x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

marketingSHOWCASE

marketingSHOWCASE / Sound Media

We bring you conversations recorded in the studio at marketingSHOWCASE events around the UK. Our host James Marriott chats to experts from right around the world of marketing to get their insights into the industry, the latest trends, what"s working and what"s not, their wins and challenges - and loads more. --------- Find out more about marketingSHOWCASE and upcoming events at https://mktgshowcase.co.uk/ Get a taste of what marketingSHOWCASE is all about on YouTube:

business marketing

All Episodes

09:42

All things SEO with Hollie Denning, Performance...

marketingSHOWCASE ·

2025/04/08

Performance marketing for supplements using PPC, SEO and AI - and using all tools for sales on socials.Hollie spoke to James on the podcast about a change in the crossroads of marketing, what led her to the role of SEO in marketing and fully immersing herself in educational events linked to SEO, in-house marketing and being SEO-friendly! Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our podcast

en

11:43

Marketing to a deaf community, with Sophie Kang,...

marketingSHOWCASE ·

2025/04/08

Learning about a unique channel; a British sign language interpreting agency, specialising in all forms of non-verbal communications supporting the deaf and hard of hearing. Sophie spoke to James on the podcast about not just translating BSL (British Sign Language), but using all types of tools for deaf people and using different forms of visual content for marketing to the deaf community. They discuss tools for everyday tasks such as making calls to the doctors, an online BSL translating service

en

10:09

Agency vs In-house Marketing with Lynsey Bienati,...

marketingSHOWCASE ·

2025/04/08

Fish tanks, underwater cameras and engagement - event life while working for an agency!Making the move from agency life to in-house and how to scratch the itch of new pathways and taking skill sets with you. Lynsey spoke to James on the podcast about only being 5 weeks in to her role and the advice she would give to people at a career crossroads.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our

en

09:52

Tricks of the trade with Roman Brezovsky, Head of...

marketingSHOWCASE ·

2025/04/08

The technique of selling property to those that aren't in the market...Roman spoke to James on the podcast about how estate agency is much more than buying and selling property - its about educating, using marketing techniques and tools for reaching a much a wider audience! Photography, descriptions, grammar and social media should NOT be overlooked.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from

en

13:04

How to achieve growth with limited budget, Tom...

marketingSHOWCASE ·

2025/04/08

Marketing for financial technology, making the most of budgets and 'selling it' to the executive team and the CEO - and proving success to the C suite!Tom spoke to James on the podcast about starting out with no marketing department, growing the marketing side of the business, and setting the foundations of a desired marketing team and its goals!Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our

en

10:30

Selling college space with Chris Marks, Senior...

marketingSHOWCASE ·

2025/04/08

When is a college not a college? When the buildings and its surroundings have so much more potential than just a place for further education...Chris spoke to James on the podcast about the complexities of marketing for the college, set in 250 acres, OUT of term time. Some residential, some purely educational, some to utilise the traditional 1800s buildings for filming purposes and more!Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced

en

13:53

A deep dive into salaries with Anna Smith,...

marketingSHOWCASE ·

2025/04/08

Is a salary still top of the list? With post-covid expectations such as flexibility, WFH and the ethics of a company, is there not such a pressure to offer the top salary to candidates? How can someone approach asking for a pay rise? Anna spoke to James on the LIVE podcast about the changeable world of recruitment coming out of Covid, how salaries never really change - people need to paid fairly, keep them satisfied, and attractive enough to stay with the company. BUT also with the rise in the cost

en

07:56

Merging sales and marketing, with Oliver Turkman,...

marketingSHOWCASE ·

2025/04/08

Is there a crossover when it comes to sales and marketing? Oliver shared his professional story about how he originally thought he wanted to immerse himself in sales, but found - and is glad he stuck to - marketing in manufacturing. Oliver spoke to James about the similarities and differences between sales and marketing, how data is imperative for both - and how marketing actually gives him more freedom and flexibility when it comes to promoting the business.Get the lowdown on marketingSHOWCASE and

en

08:48

Starting socials from scratch, with MJ and Louise...

marketingSHOWCASE ·

2025/04/08

It's a daunting task to start marketing for a business from scratch...where do you start? What do you want to achieve? How well known are you in the area and how do you reach out to your desired audience?MJ from Angela Accounting spoke to James at marketingSHOWCASE Villa Park about being thrown in the deep end, brilliant open rates and moving away from the normal perception of accounting...Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is

en

08:06

The importance of brand building with Steve Kelly,...

marketingSHOWCASE ·

2025/03/22

How important are brands to the consumer? Steve Kelly from Cora housebuilder speaks about the lack of focus on the customer experience, how housebuilding tends to focus on the builder, or the estate agent - and how that needs to change. His role in merging sales, marketing and customer experience is doing just that.And how has Steve taken his experience of head of marketing of Harley-Davidson to a completely different market? James speaks with Steve about the similarities with brands... it's all

en

08:16

The rise of events in marketing, with Gina Kay, Mash...

marketingSHOWCASE ·

2025/03/22

When we talk about marketing trends, we talk about websites, social media, podcasts...but marketing events seem to get pushed to the side. Gina from Mash Media event management company talks about the recent rise in the events for the marketing industry.Marketing budgets are decreasing, but within that, event budgets are increasing...this episode James speaks with Gina about the importance of live events, the face-to-face engagement and how it is such an effective tool for marketers. And how brands

en

10:57

Where to focus your MarTech investment, with Charlie...

marketingSHOWCASE ·

2025/03/22

There is a huge amount of MarTech out there for marketers. For some it can be very overwhelming and sometimes confusing - have you invested in the correct tools? Do you use them enough? James speaks with Charlie about the growing investment of MarTech, and how to cut through the noise.In this episode, Charlie speaks with James about the need for leveraging value from the tools that you have already invested...and before marketing teams think about the 'next best thing' such as AI, focus on what

en

09:01

Is AI really coming for your jobs with Adela Cepoi of...

marketingSHOWCASE ·

2025/03/22

AI is taking over every conversation, especially for marketers. Adela talks about how adopting these tools and implementing them into your everyday marketing practice is important and should be considered. Are you implementing AI as part of your strategies just yet? If not... don't fall behind. As marketers, we have many AI tools at our fingertips. In this episode, James speaks with Becky about her role as marketing manager and how others can utilise AI and digital tools to complement their

en

09:28

LIVE PODCAST: Discussing their challenges &...

marketingSHOWCASE ·

2025/03/22

In this podcast episode, Marketing Director Lauren Juster from the Folio Society discusses the critical role of strong creative and storytelling in building a compelling website. She shares insights into how a well-crafted narrative can engage visitors and create an emotional connection with a brand. Lauren also highlights the challenges of maintaining consistency while evolving creative strategies to stay relevant in a competitive market.Get the lowdown on marketingSHOWCASE and our forthcoming

en

09:51

How no budget doesn't mean no marketing with Fran...

marketingSHOWCASE ·

2025/03/22

Fran Roberts of Reaktion Books dives into the art of marketing with a limited budget, offering practical advice for small businesses. This episode focuses in on utilizing low-cost digital tools, organic social media growth, and word-of-mouth strategies to maximize visibility. The conversation also covers the importance of building a strong brand identity and nurturing customer relationships to generate long-term success. Get the lowdown on marketingSHOWCASE and our forthcoming events at

en

11:21

LIVE PODCAST: Remmy, Marketing Mentor, Monash...

marketingSHOWCASE ·

2025/02/26

In front of a live audience, James discusses with Remmy how we can learn from the marketing strategies of Nike, and how it has evolved its brand to stay relevant to their audience through storytelling.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/Podcast recorded at marketingSHOWCASE Sheffield, February 2025

en

06:58

Personalisation or BUST with Helen, Loadhog

marketingSHOWCASE ·

2025/02/26

Personalisation or BUST: James speaks with marketing manager Helen about the importance of personalisation in marketing; how to utilise data to target your audience with who the individual is, what their aspirations are as a business and how CRMs can organise that data to streamline the marketing process.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our podcast partners Sound Media:

en

14:10

LIVE PODCAST: Using AI With Confidence, Alex Hodgson,...

marketingSHOWCASE ·

2025/02/26

In front of a live audience we discuss AI and in particular the security concerns as it becomes more common place in all our roles.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/Podcast recorded at marketingSHOWCASE Sheffield, February 2025

en

10:46

Doing it for the kids, with Nicole Teran, SAAF Education

marketingSHOWCASE ·

2025/02/26

Marketing in education: how content marketing is working alongside the growing educational sector and how educating others through marketing can ensure a better future for children.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/Podcast recorded at marketingSHOWCASE Sheffield, February 2025

en

09:44

Not fighting with AI with Becky Stables, Catalyst

marketingSHOWCASE ·

2025/02/26

As marketers, we have many AI tools at our fingertips. In this episode, James speaks with Becky about her role as marketing manager and how others can utilise AI and digital tools to complement their marketing strategies, not take over.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/Podcast recorded at marketingSHOWCASE Sheffield,

en

116 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...