x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The B2B Revenue Executive Experience

Cory Cotten-Potter

The B2B Revenue Executive Experience is a podcast hosted by Cory Cotten-Potter, who dedicates each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B

business management

All Episodes

36:47

Episode 313: Gail Behun's Approach to Aligning Sales...

The B2B Revenue Executive Experience ·

2024/04/23

Imagine a Venn diagram where leadership's vision overlaps with the practicalities of product marketing, the product team, and customer feedback. That is sales enablement. Sales enablement has become an integral part of every successful organization. So then, we asked ourselves: How can you effectively integrate sales enablement with your sales strategy to drive measurable impact and results for your overall organization? To help us with this today, we have Gail Behun, Director of Revenue

en

31:41

Episode 312: Find Your Ideal Customer Profile with...

The B2B Revenue Executive Experience ·

2024/04/16

Many startups get their Ideal Customer Profile (ICP) wrong.The results? Low-quality leads, decreasing revenues, and unhappy customers. It's time to fix that. How can you identify your ICP to achieve higher win rates, lower cost of acquisition, and better customer retention? To help us with this today, we have Eric Holmen, Former CEO of Splash. Eric brings more than 20 years of experience in sales, marketing, and leadership to his work. He has consistently driven growth, innovation, and

en

40:28

Episode 311: The Seven Deadly Sins of Sales Training...

The B2B Revenue Executive Experience ·

2024/04/09

Sales training plays a key role in the success of any business.It equips sales professionals with the necessary skills and knowledge to effectively engage with customers and close deals. If you're one of them, you've probably gone through sales training programs that start strong, but within weeks or months, they often lose momentum and fail to produce measurable results. Therefore, we were wondering: Why do some sales training initiatives programs fail while others deliver amazing results? To

en

43:35

Episode 310: Modernizing Hiring Criteria for Next-Gen...

The B2B Revenue Executive Experience ·

2024/04/02

It used to be so easy to hire a professional with hundreds of CVs flooding your inbox.But the game has changed, and to become the best, you need the best. Technology has changed the rules, and that's where the problem lies. Well then, we have a big question: How can you shed some of your limited beliefs when it comes to hiring criteria and modernize them to help you hire effective leaders? To help us with this today, we have Ken Schmitt, Founder and CEO of TurningPoint Executive Search

en

35:43

Episode 309: The Evolution of DevOps and Its Next...

The B2B Revenue Executive Experience ·

2024/03/26

The RevOps function has changed tremendously fast.What was relevant yesterday doesn't work today anymore. Well then, a logical question emerges: Considering the evolution of RevOps over the past several years, where is the industry heading, and what are the lessons learned from building a global RevOps community? To help us with this today, we have Matthew Volm, CEO and Co-Founder of RevOps Co-op. Passionate about RevOps, indoor plants, and CrossFit, Matthew is also an Advisor for Rattle,

en

38:24

Episode 308: How to Win More with Less in B2B Sales...

The B2B Revenue Executive Experience ·

2024/03/19

B2B sales teams are constantly seeking new strategies and tools to drive revenue growth.One of the most powerful resources at their disposal is data and technology. But that's just one piece of the puzzle. So, today's question is: How can you make revenue more predictable by aligning your go-to-market teams to win more with less? To help us with this today, we have Guy Rubin, Founder and CEO of Ebsta. Guy is also a dad of two, an enthusiastic skier, and an avid football fan (even though he

en

37:23

Episode 307: How to Build a World-Class Enablement...

The B2B Revenue Executive Experience ·

2024/03/12

Businesses are constantly seeking ways to enhance efficiency, productivity, and overall success.One key area that has gained significant attention in recent years is the enablement function. However, building a successful enablement function requires more than providing employees with the necessary resources . The logical question that comes to mind is: How can you build and run a world-class enablement function, and what might be the best practices in making the most of your enablement

en

40:42

Episode 306: Unleash Your Rep Superpowers with Steve...

The B2B Revenue Executive Experience ·

2024/03/05

In today's episode of The B2B Revenue Executive Experience, you're in for a treat as we discuss several subjects.How can you find your rep superpowers? What is the difference between coaching forward and call reviews? What data-driven go-to-market strategies allow you to really measure rep productivity? To help us with these incredible topics today, we have Steve Waters, Vice President of Sales at ZoomInfo. Steve has worked at ZoomInfo for about eight and a half years. He recently celebrated

en

48 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Nomad Capitalist Audio Experience

Nomad Capitalist

Supply Shock

Blockworks

RadioBorsa - La tua guida controcorrente per investire bene nella Borsa e nella Vita

SoldiExpert SCF