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PODCAST

The Unapologetic Designer Podcast

Kenzi Green Design

Your blueprint to unfiltered design business success with Kenzi of Kenzi Green Design. From charging $75 for logos to booking $10,000 design clients and building a six-figure studio, I’ve seen it all. This podcast reveals what it really takes to attract high-ticket clients and thrive as a designer. Join me as I share hard-earned lessons, interview successful designers, and chat with my own design students from The Brief Collective as they break down the strategies behind their success. Whether

arts design

All Episodes

00:14:40

I fired my dream client

The Unapologetic Designer Podcast ·

2025/03/17

Not every design project works out...even the ones you're most excited about. This episode is a reminder to trust your gut because sometimes, you and a client just aren’t the right match and that’s okay. It’s business, not personal.⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock Secret Podcast Episodes⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Share Your Unapologetic Opinion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast

en

00:17:05

My $10K Design Business Rebrand

The Unapologetic Designer Podcast ·

2025/03/10

Last year, I poured nearly $10,000 into rebranding my own design business—hiring a copywriter, planning a full-scale photoshoot, revamping my website, and even bringing in another brand designer for support. I went all in, expecting a seamless transformation. But reality had other plans. Here’s what worked, what flopped, and what I’ve learned from this experience.⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz

en

00:11:24

The Marketing Strategy I'm Using To Book Clients In 2025

The Unapologetic Designer Podcast ·

2025/03/03

I'm using something completely new to book clients in 2025—something I’ve never done before. And no, it doesn’t require sending weekly newsletters or posting every single day. In this episode, I’m breaking down this fresh strategy, how it works, and why it might just be the game-changer you’ve been looking for!⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock Secret Podcast

en

00:13:53

Do You Have What It Takes To Become An 'Industry Leader'

The Unapologetic Designer Podcast ·

2025/02/24

From my beginnings as a freelancer to evolving into an established high-ticket designer and educator, I've gained invaluable insights into what it truly takes to become an industry leader. Today, I want to shed light on some of the challenges you'll face when stepping into this role.⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock Secret Podcast Episodes⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Share Your Unapologetic

en

00:19:00

Building Financial Security As A Designer (without a...

The Unapologetic Designer Podcast ·

2024/12/23

Right now, I could take an entire year off from my design business, and it would continue paying me as if I was working full time. I know many freelancers hesitate to take the leap, fearing there's no financial security in running their own business so today I want to share how I've been able to do this as a solo designer with no team or digital products.How Minimalism Changed My Life ⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz

en

00:33:05

"I booked a $7K client and instantly felt scared"

The Unapologetic Designer Podcast ·

2024/12/16

Alyssa is a successful designer and DBA University graduate. In this episode, she opens up about the internal challenges she’s faced, how she shifted her mindset to overcome imposter syndrome, and the journey to landing high-ticket clients after her design work went viral online for all the wrong reasons. This is a raw, powerful story of resilience and growth. Follow Alyssa ⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz

en

00:09:37

What Makes A 'High Value Designer' (it's not money)

The Unapologetic Designer Podcast ·

2024/12/09

"High value" often gets mistaken for "high price tag" but being a high-value designer is about crafting an exceptional experience and delivering results that truly stand out. It’s not the price tag that defines value; it’s the impact and the quality of what you bring to the table.⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Unlock Secret Podcast Episodes⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Share Your Unapologetic

en

00:27:02

"I only had $800 left, and one mindset shift changed...

The Unapologetic Designer Podcast ·

2024/11/25

With just $800 left from her last paycheck, Veronica transformed her mindset and landed her first $5,000 client, unlocking a newfound confidence and stepping into the role of the expert she was always meant to be. In this episode, she breaks down the game-changing shifts that took her from struggling with $200 clients to confidently booking high-ticket clients in just a few months.Follow Veronica ⁠⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective

en

00:36:01

$25K/month as a brand + web designer

The Unapologetic Designer Podcast ·

2024/11/04

With zero formal design experience and a background as a chiropractor, Erica made the leap into the world of full-time design, niching down in the health & wellness space. In this episode, she shares her journey going from making $3K a month to having her first $25K month within the same year! If you've ever doubted your ability to pivot or dream bigger, this is the story you need to hear. ⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design

en

00:41:48

How To Overcome Common Designer Mindset Blocks...

The Unapologetic Designer Podcast ·

2024/10/28

Your mindset might be the very thing standing between you and booking high-ticket clients or scaling your design business. Today, Coach Marisa and I are diving into the most common mindset blocks we see holding designers back—and, more importantly, how to overcome them so you can increase your revenue and business growth.⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Unlock Secret Podcast Episodes⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Share Your

en

00:10:15

A Monthly Marketing Membership Exclusively For Designers

The Unapologetic Designer Podcast ·

2024/10/18

Sometimes content feels like a second job and although I've turned social media into my #1 lead generator, I know it's not everyone's cup of tea. That's why I'm excited to share my content ideas with other designers inside Social Butterfly Club - a monthly marketing membership exclusively for designers. Listen to find out all the deets!Join Social Butterfly Club → https://thebriefcollective.com/social-butterfly-club (FREE WORKSHOP) 3 Step System To Attract Clients Online →

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00:30:44

From $600 logos to $6,000 branding projects in 8 months

The Unapologetic Designer Podcast ·

2024/10/14

Emma, a Design Biz Academy graduate, transformed her business from $600 logos to landing a $6,000 branding project in just 8 months. In this episode, she shares her journey into design, the unexpected twists she encountered, and the key strategies that helped her break into high-ticket projects. Follow Emma → https://www.instagram.com/desertraindesign/Free Designer Pricing Guide → https://view.flodesk.com/pages/641cae0cfdc205d62dc7f1a9 RSVP To Client Horror Stories Night →

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00:40:41

Nail Your Brand Messaging & Positioning With Jen Davis

The Unapologetic Designer Podcast ·

2024/09/30

Brand messaging and positioning are challenges almost every designer faces. In this episode, I'm chatting with Jen from Hello June Creative and the Better Brand Designer podcast about how to finally nail your brand messaging so clients are eager to work with you! I personally hired Jen to refine my own brand messaging, and she was worth every penny. If you're feeling lost about who you're speaking to, this is the episode you’ve been waiting for!Follow Jen →

en

00:22:43

Going Back To A 9-5 After Building A Design Business...

The Unapologetic Designer Podcast ·

2024/09/23

While we often hear stories of designers leaving their 9-5 to dive into full-time entrepreneurship, it's less common to hear about those who choose to return. In today's episode, we're sitting down with Tiff to discuss why, after building a successful design business, she’s decided that going back to a 9-5 aligns better with her long-term goals. Follow Tiff → https://www.instagram.com/bytiffc/ (FREE WORKSHOP) 3 Step System To Attract Clients Online →

en

00:33:44

"I did 40 VIP days and burned out"

The Unapologetic Designer Podcast ·

2024/09/16

Michelle jumped into VIP days when they became the latest trend, but after completing nearly 40, she found herself burned out and facing some hard truths about the service. Now, she's on a mission to reposition herself as a full-service experience designer. This episode explores how various service offerings can meet your needs in different seasons of life, helping you choose the right fit as your circumstances evolve. Follow Michelle → https://www.instagram.com/michellemariestudio/ (FREE

en

00:34:28

The Great Reset (2024 Trauma Dump)

The Unapologetic Designer Podcast ·

2024/09/09

This year challenged creative business owners, including The Brief Collective, in ways we never expected. We faced tough lessons in leadership, made really BAD big investment decisions, and learned how to be more intentional with our time. Ultimately, we realized that while caring about others is essential, it doesn’t pay the bills. In this episode, we're getting real and reflecting on the missteps we made and the valuable insights we've gained as we head into 2025, stronger and more

en

00:46:57

"I was scammed out of $18K by a graphic design agency"

The Unapologetic Designer Podcast ·

2024/09/02

For the first time ever, we get to hear from a client's perspective - where her design vision turned into a high ticket nightmare.This episode explores the complexities of client relationships, communication, and the critical role of discernment in the design process. If you're looking to hire a designer or are a designer yourself - this episode is a MUST LISTEN! Follow Katrina → https://www.instagram.com/katrinaforeal/ (FREE WORKSHOP) 3 Step System To Attract Clients Online →

en

00:48:11

Why High Ticket Projects Aren't Always The Most...

The Unapologetic Designer Podcast ·

2024/08/26

Amanda & Cass at Foxtrot Branding reveal why those $20K projects, while impressive, aren't always as profitable as they seem. In this episode, they break down the hidden challenges behind big-ticket clients, offering insights into why sometimes, less can be more when it comes to profitability.Follow Them → https://www.instagram.com/Foxtrotbranding/ (FREE WORKSHOP) 3 Step System To Attract Clients Online → ⁠⁠⁠⁠⁠https://thebriefcollective.com/summer-sales-camp⁠⁠⁠⁠⁠ Unlock Secret Episodes →

en

00:16:44

How To Responsibly Share Your Opinion On Social Media

The Unapologetic Designer Podcast ·

2024/08/12

In light of a significant event this week involving two prominent designers, I felt compelled to make this episode. Whether you're building a brand, fostering a community, or sharing your experiences online, this episode is a must listen. I'll be sharing what it truly means to be transparent in a responsible way and how our actions online can impact the lives of others. (FREE WORKSHOP) 3 Step System To Attract Clients Online →

en

00:30:05

Booking $18K worth of design projects after enrolling...

The Unapologetic Designer Podcast ·

2024/08/05

Asia booked $18K worth of design projects after enrolling in Design Biz Academy University at The Brief Collective. In this episode, we discuss her design journey, how she attracted graphic design clients, and the mindset shifts she had to make in order to get here.If you’re a designer wanting to grow your brand & website design business, this episode is for you! Follow Asia → https://www.instagram.com/aiscreates/ (FREE WORKSHOP) 3 Step System To Attract Clients Online →

en

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