media was, is and might be funded in future – taking the NZ on Air system, the screen production rebate, tech funding, audience revenue and private funders, addressing requests to expand each, and the challenges they

en

45:14

The big job ahead for TVNZ’s news and content chief...

The Fold ·

2025/04/22

The job of chief news and content officer at TVNZ has been one of the most talked-about leadership roles in New Zealand media. Last week, it was announced that Nadia Tolich will leave her position as managing director of Stuff Digital to take up the role. Glen Kyne joins Anna Rawhiti-Connell to discuss the enormity of the task ahead for Tolich and why high profile exits mightn’t be as scandalous as you think. They also analyse the case laid out by Philip Crump on Monday for a Jim Grenon-led board

en

64:14

Are print magazines really making a comeback, or is...

The Fold ·

2025/04/14

It’s been five years since Bauer exited New Zealand, devastating the magazine industry and heralding an era of enormous disruption for media in this country. Iconic Auckland title, Metro Magazine, was a casualty of that closure. The publication has found its feet again and is flourishing under independent ownership. As Auckland evolves, so too does Metro.Henry Oliver has been the editor of Metro for over six years now. He joins Anna Rawhiti-Connell to discuss magazine life five years after the

en

48:46

What Trump’s tariffs could mean for media and the...

The Fold ·

2025/04/07

Last week, NZME’s board laid out its case against Jim Grenon’s attempt to take control of the board, introducing previously unspoken concerns about editorial influence to the fight. It prompted a new round of reactions and letters and the introduction of a few new players. Following Donald Trump’s tariff announcement, $6.6 trillion was wiped off the value of US stocks in 48 hours, creating fresh concern about a global economic downturn. While the tariffs don’t yet extend to services, lobbying

en

63:18

Careless People, Adolescence and where Meta is at

The Fold ·

2025/03/31

It's been a rough PR month for Meta, with two of the most-discussed cultural artefacts of the year both directly concerning their two biggest products. Duncan Greive is joined by Anna Rawhiti-Connell to discuss Careless People, the explosive memoir by New Zealand diplomat Sarah Wynn-Williams about her time at Facebook; and Adolescence, the extraordinary Netflix series about a murder which occurs after radicalisation and bullying on Instagram.Learn more about your ad choices. Visit

en

53:32

Analysing the Grenon Letters – and is Trade Me buying...

The Fold ·

2025/03/25

Glen Kyne joins Duncan Greive on the Fold to discuss a torrid few weeks in media ownership, with billionaire Jim Grenon's attempt to install a new board at NZME and revelations that both parts of Stuff are potentially in play. Kyne and Greive discuss both of Grenon's letters, both the business analysis and the vision for news, while also looking at what Stuff could do if it was part of Trade Me's empire.Learn more about your ad choices. Visit megaphone.fm/adchoices

en

60:28

A Gen X, a Millennial and a Gen Z talk about culture,...

The Fold ·

2025/03/24

Love Song is a piece of research that Live Nation has been running for six years. It targets Gen Z and its relationship with music and culture, and – they don’t just do it for fun – about how brands can fit into all that. Duncan Greive is joined by his colleagues Gabi Lardies and Lyric Waiwiri-Smith to talk about that research, using it as a jumping off point to have a wider conversation about generations. Together they talk about the truths, the myths, the tensions and the weirdness of all this

en

53:39

Kevin Chesters says there never was a golden age of...

The Fold ·

2025/03/17

Kevin Chesters has 30 years of experience leading strategy on both agency and client sides, serving as CSO at W+K London, Dentsu, and Ogilvy, as well as Head of Strategy at BT, the UK’s equivalent of Spark.He joins Duncan Greive on The Fold as part of The Spinoff’s 2025 partnership with the Comms Council. The pair cover off Chesters' career, what drew him to advertising, dig into the challenge of creativity after the death of the monoculture, and, inevitably, about what AI will do to

en

62:37

A new world order: big tech and regulation in the...

The Fold ·

2025/03/10

The second Trump administration has blown apart a multi-decade long rules based order for trade. The White House has put the whole world on notice that it will use tariffs against any perceived slight against its companies. What does that mean for our media reforms? How are we hamstrung by our trade agreements? Do we even have sovereignty on the internet? Duncan Greive is joined by trade specialist Charles Finny and Brainbox's tech regulation expert Tom Barraclough to dive deep into the theoretical

en

33:04

Emergency pod: A revolution at NZME?

The Fold ·

2025/03/06

Glen Kyne joins Duncan Greive for an emergency episode of The Fold after an NZX announcement this afternoon revealed that new NZME shareholder James Grenon is seeking to clear the board and install a new set of directors, himself included. He owns 10% of its shares, and claims the backing of 37% more – putting him very close to a majority for the motion. There's a lot we don't know, and a lot of water to flow under the bridge – but Grenon's media history is very much preoccupied with particular

en

57:42

The Big Three #3: Sky has turned itself around – and...

The Fold ·

2025/03/05

In the third of a three part series analysing the results of the Big Three media companies (or those that release their results, anyway), Glen Kyne joins Duncan Greive to look into an impressive result for Sky. After weeks of bad headlines driven by a failing satellite and seemingly stalled negotiations with NZ Rugby, news it had won back the rights to home cricket internationals was welcome. Kyne and Greive dig deep into the results and report on background conversations with NZ Rugby and Sky to

en

36:21

The Big Three #2: TVNZ has survived a year from hell...

The Fold ·

2025/03/04

In the second of a three part series analysing the results of the Big Three media companies (or those that release their results, anyway), Glen Kyne joins Duncan Greive to look into the results for TVNZ. The state broadcaster has many huge advantages, but remains hamstrung by the lack of audience revenue – newish CEO Jodi O'Donnell is very keen to change that. The loss of cricket was a bitter blow, but after a brutal year, these results contain a lot to be proud of for O'Donnell.Learn more about

en

37:56

The Big Three #1: NZME's plans (and owners) could...

The Fold ·

2025/03/03

In the first of a three part series analysing the results of the Big Three media companies (or those that release their results, anyway), Glen Kyne joins Duncan Greive to dig into NZME's 2024 results and some quietly impactful future plans. These include a potential sale of One Roof, shedding writers to launch a new TV-like news "channel" and a mysterious new owner who just bought almost a tenth of the business's shares. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

64:32

The Fold Live in Wellington: will Substack...

The Fold ·

2025/02/24

Duncan Greive is joined by two of New Zealand's most successful Substackers in Bernard Hickey (The Kākā) and Lucy Blakiston (Shit You Should Care About) on stage in Wellington as part of the Fringe Festival. They explore the origin stories of their brands, while delving deep into their relationship with institutional media and the different incentives of a paying audience versus advertising.Learn more about your ad choices. Visit megaphone.fm/adchoices

en

131 results

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