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PODCAST

The Digital Remodeler

Carl Willis - Remodeling Marketing Team

The Digital Remodeler is a podcast that explores the latest trends, tools, and strategies for transforming your home remodeling business in the digital age.Join host Carl Willis, a seasoned home services digital marketing consultant, as he interviews industry experts, shares success stories, and provides actionable tips to help you stay ahead of the curve and build a successful and sustainable home remodeling business in today"s ever-evolving market.Whether you"re a seasoned pro or just starting

business marketing

All Episodes

31:24

The Role of a Fractional CFO in Scaling Your...

The Digital Remodeler ·

2025/02/07

Struggling with financial blind spots in your remodeling business? In this episode of The Digital Remodeler Podcast, host Carl Willis sits down with Jakob Kirschner, an experienced Fractional CFO, to discuss how contractors can take control of their cash flow, profitability, and long-term financial strategy. They explore common financial mistakes, the importance of forecasting, and why outsourcing financial expertise can be a game-changer. 🔹 Why financial literacy is essential for business

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32:19

From Dishwashing to Multi Million-Dollar Empire:...

The Digital Remodeler ·

2025/01/31

Discover the incredible journey of Tommy Mello, founder of A1 Garage Door Service, as he shares his story of scaling from humble beginnings to a $220 million home service empire. Learn his top strategies for business growth, effective marketing, finding the right mentors, and dominating the Google Business Profile game. If you're a contractor or entrepreneur looking to elevate your business, this episode of The Digital Remodeler Podcast is packed with actionable insights you can’t afford to m...

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13:08

Understanding AI’s Role in Content Repurposing for...

The Digital Remodeler ·

2025/01/24

Learn how to leverage AI for content repurposing and unlock the full potential of your home remodeling business’s marketing efforts! In this episode, we break down how AI tools can streamline the process of transforming your content across multiple platforms, ensuring consistent brand messaging while saving time and resources. From blogs to videos to social media posts, AI can help you reach your audience effectively and grow your business.👉 Key Topics Covered:The benefits of AI in content

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24:47

AI and Local SEO: Enhancing Your Remodeling...

The Digital Remodeler ·

2025/01/17

In this episode, we dive into the game-changing ways AI and Local SEO can elevate your remodeling business's visibility. Discover how modern tools like AI-driven content strategies, local keyword optimization, and Google Business Profiles can set you apart in a competitive market. Learn actionable steps to strengthen your local online presence, captivate potential customers, and make your business the go-to choice in your community. Whether you're tech-savvy or just starting, this episode off...

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26:45

How to Use AI to Personalize Your Marketing Efforts...

The Digital Remodeler ·

2025/01/10

Ready to take your marketing to the next level? Discover how Artificial Intelligence (AI) can help you personalize your marketing efforts, connect with your ideal clients, and skyrocket your conversions. Whether you’re a remodeling pro or just starting out, these strategies are designed to help you thrive in today’s competitive market.In this episode, you’ll learn:✔️ What AI-driven marketing looks like for remodelers✔️ How to personalize emails, ads, and campaigns for maximum engagement✔️ Too...

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21:25

Optimizing Your Google Business Profile A Step By...

The Digital Remodeler ·

2025/01/03

Maximize Your Remodeling Business with Google Business Profile Optimization!Is your remodeling business struggling to stand out online? Your Google Business Profile could be the game-changer you’ve been missing. In this video, we share a step-by-step guide to help you optimize your profile, attract more leads, and boost your visibility in local search results.In this episode, you’ll learn:✔️ Why Google Business Profile is critical for home remodelers✔️ How to set up and optimize your profile ...

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18:53

Unlock Your Remodeling Business's Full Potential With...

The Digital Remodeler ·

2024/12/27

Struggling to scale your remodeling business? Discover how partnering with a proven digital marketing agency can transform your lead generation, boost your online presence, and position your business as an industry leader. From SEO to social media strategies, we break down the essentials to dominate your local market.In this episode, you’ll learn:✔️ Why digital marketing is crucial for remodeling companies✔️ How a tailored strategy can supercharge your business growth✔️ The power of storytell...

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16:11

How Home Remodelers Can Leverage AI Technology to...

The Digital Remodeler ·

2024/12/20

Discover how home remodelers can stay ahead in the competitive market by leveraging AI tools for marketing! In this episode, Carl Willis from Remodeling Marketing Team shares invaluable insights on utilizing advanced technology to enhance your marketing strategies. Learn how AI can optimize your campaigns, improve customer targeting, and increase ROI. Whether you're a seasoned professional or just starting, these tips will help you transform your business and stay ahead of the curve. Don't mi...

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79:37

Maximizing Lead Flow: Your 2025 Digital Marketing...

The Digital Remodeler ·

2024/12/13

In this compelling episode of The Digital Remodeler, join Carl Willis, CEO of the Remodeling Marketing Team, as he presents a powerful, actionable workshop designed specifically for home remodelers looking to dominate their market in 2025. This episode features insights from Carl's recent webinar, where he dives into crafting a robust digital marketing strategy to amplify lead flow and revenue.Listeners will uncover:Goal Setting for Growth: Establish clear, actionable goals for 2025 to align ...

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11:23

The Importance and Process of Becoming Google...

The Digital Remodeler ·

2024/12/06

Discover the importance and process of becoming Google Guaranteed for home remodeling contractors in this insightful episode! Carl Willis from Remodeling Marketing Team explains why Google Guarantee is a game-changer for home remodelers and walks you through the steps to get certified. Learn how this certification can boost your credibility, attract more clients, and increase your business’s visibility online. Don't miss out on these essential tips to enhance your remodeling business and gain...

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44:02

The Future of Online Search: What Home Remodelers...

The Digital Remodeler ·

2024/11/29

In this episode of The Digital Remodeler Podcast, we explore how recent antitrust rulings against Google and the rise of AI-driven search platforms like Perplexity.ai and SearchGPT are revolutionizing online search. These changes are reshaping how homeowners find and choose contractors, creating both challenges and opportunities for businesses in the remodeling industry.Join Carl Willis as he dives into:The impact of Google’s monopoly ruling on search engine dynamics.How AI-powered platforms ...

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14:15

Maximizing Social Media for Remodeling Businesses |...

The Digital Remodeler ·

2024/11/22

Learn how to effectively use social media to grow your remodeling business! In this episode, we break down powerful strategies for leveraging platforms like Facebook, Instagram, LinkedIn, Pinterest, and TikTok to attract more clients and build your brand. Whether you're looking to improve community engagement, showcase your portfolio, or run targeted ads, this guide has you covered. Listen now to take your remodeling business to the next level!#SocialMediaMarketing #RemodelingBusiness #HomeIm...

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22:05

Creating High Quality AI Generated Content Best...

The Digital Remodeler ·

2024/11/15

Unlock the secrets to creating high-quality AI-generated content for your home remodeling business! In this episode, Carl Willis from Remodeling Marketing Team shares the best practices for utilizing AI tools to generate engaging and professional content. Learn how to effectively integrate AI into your content strategy to attract more clients, improve your online presence, and streamline your marketing efforts. Whether you are new to AI or looking to enhance your existing strategy, these tips...

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38:55

Mastering Communication and Value in Home Remodeling...

The Digital Remodeler ·

2024/11/08

In this episode of The Digital Remodeler podcast, host Carl Willis interviews Kyle Coon, a visually-impaired endurance athlete and Paralympic triathlete, about mastering communication to build value in business and personal interactions. Kyle shares insights into his journey, from overcoming early personal challenges to his quest to deepen communication skills, revealing how communication strategies significantly impacted his athletic career, professional success, and connection with clients....

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31:05

Empowering Women in Construction: Erica Anenberg &...

The Digital Remodeler ·

2024/11/01

In this episode of The Digital Remodeler Podcast, Carl Willis welcomes Erica Anenberg, a serial entrepreneur and founder of Girl Flip, who is revolutionizing the construction and remodeling industry with a new tool called BuilderBud. Erica shares her journey from fashion to contracting, her passion for helping homeowners feel connected to their remodels, and her insights on creating a more collaborative, tech-forward approach to remodeling. Learn how Builder Bud enhances transparency, communi...

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18:33

Boost Credibility & Trust: How to Use Customer...

The Digital Remodeler ·

2024/10/25

Unlock the power of customer testimonials to elevate your remodeling business! In this episode, we'll dive into effective strategies for leveraging client feedback to build trust and credibility. Learn how real testimonials can be your best marketing tool, turning potential clients into loyal customers. We'll cover the best practices for collecting and showcasing testimonials, and how to use them across different platforms for maximum impact. Don't miss out on this essential guide for home re...

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18:22

Creating Remodeling Business Growth with AI-Driven...

The Digital Remodeler ·

2024/10/18

Unlock the potential of AI in content marketing to drive your home remodeling business to new heights. In this episode, we delve into the strategies and tools that make AI-driven content marketing a game-changer for home remodelers. Discover how to craft irresistible content, streamline marketing processes, and reach your ideal clients with precision. If you're in the remodeling industry and want to stay ahead of the curve, this episode is a must-listen. Don't forget to subscribe for more ins...

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27:14

Financial Planning for Contractors with Kimsey...

The Digital Remodeler ·

2024/10/11

In this episode of the Digital Remodeler Podcast, Carl Willis sits down with Kimsey Hollifield from Hollifield Financial Group to discuss essential financial strategies for contractors and business owners. Learn how to effectively manage your income, minimize tax liabilities, and plan for long-term success as your business grows. Kimsey, a fiduciary financial advisor, shares actionable insights on budgeting, profit management, tax planning, and how to structure your business for optimal finan...

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14:58

The Future of SEO for Home Remodelers Adapting to AI...

The Digital Remodeler ·

2024/10/04

Explore the future of SEO for home remodelers and learn how to adapt to AI-driven search algorithms! In this episode, Carl Willis from Remodeling Marketing Team delves into the evolving landscape of SEO and provides actionable tips to ensure your home remodeling business stays ahead. Discover how AI is transforming search engine algorithms and what you need to do to optimize your website for better visibility and higher rankings. Stay competitive and attract more clients by mastering these ad...

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17:41

Building an Effective Marketing Ecosystem By...

The Digital Remodeler ·

2024/09/27

Learn how to build an effective marketing ecosystem by integrating AI with traditional strategies for your home remodeling business! In this episode, Carl Willis from Remodeling Marketing Team shares essential tips and insights on combining cutting-edge AI tools with time-tested marketing methods. Discover how to create a seamless and powerful marketing strategy that boosts your online presence, attracts more clients, and drives business growth. Whether you're a seasoned remodeler or just sta...

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150 results

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