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PODCAST

Paul Green"s MSP Marketing Podcast

Paul Green"s MSP Marketing Edge

Welcome to Paul Green"s MSP Marketing Podcast. If you"re a Managed Service Provider (MSP) and want to improve your marketing & grow your business, this is the show for you. It"s out every Tuesday on your favorite podcast platform. Since launching in 2019, this has become the world"s most listened to podcast about MSP marketing. Host Paul Green is the world"s go to MSP marketing expert, and the founder of the MSP Marketing Edge. Every week you"ll get really smart ideas to improve your marketing

technology marketing

All Episodes

00:33:56

Episode 102: From nothing to your MSP’s first 100 leads

Paul Green"s MSP Marketing Podcast ·

2021/10/26

In this week’s episode Ever ruin something because you didn’t know, what you didn’t know about it? Recently Paul ruined a watch for this very reason. This week he explains how you can educate your users to avoid disasters and the resulting benefit to your MSP Also on this week’s show, is your marketing pot empty with no new prospects in the pipeline? Paul has some great practical advice on how to generate leads quickly Plus, how do you feel about

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00:33:56

Episode 102: From nothing to your MSP’s first 100 leads

Paul Green"s MSP Marketing Podcast ·

2021/10/25

In this week’s episode Ever ruin something because you didn’t know, what you didn’t know about it? Recently Paul ruined a watch for this very reason. This week he explains how you can educate your users to avoid disasters and the resulting benefit to your MSP Also on this week’s show, is your marketing pot empty with no new prospects in the pipeline? Paul has some great practical advice on how to generate leads quickly Plus, how do you feel about writing marketing emails

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00:33:56

Episode 102: From nothing to your MSP’s first 100 leads

Paul Green"s MSP Marketing Podcast ·

2021/10/25

In this week’s episode Ever ruin something because you didn’t know, what you didn’t know about it? Recently Paul ruined a watch for this very reason. This week he explains how you can educate your users to avoid disasters and the resulting benefit to your MSP Also on this week’s show, is your marketing pot empty with no new prospects in the pipeline? Paul has some great practical advice on how to generate leads quickly Plus, how do you feel about writing marketing emails? If

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00:25:51

Episode 101: Why your MSP’s marketing follow-up...

Paul Green"s MSP Marketing Podcast ·

2021/10/19

In this week’s episode Are you one of the wasteful 48 per cent? Stats show that 48 per cent of people waste valuable sales opportunities by not following up with a prospect. This week Paul explains how you can fix this and increase sales for your MSP Also on this week’s show, how to help your team to solve their problems without getting bogged down in problem-solving. When someone presents you with an issue, there’s a great technique for dealing with them effectively Plus

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00:25:51

Episode 101: Why your MSP’s marketing follow-up...

Paul Green"s MSP Marketing Podcast ·

2021/10/19

In this week’s episode Are you one of the wasteful 48 per cent? Stats show that 48 per cent of people waste valuable sales opportunities by not following up with a prospect. This week Paul explains how you can fix this and increase sales for your MSP Also on this week’s show, how to help your team to solve their problems without getting bogged down in problem-solving. When someone presents you with an issue, there’s a great technique for dealing with

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00:25:51

Episode 101: Why your MSP’s marketing follow-up...

Paul Green"s MSP Marketing Podcast ·

2021/10/19

In this week’s episode Are you one of the wasteful 48 per cent? Stats show that 48 per cent of people waste valuable sales opportunities by not following up with a prospect. This week Paul explains how you can fix this and increase sales for your MSP Also on this week’s show, how to help your team to solve their problems without getting bogged down in problem-solving. When someone presents you with an issue, there’s a great technique for dealing with them effectively Plus

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00:44:46

Episode 100: Special: MSP owners answer your questions

Paul Green"s MSP Marketing Podcast ·

2021/10/12

In this week’s special episode As a thank you for listening and supporting this podcast, Paul has pulled out all the stops to pack this milestone episode full of value Previously a few MSPs have appeared on the show to reveal their secrets, but this week’s 100th episode features a panel-full of successful MSPs joining Paul. Justin, Will and Richard will be answering listeners’ questions and discussing how they grew their MSPs Also on this week’s show,

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00:44:46

Episode 100: Special: MSP owners answer your questions

Paul Green"s MSP Marketing Podcast ·

2021/10/11

In this week’s special episode As a thank you for listening and supporting this podcast, Paul has pulled out all the stops to pack this milestone episode full of value Previously a few MSPs have appeared on the show to reveal their secrets, but this week’s 100th episode features a panel-full of successful MSPs joining Paul. Justin, Will and Richard will be answering listeners’ questions and discussing how they grew their MSPs Also on this week’s show, your chance to win a

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00:44:46

Episode 100: Special: MSP owners answer your questions

Paul Green"s MSP Marketing Podcast ·

2021/10/11

In this week’s special episode As a thank you for listening and supporting this podcast, Paul has pulled out all the stops to pack this milestone episode full of value Previously a few MSPs have appeared on the show to reveal their secrets, but this week’s 100th episode features a panel-full of successful MSPs joining Paul. Justin, Will and Richard will be answering listeners’ questions and discussing how they grew their MSPs Also on this week’s show, your chance to win a

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00:30:28

Episode 99: How engaged are your MSP’s staff?

Paul Green"s MSP Marketing Podcast ·

2021/10/05

In this week’s episode What gets your staff into work every day – passion or pay? Sometimes it’s a combination but maybe it’s more one than the other. This week Paul helps you identify their motivations, which can make it easier to grow your MSP Also on this week’s show, do you know how to truly measure success every day? Paul has two simple but hugely powerful things you can do to make sure you set the context for measurable success Plus there’s an

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00:30:28

Episode 99: How engaged are your MSP’s staff?

Paul Green"s MSP Marketing Podcast ·

2021/10/04

In this week’s episode What gets your staff into work every day – passion or pay? Sometimes it’s a combination but maybe it’s more one than the other. This week Paul helps you identify their motivations, which can make it easier to grow your MSP Also on this week’s show, do you know how to truly measure success every day? Paul has two simple but hugely powerful things you can do to make sure you set the context for measurable success Plus there’s an extremely

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00:30:28

Episode 99: How engaged are your MSP’s staff?

Paul Green"s MSP Marketing Podcast ·

2021/10/04

In this week’s episode What gets your staff into work every day – passion or pay? Sometimes it’s a combination but maybe it’s more one than the other. This week Paul helps you identify their motivations, which can make it easier to grow your MSP Also on this week’s show, do you know how to truly measure success every day? Paul has two simple but hugely powerful things you can do to make sure you set the context for measurable success Plus there’s an extremely valuable

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00:26:23

Episode 98: Should MSPs buy cold data?

Paul Green"s MSP Marketing Podcast ·

2021/09/28

In this week’s episode Is is possible to buy cold data and turn it into clients for your MSP? This week Paul deep dives into what type of data you could buy and how best to use that data for prospecting Also on the show this week: When you achieve your business goals, will that give you the lifestyle you most want? Put another way, are your business goals aligned with the vision for your life? Paul explains why they need to be linked And there are TWO

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00:26:23

Episode 98: Should MSPs buy cold data?

Paul Green"s MSP Marketing Podcast ·

2021/09/27

In this week’s episode Is is possible to buy cold data and turn it into clients for your MSP? This week Paul deep dives into what type of data you could buy and how best to use that data for prospecting Also on the show this week: When you achieve your business goals, will that give you the lifestyle you most want? Put another way, are your business goals aligned with the vision for your life? Paul explains why they need to be linked And there are TWO recommendations for the

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00:26:23

Episode 98: Should MSPs buy cold data?

Paul Green"s MSP Marketing Podcast ·

2021/09/27

In this week’s episode Is is possible to buy cold data and turn it into clients for your MSP? This week Paul deep dives into what type of data you could buy and how best to use that data for prospecting Also on the show this week: When you achieve your business goals, will that give you the lifestyle you most want? Put another way, are your business goals aligned with the vision for your life? Paul explains why they need to be linked And there are TWO recommendations for the same

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00:32:39

Episode 97: Should your MSP run Google ads?

Paul Green"s MSP Marketing Podcast ·

2021/09/21

In this week’s episode Of course you’d love to appear at the very top of Google when a ‘hot buyer’ is searching for a new MSP. In many cases you’d need to use Google Ads to achieve this… but are they really worth it? This week Paul dives into the pros and cons of Google Ads for MSPs Also on the show this week, it’s the second half of Paul’s masterclass on PR. Listen for 10 practical killer ideas for generating free publicity Plus, what is a ‘buyer persona’ and how can your MSP

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00:32:39

Episode 97: Should your MSP run Google ads?

Paul Green"s MSP Marketing Podcast ·

2021/09/21

In this week’s episode Of course you’d love to appear at the very top of Google when a ‘hot buyer’ is searching for a new MSP. In many cases you’d need to use Google Ads to achieve this… but are they really worth it? This week Paul dives into the pros and cons of Google Ads for MSPs Also on the show this week, it’s the second half of Paul’s masterclass on PR. Listen for 10 practical killer ideas for generating free publicity Plus, what is a

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00:32:39

Episode 97: Should your MSP run Google ads?

Paul Green"s MSP Marketing Podcast ·

2021/09/21

In this week’s episode Of course you’d love to appear at the very top of Google when a ‘hot buyer’ is searching for a new MSP. In many cases you’d need to use Google Ads to achieve this… but are they really worth it? This week Paul dives into the pros and cons of Google Ads for MSPs Also on the show this week, it’s the second half of Paul’s masterclass on PR. Listen for 10 practical killer ideas for generating free publicity Plus, what is a ‘buyer

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00:45:16

Episode 96: Why your MSP should do PR, not advertising

Paul Green"s MSP Marketing Podcast ·

2021/09/14

In this week’s episode Do you know the difference between PR (publicity) and advertising? It’s to do with cost vs credibility… and former journalist Paul explains in this week’s podcast Also on the show this week: Three classic book suggestions you may not have heard of before, but you absolutely should read And what data is hiding within your business? The chances are you already have access to some powerful information that, once identified, could go

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00:45:16

Episode 96: Why your MSP should do PR, not advertising

Paul Green"s MSP Marketing Podcast ·

2021/09/13

In this week’s episode Do you know the difference between PR (publicity) and advertising? It’s to do with cost vs credibility… and former journalist Paul explains in this week’s podcast Also on the show this week: Three classic book suggestions you may not have heard of before, but you absolutely should read And what data is hiding within your business? The chances are you already have access to some powerful information that, once identified, could go on to help you make

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