PODCAST

Creator Upload

Tubefilter

Everything You Need To Know About The Creator Economy Hosted by Lauren Schnipper and Josh Cohen

news entertainment news

All Episodes

00:31:51

The Final Hours of TikTok?

Creator Upload ·

2025/01/17

We welcome Lauren back to the studio for the closing days of social media's most impactful app of the last 10 years. TikTok is set to shut down on Sunday January 19, and we're here to discuss it. Plus: the tech elite are cozying to Trump's ways, and Ms. Rachel's empire grows.Here's what we covered today:TikTok reportedly plans ‘immediate’ Sunday shutdown in the US if it’s banned - The VergeSenators who passed the TikTok ban are realizing a lot of people won't like it - TubefilterTikTok ban: Sen

00:33:35

Meta Rolls Back Fact Checking and David Dobrik...

Creator Upload ·

2025/01/10

Today Josh is joined by temporary co-host Adam Conner (long-time producer of Creator Upload). We kick off 2025 with a few major headlines about ad networks rising to compete with YouTube and big fact check changes at Meta...oh, and by the way, a huge YouTube star has returned.New year, same us!Here's what we covered today:There are many ways to contribute to victims of the LA Fires. One mentioned on today's show is via Airbnb. More on that here.Comcast just made a platform to "steal" ad dollars from

00:34:46

Socials Go Supreme, Creators Consent, and our 2025...

Creator Upload ·

2024/12/20

In our 2024 finale episode, Josh and Lauren give us some long shots on what's likely to arise in the creator economy for 2025. Also, we chat about TikTok's case getting picked up by the Supreme Court, monetization on Twitch vs YouTube, and creators now having the ability to consent to AI usage of their content.Happy birthday to our co-hosts!!Here's more detail on what we covered today:TikTok finally scores a win: the Supreme Court will hear its caseTikTok CEO meets with Trump as the platform tries

00:26:20

TikTok Ban Upheld, but the Reel Trial is on Instagram

Creator Upload ·

2024/12/13

Josh and Lauren chat about the TikTok ban which is now likely headed to the Supreme Court, Instagram's new "Trial Reel" feature (dark posts, anyone?), and Alex Cooper's newly-launched Unwell Hydration.Drink up!Here's what we covered this week:Trisha Paytas is following up her 'SNL' cameo with a one-night-only Broadway show - TubefilterD.C. Court of Appeals upholds U.S. TikTok ban, setting up likely Supreme Court case - TubefilterU.S. TikTokers are preparing for a ban by promoting their YouTube and

00:22:58

Welcome to the "Monetize Everything" Era of Content

Creator Upload ·

2024/12/06

Josh and Lauren are back to regale us with tales of Thanksgiving and Black Friday (including one creator who made serious bank!) before diving into the headlines du jour. Up first: judging from TikTok Shop and a new beta on Facebook... are we about to enter the "monetize everything" era of content? Then, Cameo cozying up to creators and the Beast Games PR push begins.Here are the main topics we covered this week:A creator earned $2 million during one single Black Friday livestream on TikTok -

00:30:43

Generative AI Gains New Footing in the Creator Economy

Creator Upload ·

2024/11/22

Josh and Lauren are back to banter over the creator headlines that matter this week. On tap: generative AI seems to be growing up. Between new launches in Hollywood and the platform landscape, we’re curious about the long term implications of this specific tech on the lives of creatives.That plus a refresh for Instagram, all coming up.Here‘s what we covered this

00:34:43

Meet the New CEO of Dude Perfect! Andrew Yaffe Joins

Creator Upload ·

2024/11/15

Today we welcome a special guest: Andrew Yaffe, the new CEO of Dude Perfect. We discuss his decision to leave the NBA to take a shot on the creator economy, upcoming Dude Perfect content, and the flywheel which creates the Dude Perfect brand ecosystem.Pound It! Noggin! Today we also covered:Kai Cenat overtakes Ironmouse to break Twitch subscriber record for second time - DexertoCreator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

00:31:54

How Trump Being Elected President Impacts the Creator...

Creator Upload ·

2024/11/08

Well, the 2024 U.S. Presidential election has seen a sweeping Trump win for a second term. On today's episode, we explore what that means for the creator economy over the next few years. We discuss TikTok, the impact of new media, and more. Joining us as special guests are Kaya Yurieff, Team Leader, Creator Economy for The Information, as well as Sam Gutelle, Sr. Editor at Tubefilter.Here are some links elaborating on what we discussed today:Kaya's column on The Information.Follow Kaya Yurieff on

00:32:16

YouTube Earns, Instagram Erodes, and the Mafiathon...

Creator Upload ·

2024/11/02

Lauren and Josh are back to discuss YouTube ad revenue pushing Alphabet earnings past projections, Instagram degrading quality on certain content, and other creator economy highlights du jour...including a certain creator, a mega-celebrity, and "Mafiathon 2."Here are more links to what we covered today:Kamala Harris And Tim Walz Launch Their Own Fortnite Map - GameSpotHere’s Tim Walz playing Crazy Taxi. - The VergeWhat would YouTube look like without view counts or upload dates? - TubefilterYouTube

00:39:57

The Future of Social Commerce and Live Shopping,...

Creator Upload ·

2024/10/25

Today we're joined by special co-host Max Benator, Co-Founder & CEO of Orca. Orca partners with the best brands in the world to provide a complete shopping experience for consumers through shoppable livestreams, short videos and over 10,000 affiliate sellers.To that, our conversation today focuses on social commerce, as well as the creator economy headlines du jour.From Max: SoCom is Feb 6th in LA, incredible senior and C-level execs from Pinterest, TikTok, YouTube, Gap, elf Beauty and more - early

00:30:50

YouTube Updates, Founders Beef, and Messi Sues, feat....

Creator Upload ·

2024/10/18

Today Lauren is joined by special co-host Miles Sellyn, VP of Partnerships at Course Studio. On the show: YouTube keeps rolling out update after update, we chime in on the latest LinkedIn founder beef, and Messi sues KSI.Here are the links for what we covered today:Check out Miles Sellyn on LinkedIn.Check out Course Studio!YouTube shares the deets about where its videos come from - TubefilterYouTube wants to give you badges to reward you for doing stuff on YouTube - TubefilterYouTube takes a baby

00:30:06

YouTube Shorts are getting longer and Big Macs are...

Creator Upload ·

2024/10/11

YouTube's playing catchup in the short-form game. Longer videos and some other trending features will help it contend for the zeitgeist. Meanwhile, McDonald's is doing some amazing marketing? In "dupe culture" and streaming with Kai Cenat? (Also, yes, "dupe culture" is a thing.) The Sidemen also get Oozed in a Paramount partnership and Twitch is asking VTubers to put on some clothes. Here's what we covered today:Launching Sponsored Snaps & Promoted Places on Snap MapThe Creator A-List: The 50 Most

00:20:39

Should Creators be Compensated when AI Models Scrape...

Creator Upload ·

2024/10/04

Given the rise of LLMs, and social platforms like YouTube and LinkedIn leveraging creator content to train their models, we have to wonder: should creators be compensated? That's the primary discussion for today. Elsewhere: Amazon rakes in over a billion in video marketing commitments in a challenge to YouTube et al, plus Charli D'Amelio is headed to Broadway!Here's what we covered today:This Startup Wants YouTube Creators to Get Paid for AI Training Data | WIREDHere's a solution for creators'

00:46:52

YouTube's Global Head of Creators Tells All, feat....

Creator Upload ·

2024/09/27

Here's what we covered today:Follow Kim Larson on LinkedIn.9 new features we announced at Made on YouTube 2024: Here's everything YouTube announced at their Made On conference.Everything announced at Meta Connect 2024Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

00:39:45

Everything That Happened at Made On YouTube 2024

Creator Upload ·

2024/09/20

Here's what we covered today:9 new features we announced at Made on YouTube 2024 Introducing Instagram Teen Accounts: Built-In Protections for Teens, Peace of Mind for Parents Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

00:32:34

The Dangers of Deceptive Content During Election Season

Creator Upload ·

2024/09/13

Here's what we covered today:YouTube gears up for election season by enlisting creators to combat deepfakes - TubefilterAdobe previews its upcoming text-to-video generative AI tools - The VergeRight-wing influencers were duped to work for covert Russian operation, US saysRussia Secretly Worms Its Way Into America's Conservative Media FX's new 'English Teacher' got his start on YouTube - TubefilterBabish enters next phase of culinary universe with multimillion-dollar investment - Tubefilter🚀 New

00:27:58

VidSummit 2024 Review, the Minecraft Movie and...

Creator Upload ·

2024/09/06

Here's what we covered today:Wanna learn more about VidSummit? Here's its page.Tubefilter's official guide to VidSummit 2024Spotter's new AI-driven "brainstorm partner" is getting creators 49% more views - TubefilterExplore Spotter Studio more directly.The First ‘Minecraft’ Movie Trailer Is Here, And It Is HorrifyingWasserman Buys Talent Management Firm to Grow Creators BusinessCristiano Ronaldo wants to be YouTube's G.O.A.T. | MarcaTen days after release, Cristiano Ronaldo’s YouTube channel breaks

00:37:11

Demure, Daddy Gang and the DNC

Creator Upload ·

2024/08/23

Here's what we covered this week:At DNC, influencers battle journalists for space and access | ReutersDNC invites 200 content creators to reach younger voters in the 2024 electionThe DNC’s Creator Play — The InformationNow who's your Daddy? SiriusXM paying up to $125 million for exclusive Alex Cooper pact. - TubefilterBrands are scrambling to snag deals with "demure" creator Jools Lebron - TubefilterPodcasters are making hundreds of millions of dollars on Patreon - TubefilterCreators are about to

00:39:33

We Got Invited to the White House, feat. Eric Wei

Creator Upload ·

2024/08/16

Here's what we covered today:The White House Creator Economy ConferencePresident Biden Visits White House Creator Economy Conference | C-SPAN.orgThe White House Conference Was Big for the Creator Economy. What's Next? | Inc.comBiden addresses creators at first-ever White House summit: "They listen to all of you" - TubefilterMrBeast announces internal investigation in response to ongoing misconduct allegations - TubefilterA 264-hour no-sleep stream broke records. Should platforms have shut it down? -

00:41:06

Creators and the Olympics feat. Nya-Gabriella...

Creator Upload ·

2024/08/09

Here's everything we covered today:Follow Nya-Gabriella Parchment on LinkedIn!Learn more about DBA / UTA Creators.YouTube creator launches class action lawsuit against OpenAI - TubefilterLeaked Documents Show Nvidia Scraping ‘A Human Lifetime’ of Videos Per Day to Train AI Instagram is making views the primary metric for content - The VergeRoblox bets on ecommerce by selling tickets to 'Beetlejuice, Beetlejuice' - TubefilterThe Paris Olympics Is Minting New Creators — The InformationMrBeast

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