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PODCAST

The Instructor

Holding a mirror up the the driver training industry, to help driving instructors run better and more profitable businesses as well as improving as instructors. I talk with a variety of experts, leaders, innovators and game changers to harness their knowledge and see how we can apply that to our business. If you share the same passion for personal and professional development as me and my guests, then this podcast can help you make the changes you need to become a better instructor and business

business entrepreneurship

All Episodes

01:05:40

TikTok Tips for Driving Instructors - How to Go Viral...

The Instructor ·

2024/12/15

Get ready to dive into the world of social media for driving instructors with Keanan LA and Terry Cook. This conversation highlights the importance of utilizing platforms like TikTok to engage with younger audiences and promote road safety in a fun and relatable way. Keanan shares his journey from actor to road safety presenter, emphasizing that creating engaging content doesn't require perfection; it's about being authentic and enjoying the process. The discussion also covers practical tips for

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49:05

Driving into the Future: The Role of Instructors in...

The Instructor ·

2024/12/08

Driving instructors need to embrace the evolving technology of vehicles, especially as we move closer to autonomous driving. Terry Cook chats with Dr. Nick Reed, a leading expert in vehicle technology and road safety, about the crucial role instructors will play in the development and adoption of automated vehicles. They discuss the importance of understanding driver assistance systems, safety ratings like Euro NCAP, and how instructors can educate learners about making informed choices when buying

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01:28:59

Who Should You Take for Your Standards Check? 17...

The Instructor ·

2024/12/01

Choosing the right pupil for a Standards Check is crucial for driving instructors, and this episode gathers insights from 17 esteemed trainers on how to make that decision. The consensus is clear: instructors should select a pupil who genuinely needs to learn and can showcase their teaching skills effectively. Whether it's a learner who needs development or a partly trained driver, the right choice can help demonstrate the instructor's capabilities. Many trainers caution against taking full license

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01:13:36

Green Room #45 - Grumpy Old Men

The Instructor ·

2024/11/30

Get ready for a lively discussion as Terry Cook and Chris Bensted dive into the pet peeves that really get under their skin in the driving instructor world. From the annoyance of trainers boasting about their students' successes before the students even get a chance to celebrate, to the cringe-worthy spelling mistakes that can undermine professionalism, this episode covers it all. They explore the importance of respecting each other's journeys, whether it's waving at fellow instructors on the road

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59:43

From Tech Sceptic to Advocate: How Technology Can...

The Instructor ·

2024/11/24

Today’s podcast dives into the fascinating world of in-car technology and its implications for driving instructors and learners alike. Vicky Folland joins Terry Cook to discuss the importance of embracing technology to enhance driving skills rather than replace them. They explore various tech features, such as cruise control, lane assist, and autonomous emergency braking, examining how these can make driving safer and more efficient. The conversation also highlights the need for instructors to teach

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10:44

Unlocking the Secrets of Driving Instruction: An AI...

The Instructor ·

2024/11/21

Season 9 of The Instructor Podcast is sponsored by MyDriveTime, the industry's premium, award-winning business management app.Sign up for The Instructor Podcast NewsletterFollow The Instructor Podcast WhatsApp channelTo elevate your skills as a driving instructor, consider exploring our Premium subscription, where you'll discover top-notch training and some of the industry's finest trainers, featuring:Explore in-depth coaching, The Standards Check, Mindfulness, and additional topics.Exclusive shows

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01:08:13

Top 5 Online Resources for Driving Instructors

The Instructor ·

2024/11/17

Terry Cook and Josh Holleran dive deep into their top online resources for driving instructors, sharing insights that can help elevate your teaching game. They explore a variety of tools, from Canva for creating eye-catching visuals to GoDaddy for establishing a professional online presence with your own website. With a sprinkle of humour, they discuss the significance of utilizing platforms like CoPilot and Confident Drivers to connect with students and enhance road safety. As they wrap up,

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57:46

Lean on Tech: Self-Care Strategies for the Busy...

The Instructor ·

2024/11/10

Driving instructors often juggle multiple responsibilities, and in this episode, we explore how technology can serve as a vital tool for self-care. Pascale Poppins joins Terry Cook to discuss practical ways instructors can automate processes, manage client pipelines, and reduce stress using tech solutions. From setting up automated responses to creating personalised welcome videos for new learners, these strategies enhance the client experience and give instructors more time to breathe and recharge

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01:02:42

Buckle Up! The Truth About EVs and Driving Technology

The Instructor ·

2024/11/03

Terry Cook and guest Nick Smith dive into the evolving world of electric vehicles (EVs), exploring the distinctions between manual, automatic, and electric driving experiences. They discuss how EVs are not only reshaping the way we drive but also challenging common misconceptions, such as concerns over battery reliability and environmental impact. They address myths surrounding EV technology, including the belief that charging stations are always empty. Nick shares his insights on the practical

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01:12:53

Green Room #44 - Anything good on TV recently?

The Instructor ·

2024/10/31

Host Terry Cook is joined byChris Bensted to engage in a lively discussion, they explore the impact of social media on professionalism within the field, highlighting the dangers of instructors sharing misleading content for clicks and views. The conversation also delves into the importance of maintaining high standards in driver training, emphasising that just because something is acceptable doesn't mean it should be taught or endorsed. With a mix of humour and candid insights, the hosts reflect on

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59:52

10 Years of My Drive Time: Revolutionising Driving...

The Instructor ·

2024/10/27

Dan Hill, founder of My Drive Time, joins Terry Cook to discuss the evolution of technology in the driving instruction industry over the past decade. With a focus on moving from paper-based record keeping to digital solutions, Dan emphasizes the need for instructors to modernize their business practices to meet the demands of today's learners. The conversation highlights the challenges faced by instructors in embracing change, as well as the importance of education and support in business management

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01:04:17

Human relationships within driver training, and a...

The Instructor ·

2024/10/10

Emma Cottington and Chris Bensted were two of the presenters on show at the recent Intelligent Instructor and ADINJC Expo, and they were kind enough to allow me to record them.So on this episode, you'll hear those presentations and a quick chat with Richard Storrs taking a look at what's next for the Expo.For more information on The Instructor Podcast visit https://www.theinstructorpodcast.com/ For additional content and exclusive discounts, be sure to check out our Premium subscription - Here

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58:52

Six 4 Sixty - Dr Box Special

The Instructor ·

2024/10/03

Join Terry Cook and a panel of six esteemed driving instructors as they dive into crucial discussions about the psychological aspects of driving and the challenges faced by new drivers. The conversation kicks off with an exploration of how instructors can help young learners build confidence and manage stress while navigating the roads. As they tackle a range of thought-provoking questions sent in by Dr. Elizabeth Box, the panel emphasizes the importance of relationship-building and understanding

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01:44:30

The Green Room #34 - Be More Garry

The Instructor ·

2024/09/29

his week on The Green Room Terry and Chris dive into the latest report from the DVSA including looking at test waiting times.Pay per mile is also discussed, along with whether wearing an Instructor Podcast t-shirt could help your chances of passing a Part 3 test.We also wrap up the listener questions from last month and finish by breaking down who we'd like to watch at the Expo.Check out the DITC hereRead the DVSA report here.For more information on The Instructor Podcast visit

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08:13

Short Lessons #31 - Is the Driving Instructor...

The Instructor ·

2024/09/26

Welcome to The Instructor Podcast Short Lessons – in these bite-sized episodes I dive back into the archives and pull out a nugget of information or inspiration to get you thinking – today we’re heading back to March 2022 as I'm joined by Tracey and Kev Field who are talking about the way in which the industry has evolved to help and embrace pupils.Listen to the full episode hereFor more information on The Instructor Podcast visit https://www.theinstructorpodcast.com/ For additional content and

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01:12:53

In Conversation with... Laura Morris - Part Six:...

The Instructor ·

2024/09/15

Has CPD become toxic? What defines training? Is The Instructor Podcast training? All questions Laura Morris and I debate on the last episode of this season.Season 8 of The Instructor Podcast is sponsored by Bright Coaching - Atraining company for Approved Driving Instructors and Trainers.Thank you to Laura Morris for being the first guest on 'In Conversation With...'You can find GoGreen here, and join Lou's PDI group here.Sign up for The Instructor Podcast NewsletterFollow The Instructor Podcast

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01:03:35

In Conversation with... Laura Morris - Part Five:...

The Instructor ·

2024/09/15

Failure! What does it mean, how do we handle it, and where have we failed? These are just some of the points I dive into with Laura Morris on this episode.Season 8 of The Instructor Podcast is sponsored by Bright Coaching - Atraining company for Approved Driving Instructors and Trainers.Thank you to Laura Morris for being the first guest on 'In Conversation With...'You can find GoGreen here, and join Lou's PDI group here.Sign up for The Instructor Podcast NewsletterFollow The Instructor Podcast

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45:30

In Conversation with... Laura Morris - Part Four: Zero

The Instructor ·

2024/09/15

It's all about Road Safety on this latest episode of 'In Conversation with Laura Morris'Links from the show:The Honest TruthRoadPeaceBrakeADIs to VZCo-Pilot videoCo-Pilot linkSeason 8 of The Instructor Podcast is sponsored by Bright Coaching - Atraining company for Approved Driving Instructors and Trainers.Thank you to Laura Morris for being the first guest on 'In Conversation With...'You can find GoGreen here, and join Lou's PDI group here.Sign up for The Instructor Podcast NewsletterFollow The

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01:08:19

In Conversation with... Laura Morris - Part Three:...

The Instructor ·

2024/09/15

In this third episode, Laura and I look at professionalism within the industry and dive into where it needs to change, including the ways we may be falling short without even realising it.Season 8 of The Instructor Podcast is sponsored by Bright Coaching - Atraining company for Approved Driving Instructors and Trainers.Thank you to Laura Morris for being the first guest on 'In Conversation With...'You can find GoGreen here, and join Lou's PDI group here.Sign up for The Instructor Podcast

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01:08:59

In Conversation with... Laura Morris - Part Two: Entry

The Instructor ·

2024/09/15

In this second episode, Laura and I discuss how we got into the industry, what we've learned along the way, and what we'd do differently.Season 8 of The Instructor Podcast is sponsored by Bright Coaching - Atraining company for Approved Driving Instructors and Trainers.Thank you to Laura Morris for being the first guest on 'In Conversation With...'You can find GoGreen here, and join Lou's PDI group here.Sign up for The Instructor Podcast NewsletterFollow The Instructor Podcast WhatsApp channelTo

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