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PODCAST

Sought After Educator

The Sought After Educator podcast is designed for creative, beauty and hair industry educators + coaches who are ready to grow their brand, book out their education offers, and build a business that lasts. Hosted by Jodie Brown (hairstylist educator turned content agency owner + marketing mentor) this show goes beyond surface-level tips. Jodie has not only built her own successful education business, but she’s also worked behind the scenes on the copy, content, marketing funnels, and branding of

business marketing

All Episodes

37:52

BTS on the first 5 years of my education + marketing...

Sought After Educator ·

2025/02/03

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, the speaker reflects on their business journey from 2023 to 2025, outlining major milestones, challenges, and pivotal moments. They recount the initial transition from a hairstylist to an educator and online business owner, highlighting the success of various programs like the Beauty Biz Brand Academy. They detail their experiences teaching in-person classes, launching group coaching

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37:04

Growing + marketing your online business in 2025 -...

Sought After Educator ·

2025/01/27

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, the host welcomes Louise Henry, an experienced online business entrepreneur, to discuss various aspects of launching, creating automated offers, and maintaining live offers. Louise shares her journey from starting her first business selling custom name necklaces to transitioning into running a fully digital coaching and course business. The conversation covers essential topics such as the

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38:01

$20K in a year from TikTok shop - A masterclass in...

Sought After Educator ·

2025/01/20

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramWelcome to Visionary Rising! Today, I’m chatting with Harley, an entrepreneur who has successfully leveraged TikTok to grow her audience, build brand authority, and generate consistent passive income. Whether you’re an educator, online entrepreneur, or content creator, Harley’s insights into content creation, audience growth, and monetization are invaluable.Here’s what we cover:Harley’s journey from

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10:25

Market Sophistication 101 - Evaluate your messaging...

Sought After Educator ·

2025/01/13

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode of the Visionary Rising Podcast, we discuss the crucial concept of market sophistication and its impact on modern marketing strategies. We delve into how businesses must adapt to the evolving expectations of a more discerning audience by being specific, detail-oriented, and results-focused. Using the analogy of chocolate bars, we illustrate the need for differentiation in a crowded market

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34:42

Evergreen Funnels 101: Lessons from a 7 figure course...

Sought After Educator ·

2025/01/06

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, the host sits down with a seasoned entrepreneur who has mastered the transition from live launching to evergreen funnels. They discuss the evolution of her business, the significant differences between live launching and evergreen models, and common misconceptions about launching. The guest shares her journey from starting a social media management business to making her first million with

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16:50

12 Instagram Content Microtweaks

Sought After Educator ·

2024/12/23

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode of the Visionary Rising Podcast, Jodi Brown discusses 12 actionable micro tweaks to elevate your Instagram content strategy moving into 2025. From adding readable text captions to your reels, refining hooks, using high-quality B-roll, to creating content series and revisiting your Canva templates, these tips are designed to enhance engagement and connection with your audience. Jodi also

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38:11

Make money online in 2025 and manage it (what's...

Sought After Educator ·

2024/12/16

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on Instagram Today on The Visionary Rising, I’m joined by Alyssa Lang, the powerhouse behind Workflow Queen and Magnetic Profits, to dive into one of the most important conversations for online entrepreneurs: managing inconsistent income, scaling with smart systems, and building financial resilience.Whether you’re navigating the ups and downs of launches, wondering how to create sustainable revenue, or trying to figure

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35:14

How Educators Can Make More Impact and Create Better...

Sought After Educator ·

2024/12/09

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, Jodie interviews globally renowned educator Chris Moody about the evolving landscape of education, particularly in the beauty industry. They discuss the importance of engaging learners, overcoming imposter syndrome, and focusing on deep, rather than wide, teaching. Chris shares his journey from hairstylist to top educator, emphasizing the value of experiential learning and the future of

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25:11

5 Reasons you may not be getting great results from...

Sought After Educator ·

2024/12/02

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, Jodie addresses five crucial mistakes that content creators often make, which can hinder their social media performance. The key points discussed include the futility of constantly chasing algorithm changes, the importance of correctly interpreting data and metrics, the power of storytelling in content, the necessity of targeting the right audience, and maintaining a consistent brand voice

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42:12

Building Your Brand, and Maximizing your Visibility...

Sought After Educator ·

2024/11/25

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, Jessica Bergio shares her journey of starting a podcast and how it has significantly impacted her business and brand visibility. She discusses strategies for building and growing a podcast, the importance of having a clear vision for your brand, and how to create content that resonates with your audience. Jessica also provides insights into monetizing a podcast and increasing downloads

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41:26

Scaling Your Business Without Sacrificing Yourself

Sought After Educator ·

2024/11/11

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, Kelly shares her inspiring journey from setting up a seven-figure brick-and-mortar hair salon to creating a balanced life while running multiple projects. She discusses the initial struggles of being overworked and burnt out and how she transitioned into implementing effective systems and financial strategies. Emphasizing the importance of emotional regulation, seeking clarity, and

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22:13

Must Have Tech Tools For Running My Online Business

Sought After Educator ·

2024/11/05

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode of the Visionary Rising podcast, we delve into the must-have tech tools that streamline business operations and elevate productivity. Discover why Kajabi tops the list for hosting courses, coaching, and email marketing all in one place. Learn about the game-changing features of Descript for video and podcast editing, and how InShot simplifies mobile video editing for social media content

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25:56

Instagram Visibility Tips to Boost Views

Sought After Educator ·

2024/10/28

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, we dive into effective tactics to enhance your Instagram presence and engage more dream clients. Highlighting the significance of clear branding over mere engagement metrics, we share personal success stories of refined messaging leading to increased client inquiries and program interest, despite lower engagement numbers. Key strategies discussed include optimizing Instagram stories with

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25:03

36 Lessons in 36 Years (Part 2)

Sought After Educator ·

2024/10/15

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode of the Visionary Rising podcast, the host shares a wealth of life lessons accumulated over 36 years, with a special focus on insights from her thirties. Key themes include the crucial role of adaptability in achieving balance and the importance of a vision for effective leadership. The discussion also delves into personal branding, the joy of hobbies, and the impact of adopting an abundance

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31:51

36 Lessons in 36 Years (Part 1)

Sought After Educator ·

2024/10/07

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode of the Visionary Rising Podcast, host Jody Brown shares the first 18 of 36 life and entrepreneurial lessons she has learned over her 36 years. As she approaches her birthday on October 17th, Jody reflects on valuable insights such as the pitfalls of complaining, the self-imposed nature of timelines, the power of rejection as redirection, and the contagious nature of scarcity mindset. She also

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20:50

Cutting through the noise with CLEAR messaging and...

Sought After Educator ·

2024/10/01

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode, we delve into the significance of clarity for creatives, entrepreneurs, and educators marketing themselves online. We explore two critical aspects: overall brand clarity and clarity around your offers. The episode provides self-audit questions to evaluate the clarity of your messaging, brand voice, and offers. It highlights the importance of specificity in content and offers, ensuring they

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28:01

Not where you wanna be in your creative business?...

Sought After Educator ·

2024/09/23

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this episode of the Visionary Rising Podcast, host Jodie Brown delves into the often uncomfortable topic of self-sabotage. Addressing entrepreneurs at all levels, Jody explores three specific ways individuals might be sabotaging their success and provides tools to recognize and counter these behaviors. Emphasizing the importance of awareness rather than perfection, the episode encourages listeners to

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21:45

Positioning yourself as the heart, soul and face of...

Sought After Educator ·

2024/09/16

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramIn this final episode of the personal brand series, we delve into how to authentically incorporate your unique story, vision, voice, and experiences into your brand. We explore the significance of connecting with your audience by authentically showcasing who you are. Covering key themes from previous episodes, we discuss overcoming challenges, maintaining a balance between relatability and authority, and

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26:28

Be the guide, not the hero [The Personal Brand Series...

Sought After Educator ·

2024/09/09

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramThis episode challenges conventional marketing and branding wisdom by deconstructing the hero versus guide framework within storytelling. Emphasizing the value proposition at the core of branding, the episode advises entrepreneurs to position themselves as guides that help clients achieve their goals, rather than centering the brand around their own story. Real-life examples from movies like 'Star Wars' and

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19:35

Why “you are the niche” is terrible advice [The...

Sought After Educator ·

2024/09/02

Say hi to Jodie on InstagramCheck out Jodie’s websiteFollow the Visionary Rising on InstagramThis episode addresses the common advice that 'you are your niche' often given to entrepreneurs and educators. The host explains why this advice can be misleading without proper context and launches a series to clarify what a personal brand truly is. By focusing on how to develop a personal brand strategically, the host emphasizes the importance of having a clear, niche-specific approach in the early stages

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90 results

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