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PODCAST

School of Podcasting: Expert Tips for Launching and Growing Your Podcast

You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.

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All Episodes

50:02

Why SNL’s 50th Is a Goldmine of Podcasting Wisdom!

School of Podcasting: Expert Tips for Launching and... ·

2025/02/17

We're diving into the wild world of podcasting and pulling some juicy lessons from the legendary Saturday Night Live as it hits the big 5-0. Seriously, SNL didn’t just survive; it thrived, and we’re here to steal some of that magic for our own shows. From knowing your audience to embracing the weirdness, there’s a treasure trove of insights that can help us all level up our podcasting game. Forget about being boring—SNL took risks, and guess what? It paid off! So, buckle up and get ready to channel

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54:10

Who Knew Podcasting Could Lead to THIS? 20 Years of...

School of Podcasting: Expert Tips for Launching and... ·

2025/02/10

Danny Pena is back on the mic, and let me tell you, he’s got stories that’ll make you believe in the power of podcasting. After 20 years of grinding with Gamertag Radio, Danny shares all the wild opportunities that have come his way, and trust me, it's not just luck; it's hustle. Danny DOES THE WORK. From interviewing gaming legends to landing a gig at the New York Stock Exchange, Danny shows us that if you know your audience and stay true to yourself, the sky's the limit. We dig into how he built

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46:15

The Secret to High-Quality Content

School of Podcasting: Expert Tips for Launching and... ·

2025/02/03

YouTube just dropped a report on what makes content good, and spoiler alert: it’s not just about looking pretty. Turns out, folks care way more about what’s being said than how fancy the background is. If you want to create stuff that really resonates, whether it's on YouTube or just in audio, you gotta aim for emotional connection. You know, the kind that makes you laugh, cry, or think, not just scroll mindlessly. So, if you’re ready to step up your content game and stop stressing over that bowl of

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50:33

Keeping it Real is Keeping it Really Boring

School of Podcasting: Expert Tips for Launching and... ·

2025/01/27

Every podcast can benefit from editing because it enhances the listening experience by removing the boring parts and keeping the content engaging. While authenticity is important, it shouldn't come at the cost of listener engagement. Effective editing can transform a good conversation into a great podcast by honing in on valuable content and eliminating distractions. By focusing on who your audience is and what they want to hear, you can make informed decisions on what to keep and what to cut

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25:21

Is Podcasting Worth It in 2025? Discover the Secrets...

School of Podcasting: Expert Tips for Launching and... ·

2025/01/20

Starting a podcast in 2025 can be a daunting decision, but the real question is whether it’s worth it for you personally. The answer often hinges on your motivations and available time, as podcasting requires commitment and passion. I look into the statistics and share insights about the competitive landscape of podcasting versus other platforms like YouTube, illustrating that while the odds can seem slim, the rewards can be substantial if approached with the right mindset. I emphasize the

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35:11

8 Tips for a Sustainable Podcast

School of Podcasting: Expert Tips for Launching and... ·

2025/01/13

Are you worried about not just starting a podcast, but keeping it going? I dig into essential strategies for sustaining your podcasting journey, emphasizing the importance of knowing your "why." I share personal stories and actionable tips to help you identify your passion and maintain motivation. From brainstorming episode ideas to understanding the time commitment, I encourage you to start small and seek feedback. I also discuss the significance of focusing on the aspects of podcasting you love,

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49:07

Head Trash to Headspace: Overcoming Mental Barriers...

School of Podcasting: Expert Tips for Launching and... ·

2025/01/06

In this episode, I’m joined by Doc G (Dr. Jordan Grumet), the author of The Purpose Code: How to unlock meaning, maximize happiness, and leave a lasting legacy, to tackle one of the biggest challenges podcasters face—not the technology, not the gear, - but the mental game. Whether it's "head trash," imposter syndrome, or the overwhelming pressure to succeed, Doc G shares practical strategies to help you push past mental barriers and create a podcast you truly love.Doc G shares his journey from a

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56:02

My Favorite Podcast - and WHY - 2024

School of Podcasting: Expert Tips for Launching and... ·

2024/12/30

Every year, I ask my audience, "What is your favorite podcast - and WHY." When we hear what resonates with people, we can ensure we include those ingredients in our show.ParticipantsSteve Stewart from The Podcast Editor Academy and the Podcast Editors Mastermind loves Stacking Benjamins.Ralph Estep Jr from the Ask Ralph Podcast (Christian Finance) loves the Ask the Podcast Coach show.Randy Black from Bible Bytes loves the No Agenda Show.Kim Newlove from The Pharmacist’s Voice and Perrysburg Podcast

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57:41

Navigating Podcasting in 2025: Is Video Worth It?

School of Podcasting: Expert Tips for Launching and... ·

2024/12/23

Video podcasting offers unique advantages and challenges, making it essential for creators to weigh the pros and cons before diving in. While video can enhance engagement through visual cues and body language, audio podcasts provide greater portability and simplicity in production. Dave Jackson explores the contrasting benefits of both formats, highlighting that audio often leads to better memory recall and a more personal connection with listeners. As the landscape of podcasting evolves,

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35:32

Unlocking Audience Insights: Crafting the Perfect...

School of Podcasting: Expert Tips for Launching and... ·

2024/12/16

Creating an effective audience survey is essential for understanding what your listeners want and how to enhance their experience. This episode dives into the crucial steps for crafting survey questions that engage your audience and encourage participation. Dave Jackson emphasizes the importance of knowing your audience and keeping surveys concise, ideally under ten questions, to boost completion rates. He also discusses strategies for increasing responses, such as using incentives and clear

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47:26

Unlock Podcast Success: How Being Open to Feedback...

School of Podcasting: Expert Tips for Launching and... ·

2024/12/09

Being open to receiving feedback is crucial for growth, especially as we head into 2025. If podcasters are unwilling to listen to their audience, they risk repeating the same mistakes and achieving the same results. This episode delves into the importance of having a receptive mindset regarding advice and input from listeners. Today, I share anecdotes and examples, including the cautionary tale of Elizabeth Holmes and the pitfalls of ignoring expert advice. He emphasizes that understanding your

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01:06:08

Podcast Media Hosts Uncovered: Features That Matter

School of Podcasting: Expert Tips for Launching and... ·

2024/12/02

Choosing the right media host for your podcast is crucial, and in this episode, we dive deep into the features offered by some of the top podcast media hosts. I discuss how each host brings unique capabilities, helping you determine what aligns best with your needs. Whether you’re looking for dynamic content, AI tools, or detailed analytics, understanding these features can significantly impact your podcasting journey and wallet). From the importance of an RSS feed to the nuances of pricing plans,

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37:29

Ariana Grande's Voice and Your Podcast: What They...

School of Podcasting: Expert Tips for Launching and... ·

2024/11/25

Don't let past regrets or harsh words hold you back from podcasting. This episode highlights inspiring stories from podcasters like Zita Christian, who turned her struggles with Alzheimer's into a powerful platform, and Ray Arnott, whose model train podcast has garnered a passionate community. Dave Jackson emphasizes that everyone has a unique voice and experience to share, and it's essential to push through the self-doubt that might stem from past failures.He also discusses the phenomenon of pod

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38:59

The Knockout Formula: What Podcasters Can Learn from...

School of Podcasting: Expert Tips for Launching and... ·

2024/11/18

This week, we had something that doesn't happen often outside of the Super Bowl—lots of Americans watched the same thing at the same time. Today, I thought we could look at WHY and what podcasters can learn to add those winning ingredients to their podcasts.Audience SurveyHelp make the show better, and you'll be entered to win a year of membership at the School of Podcasting. Go to schoolofpodcasting.com/surveyTakeaways: Building anticipation for your content is crucial; promoting months in advance

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44:38

Strike Up Your Podcast: Lessons from Duck Pin Bowling

School of Podcasting: Expert Tips for Launching and... ·

2024/11/11

OK, I realize this seems a little odd, but stay with me. Bowling and podcasting share surprising similarities that can inspire you to start your own podcast. Just like in duck pin bowling, where mastering the basics and adapting your technique is crucial, podcasting requires a solid grasp of content creation and delivery. Throughout this episode, Dave Jackson draws parallels between the two, emphasizing the importance of feedback, practice, and finding your unique style. He also introduces an AI

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35:13

Add More to Your Podcast? Remember to Subtract!

School of Podcasting: Expert Tips for Launching and... ·

2024/11/04

If you want to add something new to your podcasting routine, you need to subtract something else from your schedule. Time management is crucial for podcasters; today, I'm pointing out the importance of making intentional choices about allocating our time. Let's examine the balance between new opportunities and existing commitments. I emphasize that every addition comes with a necessary subtraction (unless you want to lose your mind). This episode is filled with practical tips and personal insights

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30:30

Promote Like a Pro: Getting Your Podcast Guests to...

School of Podcasting: Expert Tips for Launching and... ·

2024/10/28

Today we look at how to encourage guests to promote their episodes. Host Dave Jackson opens the show by discussing the importance of reciprocity in the podcasting world, emphasizing that hosts and guests benefit from effective promotion strategies. Got Feedback On This Episode?I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.Share Your ThoughtsContributors:Kim Newlove - The Pharmacists Voice,

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43:01

10 Things I Learned at Ecamm Creator Camp 2024

School of Podcasting: Expert Tips for Launching and... ·

2024/10/21

Today I share insights from a week spent at Ecamm Creator Camp 2024, highlighting ten key takeaways that can help podcasters and content creators elevate their craft. Got Feedback On This Episode?I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.Share Your ThoughtsMentioned In This EpisodeJoin the School of Podcasting CommunityProfit From Your Podcast BookPower of Podcasting NetworkDave's YouTube

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47:09

The Future of Film and Podcasting: Avoiding the Same...

School of Podcasting: Expert Tips for Launching and... ·

2024/10/14

This episode serves as a guide for content creators to learn from the mistakes of the movie industry. It advocates for creativity, genuine audience engagement, and strategic marketing that resonates with today's consumers.The movie industry is falling fast. I share my childhood memories of the joy of watching movies and how attending a movie now has changed dramatically. We need to understand the power of audience engagement, noting that the film industry is often playing it safe with sequels and

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48:17

Eavesdrop on a Podcast Coaching Session: Your Path to...

School of Podcasting: Expert Tips for Launching and... ·

2024/10/07

Starting a podcast can feel overwhelming, but understanding the essential questions to address can simplify the process significantly. Join Dave Jackson as he coaches Alex Lorre through a consulting call, highlighting crucial considerations for both aspiring and established podcasters. From identifying your target audience to defining the goals of your show, this conversation covers the fundamental aspects that every podcaster must contemplate. Dave emphasizes the importance of a clear podcast name

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