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PODCAST

Carl Gould #70secondCEO

A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You"re too busy to be reading this, start listening!

business entrepreneurship

All Episodes

01:10

Carl-Gould-70secondCEO-What Do We Hope To Achieve As...

Carl Gould #70secondCEO ·

2024/01/16

What Do We Hope To Achieve As A Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now let's do our goal setting. Very simply, what do we hope to achieve as a business? And as an employee or individual within that business in the following timeframes? In the next 24 hours, what do I hope to achieve? What am I committed to achieving? How about next week? What do I want to achieve in the next 30 days in the

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01:13

Carl-Gould-70secondCEO-Marketing Plan - Ideal Client

Carl Gould #70secondCEO ·

2024/01/15

Marketing Plan - Ideal Client Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Next, you'll do your marketing plan. What means of advertisement will we use to launch our product? What means of promotion? Will we use to build our product name? Who is our ideal customer? What is our message? What is our brand? What is our image? And how do we want to be perceived by the marketplace? What businesses or brand will we

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01:16

Carl-Gould-70secondCEO-The Business Plan. Whats the...

Carl Gould #70secondCEO ·

2024/01/12

The Business Plan. What's the Plan? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Next, the business plan. Who are we? What is our product? Or service or idea? Who are our customers? What is our market? Who is our competition? Where will we operate? How will we advertise? How will we market ourselves? What is our unique selling proposition? What is our business identity? What size will our company be? And what

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01:22

1161-Carl-Gould-70secondCEO-Vision Statement - Where...

Carl Gould #70secondCEO ·

2024/01/11

Vision Statement - Where Will You Be Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The vision statement, where will we be in five years? 10 years, 20 years from now? Where will we be in one year? Where will we be in three years? What does the future look like for the business in our mind's eye? When we close our eyes and think about our business? What do we see? I know what do you see. Next, our values

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01:43

Carl-Gould-#70secondCEO-Move from Potential to...

Carl Gould #70secondCEO ·

2024/01/10

Move from Potential to Performance Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. It's super important that we move from potential to performance. In other words, these are what saying is you take notes you–every time you take a note, you put an action step next to it, that action step has to happen at least an extra step within the next 24 hours. So some of you are in the VIP lunch, you take an action no matter

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01:23

Carl-Gould-#70secondCEO-Potential - You Are a Legend...

Carl Gould #70secondCEO ·

2024/01/09

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Potential is wonderful place to be. I got to tell you in potential, you are a legend. It's amazing–I can't believe how good I am. You know, in potential, I can make no mistakes every idea I have is freaking brilliant, right? And my god, I gotta tell you, not only am I charming and handsome, but boy I’m smart in potential, but performance is very messy. Performance is

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02:09

Carl-Gould-#70secondCEO-Time to Build a Team.

Carl Gould #70secondCEO ·

2024/01/08

When Its Time to Build a Team Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now it's time to build a team, right? You now–you're so busy, you enter the synergy stage and you need an implementation team, you're so busy at what you're doing. You need other people to work elbow to elbow side by side with you and to do the work together, right? If you're an accountant, you need more accountants, if you're a lawyer,

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02:12

Carl-Gould-#70secondCEO-Systems to Early Can Slow...

Carl Gould #70secondCEO ·

2024/01/05

Stage One, Stage Two, Stage Three, We Have Minimal Systems Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Have a team that's bought into your mission, vision, values and purpose. They will do whatever it takes to make the job happen, right? The result happened. Now, you'll notice I haven't used the word systems yet. stage one, stage two, stage three, we have minimal systems. Okay, if you put in systems too early,

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01:17

Carl-Gould-#70secondCEO-The Grave Yard of Most Small...

Carl Gould #70secondCEO ·

2024/01/04

Systems Too Early is The Grave Yard of Most Small Businesses Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Somebody comes into their business and said, look at you can eat off the floor. I'm like, Oh, my God, we got a problem. Systems too early slows down the growth of the business, you want just enough that your synergy team can handle the task at hand. Now, once we've proven this out, we go through this little

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01:32

Carl-Gould-#70secondCEO-Rapport is Somebody to Like...

Carl Gould #70secondCEO ·

2024/01/03

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Somebody to like you and follow you. They have to believe on some level that they are like you. Okay? Does anybody know the definition of rapport? What would you say? What's a working definition of rapport? How would you call? (understanding, it to create a common bond and interest). He's a smarty pants, a common bond. Okay, very good at what else is often you define

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01:29

Carl-Gould-#70secondCEO-JV Around A Like Customer and...

Carl Gould #70secondCEO ·

2024/01/02

JV Around A Like Customer Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Joint venturing is one of the quickest ways to accelerate both your business growth, but your partner's business growth, okay? And Sheera who do you sell to? Who's your customer base, mostly? Women of what age? Women 35 to 60, homeowners? Who here provides a service to homeowners? What's your service? Real estate property management

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01:24

Carl-Gould-#70secondCEO- Why Hire the Obnoxious Guy?...

Carl Gould #70secondCEO ·

2023/12/07

Why Hire the Obnoxious Guy? Part 5 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. If one of us made a problem, or made a mistake, we had a problem together. And it was a great synergistic relationship because they were invested in my success and I was vested in getting done because I wanted that premium, okay? Now a couple of other things happened. The psychology of the buyer got in there too, because they were

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0:39

Carl-Gould-#70secondCEO-Why Hire the Obnoxious Guy...

Carl Gould #70secondCEO ·

2023/12/05

Why Hire the Obnoxious Guy? Part 4 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Do you know when my business started the guarantee outsold the standard two to one and other than basic advertising at the time, I was not an advertising or marketing machine. I was not some lead generation you know, expert. I just made a promise that nobody else in my niche had the guts to make. Like and follow this podcast so you

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01:24

Carl-Gould-#70secondCEO-Why Hire the Obnoxious Guy...

Carl Gould #70secondCEO ·

2023/12/04

Why Hire the Obnoxious Guy? Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Think about this for a moment, can you imagine that being your clientele, they're willing to pay you your premium, they're willing to do the aspects of the job as from a client standpoint, that they're supposed to make sure this job goes, well, they are going to have no delays on their side, they're going to make all of their

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01:20

Carl-Gould-#70secondCEO-Why Hire the Obnoxious Guy...

Carl Gould #70secondCEO ·

2023/12/01

Why Hire the Obnoxious Guy? Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What is indicative of that buyer? Okay, what's going on with them, that makes hiring the obnoxious guy the most? Number one is there's probably distress in some way, shape or form. There's a deadline they have to meet. Here's what I learned. People would be hiring me for a project because they had a commercial building that had to

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01:15

Carl-Gould-#70secondCEO-Why Hire the Obnoxious Guy...

Carl Gould #70secondCEO ·

2023/11/30

Why Hire the Obnoxious Guy? Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Why hire the obnoxious guy? So why would somebody hire the obnoxious guy or the obnoxious gal? What is it that you're tapping into that makes the buyer the prospect choose that option? Right? It's clearly a lot more money, they're getting the same basic product or project or service, right? There's a few intangibles in there for sure

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01:29

Carl-Gould-#70secondCEO-Growing Scaling-Whats the...

Carl Gould #70secondCEO ·

2023/11/29

Growing & Scaling - What's the Difference? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Growing and scaling are two totally different things. When a business owner gets started they are growing,right. They’re growing their business or getting busier, they’re getting more clients, more customers but they’re--when I say growing, growing implies that the business owners still tie to the business and has to be

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01:18

Carl-Gould-#70secondCEO-Features vs Benefits - Part 3

Carl Gould #70secondCEO ·

2023/11/28

Features vs Benefits - Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. This place hung their entire marketing plan, how they built out their staff, their real estate, their office space, virtually the entire business had their arms wrapped around this one-stop shop concept. Whereas once we dug into who their ideal client avatar is, that person wanted a certain result and would have been willing to overpay or

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01:22

Carl-Gould-#70secondCEO- Features vs Benefits - Part 2

Carl Gould #70secondCEO ·

2023/11/27

Features vs Benefits - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. If that corporate executive had the choice between going to multidisciplinary everything under one roof saving me a lot of time practice, and their appearance came out their smile, their cosmetic surgery came out, okay, good, not great, but good. Or they came out with a guaranteed best-in-class smile, cosmetic features changes, surgery,

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01:50

Carl-Gould-#70secondCEO-Features vs Benefits - Part 1

Carl Gould #70secondCEO ·

2023/11/24

Features vs Benefits - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Just because you're a one-stop shop, what advantage does that give you? So what competitive advantage does the feature give you? We're a one-stop shop. That means you can have a more collaborative approach to your medical care and you can have subject matter experts talking about your medical care at the same time with you in a more

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543 results

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