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PODCAST

The Unapologetic Designer Podcast

Kenzi Green Design

Your blueprint to unfiltered design business success with Kenzi of Kenzi Green Design. From charging $75 for logos to booking $10,000 design clients and building a six-figure studio, I’ve seen it all. This podcast reveals what it really takes to attract high-ticket clients and thrive as a designer. Join me as I share hard-earned lessons, interview successful designers, and chat with my own design students from The Brief Collective as they break down the strategies behind their success. Whether

arts design

All Episodes

00:40:56

Creative Director Breaks Down Print, Campaigns, and...

The Unapologetic Designer Podcast ·

2026/03/20

I sat down with Erika, Creative Director and CEO of Erika Maram, where she leads editorial design, creative direction, photography, and high-level campaign work. We dive into her journey from working with Goss Magazine to being on set with female astronauts, and how she’s built long-term client relationships in an industry that’s constantly evolving. This episode breaks down the strategy, storytelling, and trust behind timeless work.Follow Erika⁠⁠FREE Six Figure Designer Community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join

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00:39:46

Why This Brand Strategist Charges a Fee for Public...

The Unapologetic Designer Podcast ·

2026/03/13

I sit down with Naoma Serna-Zahn, brand strategist and principal behind Nuevo, to talk about the realities of high-level brand work. We also get into:Why public feedback can derail a branding projectThe difference between brand strategy vs. visual designHow Naoma attracts B2B clients with projects starting around $18.5KThe different ways we each generate clientsWhat masterminds actually make sense depending on your dream clientsFollow Naoma⁠FREE Six Figure Designer Community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Social

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00:21:54

How Much It Actually Costs to Host a Design Retreat

The Unapologetic Designer Podcast ·

2026/02/27

Everyone sees the aesthetic photos, curated dinners, and the dreamy locations… but no one talks about what it actually costs to host a design retreat.In this episode, we’re breaking down the real numbers behind our retreat from venue and accommodations to marketing, experiences, and the unexpected expenses that add up fast.If you’ve ever thought about hosting your own retreat, or you’re wondering why high-end experiences are priced the way they are...this episode will completely shift your

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00:16:32

Fixing Real Designer's Posts (Why They Aren’t Getting...

The Unapologetic Designer Podcast ·

2026/02/16

I’m fixing real posts from designers inside our marketing membership and showing you exactly why they weren’t converting to clients… and what we changed to make them work.A lot of designers are posting consistently, putting in the effort… and still not getting inquiries.And it’s not the algorithm.It’s how the content is built.I walk through 3 real examples and break down: what’s not working, what’s missing, and how to fix it using emotional pull, storytelling, and actual buyer psychology (not just

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01:03:40

She booked 80 design clients last year (these are her...

The Unapologetic Designer Podcast ·

2026/02/06

Have you seen the designer on Threads posting her $20K monthly roundups and a number of client projects most designers only dream about?Today I'm sitting down with Rachel for an hour-long conversation about how she is hitting consistent high cash months, booking 80 + clients in a year, and what she’s actually doing behind the scenes to make it happen.We get into how she markets, how she positions herself, what changed in her mindset, and the non-obvious decisions that have played a huge role in

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00:25:07

Stop Selling Your Art Once. Start Renting It Forever.

The Unapologetic Designer Podcast ·

2026/01/23

What if you could create one piece of art… and get paid for it again and again?In this episode, I’m interviewing an illustrator who’s built a real recurring income stream through art licensing aka “renting” your artwork to brands so it can live on products like packaging, stationery, home goods, apparel, and more… while you collect royalties.We’re breaking down:What art licensing actually is (in normal human terms)How royalties work + what artists can realistically earnHow she landed her first

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00:13:03

Want Clients Lined Up for 2026? Start Here.

The Unapologetic Designer Podcast ·

2026/01/06

If you want clients booked months in advance for 2026, this episode breaks down where most designers are going wrong.We’re talking about why educational content alone isn’t creating demand, how booked-out designers use messaging to trigger action, and what actually makes someone inquire now instead of “someday.”This episode is about building urgency, positioning, and a pipeline that fills your calendar before the inquiry ever hits your inbox.FREE Six Figure Designer Community⁠⁠⁠⁠⁠⁠Join Social

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00:16:12

'I struggle to charge my worth and don't want to take...

The Unapologetic Designer Podcast ·

2025/12/26

Your worth is far too personal and it's not your pricing.And client objections usually aren’t about price... they're a symptom of something else.I talk about:Why so many talented designers stay stuck at the same rate for months (or years)The difference between organic growth vs. accelerated growthHow your nervous system plays a bigger role in pricing than you thinkWhy confidence often comes after the decision not beforeHow weak positioning creates objections before you ever get on a callAnd

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00:21:30

The Identity Shift Every Six-Figure Designer Has in...

The Unapologetic Designer Podcast ·

2025/12/18

Designers stay stuck because they keep thinking like the version of themselves they are right now… not the six-figure designer they want to become.In this video, we break down how to think like a six-figure designer before you’re earning six figures, and why mindset alone isn’t enough if your decisions, standards, and habits haven’t changed.You’ll learn:How to think like a six-figure designer (even if you’re not there yet)Why designers stay stuck when they only make decisions from their current

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00:09:44

You’re Underestimating the Volume Required for...

The Unapologetic Designer Podcast ·

2025/12/12

Most designers think their business is failing… when in reality, they’re simply underestimating the volume required to get the results they’re hoping for. They assume they’re “not cut out for it,” so they stop right before the momentum kicks in. In this episode, I’m breaking down the real numbers and real examples that will shift your entire perspective on what it actually takes to build a six-figure design business. If you’ve been showing up inconsistently and calling it failure, this episode will

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00:34:58

New mom went from $400 mini brands to $8K projects

The Unapologetic Designer Podcast ·

2025/11/28

I sat down with Jaime who is a DBA graduate, mom, and fellow bird mama to talk about her wild journey from selling $400 mini brands to booking $8,000+ clients.We dive into:How she walked away from her 9-5 with zero safety netThe moment she decided to go all-in on her design businessWhat changed in her mindset + process that allowed her to book premium clientsHow she’s currently filling her calendar with dream projects (without burning out or posting every day)Jaime’s story is the perfect reminder

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00:43:45

The Fear Response Sabotaging Your Business Growth...

The Unapologetic Designer Podcast ·

2025/11/21

Shannon Mattern and I dive into the real reason so many designers stay stuck spinning their wheels even when they’re so close to real momentum.We discuss:✨ Why fear keeps you from telling people what you do✨ Why hiding from your network is blocking opportunities✨ The mindset difference between designers who scale and designers who stallIf you’ve been feeling stuck or wondering why things aren’t moving as fast as they should… this episode will help you identify the patterns holding you back and

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00:10:59

clients aren't booking you because you're still...

The Unapologetic Designer Podcast ·

2025/11/14

If you’re still posting “how-tos” and informational tips people can Google in 10 seconds… you’re invisible to design clients.In this episode, I break down old marketing vs. new marketing, how to actually stop the scroll in 2025, and why showing up online feels harder than ever (and what to do about it).⁠⁠Join Social Butterfly Club (Marketing Membership For Designers)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock Secret Podcast

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00:47:29

Using Relationship Marketing With Bucketlist Bombshells

The Unapologetic Designer Podcast ·

2025/11/07

In this episode, I’m joined by Shay, one of the founders behind Bucketlist Bombshells, to hear her story and dive into the power of relationship marketing. We talk about how building genuine connections...and not chasing trends can completely transform your business, open new opportunities, and attract clients who stick around for the long haul.BB FREE Dream Client PlaybookFreedom Filled Life PodcastBB She's Fully BookedConnect With Shay⁠⁠Join Social Butterfly Club (Marketing Membership For

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00:45:45

"I did $40K worth of work, they fired me a day before...

The Unapologetic Designer Podcast ·

2025/10/31

My guest was hired as an hourly designer, did nearly $40K worth of work, and uncovered gaps that could’ve generated over $400K in revenue for the client. But instead of listening, they let her go the day before launch and she never even had a contract.We unpack the red flags, the lessons, and how to recognize when your expertise is being mistaken for “extra work” instead of the strategy that could change someone’s business.Follow Kate⁠⁠Join Social Butterfly Club (Marketing Membership For

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00:17:34

$10K + Worth Of Projects After Just 4 Months Of...

The Unapologetic Designer Podcast ·

2025/10/27

This year, I decided to take networking seriously and within just four months, it led to over $10K in booked projects. In this episode, I’m breaking down exactly what I did to make that happen (without feeling overly salesy). Whether you’re an introvert or simply want to book more local clients, you’ll walk away with practical, real strategies you can start using to grow your business and attract dream clients through genuine connections.⁠⁠Join Social Butterfly Club (Marketing Membership For

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00:19:07

(youtube style) 'everyone around me was booking...

The Unapologetic Designer Podcast ·

2025/10/24

Caroline is the self-taught designer behind Corson Studio and today, she’s pulling back the curtain on her journey from undercharging and second-guessing… to enrolling in our signature DBA University program and finally landing her first $4,000 design client. But here’s the truth:Caroline didn’t book that high-ticket client right away.While some students land premium clients just weeks after joining, it took Caroline nearly six months after graduating to get her first big “yes.”And

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00:24:03

Add $2K + To Your Design Packages By Partnering With...

The Unapologetic Designer Podcast ·

2025/10/10

In this episode, I sit down with Nikki, a copywriter who partners with designers to elevate their client projects with ease. We dive into what her process actually looks like behind the scenes, how she seamlessly fits into designers’ workflows, and why offering done-for-you copy can instantly increase the value (and results) of your design packages without adding more to your plate.If you’ve ever wished your clients had better words to match the visuals, this episode is for you!Nikki’s FREE

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00:29:47

'booked out' but struggling to pay bills

The Unapologetic Designer Podcast ·

2025/10/03

In this episode, I sit down with a designer who was fully booked on the outside, but behind the scenes was undercharging, overworking, and still struggling to pay the bills. We talk about:The hidden downsides of being “booked out”How underpricing impacts your business long-termDifferent ways to launch and sell your servicesThis conversation is a reminder that being busy doesn’t always mean being successful and why redefining what booked out looks like is essential for growth.Follow Kim⁠⁠⁠⁠⁠⁠⁠⁠⁠Join

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00:40:20

They Only Take 4 Massive Branding Projects a Year...

The Unapologetic Designer Podcast ·

2025/09/26

In this episode, I’m sitting down with David Masters Group, a studio known for taking on only four clients per year. They take a deep storytelling approach that transforms branding into an immersive journey, not just a deliverable.We dive into:How doing fewer, deeper projects opens the door to bigger clientsWhy pricing becomes easier when your work is rooted in meaningThe mindset shift designers need to build brands that last beyond moneyIf you’ve ever wondered what it takes to create branding that

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