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PODCAST

Fuel Your Marketing Podcast: Igniting Insight and Innovation in SaaS, Technology, and Marketing

The Fuel Your Marketing Podcast, hosted by Arti Sharma, CEO and Founder of Measure Marketing Results Inc., is a premier resource for executives, marketing leaders, and growth-minded professionals seeking cutting-edge strategies in SaaS, technology, and go-to-market (GTM) innovation. As a dynamic and future-focused podcast, it delves into the transformative trends shaping these industries, offering a mix of strategic insights, thought-provoking discussions, and actionable takeaways. Arti Sharma, a

business

All Episodes

19:47

Episode 20: The Power Of One - Delight Your Employees

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/02/13

Today, Arti talks simple tactics you can use for greater employee satisfaction! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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13:25

Episode 19: Your Role in the Automation Revolution

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/02/06

Today, Arti talks about how to invest in your technical infrastructure, as well as data and analytics to implement and support advancement in your business! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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21:30

Episode 18: The Key to Keyword Research

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/01/30

Today, Arti talks about how to do keyword research and how applying it to your digital marketing strategy will increase your sales efficiency! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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27:02

Episode 17: Become a Sales Funnel Plumber and Fix...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/01/23

Today, Arti talks about sales funnels and why they matter, as well as what happens once the lead has turned into a customer and how to nurture those leads and relationships. - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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17:29

Episode 16: Are You Leveraging LinkedIn? Growth Hacks...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/01/16

Today, Arti talks about how LinkedIn is crucial to your 2020 marketing strategy, and how to grow your LinkedIn performance with simple and easy-to-implement hacks! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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17:37

Episode 15: Is My Marketing Spend Worth It?

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/01/09

Today, Arti talks through what makes it worth spending money on marketing in addition to organic reach! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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24:22

Episode 14: Optimize Your Search Engine Results in 2020

Fuel Your Marketing Podcast: Igniting Insight and... ·

2020/01/02

Today, Arti talks through how to utilize search engine optimization (SEO) to increase your organic AND paid reach! It’s not about the best tricks, it’s about using techniques that will be here for the long haul! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube! Are you considering the relevancy to end user

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14:22

Episode 13: The Digital Marketer's Robot Butler -...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/12/19

Today, Arti talks engaging your customers with chatbots and other on-site forms of artificial intelligence! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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28:41

Episode 12: Leading Vulnerably with Simon T. Bailey

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/12/12

Today, Arti talks with author and motivational speaker, Simon T. Bailey, all about how best to lead others – and yourself – to success! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube! “You don’t build the business. You build people and then people build your business.” -Zig Zigler

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19:59

Episode 11: Crystal Clear Business Practices –...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/12/05

Today, Arti talks about building trust with your customers and how essential it is for your success. How? TRANSPARENCY! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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14:00

Episode 10: Chatting with Alexa – Voice Search...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/11/28

Today, Arti discusses how to optimize YOUR business/products for voice search engines – starting with Alexa and into the future! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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12:42

Episode 09: Game the System with Interactive Content

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/11/21

Today, Arti discusses how to implement interactive content to engage your community and keep them coming back for more! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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11:24

Episode 08: Why Analytics Data Matters

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/11/14

Today, Arti discusses how to leverage Google Analytics to create a solid marketing strategy to increase your impact and grow your legacy! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

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18:38

Episode 07: Cheering on the Holidays - Adding Value...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2019/11/07

Today, Arti talks about revving up your email marketing strategy ahead of the holiday game to add value during the happiest time of the year! - - - - - If you liked this episode of Fuel Your Marketing, tell your friends! Find us on iTunes and Google Play to rate/review/subscribe to the show. Want more? Visit our website, find us on Facebook, Instagram, and YouTube!

en

45:24

Episode 06: LinkedIn Growth Hacking - with Actionable...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2018/06/26

In this episode we cover LinkedIn’s growth and why other businesses need to pay attention. Discover actionable tips and tricks from Bobby Umair and Arti Sharma, leading LinkedIn experts. Listen in as they share their strategies to help you get more out of LinkedIn's platform and boost your visibility and sales. Learn how to use LinkedIn to reach out to others in your industry, expand your profile, create engaging content, and other etiquettes and strategies that will get results. - - -

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45:24

Episode 05: The Future of Social Media

Fuel Your Marketing Podcast: Igniting Insight and... ·

2018/06/01

Two amazing guests join Arti for this power-packed episode. Listen in on this fireside chat between Leigh Fowler, CEO of Rise Media Design Inc. and Kelly Farell, CEO of Oak Learners and Teach Me Social Inc. The fact that social media is rapidly evolving shouldn’t be ignored. The impact of social conversations over the last decade has led to major changes in the economy and how marketers are packaging services and products. From the recent Trump campaign to the highly anticipated royal wedding,

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32:00

Episode 04: Amp up your business with referral...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2018/04/16

Referral Marketing is the fastest, easiest, and most reliable system for getting more clients than you can handle, even if you hate marketing and selling. The concept has always been discussed as a traditional concept, and in this podcast, Arti Sharma and Paula Hope uncover the best way to leverage this in the world of social-selling. You want to listen in as the power of your high-quality referral relationships cannot be ignored if you are serious about building a network of sales-ready

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19:03

Episode 03: How to Budget Your Marketing Dollars for...

Fuel Your Marketing Podcast: Igniting Insight and... ·

2018/04/03

Marketing is an essential element of doing business; imagine, without marketing, would you be able to share your next revolutionary product; or a service to your target audience? What holds companies back is defining the right budget or getting the right ROI from it. The perfect marketing budget for your company is completely unique and is impacted by a few important factors and in this podcast we uncover, what's the right budget for your business.

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13:33

Episode 02: 2018's 3 Most Promising Online Trends

Fuel Your Marketing Podcast: Igniting Insight and... ·

2018/03/23

In this week’s episode of the ‘Fuel Your Marketing’ podcast, I discuss three emerging marketing trends you need to know to be successful in 2018. Listen in as I explain why you need to adopt these technology-driven trends, or risk being left behind. Here’s a brief overview of the up-and-coming marketing innovations I discuss in the podcast: • The increasing popularity of voice search and its affect on search and content marketing. • How to use data-driven marketing to build a personalized connection

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33:40

Episode 01: 9 Years & 9 Lessons (Not Mistakes!)

Fuel Your Marketing Podcast: Igniting Insight and... ·

2018/03/09

In this episode, you'll learn about 9 lessons that Arti & her team learnt over the last 9 years that propelled them to keep going, stay futuristic, strategic and results driven. These lessons supported her thinking, shifted her mindset and allowed her to create a successful digital marketing agency. The 9 Lessons she shares in this podcast episode, revolve around sales, online marketing, mindset, mentoring, money, perseverance, people and results. For more episodes visit www.FuelYourMarketing.ca

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