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PODCAST

Refuel Your Fire

Tired of taking mindset advice that doesn"t work? If you"re looking to improve your health, fitness & wellbeing with strategies that actually work, you"re in the right place. Hosted by Scientist, Nutritionist & Personal Trainer Lauren Kress, this podcast uses insights from motivational biology to help listeners fuel their fitness, ignite their focus and achieve their goals. laurenkress.substack.com

health & fitness nutrition

All Episodes

44:16

How to find your niche market with Jason Osborn

Refuel Your Fire ·

2021/01/04

We hear it time and time again "you need to find your niche"... but how do we find the right niche for us and the market we want to serve? And what if you have lots of ideas and you're worried about being bored?I see questions about this topic popping up all the time (and I have a stack of questions myself) so I'm very excited to be sharing this Live with Leading Thinkers conversation with you with Jason Osborn from ReThink Academy.Jason will also talk us through some of the most common objections

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40:21

Why company culture is important for brand growth...

Refuel Your Fire ·

2020/12/30

Learn why company culture is important for brand growth and how to inspire employee advocacy within your company in this episode of live with leading thinkers!I'm so excited to be joined by Meredith Cranmer, Co-Founder of Award-Winning agency Because for today’s live with leading thinkers episode on the Grow Your Brand show.We’re talking about creating a culture that continues to thrive in difficult times and how to harness the power of your employees to grow your brand.During this podcast we

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51:29

What is thought leadership marketing & how can it...

Refuel Your Fire ·

2020/12/23

We often talk about personal branding and how to scale a business but we hear less about what thought leadership marketing is and how it can help us to scale an idea.So in today's episode I'm speaking with host of the Leveraging Thought Leadership podcast Bill Sherman to learn about how we can scale an idea so we can be a purpose-driven entrepreneur armed with knowledge to grow our business AND make an impact by changing the world for the better.Find out more about Bill Sherman on LinkedIn here:

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37:32

Why your best 30 second elevator pitch, isn't a...

Refuel Your Fire ·

2020/12/15

In this episode I'm chatting with the incredible author, speaker and master connector Laura Templeton from 30 Second Success to talk about how to create your best 30 second elevator pitch - and it's probably not what you're expecting.Laura's approach is fresh, unique and will give you the confidence to get networking!To find out more about Laura and grab a copy of her book head over to: https://30secondsuccess.com/If you'd like to connect with Laura on LinkedIn you can reach out to her here:

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36:22

How to deal with shame from negative comments:...

Refuel Your Fire ·

2020/12/13

Before you listen to this episode on how to deal with shame from negative comments make sure you've had a listen to part 1 on how to respond to negative comments.In part 2 I share my experiences and the strategies I've learnt to help deal with feelings of shame that can arise from receiving negative comments and criticism.We also explore:- The difference between shame and guilt- The neuroscience of fear, stress & the fight, flight & freeze response- Our brain's goal to avoid pain & seek pleasure-

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47:12

How to respond to negative comments: Negative...

Refuel Your Fire ·

2020/12/11

When we get serious about showing up as ourselves in the world - we will undoubtedly experience negative comments, criticism, internet snark and trolls.It's an inevitable part of the personal brand building journey and in this first part of my 2-part series on this topic I'm going to talk about the practical things we can say and do to protect and continue to grow our reputation.In part 2 which I'll release on Monday for our next Monday Mindset episode we'll talk more about the feelings we

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39:55

The B2B sales process steps to convert more leads...

Refuel Your Fire ·

2020/12/08

Looking for a system to get more sales through your door before the new year?I had such an awesome chat with Perry Papast today about how we can do exactly that!Learn how to optimise your B2B sales process to maximum efficiency with a system that will work time and time again in today’s LIVE WITH LEADING THINKERS podcast.Find out more about Perry on LinkedIn here: https://www.linkedin.com/in/perrypapast/For regular listeners, please consider supporting me and the work I do to put this show together

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38:06

My favourite ways to increase productivity and...

Refuel Your Fire ·

2020/12/06

Join me today as I talk about the unique challenges and opportunities that come with working from home as a small business owner and 7 of my favourite ways you can increase productivity whilst decreasing stress.We'll look at how productivity can be improved by discussing:- Entrepreneurship challenges for productivity- Why productivity is important- Stephen Covey's 4 quadrants- The neuroscience of productivity- 7 ways to increase productivityThe resources I reference in today's show are:1) 4

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42:51

Why do I need a website? (SEEN & HEARD)

Refuel Your Fire ·

2020/12/04

If you're not running an ecommerce website and you do a lot of business through referral or social media platforms like LinkedIn, Facebook and Instagram then you're probably wondering "why do I need a website"?And it's a completely legitimate question. Websites can feel like a big hassle and investment for not much return.If you already have had a website for a while and it hasn't brought you a lot of business, then you've probably experienced a lot of frustration with trying to stay across upkeep

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42:17

Why self care is important for business success with...

Refuel Your Fire ·

2020/12/01

Today I'm chatting with the amazing Hallie Avolio about why self care is important for entrepreneurs and small business owners who want to succeed.Hallie and I talk about some of the challenges we've faced as business owners when it comes to taking care of ourselves and the actions you can take to experience more joy in your business and life.Hallie Avolio is the President & Founder of Sassy Healthy Fit, a lifestyle brand that empowers In Demand Women to prioritize themselves and unlock their sassy

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32:01

Decision making in business for optimal growth...

Refuel Your Fire ·

2020/11/29

To kick off the first episode for my new Monday segment Monday Mindset we're talking about decision making in business to help you figure out your next best step. In this episode I'll take you through:1) The decision making challenges business owners and entrepreneurs face2) The different styles of decision making3) Four decision making models you can use to accomplish more in your business4) Goal setting and how to set SMART goals in your businessThe links I refer to in this podcast episode are:1)

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54:53

How do podcasts make money? (SEEN & HEARD)

Refuel Your Fire ·

2020/11/27

If you've been wondering how podcasts make money, how much money podcasting makes, how many listeners you need to make money and how much podcast sponsors will pay then have a listen to today's episode where I break down podcast monetization options, talk about best practices for getting sponsors and share a little bit more about what I'm finding works best on the medium that allows us to create the most intimate relationship with our audience.If you'd like more tips about how to start a podcast I

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50:59

Build your irresistible lead magnet with Mez...

Refuel Your Fire ·

2020/11/24

How do you build a lead magnet that attracts enough attention from a stranger in your market to start building a relationship that could turn them into your next best customer?Find out in my interview today with Business Strategist, Startup Consultant & Founder of The Mad Ones with Mez Gallifuoco.WARNING: This show contains loads of business nerd tangents because Mez is my super smart cousin who lives on the other side of the world and we get chatting like we're in my aunt's kitchen drinking

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8:47

How to increase customer retention and loyalty...

Refuel Your Fire ·

2020/11/22

In this Monday Motivation episode we're talking about how to increase customer retention and loyalty by understanding the different stages of the customer journey and the touchpoints you can leverage to grow your brand. By understanding how to improve the customer experience at each and every stage of a client's journey with you will also increase customer advocacy by through positive client testimonials and word of mouth referrals.To access my interview with Joey Coleman that I mention in this

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56:10

How to get more Youtube views fast! (SEEN & HEARD)

Refuel Your Fire ·

2020/11/20

Want to learn the hacks for how to get more youtube subscribers & video views fast?!Here's what I've learnt since my last post a few months back on how I got my first 1,000 subscribers - this time I'm going to show you the hacks I'm using to accelerate my growth on the platform and how to analyse your Youtube traffic to understand what's working and what isn't.Links mentioned in this show:1) Come check out the dialogue we're having at the PSA's South Australia HUGs meeting this month we're I'll be

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44:29

The SEO quick wins most entrepreneurs miss with...

Refuel Your Fire ·

2020/11/17

Want to learn the SEO hacks - the quick wins - that will help you rank higher in the space of days rather than in weeks or months? Well... today I'm speaking with Youtube legend and SEO expert Matthew Woodward about the little things you can do for a BIG impact when it comes to appearing on Google's first SERP (search engine result page) Ready to drive drive more quality traffic to your website? This is an episode packed with actions and there's a bunch of resources to help you along every step of

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9:22

How to keep clients happy (MONDAY MOTIVATION)

Refuel Your Fire ·

2020/11/15

In today's monday motivation episode, I share 5 super simple ways to improve client service and keep your clients happy.Head over to the free resource section on laurenkress.com to access the 3 templates I've created to help you take action today to help manage stakeholders, streamline communications, keep projects on track and increase the chances of repeat business from your best clients.Access the free template on Lauren's Laboratory:

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47:36

If we’re great at sales, why does brand building...

Refuel Your Fire ·

2020/11/13

If you're great at sales and generating leads that way the...what does brand marketing do and is it something you need to be thinking about?The shorter answer is yes...the long answer is this podcast episode ;)We've all heard the analogy sales people use about the importance of building a relationship that goes something like this."You don't walk up to a stranger and ask them to sleep with you"But today I want to take that analogy further and extend it to brand building.I see so many entrepreneurs

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39:30

Why customer feedback is important with Terry Nawrot...

Refuel Your Fire ·

2020/11/11

What data do you use to find and assess product to market fit so you can make informed make decisions to grow your brand and business?Today on Grow Your Brand Show's Live with Leading Thinkers segment I'm speaking with Terry Nawrot, CEO of Insightpath, LLC about how their new customer feedback tool is helping businesses of every size find, assess and optimise product to market fit by tracking their customer and key stakeholder feedback.They do this by making it easier to have more conversations more

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7:37

Setting boundaries with clients & overcoming buyer's...

Refuel Your Fire ·

2020/11/08

Have you ever felt pressure to over service a new client when they seem to be showing even the slightest sign that they're second-guessing their decision to sign on with you?Today I'm talking about how to overcome buyers remorse whilst setting clear boundaries with clients or customers who have signed up to your service, program or other offer.When we're selling a premium service or product it's important we understand that no matter how much value we provide and how much our new client needs this

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