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PODCAST

Online Confidential with Jody Milward

Discover Secret Ad Manager Business and what you need to know to create 6 figures working from home or anywhere as a Facebook or Meta Ad Manager.

business marketing

All Episodes

09:45

Show your client you’re smarter than a Meta Marketing...

Online Confidential with Jody Milward ·

2023/03/02

Have you come across clients or potential clients who’ve had Meta Marketing Experts giving them advice on their ad campaigns? 🤦‍♀️ Unfortunately what they tell clients to do often turns a perfectly good campaign into a trash can inferno burnin’ up dollar bills 🤯. No wonder clients are frustrated and confused when results don’t come. There is one thing that these Meta marketing experts always do, and I came across it recently in one of our Elite Ad Manager calls with one of our members. Their

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11:21

Have a client whose only focused on lead costs?...

Online Confidential with Jody Milward ·

2023/02/24

It’s hard to ignore those ‘low cost leads’ brag posts. Whenever I see ‘low cost leads’ bragging I shake my head because lead costs are NOT the most important or only metric to measure success. What’s worse, ‘low cost leads’ bragging makes others who might have campaigns doing well wonder if they’re doing something wrong because their lead costs are higher. When you work with clients who are so attached to low lead costs there might be some angst about ‘higher’ lead costs because they’re so focused

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08:40

Are people converting from the email list or the ads?

Online Confidential with Jody Milward ·

2023/02/17

A question that often comes up during a launch is ‘where are the sales really coming from? Are they coming from the emails, or are they coming from the ads?’ Facebook ads data may not show the true volume of sales since Apple’s ATT rollout but it doesn’t mean the ads didn’t work. There’s a bit of super sleuthing data digging to do but it’s well worth doing if you want to understand how ads and email marketing work together. Get your data sleuth🕵️ hat on because that’s what I’ll help you with

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26:06

Want a winning strategy for finding clients?

Online Confidential with Jody Milward ·

2023/02/10

How do you find clients? As an ad manager you can go from being booked out and at capacity with a full client load for a number of months but there comes a time when launches wind down, campaigns are completed and clients offboard. So, if you don’t have a consistent client attraction and nurturing strategy in place, that feast of paying clients quickly turns into famine. But you don’t need to feel the pressure to chase leads, followers and likes, or hope that a reel goes viral to attract clients

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36:01

Master Your Inner Critic & Set Boundaries To Thrive

Online Confidential with Jody Milward ·

2023/02/03

When you’re running your own business and working with clients, you’re going to have days when everything is sunshine and rainbows… Then there will be days when it all just feels really hard! But having hard days when things don’t go so well (even if it seems like those days turn into months!) isn’t an invitation for your Inner Critic to show up and take over! On today’s episode of Online Confidential, I am joined by the amazing and constantly inspiring… Rachel Luna I connected with Rachel

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31:14

Evergreen email automations are your business bestie....

Online Confidential with Jody Milward ·

2023/01/27

You’re an ad manager because you’re good at running ad campaigns that get results for your clients. Your talent is reading data and optimizing ad campaigns to maximize ROAS. As you know, every business needs a solid email marketing plan, but when it comes to writing your own emails…well, that may not be your strong suit, and it’s often one of those tasks you never quite get around to doing. I've heard ad managers say time and time again, ‘Oh, I've got a list. I don't email them though’.

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28:49

What’s the biggest mistake business owners make on...

Online Confidential with Jody Milward ·

2023/01/20

What’s the biggest mistake business owners make on Instagram, and are you making it too? No, it isn’t off lip syncing on reels… And it isn’t not showing up every day… It’s…not having an optimized Instagram bio! Now if you’re a business owner social media is a fantastic way to find and connect with people who could become clients. BUT if your Instagram bio doesn’t clearly position you as an authority or help someone connect with you and your business because you instantly sound

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19:56

Julia started her online business just like you and me…

Online Confidential with Jody Milward ·

2023/01/20

You can learn anything you want to and take that skill to create your own successful online business, even if right now, you have no clue how that might look in the future… And with that skill you would have the ticket to be able to work from anywhere, quit your 9-5, build a community around your business, or take your business in any direction you decide to? Does that sound amazing? I think so! Which is why I’m so thrilled to bring you today’s episode of Online Confidential and introduce my

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24:22

These little known productivity hacks will SAVE your...

Online Confidential with Jody Milward ·

2023/01/20

I love a hot productivity hack, especially when something insanely simple turns my workflow and my team’s workflow into a seamless symphony of efficiency. Ha, yeah right! I start out with the best intentions of staying on top of my productivity game and being digitally organized but honestly… I’m hiding an horrendously monstrous downloads folder, an occasionally dishevelled desktop and a chaotic popping inbox that accumulates faster than mogwais turn into gremlins. It’s like the downloads

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29:59

I ‘stalked’ this respected Media Buyer at my first US...

Online Confidential with Jody Milward ·

2023/01/20

It was the first time I’d been to the USA by myself. I was there for the Social Media Marketing World event and I’d also just invested in five strategy sessions with this highly regarded media buyer and Facebook ads expert. I was at a time in my career when I was working with some larger accounts and I just needed that extra confidence to go, ‘what have I got to look for here?’ My brilliant guest on this episode of Online Confidential is Andrea Vahl. Back when I was learning the ropes of ads

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39:23

Ever wished converting clients on sales calls was...

Online Confidential with Jody Milward ·

2023/01/20

Hooray! You’ve got a potential client on a call and there’s not a red flag in sight! The timing’s perfect, you have an opening for a new client and you love everything you’ve learnt about them and their business… …And this is right about the time I see many well-meaning and deserving ad managers trip up in their sales calls and lose potential clients like they were sucked into the far reaches of the internet, never to be heard from again. Love ‘em or dread ‘em…if you’re an ads manager with

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31:29

Kim’s journey from stay at home mom to Forbes Top 20...

Online Confidential with Jody Milward ·

2023/01/20

If you’ve ever felt lost in all the noise on social media and confused about creating consistent messaging to attract your ideal clients, this episode of Online Confidential is for you! Every online business owner goes through a process of evolving their messaging, even the ones who seem to have it all together with their hundreds of thousands of followers on every platform! On this episode of Online Confidential, my guest is an OG of social selling and Forbes Top 20 Social Media Influencer, Kim

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34:43

Making the transition from technician to leading team...

Online Confidential with Jody Milward ·

2023/01/20

There will come a time in your business when you’ll make the decision to hire a team. As you build your team the dynamics in your business will change. You’ll also learn a lot about yourself, and more often than not it will be through the mistakes you make. It’s all part of the process of growing a business and your growth as a business owner. On today’s episode of Online confidential, my guest is the wonderful Angela Ponsford. Angela started her Facebook ad agency Dotty Media in 2013 and

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31:49

The Secrets For Unlocking Potential In Your Team

Online Confidential with Jody Milward ·

2023/01/20

Your team is likely to be one of the biggest investments in your business. Finding the right people to build a team who consistently and happily perform their roles, and go the extra mile is every business owner’s dream. When you decide to hire how do you set new team members up for success, whether they’re employees or freelancers, especially when you’re already so busy and you needed someone yesterday? What do you do when a team member isn’t meeting your expectations? Building a dream

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34:25

🔥 HOT tips on how to automate and accelerate your...

Online Confidential with Jody Milward ·

2023/01/20

Ever felt stuck with those repetitive tasks that take the time you know would be better spent on revenue generating activities in your business? Every day, week and month you’re doing repetitive tasks in your business that can be automated. If you haven’t embraced automation in your business, let me warn you… Once you get started with one automation you’ll be hooked and looking into every opportunity to automate those simple repetitive tasks that add up to a lot of time in your business!

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20:39

Going from furloughed to Elite Ads Manager with...

Online Confidential with Jody Milward ·

2023/01/16

On today’s episode of Online Confidential I chat with one of my Elite Ad Manager graduates, Casandra Galvez. Here are some of the key highlights from this episode: [00:01:48] Why Casandra decided to act fast and learn how to run Facebook Ads for clients [00:02:44] The difference between traditional marketing and Facebook marketing [00:05:28] What Casandra likes best about the lifestyle of an ads manager [00:09:52] The simple step to qualify if clients are really ready for ads, even if they say

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27:37

How to build a team so you can transition from...

Online Confidential with Jody Milward ·

2022/12/15

So many ad managers stay stuck in what’s called the ‘Technician’ role. You’re hands on with managing your clients ad accounts and you manage the client directly. Eventually your capacity is maxed out and so is your earning potential. No one scales a solo ads management operation into an agency overnight. If you want to grow your ads management business you reach a point when you need to decide whether to either, Charge more Serve more clients Charge more and serve more clients It takes

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13:18

Are you a little guilty of ‘shiny object syndrome’ too?

Online Confidential with Jody Milward ·

2022/10/27

Have you ever been struck by ‘shiny object syndrome’? 🤩 With every second post in your Facebook or Instagram feed promising a training, or template, or fast track to amazing results for only $27 or $37… It’s easy to get sidetracked and think you need to learn e.v.e.r.y.t.h.i.n.g. before you roll up your sleeves and get started. This couldn’t be any further from the truth! My guest, certified Elite Ad Manager Carrie Smith, shared her self-confessed ‘shiny object syndrome’ as well as… Two

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17:04

Here’s a refreshing perspective on learning to manage...

Online Confidential with Jody Milward ·

2022/10/14

One of the best things about getting to know ad managers is learning about their background. No two ad managers are the same and on this episode of the Online Confidential my guest Samantha Bright from @adsforbreakfast is definitely one of a kind! I met Sam back in 2020 when she joined Elite Ad Manager. I’ve watched her grow her ads management business from working with small budget clients to managing large campaigns for coaches, course creators and product based businesses. I really enjoyed this

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31:42

Are you focusing on the right things when it comes to...

Online Confidential with Jody Milward ·

2022/10/06

I had the amazing opportunity to chat with my guest Dr. Portia Jackson, former aerospace engineer and creator of Wealthy and Fulfilled. If you’re like most people, you didn’t get much education on managing money in school or from your parents when you were growing up. We leave school, get jobs, maybe buy a house, start a business, buy investments and try to do our best with limited financial knowledge. When there’s plenty of money in the bank, life is easy, but when you’re living paycheck to

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114 results

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