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PODCAST

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they"ve learned through years of being in the trenches. Whether you have a new website or you"re an established business, you"ll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you"re sure to find

business marketing

All Episodes

19:02

AOA sneak peek: The Future of Agencies with AI

Marketing School - Digital Marketing and Online... ·

2024/05/25

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss acquisitions, the future of agencies with AI, the impact of AI on SEO, the importance of in-person experiences, and client fit. The conversation also touches on lead flow and the challenges faced by different industries. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel

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15:27

Is the ad spend on the Super Bowl or Olympics worth...

Marketing School - Digital Marketing and Online... ·

2024/05/24

In episode #2746, we discuss the effectiveness of ad spend on events like the Super Bowl and Olympics, the use of technology for website enrichment and lead generation, the value of partnerships, and insights on frugality and unconventional marketing strategies. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Is the ad spend on Super

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14:14

Gamestop shoots up 91% off a meme, L'Oreal, a $250B...

Marketing School - Digital Marketing and Online... ·

2024/05/23

In episode #2745, we discuss the power of memes and social media in driving stock prices, the importance of understanding the purpose of platforms like Kickstarter, the value of building relationships through podcasts, and the need for original and valuable content in podcast interviews and SEO. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's

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29:09

Is Gary Vee An All-time Entrepreneur Or?...

Marketing School - Digital Marketing and Online... ·

2024/05/22

In this episode, I interviewed Gary Vee (aka Gary Vaynerchuk) and discussed his ambitious plan to buy the New York Jets, including the deal structure and his vision for turning his business into a private equity powerhouse. We also tackled VFriends, his philosophies on life and business, and much more. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00)

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15:35

Amazon has cracked the code on social attribution,...

Marketing School - Digital Marketing and Online... ·

2024/05/22

In episode #2744, we discuss Amazon partnering with Instagram, Facebook, and Snap to allow consumers to connect their accounts and check out directly on social media platforms. We also tackle Apple's marketing strategies and building an audience through bold tactics. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: OpenAI developing a

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17:05

Google's search dominance drops to a 15-year low,...

Marketing School - Digital Marketing and Online... ·

2024/05/21

In episode #2743, we discuss changes in Google's search engine share, the use of AI in content generation, Google's programmatic TV plans, Apple's new iPad and leasing program, and the potential risks of relying solely on AI. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: OpenAI developing a search engine, A company wants to buy

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22:29

OpenAI is now developing a search engine, A company...

Marketing School - Digital Marketing and Online... ·

2024/05/20

In episode #2742, we discuss OpenAI's development of a search engine, private equity deals, and the future of remote work. We also talk about the potential acquisition offer Neil received and the impact of remote work on job outsourcing. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: OpenAI developing a search engine, A company wants

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19:08

Bonus episode #3: A sneak peek of what our AOA...

Marketing School - Digital Marketing and Online... ·

2024/05/18

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call as we discuss the challenges of scaling agencies and the need to focus on solving specific problems before implementing processes. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Introduction to the

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16:59

Our thoughts on Alex Hormozi's content shift, Is...

Marketing School - Digital Marketing and Online... ·

2024/05/17

In episode #2741, we discuss how content creators like Alex Hormozi are adjusting their content formats to drive better results. We also talk about the importance of creativity and thinking outside the box in marketing. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Our thoughts on Alex Hormozi's content shift, Is 'giving value'

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25:09

Why there will never be another Oprah, and Frame.io's...

Marketing School - Digital Marketing and Online... ·

2024/05/16

In episode #2740, we explore the changing landscape of fame and attention in the digital age, why you should reinvent yourself to stay relevant, the role of CEOs in being hands-on and involved in the details, and why extensive customer research is necessary for successful decision-making. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic:

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29:20

His Sleep Company Might Be Worth 1 TRILLION Dollars |...

Marketing School - Digital Marketing and Online... ·

2024/05/15

In this episode, I had Mateo Franceschetti on the pod, the CEO of Eight Sleep, a company revolutionizing sleep technology. We discuss how Eight Sleep achieved a billion-dollar valuation, using AI to enhance sleep quality, and reveal their innovative marketing strategies. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Unconventional Ways to Improve

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20:25

97% of these sites got hit by Google's HCU, Eight...

Marketing School - Digital Marketing and Online... ·

2024/05/15

In episode #2739, we discuss the impact of Google's helpful content update, the future of SEO and AI, the growth of Google and OpenAI, the partnership between CNET and Best Buy, the rise of influencer marketing, and the importance of product or service quality in driving revenue. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: 97% hit

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25:53

NVIDIA's Jenson Huang's unorthodox leadership style,...

Marketing School - Digital Marketing and Online... ·

2024/05/14

In episode #2738, we discuss takeaways from an interview with Patrick Collison, the CEO of Stripe, and Jensen Huang from NVIDIA. We cover the use of group feedback instead of private criticism, the potential impact of AI on industries and jobs, the challenges of implementing AI in large corporations, and the varying adoption rates. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel

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23:16

Why book writing sucks (statistics), Google Search...

Marketing School - Digital Marketing and Online... ·

2024/05/13

In episode #2737, we discuss our podcast format changes and the impact on our audience numbers. We also talk about the challenges and economics of book publishing, the potential impact of inflation on marketing, and the current state of advertising revenue for platforms like Google, Pinterest, and Amazon. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW

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16:35

Bonus episode #2: A sneak peek of what our AOA...

Marketing School - Digital Marketing and Online... ·

2024/05/11

In this second AOA bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call designed to help agency owners like you accelerate growth and help you get to the next level so you live the life you want. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: A

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18:31

How Shake Shack is out-marketing Chick-fil-A, This...

Marketing School - Digital Marketing and Online... ·

2024/05/10

In episode #2736, we discuss Shake Shack's promotion targeting Chick-fil-A, the growth of skool groups and communities, why Meta is opening up Quest OS to third-party hardware makers, the potential TikTok ban, the benefits and drawbacks of venture capital and the importance of reinventing one's business, and Amazon's offering of free content with Amazon Prime. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s

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28:06

Express files for bankruptcy, plans to close nearly...

Marketing School - Digital Marketing and Online... ·

2024/05/09

In episode #2735, we share personal experiences with edibles and alcohol, the acquisition of Express by WHP Global, the importance of having tough conversations in organizations, Mark Zuckerberg's rebranding and focus on personal branding, and the future of AI and AGI. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Express files for

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15:28

SGE has the potential impact over $40 billion per...

Marketing School - Digital Marketing and Online... ·

2024/05/08

In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also revealed the Mercedes-Benz G-Wagon at CES 2024, showcasing its futuristic 360° G-TURN feature. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's

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12:20

How MrBeast's new content format caused me to cry and...

Marketing School - Digital Marketing and Online... ·

2024/05/07

In episode #2733, we discuss how MrBeast's new 40-minute video format, featuring a game show-style competition where people ages one to 100 compete for a $250,000 prize, evoked emotional reactions from viewers. We also talked about the origin story of Amazon Prime and the importance of taking bold bets in business. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW

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19:29

Wall Street pushes out rate-cut expectations, sees...

Marketing School - Digital Marketing and Online... ·

2024/05/06

In episode #2732, we discuss the Federal Reserve's rate cuts, the challenges faced by advertisers on social media platforms, the use of virtual employees, the importance of building a brand, and the impact of Google updates on websites. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Wall Street rate-cut expectations, Meta ad woes,

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