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PODCAST

ONLINE MARKETING FOR DOCTORS PODCAST

Online Marketing For Doctors

The Online Marketing For Doctors podcast show is laser-focused on helping you, the motivated doctors and surgeons, implement clever, effective marketing ideas that you can use to GROW and SCALE your practice into the empire it deserves to be.

business management

All Episodes

06:39

EP107: Everyone in Your Clinic Should Have a Number

ONLINE MARKETING FOR DOCTORS PODCAST ·

2024/02/18

Business is a numbers game.It is essential to know your numbers so that you can maintain focus and have visibility on what is going on in your clinic. So are your numbers up to date? If you know your numbers, you will know where you are at in your business. In our latest OMD TV and Podcast episode, we dive deep into the transformative power of numbers within your clinic and the concept of everyone in your clinic should have a number, this will help you: Cut through ambiguity and gain

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11:54

EP106: 4 Numbers You Need To Know For a Successful...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/10/15

Have you ever had your business coach or someone else ask you ‘What’s your current turnover and profit?’ and sat there thinking, but actually had no idea what the answer was? While this isn’t ideal, it is important to know the answer. Or a pretty close estimate. Bad things happen when you don’t know your numbers. Maybe you’re making decisions based on bad information or incomplete information that skews your thinking. Or, maybe you have a leak in your processes that is costing you a fortune,

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09:29

EP105: Are You a Rich or Poor Doctor?

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/10/01

I’m assuming you have read the book 'Rich Dad Poor Dad'? I had the opportunity to read this wonderful book during my early teenage years, and it played a significant role in shaping my career direction later in life. In this podcast “Are You A Rich Doctor or A Poor Doctor”, we will determine which quadrant of the Cash Flow Quadrant, mentioned by the author of the book, that you are currently in, and how you can transition to the right side of the quadrants, where you have people working for

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15:09

EP104: The 8 Most Common Traits of Well Running...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/05/28

Have you ever wondered “What are the qualities that well running practices have?” In this podcast, we’ll take a closer look at 8 of the most common traits that well running practices utilise for building a successful and thriving practice. Having these good business qualities, will not only provide you with a foundation for growth and success, but also will help you navigate the many challenges and setbacks that come with building a business. Knowing these, will help you stay motivated and on

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11:00

EP103: 7-Day Cash Generation Plan For Clinics

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/05/07

Remember those moments when your patients were blown away with the results that you got for them? They thanked you, asked if you could do more to help them, and they referred you to their colleagues and friends. Why not get that feeling more often? It’s totally possible. This is something absolutely critical that you need to fully integrate into your medical marketing. Everybody thinks they need “new people”. You don’t. Old cash pays the same as new cash. Old cash is a lot easier

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13:57

EP102: 5 Ways That Medical Practitioners Can Use AI...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/04/09

Have you wondered what you can use AI technology for your practices? The use of AI technology in medical marketing can provide medical practitioners like you with the tools to provide personalised and efficient care to your patients. In our latest podcast episode, "5 Ways That Medical Practitioners Can Use AI Technology In Medical Marketing" , we explore the different ways AI-powered tools can revolutionize your marketing strategies. From AI-powered chatbots to automated data entry and report

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20:50

EP99: How to Market Your Clinic Effectively Post Covid

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/02/12

As the world begins to open back up, there’s no doubt that life, as we know it, has changed. This is doubly true for the consumers. The way we buy, the things we buy, and the mindset in which we buy them have all been altered forever. This means that the way clinics present their products, services and communicate with their patients or clients also needs to change. In this episode, we are looking at 5 effective ways to market your clinic post Covid. Thank you for checking it out

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07:58

EP101: Convert 30-50% More Consultations with the...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/01/29

A patient coordinator with the right character, mindset and skills is truly a game changer for practices. They can take your practice revenues from “just enough to pay the bills” to a windfall every month because they know how to book procedures! This position cannot be taken lightly. You may think anyone can step in to do the job of a coordinator, but you would be sorely mistaken. Converting consultations is an art and a trained skill. It takes the right strategies, knowledge and then lots of

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16:35

EP100: 6 Steps To Dominate Your Market

ONLINE MARKETING FOR DOCTORS PODCAST ·

2023/01/15

Hello and happy new year!! Welcome Online Marketing For Doctors TV and Podcast show the place to be to grow and scale your practice. This episode marks a special milestone of OMD TV and Podcast show, we reached 100th episode today. We started the show in 2018 and I have the vision to make the show the go to place for clinics to learn about the best strategies and tactics to grow their clinics faster. Now OMD TV and Podcast show has been voted as one of the best medical marketing podcasts for

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09:40

EP98: What Numbers You Must Know In Practice’s Marketing

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/12/04

Here’s an interesting medical marketing trend that will definitely impact your business in 2023… "There will be no more silver bullets. Everyone will have to optimize for marginal gains." In the past, you could pick one or two main marketing channels (your silver bullets) and live off of them to deliver you the required number of patient leads that you wanted to run your practice at a successful level. But not anymore. There is just too much noise in the world today. In this podcast titled; The

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16:39

EP097: 6 Most Popular Marketing Trends That...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/11/13

If the last few years have taught us anything, it’s that we never really know what’s around the corner. But, we’re a brave crew at OMD so we’re going to make some predictions anyway. That’s because we’re not stabbing in the dark. We’ve been listening, watching, observing and testing many different marketing strategies. We know what worked last year and we know what’s likely to gain prominence in 2023 and onwards. In this podcast, I’m discussing about 6 Most Popular Marketing Trends That

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10:07

EP096: Why Only 4% of Practices Survive After 10 Years

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/10/23

I moved to Australia in 2011 as a poor student without any connections, no job, money, or family and friends—just two suitcases and more than $100,000 USD of student debt from my MBA program in the US. I started out sharing a room with another student, living in a tiny old house with 8 other students, with no heater and just one bathroom to share. Every night, I could feel the cold, high-pitched whistling winds blowing through the rattling bedroom window, keeping me awake at night. Life didn’t

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08:00

EP095: How To Get As Many Doctor Referrals As You Can...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/10/02

re you unhappy with the small number of doctors referring to your practice? Or, • Are you a new practice and need to establish relationships with local doctors for referrals but have no idea where to start? • Are you unhappy about the quality of referrals doctors are sending you? • Are these referrals inconsistent, sometimes slow and often non-existent? In this episode, I’m going to talk about how to build a consistent and effective nurturing campaign to bring more referrals from general

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06:17

EP094: 4 Key Ps To Sell Your Medical Services

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/08/21

As a doctor or surgeon, you’re in a tough position when it comes to promoting and selling your services since they appear "invisible" to your patients. Prospective patients can’t “see, touch, feel” your product so that makes it difficult for them to decipher the quality of work they are paying for. That’s a big reason it’s so difficult for them to decide on you versus your competitors. There’s nothing tangible for them to compare and thus, you're selling the invisible to them. The truth is that

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11:21

EP093: 5 Medical Marketing Changes That You Can’t Ignore

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/08/05

As we look forward to a post-Covid year in marketing, I know the competition will be fierce as there are many consumers’ behaviour changes over the last 2 years and also with the upcoming strong comeback of medical tourism. Whether you are looking for ways to refresh your existing strategy or on the hunt for entirely new ways to reach your audience, there are some changes that might impact your marketing return in a big way. In this podcast, I’m discussing the 5 Medical Marketing Changes That

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08:31

EP092: How To Generate More Predictable Revenues

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/07/17

The goal of every practice is to be able to count on revenues coming in consistently and reliably without the financial roller coaster and restless nights, but the majority of the practices are having a hard time doing it. But did you know that there is an easy way to predict them? So how do you make it happen? In this podcast, I’m showing you How To Generate More Predictable Revenues. Thank you for checking it out!💕 Links mentioned in this episode: Discovery call booking link:

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44:09

EP091: How To Manage & Scale A Multiple Location...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/07/03

Recently, I had the privilege of interviewing a special guest who is currently managing pediatric clinics and has successfully scaled to 13 different locations across Florida, USA. In this special OMD TV guest interview episode, Mr Galo Palacio – Practice Manager of Night Lite Pediatrics discussed “ How To Manage & Scale A Multiple Location Practice” If you’re thinking about scaling up your practice to more than 1 location and you want to know how to increase your practice’s value and make

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07:39

EP090: How to Attract More Affluent Patients?

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/04/03

Would you like to charge twice as much as your competitors with the same amount of patients? In order to do that you need to attract Affluent Patients. This would allow you to either double your revenues with the same amount of patients or work less for the same amount of revenues. And what does it mean to you in terms of time, money, and energy spent focusing on the requirements of only 100 patients versus the 200 "generic" patients that everyone else is striving to attract? Focusing on the

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09:28

EP089: 3 Common Mistakes Doctors & Surgeons Make

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/03/20

Sometimes common mistakes doctors and surgeons make in their practice are often overlooked. However, they affect your bottom line more than you realize. Mistakes in easy, day-to-day tasks can lead to confusion, chaos, and frustration throughout your office. That impacts your medical practice in a huge way. It’s easy to miss what’s not working when you have your hands full and are focused on your patients’ needs, as well as managing staff and performing surgery. See if you are making any of

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12:24

EP088: 4 Essential Ways To Improve The Patients’...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2022/02/20

I first heard about the Birkin bag while watching Sex and the City (Season 4, Episode 11 titled “coulda, woulda, shoulda”) where Samantha, one of the 4main characters of the show is at a Hermès boutique and asks to see a Birkin. As the sales clerk hands over the red Birkin, he tells her the price and the 5-year waiting list to which she replies “for a bag?!!!” and his response is: “It’s not a bag, it’s a Birkin.” Now a Hermes Birkin bag’s price can range from $US40,000 to

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140 results

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