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PODCAST

Add To Cart: Australia’s eCommerce Show

Add To Cart is Australia’s leading eCommerce podcastHosted by eCommerce expert Nathan Bush, this show express-delivers insights, strategies, and stories from the frontlines of online retail. Tune in every Monday for deep-dive interviews with eCommerce leaders, and every Friday for our signature "Checkout" episodes - quick, actionable takes on what’s trending in eCommerce, retail, and digital marketing.If you"re growing a Shopify store, leading a retail team, or just trying to stay one step ahead,

business marketing

All Episodes

40:00

Your Beauty BFF: The Adore Beauty Story | #126

Add To Cart: Australia’s eCommerce Show ·

2021/10/17

In this episode of Add To Cart, we are joined by Tennealle O’Shannessy, CEO of Adore Beauty. From starting out in Kate Morris’ garage with a $12,000 loan from her boyfriend's parents to listing on the ASX in 2021 at a valuation of over $650m - it has been a wild ride so far. They now partner with over 150 cosmetics brands and stock 10,000-plus beauty care products. Today, they sell over $180m of product every year to over 800 thousand active customers.But as you hear from Tennealle today, they

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6:47

CHECKOUT James Chin Moody from Sendle | #125

Add To Cart: Australia’s eCommerce Show ·

2021/10/14

In this episode of Add To Cart, we checkout James Chin Moody from Sendle, a shipping company focused on helping small business thrive by making package delivery simple, reliable and affordable. They are also the only 100% Carbon Neutral Delivery Service in Australia and the United States.Links from the episode:Who Gives A CrapTraction by Justin Mares and Gabriel Weinberg100% Humble: The Sendle Story | #103Questions answered in the podcast:What is the weirdest thing you’ve ever bought online?Who is

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44:40

Fulfilment Dating: How to find your perfect match | #124

Add To Cart: Australia’s eCommerce Show ·

2021/10/12

In this episode of Add To Cart, we are joined by David Boyer, Country Manager, ANZ from cloud-based shipping automation solution, ShipStation and Brian Nguyen who is a Director at fast fashion label Lioness.We are thrilled to partner with ShipStation to bring you this episode.If you haven’t heard of, or used ShipStation before, they automate the fulfilment and return process for hundreds of thousands of eCommerce stores by integrating into over a hundred selling channels, 40 carriers and one hundred

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48:16

From Avalanches to Nipple Hugs: The Milkdrop Story

Add To Cart: Australia’s eCommerce Show ·

2021/10/10

In this episode of Add To Cart, we are joined by Alex Sinickas who is the Co-Founder and Engineer at Milkdrop. Milkdrop is changing the way breast pumps feel for women, by redesigning the pump from the nipple up - and as you’ll hear from Alex, they have a much bigger mission at play. Established in 2019, Milkdrop has already attracted funding, won the Amazon Launchpad, worked closely with universities and won government grants.Today Alex talks us through her approach to product prototyping with her

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8:16

CHECKOUT Jason Greenwood from Greenwood Consulting |...

Add To Cart: Australia’s eCommerce Show ·

2021/10/07

In this episode of Add To Cart, we checkout Jason Greenwood from Greenwood Consulting.Jason runs his business out of Auckland, New Zealand and helps B2B and DTC brands across ANZ re-imagine themselves for the digital age.He describes himself as a digital native, a ‘futurist’ from way back and a consultant obsessed with helping businesses do eCommerce right.Links from the episode:PatagoniaMac PacKathmanduThe Joe Rogan ExperienceUnstoppable with Kerwin RaeThe Mentor with Mark BourisVirtual

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48:06

All In and Unfazed: The Julie Mathers' Guide to...

Add To Cart: Australia’s eCommerce Show ·

2021/10/03

In this episode of Add To Cart, we are joined by Julie Mathers.She is eCommerce royalty in Australia after placing as the #1 person in eCommerce multiple times - including last year - and successfully sold her vegan, ethically sourced, cruelty-free and low impact eCommerce business, Flora & Fauna to BWX earlier this year. Now Julie is the Managing Director of both Flora & Fauna and Nourished Life. She’s also on multiple retail Boards and Advisory including National Retail Association Aus

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7:38

CHECKOUT James Wakefield and Robin McGowan from...

Add To Cart: Australia’s eCommerce Show ·

2021/09/30

In this episode of Add To Cart, we checkout James Wakefield and Robin McGowan, co-founders of InStitchu. InStitchu are changing up the suit, work and all together put together the fashion industry by offering tailored designs at a fraction of the cost of traditional bespoke designers. InStitchu are coming up to their 10th birthday. Starting with a $5K website, they now have a team of 60 including five in-house developers, 13 showrooms throughout Australia and customers all over the world.Links from

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56:54

Customer Data, Cookies and Consent: How to prepare...

Add To Cart: Australia’s eCommerce Show ·

2021/09/26

In this episode of Add To Cart, we are joined by Chris Brinkworth Civic Data.Chrisis a media and marketing technology executive and founded Civic Data earlier this year to offer solid advice on how Australian enterprises can prepare for what many predict will be significant changes to data protection regulations.In this chat, Chris discusses the move from cookie-based targeting to cohort planning, explains the importance of permission and reveals the data protection rabbit hole he went down during a

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5:01

CHECKOUT Tara Shelton from Little Succers | #118

Add To Cart: Australia’s eCommerce Show ·

2021/09/23

In this episode of Add To Cart, we checkout Tara Shelton from Little Succers. Tara started the business four years ago doing same day delivery of beautifully packaged succulents in her local area,, then expanded to deliver nationally and is now focusing on the DIY branch of her business that grew from COVID, a Build Your Own Terrarium Bar in Sydney.Links from the episode:GormanPurple Cow by Seth GodinJo Loves: Jo Malone CBE (How I Built This with Guy Raz)Because Flowers Die: The Little Succers Story

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48:52

You Can't Smell Flowers Online: The Roses Only Story...

Add To Cart: Australia’s eCommerce Show ·

2021/09/19

In this episode of Add To Cart, we are joined by Kelly Taggart, CEO at Roses Only. Kelly has had an incredible journey as well, starting as an accountant in the business, moving into COO by the age of 30 and is now CEO of the Roses Only Group. The Roses Only Group includes of course Roses Only, but also Fruit Only, Hampers Only, Wine Only, and my original client, 1300 Flowers. They now have over 300 staff and 10 floral studios nationally.In this episode Kelly shares the ups and downs at Roses Only

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5:41

CHECKOUT Tim Fung from Airtasker | #116

Add To Cart: Australia’s eCommerce Show ·

2021/09/16

In this episode of Add To Cart, we checkout Tim Fung from Airtasker. Airtasker is a community platform that connects people who need jobs done with people who want to work. Started in Australia in 2012, Airtasker now operates in New Zealand, Singapore, the UK, Ireland and the US and listed on the ASX earlier this year.Links from the episode:AirtaskerAirbnbBrian CheskyThinking Fast and Slow by Daniel KahnemanThinking in Bets by Annie DukeSuperforecasting by Philip E TetlockWhat Can’t Michael

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45:26

Clothes in the Cloud: The GlamCorner Story | #115

Add To Cart: Australia’s eCommerce Show ·

2021/09/12

In this episode of Add To Cart, we are joined by Dean Jones, co-founder and CEO of fashion rental business, GlamCorner. GlamCorner started in 2012 with Dean and his wife, Audrey. Neither had a fashion background but they did have a united vision to “accelerate the transition to a more circular and sustainable fashion system”. Today, they operate out of a 5,000 square metre fulfilment centre in Sydney, have 130 people on the team, 30,000 articles of clothing in rotation and rent out up to 70 tonnes

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6:56

CHECKOUT Rob Godwin from Lovehoney | 114

Add To Cart: Australia’s eCommerce Show ·

2021/09/09

In this episode of Add To Cart, we checkout Rob Godwin from Lovehoney, an online sex toy store and global leader in sexual happiness. Rob established Lovehoney’s Queensland office and website in 2013 and it has since grown to become Australia's leading and largest adult retailer, as much a resource for sexual health information as a place to spice up things in the bedroom.Links from the episode:Chelsea FCBooktopiaAdore BeautyFlora and FaunaListenable with Dylan Alcott & Angus O’LoughlinCatch of

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53:37

Text For Success - Why SMS & MMS Marketing Can't Be...

Add To Cart: Australia’s eCommerce Show ·

2021/09/05

In this episode of Add To Cart, we are joined by John Stuckey from MobileDigital.The company is focused on helping businesses utilise the power of text to communicate with customers. John and the team create personalised MMS which have open rates of over 98% and click through rates of 60%. Boasting customers including Country Road, Pet Circle and Harris Farm, I asked John to come on and give us a bit of a 101 on text messaging and how to get the most out of it.In today’s episode, we dive into the

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8:23

CHECKOUT Richard Kelsey from Beer Cartel | #112

Add To Cart: Australia’s eCommerce Show ·

2021/09/02

In this episode of Add To Cart, we checkout Richard Kelsey from Beer Cartel.Started from a Kennard’s shed in 2009, Beer Cartel was one of the first online beer businesses in Australia. Today, they stock over 1,000 craft beers, have created a new tradition with their famous Advent Beer Calendar and just launched their equity crowdfunding where you can buy a share of the company.Links from the episode:The Happiest Man on Earth by Eddie JakuExtreme Ownership: How the US Navy Seals Lead and Win by Jocko

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46:27

Accessing Investment Without Selling the Farm with...

Add To Cart: Australia’s eCommerce Show ·

2021/08/29

In this episode of Add To Cart, we are joined by Matt Allen, CEO of Tractor Ventures.These guys offer revenue based finance, meaning that they can provide capital in return for payback (with interest) once you start generating the returns from the investment. This means founders don’t have to give away big chunks of equity to unlock growth. They’ve already got eCommerce leaders such as Kate Morris from Adore Beauty, Ed McManus from Deliveroo and Rob Ward from Quad Lock involved in the fund.In this

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5:11

CHECKOUT Jason Wyatt from Marketplacer | #110

Add To Cart: Australia’s eCommerce Show ·

2021/08/26

In this episode of Add To Cart, we checkout Jason Wyatt, the Co-Founder and Managing Director of Marketplacer which, in his words, allows you to “sell shit that you don’t own”. Put another way, Marketplacer allows retailers to create marketplaces to dramatically expand the product range and serve every need of your customer. The platform currently powers 100 marketplaces in 10 countries across the world and connects about 25,000 businesses.Links from the episode:MarketplacerMeccaThe Membership

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44:46

Making the Bed Beautiful: The Sheet Society Story

Add To Cart: Australia’s eCommerce Show ·

2021/08/22

In this episode of Add To Cart, we are joined by Hayley and Andy Worley from the Sheet Society.Hayley and Andy started The Sheet Society because they wanted to make the worst job in the world - putting sheets back on the bed - easier and they wanted to bring beautiful design into the bedroom. They started four years ago with a $20K investment, shooting web content on iPhones and selling their car to pay for stock and now are generating over $15m of sales, have a retail store, a team of 50 and

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6:54

CHECKOUT Peter Bray from Impact | #108

Add To Cart: Australia’s eCommerce Show ·

2021/08/19

In this episode of Add To Cart, we checkout Impact Sales Director, Peter Bray. Impact works with brands such as Booktopia to make it easier than ever to find new partnership opportunities and automate the process.Links from the episode:BooktopiaPatagoniaZero CoKickstarterThe Pivot with Prof Scott Galloway and Cara SwisherPartnerships with Impact: How Booktopia grew their affiliate channel by 200% | #081This episode was brought to you by…eSuiteWhether you are a retailer looking to grow your team or

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41:55

Pride & Purpose: The Welcome to Country Story | #107

Add To Cart: Australia’s eCommerce Show ·

2021/08/15

In this episode of Add To Cart, we are joined by Jason Eades, CEO of Welcome To Country. Welcome To Country started as a marketplace to promote and sell Aboriginal and Torres Strait Islander experiences and tourism. However, over Covid they’ve evolved their business model to also be a marketplace for Aboriginal and Torres Strait Islander products including books, art, jewelry and food. In this episode, Jason shares how businesses like Kip & Co are developing meaningful and win win relationships

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