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PODCAST

Shopify Masters

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

business entrepreneurship

All Episodes

00:58:38

Snacking on 7-Figures: How FireCreek Snacks Escaped...

Shopify Masters ·

2021/08/31

For more about the Shopify contest for ultimate home business setup visit: https://www.shopify.com/prize You'll learn from a seasoned entrepreneur who turned a brick-and-mortar store into a digital business. FireCreek Snacks sells better-for-you protein snacks that are the perfect marriage between clean ingredients and exceptional taste. For more on FireCreek Snacks and show notes:

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00:49:27

Like a Glove: How Mack Weldon Found Its Fit in DTC...

Shopify Masters ·

2021/08/24

You'll learn from an entrepreneur who built a successful DTC brand for menswear. Mack Weldon is a pioneer direct to consumer and a one-stop destination for men's essentials. For more on Mack Weldon and show notes: https://www.shopify.com/blog/mack-weldon-dtc?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn Why they made a big bet with a huge launch with an expansive product line and influencers right from the beginning How to identify amazing agencies to help

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00:43:54

Threading Together Inclusivity and Functionality to...

Shopify Masters ·

2021/08/17

You'll learn from these entrepreneurs how they built a 7-figure brand by creating for functionality and ensuring all shapes and body types are included in their offering. Active Truth is an activewear brand that celebrates all women regardless of their size, shape or stage of life. For more on Active Truth and show notes: https://www.shopify.com/blog/active-truth-inclusive-community?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn How these two entrepreneurs

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00:46:30

Recipe for Differentiation in the Crowded Nutrition...

Shopify Masters ·

2021/08/10

You'll learn from an entrepreneur how he highlights the differentiating factors of their products to stand out from the competitionPromix sells premium nutrition products made with farm direct ingredients designed to support your optimal health & performance.For more on Promix and show notes: https://www.shopify.com/blog/promix-differentiation?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn How to figure out what your customers care about Why it's important

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00:34:05

Uphill Growth: The Charitable Bike Brand that’s on...

Shopify Masters ·

2021/08/03

The Bike Project is a community that intakes used bikes, restores and resells them while donating bikes to refugees. The organization allows newcomers to have a more cost-effective and active way to commute while adjusting to life in the UK.For more on The Bike Project and show notes: https://www.shopify.com/blog/the-bike-project-social-impact?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcastTune in to learn: Why financial foundation is extremely important for charitable

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00:48:43

A Scientist’s Approach to Hydration—and Recurring...

Shopify Masters ·

2021/07/27

You'll learn from an entrepreneur who built a consumer wellness brand that targets a multitude of customer types. Hydrant is a consumer wellness brand with a focus on function and proper hydration to provide holistic wellbeing. For more on Hydrant and show notes: https://www.shopify.com/blog/hydrant-subscription?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn Why being a perfectionist is a big mistake especially during the product development phase What is a

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00:52:48

The Science Behind Building a Profitable Business

Shopify Masters ·

2021/07/20

You'll learn the rules of thumb from building a successful business from a serial entrepreneur. For more on Beast and show notes: https://www.shopify.com/blog/beast-inventory-management?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcastTune in to learn Why starting a company is more like a science than an art these days What are the most important systems you should build for your business How to use customer feedback and the marketplace to determine what products to create

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00:48:58

How Many YouTube Subscribers Does It Take to Make Six...

Shopify Masters ·

2021/07/13

You'll learn from an entrepreneur on how she built a business to reach the first six-figure mark by having authentic conversations with her audience. Tailored Beauty sells quality ingredient beauty products that are safe for all ages. For more on Tailored Beauty and show notes: https://www.shopify.com/blog/tailored-beauty-social-ads Tune in to learn Why manufacturing is the most important skill to master early on How many followers and subscribers they had before hitting the six-figure mark Why it's

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00:46:19

The YouTuber Who Built an 8-Figure Fragrance Company

Shopify Masters ·

2021/07/06

Jeremey Fragrance is the go-to fragrance reviewer on YouTube, with over a million subscribers. Along with his brother Kamil, they built Fragrance One and presold a million in sales on its first launch. Fragrance One creates the highest quality fragrance for any situation so you can get endless compliments throughout your day. For more on Fragrance One and show notes: https://www.shopify.com/blog/https://fragrance-one-youtube Tune in to learn How to turn an influencer business into a scalable

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00:28:17

How Sarah’s Scribbles Went From Viral Comic to...

Shopify Masters ·

2021/06/29

Sarah’s Scribbles has gathered close to 4 million fans on Instagram while Fangs was read over 38 million times. Sarah Andersen, the artist behind both pieces of work shares how she manages her business and creative process. For more on Sarah Andersen and show notes: https://www.shopify.ca/blog/sarahs-scribbles-merch Tune in to learn: The key qualities that Sarah looks for in her publishing and business partnersThe process of turning a viral comic into published booksAnd the way Sarah approaches

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00:43:24

How the Sustainable Brand Beloved by British Royals...

Shopify Masters ·

2021/06/22

You'll learn from Paul on how he and his brother built a travel brand that gives back to underprivileged children in countries that were struck by the 2004 tsunami. Gandy's International is a sustainable outdoor travel clothing brand that gives back to underprivileged children by building kids' campuses all around the world. For more on Gandys International and show notes: https://www.shopify.com/blog/gandys-international-impactful Tune in to learn How to vet charities before partnering with

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00:46:22

The Ballsy Idea Behind Building a 10,000 Subscriber Base

Shopify Masters ·

2021/06/15

You'll learn from an entrepreneur how he built a playful personal care brand without compromising the product image. Ballsy makes men's personal care products for below the belt. For more on Ballsy and show notes: https://www.shopify.ca/blog/ballsy-subscription Tune in to learn How to create a bold, fun, and playful brand and the benefits of such a brand What's involved in custom formulating personal care products The big lesson they learned after they thought they lost 1,000 packages during

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00:28:31

How a Former Banker Turned Pastry Chef Whipped Up...

Shopify Masters ·

2021/06/08

You'll learn how Kate McLeod found her ideal business partner, how conversations led to retail partnerships, and how motherhood and COVID can have silver linings. For more on Kate McLeod's namesake skincare line and show notes: www.shopify.com/blog/kate-mcleod-partnerships Tune in to learn: Why cold calling and emails can lead to fruitful partnerships How to grow from media coverage The importance of finding the right business partner based on shared values

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00:52:22

One Founder's Playbook for Scaling an Ethically-Made...

Shopify Masters ·

2021/06/01

You'll learn from an entrepreneur how she built a sustainable, slow fashion-based clothing brand. Buttercream Clothing is a slow fashion brand that ethically and locally produces comfortable and adorable size-inclusive garments. For more on Buttercream Clothing and show notes: http://www.shopify.com/blog/buttercream-clothing-facebook-groups Tune in to learn How they use Facebook groups to drive sales What is slow fashion and what's involved in building a slow fashion brand How they are able to

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00:54:27

Getting Acquired Without Your Typical Off-the-Chart...

Shopify Masters ·

2021/05/25

You'll learn from an entrepreneur how he made sure that his business is attractive to strategic partnerships. Apt2B is a hip online furniture brand that focuses on a metropolitan lifestyle. For more on Apt2B and show notes: https://www.shopify.com/blog/apt2b-exit-plan Tune in to learn The logistical challenges when it comes to inventory and shipping large products like furniture How to remain competitive when big players are moving into your market How to make your business attractive for

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00:42:37

What’s Small, Itchy, and Worth a Multimillion Dollar...

Shopify Masters ·

2021/05/18

You'll learn from an entrepreneur who started from selling her house for the first batch of inventory to being in retail stores around 25 countries. Bug Bite Thing dedicates itself to offering customers a chemical-free, eco-friendly solution that effectively alleviates the discomfort, stinging, itching, and swelling caused by insect bites and stings. For more on Bug Bite Thing and show notes: https://www.shopify.com/blog/bug-bite-thing-affiliate-marketing Tune in to learn How they made changes in

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00:43:36

30x Sales in One Year: Fanjoy’s Journey of Being the...

Shopify Masters ·

2021/05/11

Hear how Fanjoy became the go-to merchandising company for top social stars. From Addison Rae to The Try Guys, Fanjoy powers over 100 creators when they create and sell merch. For more on Fanjoy and show notes: www.shopify.com/blog/fanjoy-merchTune In To Learn: How Fanjoy finds and selects social stars to work withThe process of scaling from a print on demand business to find ideal production partners Fanjoy's plans for expanding into retail as a DTC brand

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00:40:28

From Getting Kicked out of Staples to Being Acquired...

Shopify Masters ·

2021/05/04

You'll learn from an entrepreneur how they made their first million without even a website. Rocketbook sells notebooks that can be saved forever and erased with water (or in a microwave). For more on Rocketbook and show notes: https://www.shopify.com/blog/rocketbook-app Tune in to learn What contributed to the early success of their crowdfunding campaignThe manufacturing challenges they had with over 30,000 crowdfunding presalesHow they collected over 3 million email addresses by building an

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00:54:08

How Offering Bundles Doubled Lume Cube's Average...

Shopify Masters ·

2021/04/27

You'll learn from an entrepreneur why they transitioned from an international retail business to direct to consumer. Lume Cube offers high-end, portable lighting for creators and communicators. Their products help their customers capture better content & look better on video.For more on Lume Cube and show notes: https://www.shopify.com/blog/lume-cube-bundling Tune in to learn Why they focused on international expansion very early in their business How they manage cash flow when their cash is tied up

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00:41:10

3x Sales in One Year: Lounge Underwear’s Story of...

Shopify Masters ·

2021/04/20

You will learn from life and business partners on how to create and scale a business with logistics, sustainability, and inclusivity in mind. Lounge Underwear is a direct-to-consumer intimate and apparel brand that's grown through influencer marketing. For more on Lounge and show notes: www.shopify.com/blog/lounge-underwear-dtcTune in to learn: How to build long term relationships with influencers that lasts beyond campaigns What kind of culture and talent infrastructures are needed to grow your

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