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PODCAST

Sales & Marketing Playbook: Unleashed

Evan Polin & Craig Andrews

"Sales and Marketing Playbook: Unleashed" is a dynamic and informative podcast that provides listeners with the essential strategies, tactics, and insights to excel in the world of sales and marketing.Hosted by industry experts and thought leaders, this podcast delves deep into the latest trends, best practices, and innovative approaches that drive success in the competitive business landscape.Whether you"re a seasoned professional or just starting out, "Sales and Marketing Playbook: Unleashed"

business marketing

All Episodes

40:23

Revolutionizing Sales and Marketing: Accountability...

Sales & Marketing Playbook: Unleashed ·

2024/10/28

Send us a textUnlock the secrets to transforming your sales and marketing approach with insights from Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency. Learn how to overcome stagnation, shorten prolonged sales cycles, and boost referrals with Evan's expert strategies. Craig reveals how Beholder Agency leverages accountability, data, and analytics to nurture leads, turning your sales pipeline into a powerhouse you never imagined possible.Discover the ...

en-us

33:05

Elevate Your Law Firm with Proven Growth Strategies...

Sales & Marketing Playbook: Unleashed ·

2024/10/20

Send us a textUnlock the secrets of business transformation with the wisdom of Evan Polin, Craig Andrews, and Rachel Steininger as they synergize sales, marketing, and operations for unparalleled growth. Witness how Evan, the president of Polin Performance Group, breaks down barriers in securing ideal clients and accelerating sales cycles, while Craig, the CEO of Beholder Agency, reveals the magic behind revamping underperforming websites into marketing powerhouses. Rachel, founder of Upward ...

en-us

34:38

Transforming Sales and Marketing: Innovative Thinking...

Sales & Marketing Playbook: Unleashed ·

2024/10/14

Send us a textUncover how innovative thinking can transform your approach to sales and marketing with insights from Mac, also known as Steve P McKeon, the mastermind behind MacGyverTech and MacnNerd. With a rich background in tech, Mac shares his extraordinary journey of deconstructing and creating, steering clear of the mainstream and inspiring creative solutions. Get a glimpse into his fascinating life, from pioneering software development and ethical hacking to living in a fortress-like ca...

en-us

30:54

Revamping Your Sales Strategy: Back-to-School Tips...

Sales & Marketing Playbook: Unleashed ·

2024/10/07

Send us a textReady to kick your business growth into high gear this fall? Discover how aligning your sales and marketing strategies with the back-to-school season can propel you towards achieving those end-of-year goals. Join Evan Polin and me, Craig Andrews, as we uncover the tools you need—like CRM systems and sales enablement software—and the power of time management to stay on top of nurturing campaigns and important events. We'll also share the benefits of teaming up with strategic part...

en-us

28:58

Revamping Your Sales Strategy: Back-to-School Tips...

Sales & Marketing Playbook: Unleashed ·

2024/09/23

Send us a textIs your business ready to ace the back-to-school season? Discover how the end of summer can be a prime opportunity to refocus your sales and marketing strategies. Join Evan and me, Craig Andrews, as we draw fascinating parallels between students gearing up for a new school year and businesses striving to hit their annual goals. We’ll share actionable tips on building a solid sales foundation, much like students need their essential supplies, and provide insights to help your tea...

en-us

36:58

Unlocking Local SEO Secrets: Boosting Your Business...

Sales & Marketing Playbook: Unleashed ·

2024/09/09

Send us a textUnlock the secrets to dominating your local market with our latest episode of the Sales and Marketing Playbook Unleashed. Join us as we uncover the power of local SEO services and "near me" searches to attract customers in your community. Craig Andrews and Evan Polin discuss the pivotal role of building local relationships and how being well-known in your area can skyrocket your business success. We're also joined by digital marketing expert Emilia Andrews, who shares invaluable...

en-us

43:09

Episode 12 Mastering Sales and Marketing for...

Sales & Marketing Playbook: Unleashed ·

2024/08/12

Send us a Text Message.Can non-selling professionals like lawyers, architects, and accountants master sales and marketing? Evan Polin and Craig Andrews think so, and they’re here to show you how. In this episode of Sales and Marketing Playbook Unleashed, we explore the evolving business landscape that demands these professionals step out of their comfort zones and actively seek new clients. With insights from Evan’s book, “Selling Professional Services, the Sandler Way,” and practical strateg...

en-us

25:19

Episode 11: Authenticity in Sales: Transforming Your...

Sales & Marketing Playbook: Unleashed ·

2024/08/05

Send us a Text Message.How can embracing your authentic self revolutionize your sales and marketing strategy? In this episode, Craig Andrews brings a humorous twist with his Game of Thrones-inspired personal brand, while Evan Polin joins to dissect the pitfalls of inauthenticity. Together, they shed light on how genuine relationships are the backbone of business success. Through personal anecdotes and reflections on childhood experiences, they illustrate the transformative power of personal c...

en-us

25:33

Summer Sales Strategies: Turning Slow Seasons into...

Sales & Marketing Playbook: Unleashed ·

2024/07/26

Send us a Text Message.Have you ever wondered if the summer slowdown is just a myth? Craig Andrews, partner and CEO of Beholder Agency & Evan Polin, President of Polin Performance Group, joins us to reveal why summer is the golden season for maintaining sales and marketing momentum. Discover the truth behind the misconception that business grinds to a halt during the summer months. Craig and Evan highlight key strategies such as increasing availability for one-on-one meetings and reduced

en-us

37:44

Episode 9 Sales & Marketing Playbook - The Debate...

Sales & Marketing Playbook: Unleashed ·

2024/06/14

Can you imagine a world where fragmented CRM usage and inconsistent data are a thing of the past? Join Craig Andrews and Evan Polin as they dive into the intricate dance between sales and marketing metrics and KPIs, revealing how these distinct yet complementary functions can harmonize to boost organizational performance. We kick off by revisiting essential topics from our last episode, like time to market and content strategy, before diving into a heated discussion on the divergent perspecti...

en-us

36:00

Episode 8 Sales and Marketing The DEBATE - Part 1

Sales & Marketing Playbook: Unleashed ·

2024/06/08

Is your sales team struggling to hit their targets due to misaligned marketing efforts? Join us in our latest episode as Craig Andrews and Evan Polin reveal the crucial intersection points between sales and marketing, starting with the pivotal concept of "time to market." Discover how aligning short-term marketing initiatives with sales goals can be a game-changer for achieving metrics and compensation targets. We delve deep into the importance of fostering strong communication and alignment ...

en-us

32:42

Ep7: Developing a 30 second Commercial

Sales & Marketing Playbook: Unleashed ·

2024/05/26

Crafting an Engaging Elevator Pitch: Networking Success through Authentic Connection:Unlock the secrets to crafting an engaging elevator pitch as Evan Polin and I, Craig Andrews, dissect the finesse behind this networking powerhouse. Rather than a mere transactional tool, we reveal how a well-designed pitch can ignite meaningful conversations and lay the foundation for lasting business relationships. Through candid anecdotes and personal missteps, we illustrate the pitfalls of pitches that ai...

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33:38

Episode 6: Understanding how and why your prospects...

Sales & Marketing Playbook: Unleashed ·

2024/04/26

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33:44

Episode 5 Differentiating Yourself from the Competition

Sales & Marketing Playbook: Unleashed ·

2024/04/19

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32:01

Episode 4 The Importance of Targeting Your Ideal...

Sales & Marketing Playbook: Unleashed ·

2024/03/22

Unlock the blueprint to transformative business growth with your hosts, Craig Andrews and Evan Pollan, as we guide you through the intricacies of crafting needle-sharp client targeting strategies. This episode is a treasure trove of insights for ambitious entrepreneurs and sales professionals eager to make their mark. We dissect the anatomy of an ideal client, laying out a strategic roadmap that places your business in the spotlight for those who don't just need your services but are primed to

en-us

32:34

Episode 3 Creating and Tracking Your Sales and...

Sales & Marketing Playbook: Unleashed ·

2024/03/08

en-us

29:30

Defining Sales and Marketing: The Art of Sales and...

Sales & Marketing Playbook: Unleashed ·

2024/03/02

en-us

27:27

Episode 1 Fundamentals of Sales and marketing

Sales & Marketing Playbook: Unleashed ·

2024/02/24

en-us

58 results

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