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PODCAST

ONLINE MARKETING FOR DOCTORS PODCAST

Online Marketing For Doctors

The Online Marketing For Doctors podcast show is laser-focused on helping you, the motivated doctors and surgeons, implement clever, effective marketing ideas that you can use to GROW and SCALE your practice into the empire it deserves to be.

business management

All Episodes

25:53

EP147: Beyond Your Logo: How to Become the ‘Only’...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/11/17

Many clinics deliver exceptional patient care, yet still struggle to attract new patients. Why? Because patients can’t “see” your value unless your brand communicates it clearly.In this episode, Beyond Your Logo: How to Become the ‘Only’ Choice in Your Niche With Your Brand, we sit down with Graeme Gladman, Founder of BrandQuest, to explore how a well-defined brand story becomes your most powerful patient-acquisition tool. Graeme brings more than 30 years of expertise in brand strategy, creative

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14:20

EP146: How To Turn One-Time Patients Into Lifelong...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/11/02

Have you ever wondered why some patients disappear after their first visit, while others become loyal advocates, booking regularly, referring friends, and engaging with your practice for years?In this episode of OMD TV & Podcast, Huyen Truong uncovers the real reason patients stay—or leave—and what you can do to keep them coming back. In this episode, you'll discover: ✅ Why focusing on retention (not just acquisition) can 2x–3x your clinic’s revenue ✅ The emotional triggers behind patient

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21:53

EP145: Why Your Enquiries Aren’t Booking and How to...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/10/20

Think your clinic has a lead problem? Think again. In this high-impact episode, we reveal why most clinics are leaking revenue, not because they lack enquiries, but because they fail to convert those leads into consultations—and ultimately surgeries. Join Huyen Truong, Search Marketing Director at Online Marketing for Doctors, as she unpacks the proven strategies that have helped clinics worldwide dramatically improve their consult conversion rates without increasing their ad spend. In this episode,

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47:01

EP144: How To Increase New Patient Bookings Using AI...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/10/05

Ever feel like your clinic is missing out on enquiries that should’ve turned into bookings?In our latest podcast episode, we sit down with Wouter Slettenhaar, VP of Sales at Crisalix and CEO of ChatPatient, to talk about how AI Patient Coordinators are transforming the way clinics convert leads into loyal patients. Wouter shares real-world insights on: How AI Patient Coordinators work (and save clinics time & money) The two key success factors for high-converting chat interactions The

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14:07

EP143: 3 Strategic Moves to Increase Your Clinic’s...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/09/21

What if you could grow your clinic's income by 20% this quarter—without spending a cent on new ads or finding more patients?In this episode of Online Marketing For Doctors TV & Podcast, Huyen Truong (Search Marketing Director at OMD) shares 3 proven strategies that helped real clinics increase revenue fast—by working smarter with the resources they already have. 🎯 You’ll discover: How to increase Patient Lifetime Value (LTV) with upselling, loyalty programs & referral systems The SOP

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11:28

EP142: One Thing to Boost Your Consultation...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/08/31

Are your form-fill leads slipping through the cracks?In this episode of Online Marketing For Doctors TV & Podcast, we reveal a simple but powerful fix that can increase your consultation conversion rate by over 300%—without spending more on ads. It all comes down to Speed to Lead. Most clinics don’t have a response problem… They have a response time problem. 🕐 Respond within 1 minute = 391% more conversions ⏳ Wait 5+ minutes = 80% drop in your chances 📲 50% of patients go with the first

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15:31

EP141: Mastering Follow-Up – How to Stop Losing Leads...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/08/17

Most clinics don’t lose leads because they don’t have enough; they lose them because they don’t follow up fast enough.In this episode of Online Marketing For Doctors TV and Podcast, we’re diving into one of the most critical pieces of your clinic’s patient acquisition strategy: follow-up. ⏱️ Did you know responding to leads within 5 minutes makes you 21x more likely to convert them? Yet 44% of businesses give up after just one follow-up. If your bookings are stagnating, your follow-up process could

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07:39

EP140: The 3 Fastest Ways to Increase Patient...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/08/04

Are you spending more on ads but not seeing a rise in patient bookings? You might be losing leads, not leads lacking. In this episode of Online Marketing For Doctors TV and Podcast, we reveal three easy-to-implement strategies that help you book more patients—without increasing your advertising budget. 🎯 Here’s What You’ll Discover: The surprising stats behind lead response time and booking rates Why most clinics give up too early—and miss out on 80% of conversions Simple tech and funnel tweaks

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14:00

EP139: The Power of Systems– The Ability to Fire...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/07/20

If your clinic can’t run without you… do you actually own a business—or just a very demanding job?In this episode of Online Marketing For Doctors TV and Podcast, we explore the unglamorous but powerful truth behind every scalable clinic: systems and SOPs. 🎯 Here’s What You’ll Discover: Why being the bottleneck is stalling your growth How to turn your expertise into systems that scale The step-by-step process to document roles, tasks, and workflows Practical SOP tools that free up your time

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13:56

EP138: Why SOPs and Business Systems Are Great...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/07/06

If your clinic can’t run without you — do you really own a business, or just a stressful job?In this episode of Online Marketing For Doctors TV & Podcast, we reveal why SOPs (Standard Operating Procedures) are the unsexy yet essential ingredient for creating a scalable, sellable and hands-free practice. 🎯 Here’s What You’ll Discover: Why SOPs are essential for long-term growth and freedom How to document your systems and make them easy to follow The 4 key systems every clinic needs to

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20:42

EP137: How Only Working With “A Players” Will Change...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/06/22

Are you still thinking of your team as family?In today’s competitive market, that mindset could be costing you more than you realise. In this powerful episode of Online Marketing For Doctors TV & Podcast, we reveal why building a team of A-Players is essential to scaling your clinic and avoiding costly bottlenecks. 🎯 Here’s What You’ll Discover: ✔️ Why “only working with A-Players” will transform your business ✔️ How to retain top performers and create an environment they thrive in ✔️ The

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11:03

EP136: The Secret Behind the World’s Greatest...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/06/08

Think the secret to selling more is about being louder or luckier? Think again.In this episode of Online Marketing For Doctors TV & Podcast, we break down how the world’s greatest salesman, Joe Girard, sold 13,001 cars — one at a time — and how you can use the same system to build trust, nurture leads, and grow your clinic. 🎯 Here’s What You’ll Discover: Why 79.8% of salespeople give up too early The psychology behind Joe Girard’s “I like you” campaign What a “13 Touch System” looks

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08:47

EP135: How to Use Landing Pages to Ensure Your Paid...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/05/25

Are your landing pages missing the mark when it comes to nurturing patient leads?The secret to skyrocketing your conversion rates could lie in how you nurture, not sell. In this episode of Online Marketing For Doctors TV and Podcast, we uncover how legendary sales techniques can be applied to your clinic’s digital marketing — helping you turn more website visitors into long-term patients. 🎯 Here’s What You’ll Discover: The critical role of nurturing in patient acquisition How to structure

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11:30

EP134: The Most Important Web Design and User...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/05/11

Is your clinic’s marketing feeling all over the place with little to show for it?It’s time to apply the principle of Kaizen and build a lean, high-performing marketing system—starting with your website. In this episode of Online Marketing For Doctors TV and Podcast, we explore how consistent, strategic improvements to your website design and UX can turn it into a powerful patient-generating machine. 🎯 What You’ll Learn: Why your website should do more than just exist—it should convert The

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16:50

EP 131: Are You a Farmer or a Hunter in Medical...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/04/26

What if the secret to skyrocketing your clinic's growth was hidden in the way ancient societies thrived—through farming and hunting?Imagine if your clinic's growth strategy mirrored nature's oldest survival tactics. In this dynamic episode of Online Marketing For Doctors TV and Podcast, Huyen Truong, founder of Online Marketing For Doctors, uncovers fresh insights from Allan Dib's bestselling book, The 1-Page Marketing Plan. Dive into the powerful duality of the Farmer and Hunter mindsets, and

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18:06

EP133 - How to Stop Your Website From Being a "Leaky...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/04/13

Is your website bringing in traffic but failing to convert visitors into booked patients? Your site could be a “leaky bucket”—losing potential patients before they even take action.In this episode of Online Marketing For Doctors TV & Podcast, we uncover why most clinic websites fail to generate leads and how to fix it fast. 🎯 What You’ll Learn: ✅ The top website mistakes that cost clinics leads & revenue ✅ Why weak CTAs are killing your conversions (and how to fix them) ✅ How to use

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16:56

EP132: Why Are Turkish Clinics So Good at Selling &...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/03/30

Ever wondered why so many people travel to Turkey for cosmetic surgery? It’s not just about cheaper prices—they’ve mastered the art of selling.Turkish clinics have built an exceptional patient experience, making it easy for patients to choose them, return for more treatments, and refer others. 📢 In this episode of Online Marketing For Doctors TV & Podcast, we’ll reveal how Turkish clinics dominate medical tourism—and more importantly, how you can compete and attract more patients. 🎯 Here’s

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09:47

EP130: TikTok for Medical Practices: Why It's No...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/03/16

Is your medical practice ready to meet the next generation of patients where they are? TikTok is no longer just for viral dances; it’s a thriving platform where millions seek health advice every day.In this episode of Online Marketing For Doctors TV and Podcast, we’re diving deep into the world of TikTok and how it’s reshaping the landscape for healthcare professionals. ✨ What to Expect: Uncover the reasons behind TikTok’s rise as a trusted health information source Learn from doctors who are

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16:46

EP129: Double Your Online Presence: The SEO-Social...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/03/02

🌟 Are your social media and SEO efforts working in silos? They shouldn’t be!In this episode of Online Marketing For Doctors TV and Podcast, we explore how integrating SEO and social media can transform your clinic’s online visibility and attract more patients. 🎯 Here’s What You’ll Discover: How to choose the right social media platforms for your clinic Practical tips to align content with your audience’s needs Ways to optimise social profiles and content for SEO success Why patient reviews are

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25:24

EP120: 5 Powerful Ways To Transform Your Website Into...

ONLINE MARKETING FOR DOCTORS PODCAST ·

2025/02/16

What if your clinic’s website could do more than just look good? Imagine it actively working for you—attracting patients, filling your schedule, and boosting your bottom line 24/7.In this episode of Online Marketing For Doctors TV and Podcast, we uncover five game-changing strategies to turn your website into the growth engine your clinic deserves. 🎯 Here’s What You’ll Learn: How modern booking systems can double your appointments. The untapped power of patient stories to build trust. Local SEO

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