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PODCAST

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives. In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations. Each episode features an interview with a founder, sales or marketing executive,

business marketing

All Episodes

00:28:57

The best value proposition examples to guide crafting...

Predictable B2B Success ·

2020/12/04

In this episode, Adam Springer, founder and CEO of StartupSales.io share value proposition examples to show us how we can build and refine our own. StartupSales helps B2B companies triple or more of their sales output by creating predictable and repeatable processes. Insights he shares includes: Why businesses find it difficult to articulate their value propositionWhat needs to be done to address the gapHow to avoid making assumptions about customersHow to empathize with customersHow to test

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00:42:41

5 tips to refine your outbound sales technique and...

Predictable B2B Success ·

2020/12/01

In this episode, Stan Rymkiewicz founder or Orapa.co shares outbound sales techniques that help drive growth in your business. Orapa.co is an online Pay-per-meeting platform for startups and sales reps. Insights he shares include: How to build an efficient outbound sales systemWhat to do when first starting to build out your outbound sales techniquesHow to identify your prospectsHow to personalize your outreachShould you use a template or notEssential outbound sales tools and softwareCommon

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00:52:15

What is thought leadership and how to become a...

Predictable B2B Success ·

2020/11/27

In this episode, Susan Baier, founder and CEO of AudienceAudit shares her thoughts on what is thought leadership and how to become a thought leader with original content. Audience Audit is a market research firm that develops custom attitudinal segmentation research for smart marketing agencies and their clients in a wide range of industries. Insights she shares include: What Is thought leadership?Are business leaders actively looking for thought leadership contentDoes thought leadership need

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01:06:49

The essential 10 new product development stages for...

Predictable B2B Success ·

2020/11/24

In this episode, Nelly Yusupova, founder of TechSpeak for entrepreneurs, shares the key new product development stages for successful project management. TechSpeak for entrepreneurs is a workshop series where people learn to successfully manage technology teams and projects without being technical or learning how to code. Insights she shares include: The problem TechSpeak for entrepreneurs solvesIs technical new product development really meant for non-technical founders?Do no-code tools have

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00:46:13

8 of the best examples of interactive marketing that...

Predictable B2B Success ·

2020/11/20

In this episode, Saksham Sharda, the creative director of Ougrow.co. Outgrow.co is a platform that lets marketers build and launch interactive content that boosts customer engagement and leads to higher conversions. Saksham shares his interactive marketing experiences and advice with examples of interactive marketing. Insights he shares include: The problem that Outgrow's founders were trying to solve and Outgrow's growth since thenWhat the success of singles day highlights for

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00:37:22

Customer win-back strategies: 5 easy ways to win-back...

Predictable B2B Success ·

2020/11/17

In this episode, Dan Pfister, founder and CEO of Strategic WinBack shares his experiences and advise on using customer win-back strategies to predictably generate revenue faster and increase sales velocity. Insights he shares include Is there any money in winning back customers?How does win back compare to prospecting for first-time customersWhy businesses don't invest in customer win-back strategiesWhat sort of numbers can we expect if we use customer win-back strategiesThe biggest

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00:39:52

5+ powerful ways to boost sales by automating sales...

Predictable B2B Success ·

2020/11/14

In this episode is Jeroen Corthout, CEO and co-founder of Salesflare shares powerful ways to boost sales by automating sales process. Salesflare is a simple, yet powerful CRM for small businesses selling in the B2B space. Insights he shares include: What is sales automation: Jeoen's perspective on automating salesHow to decide on parts of the sales process to automate and what not to automateWhat is the customer value machineHow to handle data entryHow to create systems that work for

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00:47:01

10 powerful strategies for the acquisition of new...

Predictable B2B Success ·

2020/11/10

In this episode, Phil Pelucha, CEO and founder of Billionaires in Boxers shares how he goes about the acquisition of new customers. He is a business growth coach for service-based businesses who found the business cheat codes to scaling his service-based businesses without social media and cold-calling. He is also one of the top 100 podcasters globally. Insights he shares include: Why use podcasting for the acquisition of new customersWhat most businesses tend to overlook when building

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00:54:57

What is a sales funnel? How to create a sales funnel...

Predictable B2B Success ·

2020/11/06

In this episode, Gianni Cara, a personal brand strategist shares how best to build out sales funnel models that drive revenue. Giannni helps entrepreneurs and executives with established personal brands to create their branding funnels so they can maximize their profits and their impact in the market. Insights he shares include: What businesses do wrong with their PPC led sales funnel modelsWhat is a sales funnel and how does it workDo we need a sales funnel in order to establish trust and

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00:51:00

What is a personal brand and how to build a personal...

Predictable B2B Success ·

2020/11/03

In this episode, Xenia Muntean, the founder and CEO of Plannable.io a content review and marketing collaboration platform shares what is a personal brand and how to build your personal brand to drive growth. Xenia also the author of the manifesto on Content Marketing Teams and is the host of the podcast – People of Marketing What is a personal brand and why personal branding is importantThe time that helped Xenia make a decision to invest in personal brandingConsiderations for building your

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00:51:23

What is talent management? How to craft a winning...

Predictable B2B Success ·

2020/10/30

In this episode, Claire Chandler, President and Founder of Talent Boost shares her insights into what is talent management and how successful companies build out a talent management framework and strategy to boost revenue. Claire leverages over 25 years of experience as a people leader, HR executive and business owner, to help her clients create predictable business success by turning their great companies into amazing experiences. What is talent managementThe four rights that business need

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01:07:24

5+ powerful skills needed for communication and...

Predictable B2B Success ·

2020/10/27

In this episode, Jonathan Miller, founder of the Mindful Communication shares powerful skills needed for communication and conflict resolution in the workplace. Jonathan is also a speaker, facilitator and leadership coach who specializes in working with high performers to be powerful in the face of conflict by focusing in on aspects of self leadership and communication skills. Insights he shares include: What is conflict resolution and why business culture is a key componentHow Jonathan got

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00:50:42

How to develop a powerful strategy for marketing a...

Predictable B2B Success ·

2020/10/23

In this episode Raman Sehgal, a recovering marketer who spent his career working on big brands like P&G and Danone as well as fast growing startups, like Ahalogy and TVision shares his insights into developing a strategy for marketing a product. Raman is the founder of 20 Nickels and hosts the following podcasts - Learnings from Leaders, the P&G alumni podcast, as well as Modern Minorities and Quarantined Comics. Insights he shares include: Defining what is product marketing Why is

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00:41:45

What is enterprise sales and how to develop a process...

Predictable B2B Success ·

2020/10/20

In this episode, Jamal Reimer, founder of the Mega Deal Secrets masterclass shares his take on enterprise sales definition and mega deals, as well as his perspective on enterprise SaaS sales process and creating mega deals. Jamal has over over 30 years of experience in sales, was a Strategic Account Manager and top 1% performer at Oracle and is a go to expert in closing mega deals worth more than $50 million. Insights he shares include: What is enterprise sales and how is the process

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00:46:58

How to improve productivity in an organization: 11...

Predictable B2B Success ·

2020/10/16

In this episode, Maura Thomas, shares her experience and observations on how to improve productivity in an organization. Maura is a speaker corporate trainer, author of three books and a contributor to Forbes and the Harvard business and productivity consultant that creates predictable business success by empowering individuals to make the most of their moments and by empowering organizations to unleash the genius of their people. Insights she shares include: Why distraction is an

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00:40:48

11 steps to improve user experience for customers and...

Predictable B2B Success ·

2020/10/13

In this episode, Chris Goward, founder and CEO of Widerfunnel, the Go Digital Group and the author of "You Should Test That!" shares his lessons on creating dramatic business improvements by developing a culture that looks to improve user experience for customers. Insights he shares include: What got Chris started on the journey to improve user experience for customersWhat experimentation as a methodology meansThe observed mistakes marketers make todayWhat's driving the change to improve user

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00:42:19

How to use strategic adaptability to create a...

Predictable B2B Success ·

2020/10/09

In this episode, Melissa Schneider VP of Product Marketing & Marketing Operations at GoDaddy shares her observations on strategic adaptability for businesses in light of COVID. Insights she shares include: What is strategic adaptabilityGodaddy's survey of small to medium-sized businessesObservations on businesses' ability to adapt to a changing business environmentHow to create a competitive edgeSustainable competitive advantage examples worth notingHallmarks of sustainable businesses that

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00:46:11

5 proven B2B sales strategies and tactics to drive...

Predictable B2B Success ·

2020/10/06

In this episode, David Krieger, CEO of Sales Roads, a company that helps create predictable prospecting programs through outsourced sales solutions shares proven B2B sales strategies and tactics to drive your revenue. Insights he shares include: What is the meaning of B2B salesWhy is B2B sales hard and how to handle it with an outsourced solutionWhat is a B2B sales strategyWhy run a survey of SaaS selling in the COVID economyKey findings around B2B sales strategies and tactics from the

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00:46:58

How to use humor in business communication to drive...

Predictable B2B Success ·

2020/10/02

In this episode, Andrew Tarvin, the world's first humor engineer and founder of Humor at Work shares his thoughts on using humor in business communication. Insights he shares include: Why Andrew left P&G to start Humor at workWhy is humor important in business communicationWhat are the potential downsides of using humor in business communicationWhat are key opportunities and threats of using humor in business communicationCan humor be used to persuade more effectivelyFrom a sales point of

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00:56:37

How to make a successful sales pitch that persuades...

Predictable B2B Success ·

2020/09/29

Brenden Kumarasamy, founder of Mastertalk a YouTube channel, helps purpose drive entrepreneurs master their communication skills and share their ideas with the world. In this episode, he shares his insights on how to make a successful sales pitch that persuades more effectively. Insights he shares include: How do you write a sales pitch for an interviewWhy is a sales pitch importantWhat are some good sales pitch examplesWhat do we need to do before we even begin crafting our sales pitchIs it

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523 results

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