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PODCAST

Media Roundtable

TheMedia Roundtableisn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio landscape—and reconstruct them in real time.We created this show in service of theChief Audio Officer: the marketer responsible for making audio campaigns not just sound good, but drive results. For many brands, audio advertising is a highly effective secret weapon–but it can be difficult to navigate, requiring

business

All Episodes

00:38:27

Charting Podcasting’s Pirate Ship Past with Adam Carolla

Media Roundtable ·

2025/04/16

Presenting, The Media Roundtable Limited Series: “What’s a Podcast? – The Extended Interviews.” This week we have a guest who’s not only influential in podcasting history but in Oxford Road history too. This week's episode is sponsored by our friends at ALLCITY Network. During interviews for the series, Dan Granger (CEO, Oxford Road and Veritone One) got a chance to sit down with audio legend Adam Carolla (Host of The Adam Carolla Show). “ Big picture, the people with the voices and the

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00:55:45

All Ears: Everything We Learned at Podcast Movement...

Media Roundtable ·

2025/04/09

The Media Roundtable is back, assuaging your FOMO by recapping the highlights of Podcast Movement Evolutions 2025. This week's episode is sponsored by The Daily Wire. Dan Granger (CEO, Oxford Road and Veritone One) hosts a full panel of Audio All-Stars: Bart Roselli (SVP, Media, Oxford Road and Veritone One) Conor Doyle (President, Oxford Road and Veritone One) Miranda Romano (SVP, Media, Oxford Road) Stew Redwine (VP Creative Services, Oxford Road and Veritone One) “Now we can go

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00:30:37

What's a Podcast? Episode 3: The Crossroads –...

Media Roundtable ·

2025/04/02

So… what is a podcast in 2025? As video takes over and platforms tighten their grip, the medium faces an identity crisis. In our final episode, we examine what’s at stake and where podcasting might go next. You’ll hear from industry leaders like Guy Raz, James Cridland, Dan Franks, and AJ Feliciano as they wrestle with the evolving definition of podcasting, the tension between independence and algorithms, and the future of audio-first storytelling. Because the word “podcast” might be up for

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00:29:15

What's a Podcast? Episode 2: The Explosion –...

Media Roundtable ·

2025/04/02

After Serial broke the sound barrier, podcasting went from niche to everywhere—fast. In this episode, we follow the industry through its Hollywood makeover, the rise of podcast celebrities, and a pandemic-era boom that flooded the market with new voices. Hear from insiders like Bryan Barletta, Pete Birsinger, and the Meiselas Brothers on how podcasting became a business, a brand builder–for D2C brands and podcasters’ personal brands alike–and a battleground for independence. From million-dollar

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00:32:16

What's a Podcast? Episode 1: The Genesis – The...

Media Roundtable ·

2025/04/02

Podcasting didn’t start with a business plan—it started with rebels, weirdos, and accidental pioneers tinkering in garages. In Episode 1 of What’s A Podcast?, we trace the medium’s origin story—from the earliest RSS hacks to the moment Steve Jobs brought podcasts to iTunes. Along the way, you’ll hear from Adam Carolla and Leo Laporte on bypassing traditional media, and Ira Glass on how public radio helped shape podcasting’s storytelling DNA. Featuring firsthand interviews with the people who built

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00:46:46

Ad Infinitum S3E2 - Stay Safe in Sound

Media Roundtable ·

2025/03/26

The world’s only podcast solely dedicated to audio ads is back! Brought to you by this week’s sponsor Claritas, we give you Ad Infinitum Season 3, Episode 2 - "Stay Safe in Sound."Host Stew Redwine (VP, Creative Services, Oxford Road) welcomes journalist Suzanne Rico to talk about her deeply personal, fascinating podcast The Man Who Calculated Death. Suzanne did the hard work of reconciling with her grandfather Robert Lusser’s dark legacy as a Nazi scientist, then had to find a way to sell her

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00:39:12

The State of Audio Ads: Podcasthon, Wondery Goes...

Media Roundtable ·

2025/03/19

The Media Roundtable is back with our very special Podcasthon episode supporting the Koala Corps. Plus, a blockbuster industry edition with a round-up of last week’s biggest audio industry moves.Fearless host James Ingrassia, (EVP of Client Services, Oxford Road) welcomes fellow audio all-stars: - James Cridland, (Editor, Podnews and Podcast Business Journal) - Neal Lucey, (EVP of Strategy & Product, Oxford Road) - Spencer Semonson, (Media Supervisor, Oxford Road) - Courtney O’Connor

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01:05:01

Ad Infinitum S3E1 - Audio is for the Children

Media Roundtable ·

2025/03/12

The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 1 - "Podcast is for the Children."Host Stew Redwine (VP, Creative Services, Oxford Road) welcomes Deborah Goldstein (Executive Producer, Head Writer, Host of Gen-Z Media’s hit show “The Big Fib”) and Jeremy Westphal (Director of Partnerships, Advertising Strategy & Creative Services, Gen-Z Media). GZM has mastered the art of crafting immersive, award-winning fiction podcasts for children and

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00:44:27

Follow the Money: Spotify’s Payouts, The True Crime...

Media Roundtable ·

2025/03/05

The Media Roundtable is back! This week we’re following the money through the eyes of industry players and creators alike. Giles Martin (EVP, Strategy, Oxford Road) hosts fellow Agents of Influence Hilary Shafer (VP, Podcast and YouTube Influencer, Veritone One), Bart Roselli (SVP Growth, Veritone One), and James Ingrassia (EVP, Client Service, Oxford Road). “ You can't get a more captive audience than an audience on a cruise.” - Giles Martin (EVP, Strategy, Oxford Road) The team is

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01:00:50

Ad Infinitum S2E14 - The State of Sonic Branding

Media Roundtable ·

2025/02/26

The world’s only podcast solely dedicated to audio ads is back for a very special Season 2 finale! Presenting Ad Infinitum Season 2, Episode 14 - "The State of Sonic Branding."Host Stew Redwine (VP, Creative Services, Oxford Road) and guest producer Jeanna Isham (Owner, Dreamr Productions) explore sonic branding's evolution, impact, and future through conversations with a veritable who’s who of the audio world. They talked to everyone, from the inventors of beloved audio logos to audio alchemists

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00:44:18

Betting on Podcasts – Fox, Netflix, and YouTube Want...

Media Roundtable ·

2025/02/19

The Media Roundtable Industry Edition is back! This week, we’re rounding up the biggest trending news stories in podcasting as Netflix, Fox, and YouTube all make moves that could reshape the industry.James Ingrassia, (EVP of Client Service, Oxford Road & Veritone One) hosts fellow Oxford Road luminaries Neal Lucey (EVP of Strategy & Product), Spencer Semonson (Media Supervisor), and Kyle Jelinek, (VP of Client Services). “If you're a marketer, what you're trying to do is evoke a memory, you're

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00:51:18

Ad Infinitum S2E13 - One Amazon to Rule Them All

Media Roundtable ·

2025/02/12

The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 13 - "One Amazon to Rule Them All"“ It's a group project where they each got a different part of the business, and they all try to jam it all together at the end, but none of it works together.” Adam McNeil (SVP of Client Services, Adopter Media) Stew Redwine (VP, Creative Services, Oxford Road) gathers an all-star panel to dissect Amazon's multi-million dollar podcast advertising strategy

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00:38:31

Funny Business with Paul Scheer

Media Roundtable ·

2025/02/05

The Media Roundtable is back with some award-winning podcasting starpower, resurfacing from July’s 2nd Annual CAO Summit.Dan Granger (CEO, Oxford Road & Veritone One) sat down for a fireside chat with Paul Scheer, award-winning actor (The League, Black Monday, Veep, Fresh off the Boat) and host of How Did This Get Made (back-to-back Ambie winner for Best Comedy Podcast), courtesy of SiriusXM. “The benefit with podcasting is you have this very symbiotic relationship with the ads and the host… so

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00:27:25

Ad Infinitum S2E12 - A.I. Loves Everybody

Media Roundtable ·

2025/01/29

The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 12 - "A.I. Loves Everybody".Stew Redwine (VP, Creative, Oxford Road) explores the cutting-edge world of AI-driven audio advertising with Dave "Chachi" Denes (President, Benztown and host of Chachi Loves Everybody) and Masa Patterson (VP of Operations, Benztown). The trio showcases a live demo of SPECai, a tool built to streamline audio ad creation. It generates scripts, selects music, and

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00:38:14

Open Debate: Ben Shapiro Talks Civility in Podcasting

Media Roundtable ·

2025/01/23

The Media Roundtable is back! This week, we’ve got a two-part episode for your listening pleasure.First, Giles Martin (EVP, Strategy & Insights, Oxford Road) shares insights from our new case study, “The Untold Story of the Podcast Election,” where we show how the power of audio, especially audience engagement and riskier content, helped shape the outcome of the presidential election. “ Good-natured political debate, I think, is actually–in a way–coming back.” Ben Shapiro, (Co-founder of The

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00:51:30

Ad Infinitum S2E11 - The Authors of Audio Branding

Media Roundtable ·

2025/01/15

The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 11 - "The Authors of Audio Branding."Stew Redwine (VP, Creative Services, Oxford Road) welcomes two experts who literally wrote the book — “Audio Branding.” Colleen Fahey, (US Managing Director, Sixième Son), and Larry Minsky, (Professor, Columbia College Chicago) sit down for an audio branding masterclass and deep dive highlighting one of today’s top audio spenders. “Audio Branding uses

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00:56:19

The Sound of Growth: How Audio Fuels Branded Search

Media Roundtable ·

2025/01/08

The Media Roundtable is back! This week, we’re bringing you a deep dive into our new case study, “The Sound of Growth: How Audio Fuels Branded Search.” Giles Martin (EVP of Strategy & Insights, Oxford Road) hosts fellow audiophiles James Ingrassia (EVP, Head of Client Services, Oxford Road) and Tucker Peleuses (VP, Strategy, Veritone One) to break down takeaways of $400m in audio spend over 30 years.“ Audio investment is driving almost 20 percent of clients’ branded search traffic.” Giles Martin

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01:33:59

A Look Forward to 2025 - Trends That Will Shape Audio

Media Roundtable ·

2024/12/18

The Media Roundtable is back! This week we’ve dusted off our trusty crystal ball for a look into 2025. What trends will shape the audio industry next year and beyond? Stay tuned…Dan Granger (CEO, Oxford Road & Veritone One) hosts fellow audio prognosticators: Steven Goldstein (Founder & CEO, Amplifi Media) Tom Webster (Partner, Sounds Profitable) Peter Birsinger (CEO & Founder, Podscribe) “ If this is an existential threat for open RSS, it's going to be because the podcast clients innovated

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01:35:31

A Look Back at 2024 - AI, Video’s Rise, the Podcast...

Media Roundtable ·

2024/12/11

“Anybody that tries to change what the audience wants is crazy.”- Dan Granger (CEO, Oxford Road & Veritone One) The Media Roundtable is back! This week we’re taking a look back at the biggest trends that shaped audio in 2024. It’s an epic recap of a huge year for our industry. Dan Granger (CEO, Oxford Road & Veritone One) hosts: James Ingrassia - EVP, Client Service, Oxford Road Stew Redwine - VP Creative Services, Oxford Road Miranda Romano - SVP, Media, Oxford Road Neal Lucey - EVP,

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00:44:58

Measurement: Untangling the Knot

Media Roundtable ·

2024/12/04

“I am trying constantly to look for any indication that something is working.”Brittany Clevenger, (Senior Director of Growth Marketing, BetterHelp) The Media Roundtable is back! This week we’re bringing you another favorite CAO Summit session, all about Measurement. Giles Martin (EVP of Strategy & Insights, Oxford Road) takes the stage with: Margaux Natiello, (Senior Manager, Partnerships, AG1) Brittany Clevenger, (Senior Director of Growth Marketing, BetterHelp) Rion Swartz, (VP, Brand

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