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PODCAST

A Well-Designed Business® | Interior Design Business Podcast

In today"s world being a talented interior designer isn"t enough to ensure that you have a profitable and successful business. Design school curricula doesn"t always equip you with the business skills to have your interior design business be everything you imagined it would be! A Well-Designed Business® is here to fill in the gaps and give you real live business skills from some of the top interior designers. Your host, LuAnn Nigara shares her 40 years of success in the interior design industry, and

business design

All Episodes

12:41

747: Celebrating 6 Years

A Well-Designed Business® | Interior Design Business... ·

2022/02/15

Today on A Well-Designed Business: A Well-Designed Business® is 6 years old today! Can you believe it? I can't tell you what it means to me to have you on this journey with me. So really, while I am celebrating this milestone for the podcast, I'm also celebrating YOU. I've been reflecting on all that's happened between February 15th, 2016 and today, and I'm blown away by the education I've received from all the incredible guests and sponsors I have had the privilege to work with throughout the

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56:17

746: Power Talk Friday: Daniela Furtado: How to Get...

A Well-Designed Business® | Interior Design Business... ·

2022/02/11

Today with Daniela Furtado: Welcome to A Well-Designed Business. Daniela Furtado, the Toronto-based managing director of Findable Digital Marketing specializes in SEO for the design industry. She covers what to look for when hiring an SEO specialist and how to DIY it without wasting your time. Daniela’s case study recommendation comes with a Goodie Doc checklist found by signing up at https://luannnigara.com/goodies/. Pick it apart: [11:26] Daniela shares how to optimize your portfolio

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17:58

745: What Would Lu Do? Let's Meet for Drinks

A Well-Designed Business® | Interior Design Business... ·

2022/02/08

Today on A Well-Designed Business: Today is a What Would Lu Do episode! "Let's meet for drinks", says an innocent email from a potential client. Or is it less than innocent? Today's episode was a great question, a very important question, from an anonymous listener, who found themselves in an uncomfortable situation with a client. How do you respond when a potential client extends an invitation for a meeting outside business hours? Join me for today's What Would Lu Do episode as I pick this

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57:03

744: Power Talk Friday: Meredith Kallaher: How to Use...

A Well-Designed Business® | Interior Design Business... ·

2022/02/04

Today with Meredith Kallaher: Welcome to A Well-Designed Business. Once a CPA at PricewaterhouseCoopers, Meredith Kallaher took her love of numbers and fondness for small businesses and became a certified paid ad specialist. Learn the strategy Meredith uses for her clients to grow their social following and advertise on social despite increasingly restricted targeting options. Pick it apart: [8:35] Meredith recaps the iOS 14 update of April 2021 [13:25] Meredith explains a sample ad campaign

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01:03:06

743: Chanae Richards: An Unconventional Path to an...

A Well-Designed Business® | Interior Design Business... ·

2022/02/01

Today with Chanae Richards Welcome to a Well-Designed Business. The journey to building a well-designed business isn’t always linear. Sometimes designers come from the most unlikely of careers. That’s something we have heard many times on the show. But today Chanae Richards shares the story of how she founded her firm Oloro Interiors. Not only did she come into the space as a second career, but she even built her interior design business in an unusual and unexpected way. She has made some very

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44:03

742: Power Talk Friday: Renee Gurganus: Why You...

A Well-Designed Business® | Interior Design Business... ·

2022/01/28

Today with Renee Gurganus: Welcome to A Well-Designed Business. Today, I’m talking to Renee Gurganus, Executive Director of the Window Coverings Association of America (WCAA). I’m so happy to finally have Renee on our show. The WCAA is an association that I have been a board member of for two and a half years and I am so proud of everything they have done for the window coverings industry to provide education, networking opportunities, collaboration and so much more! Please check out this episode to

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55:54

741: Leia Ward: Getting Started with Luxury Staging

A Well-Designed Business® | Interior Design Business... ·

2022/01/25

Today with Leia Ward Welcome to a Well-Designed Business. New York-based luxury stager, Leia Ward, took her dad’s suggestion to start a staging business and ran with it. She learned the business, wore every hat, and pushed out of her comfort zone to build an amazing business. Learn how she handles her finances, where she got her business knowledge, and what she tells herself every day. Pick it apart: [13:46] Leia tells about her first real staging gig a luxury property [19:16] Leia shares how she

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01:08:00

740: Flashback Friday: Laurence Carr: Foundation for...

A Well-Designed Business® | Interior Design Business... ·

2022/01/21

On Today’s Flashback Friday Welcome to a Well-Designed Business. On today’s Flashback episode, we’re revisiting with Laurence Carr, a Manhattan-based designer who had two careers before settling on design. Learn why she formed an advisory council to coach her new business and why sticking to her core business strategy has led to her rapid success. Pick it apart: [6:52] Laurence speaks about how her advisory board works. [18:32] Laurence speaks about the sustainability mission for her business

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59:35

739: Marianna Zimmerman: It's Never Too Late to...

A Well-Designed Business® | Interior Design Business... ·

2022/01/18

Today with Marianna Zimmerman Welcome to a Well-Designed Business. Today, I’m talking with Marianna Zimmerman, owner of The BEST is yet to come DESIGNS, LLC. "Your current situation doesn't have to be your final destination." This quote from Marianna gives you a little clue of what we’re discussing today. For years Marianna was working in administration at a hospital. She questioned if she was able to do what she REALLY wanted to do, own her own design business. With the support of her husband and

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01:17:09

738: Power Talk Friday: Beth Bender: Back End...

A Well-Designed Business® | Interior Design Business... ·

2022/01/14

Today with Beth Bender: Welcome to A Well-Designed Business. Today, I’m talking with Beth Bender, principal and co-founder of The Dove Agency where Beth has developed a team that expertly provides back-office operations for interior design professionals, from strategic planning and consulting to targeted marketing solutions. With 20 years of design experience, Beth decided she wanted to start something that would help those in the design industry with the back end of their businesses. Supporting

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23:36

737: What Would Lu Do?: Honor Your Best Self When...

A Well-Designed Business® | Interior Design Business... ·

2022/01/11

Today on A Well-Designed Business: Today is a What Would Lu Do episode! Today is a follow-up to last week’s show where I suggested a framework for setting meaningful goals for your business. If you missed it, go ahead and listen to Episode 735 for all the background details of the DTBE goal-setting framework. In today's episode, I am going to share a story and a lesson based on the first step of the DTBE goal-setting framework— The D for Design. What’s new with LuAnn Nigara luannuniversity.com

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01:00:44

736: Power Talk Friday: Buildlane: Innovating Custom...

A Well-Designed Business® | Interior Design Business... ·

2022/01/07

Today with Frank Eybsen: Welcome to a Well-Designed Business. Today we speak with Frank Eybsen, founder of Buildlane. Buildlane’s mantra is to make custom easy for designers. We all know how daunting the custom process can be. Whether you are near or far, seasoned or new, Buildlane provides an experienced team and talented builders to carry out your specific custom furniture needs. Tune in to learn how to join the Buildlane platform and all of its wonderful benefits. Hint: Your Buildlane experience

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22:51

735: What Would Lu Do?: Goal Setting 2022: Decide To...

A Well-Designed Business® | Interior Design Business... ·

2022/01/04

Today on A Well-Designed Business: Today is a What Would Lu Do episode! Today is the first show of the new year, so let's work together and make sure 2022 is a productive and profitable year! In this episode, I will be talking about goal setting and strategies that can help us all tackle the year ahead. What’s new with LuAnn Nigara luannuniversity.com http://www.luannnigara.com/cob Inside Voice, Outside Voice Windowworksnj.com Shop38east.com Comfortex.com Get The Goodies! For checklists, resources,

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51:25

734: Power Talk Friday: Chelsie Butler: Tips from the...

A Well-Designed Business® | Interior Design Business... ·

2021/12/31

Today with Chelsie Butler: Welcome to a Well-Designed Business. It's Power Talk Friday! Today I am joined by Chelsie Butler. Chelsie is the executive editor of Kitchen & Bath Business, the official publication of the National Kitchen and Bath Association and the Kitchen and Bath Industry Show. I think we can all agree that to be featured in a magazine would be amazing! Today, Chelsie explains not only the benefits of being published in a trade magazine, but also the best practices on how to

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59:59

733: Ippolita Rostagno: From Vision to Business...

A Well-Designed Business® | Interior Design Business... ·

2021/12/28

Today with Ippolita Rostagno Welcome to a Well-Designed Business. Today, I’m talking with Ippolita Rostagno, founder of her eponymous 20 year-old jewelry brand, and co-founder of the luxury e-tailer, Artemest.com. While taking a leave of absence from her jewelry company, Ippolita learned to trust her professional intuition through all of her challenges, from people saying “no,” to certain technological challenges. Ippolita and I discussed the, “Come to Jesus” moments she faced with her jewelry

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01:15:52

732: Power Talk Friday: Erica Courdae: Incorporating...

A Well-Designed Business® | Interior Design Business... ·

2021/12/24

Today with Erica Courdae: Welcome to a Well-Designed Business. It's Power Talk Friday! Erica Courdae, diversity and inclusion coach, is packed with simple, actionable advice ensuring our conversations and workplaces reflect a sense of kindness and inclusion. She also shares what to do when we get it all wrong as we continue to learn and grow alongside our fellow humans. Pick it apart: [10:10] Erica explains simultaneous realities [13:38] Erica explains what true conversation is [15:31] LuAnn covers

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01:06:56

731: Chloe Mackintosh: Chloe Mackintosh: How She Went...

A Well-Designed Business® | Interior Design Business... ·

2021/12/21

Today with Chloe Mackintosh Welcome to a Well-Designed Business. Today, I’m chatting with Chloe Mackintosh, the principal designer and creator of Boxwood Avenue. Chloe and I discuss her journey from owning an Etsy shop in college, to developing a thriving blog, e-commerce / brick & mortar shop, and design firm. Moving to a town of 99 people, Chloe explains how she built a team of 12 people to help her conduct her business and formulate a proper “system and process.” Pick it apart: [8:06] Chloe

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38:46

730: Power Talk Friday: The Company Store: A Legacy...

A Well-Designed Business® | Interior Design Business... ·

2021/12/17

Today with Corinne Bentzen: Welcome to a Well-Designed Business. Today is a sponsored show with The Company Store, a premier source of luxury down bedding and home products. Corinne Bentzen, CEO of The Company Store, shares the company history, their commitment to quality, focus on responsible manufacturing, and understanding that the customer comes first. Pick it apart: [9:54] Corinne share the mission of The Company Store [13:22] Corinne tells about her suppliers and responsibly created

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01:04:59

729: Erica Reiner: Make More Green by Going Green

A Well-Designed Business® | Interior Design Business... ·

2021/12/14

Today with Erica Reiner Welcome to a Well-Designed Business. Erica Reiner of Eco Method Interiors niched down and rebranded after a few years in business. Learn what prompted her big change, what she does when the scarcity mindset strikes, and how her business has changed since she stopped trying to be everything to everyone. Pick it apart: [4:04] Erica shares what prompted her rebrand [10:15] Erica shares her struggle with her scarcity mindset [24:50] Erica advises about sourcing green products

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01:15:11

728: Power Talk Friday: Danielle Hayden: Finances,...

A Well-Designed Business® | Interior Design Business... ·

2021/12/10

Today with Danielle Hayden: Welcome to A Well-Designed Business. It's Power Talk Friday! Danielle Hayden of Kickstart Accounting takes us through what she’s learned from years of helping female entrepreneurs understand their money, heal from damaging money mindsets and make smart business decisions. Learn what financial considerations to pay special attention to at each stage of your growing business. Pick it apart: [9:38] Danielle explains her mission of helping business owners understand their

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