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PODCAST

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager

The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.

business marketing

All Episodes

07:41

The Times They Are A-Changin'

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/10

I'll cut right to the chase...we're dropping the "Daily" from the "The Affiliate Guy Daily." We've learned that people need more time to implement what they learn and one of the ways we can help YOU better is to produce a bit less content and give you time to put things into action. It starts with a reduction in episodes. Listen up for more on why we made this change. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week

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05:42

Should Your Affiliate Program be FUN?

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/09

Today I'm going to share with you why your affiliate program should be fun. In the end, it's all about results...and FUN affiliate programs get better results. More engaged affiliates, more enjoyment for you, and ultimately more sales! LINKS MENTIONED IN THIS EPISODE iDev Affiliate: http://www.mattmcwilliams.com/idev Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our

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07:44

Are You Ready to Bring on Affiliates?

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/08

I recently got a question from a member of one of our workshops. She asked: "How do I know if I am ready to bring on affiliates? This launch? My next one?" I love this question because it shows she isn't just looking for a quick buck and knows there is a right time and a wrong time to bring on affiliates. Today, I answer that question and show you exactly what to do before you bring on your first one. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv

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12:10

This Might Hurt a Little (Part 4 of Lessons from...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/07

This episode might hurt a little...because today we're talking about the power of pain. I'm also going to call you out on your "side gig" and show you why you need to make more money doing what you do. Yep...it might hurt. But it's necessary. Today is the last episode in this series of takeaways from Jeff Goins' Tribe Conference last year and it might be the best. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week

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08:50

The Power of Relationships and Public Speaking

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/06

Today, I am sharing two more huge takeaways from last year's Tribe Conference: The Power of Relationships and the Power of Public Speaking. You simply cannot build an online business in solitude. You need the support of others. And today, I share how to build those relationships. I also share 12 public speaking tips from the master, Michael Port. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a

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10:17

The Power of Connection, Belief, and Teaching (More...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/05

I'm back today with more lessons from Jeff Goins' Tribe Conference. Today, I share three lessons: The Power of Connection from Asha Dornfest, The Power of Belief from Mike Berry, and The Power of Teaching from ConvertKit's Nathan Barry. Come back tomorrow for three more lessons! TWEETABLES FROM THIS EPISODE People come to the internet looking to CONNECT. How are you connecting with your audience? ASHA DORNFEST Stop believing that what worked for someone else won’t work for you. Success stories are

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09:55

ROAD TRIP! Lessons from Jeff Goins' Tribe Conference

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/04

I'm about to head on a fun road trip to Austin, TX to meet with Ryan Levesque's team and a few other locations. So I wanted to share a blast from the past: lessons I learned at last year's Tribe Conference by Jeff Goins. Today is the first of a four-part series with my 11 biggest takeaways from the conference. You do NOT want to miss an episode here. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates Report: http://www.mattmcwilliams.com/first100 Watch TheAffiliateGuy.TV:

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07:36

How to Get Affiliates to Go All-In and Commit

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/03

It's one thing to recruit an affiliate to your program. It's another to get them to go all-in and commit to promoting. Today's episode is all about just that...getting your affiliates to commit. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates Report: http://www.mattmcwilliams.com/first100 Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our Affiliate Marketing

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09:58

How to Handle Hate Mail from Subscribers

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/02

I got my first negative iTunes review ever (out of like 500+ for all my podcasts). That got me thinking...how should you handle hate mail, complaints, and those people who appoint themselves as your own personal critic...especially when they are subscribed to your email list for FREE! What about those people who complain when you promote? What's the best way to handle haters? That's what today's episode is all about. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV:

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08:40

When Should Introduce Affiliate Bonuses? (Q&A with...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/10/01

Susie Moore asked a great question about timing affiliate bonuses. I answered it in a video for Michael Hyatt's affiliates but I knew I had to share it with you. So, when should you introduce your affiliate bonuses? Today's episode is all about that. LINKS MENTIONED IN THIS EPISODE Michael Hyatt's Free to Focus Affiliate Program: http://www.mattmcwilliams.com/freetofocus Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single

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08:30

Should You Promote Webinars or Sales Page Once the...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/30

A lot of product launches follow a similar pattern. Once the cart opens, there will be webinars. The webinars are great because they are free to attend but you also want to make sales. So, which strategy is the right one for you? This episode will show you how to decide. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our Affiliate Marketing

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08:05

The Importance of Pre-Framing Affiliate Offers

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/29

Today, I'm going to share a lesson from an egg. Yes, the single best egg I've eaten in my entire life. This egg shows us the importance of pre-framing offers. And in today's episode, I'll share why you MUST pre-frame every affiliate offer you make. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our Affiliate Marketing

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11:38

How to Hear YES from More Affiliates (Recruiting Tips)

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/28

What is the key getting a YES from more potential affiliates? There's a very simple answer that I cover today. Today, I share how you can recruit more affiliates and hear YES more often. LINKS MENTIONED IN THIS EPISODE The Small Big by Robert Cialdini: http://www.mattmcwilliams.com/smallbig Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our Affiliate Marketing

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09:16

The Best System to Manage an Affiliate Program (My...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/27

I was asked recently by my mastermind group (and about 100 other people) what affiliate management system I recommend. For us, we only use InfusionSoft for our clients. But, I also realize that not everyone can afford that starting out. So we also recommend iDev. Listen here to learn why I recommend both and which system is right for YOU. LINKS MENTIONED IN THIS EPISODE InfusionSoft: https://www.infusionsoft.com/ iDev Affiliate: mattmcwilliams.com/idev Watch TheAffiliateGuy.TV:

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07:42

ONE Simple Tweak that Increased Webinar Sales by 34%

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/26

Last month, we made one very simple tweak to our webinars that boosted sales by 34%. This single change took less than 15 minutes to make and also resulted in keeping nearly half the attendees on for the entire presentation. In short, this simple tweak has been a game changer so I knew I had to share it today. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single

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06:57

This Strategy Increased Our Show Up Rate Nearly 50%...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/25

In today's episode, I share a strategy that has dramatically increased our conversions on affiliate webinars. When our affiliates promote our webinars, the biggest thing we can do is get them to show up. This strategy today shows you exactly how to do that. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our Affiliate Marketing

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06:49

Overcoming the FEAR of Selling Affiliate Offers

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/24

What holds most people back from selling affiliate offers better? For most people, it's FEAR. Yesterday, I talked about the gender gap in affiliate marketing and how to close it. In it, I share studies about the differences in men and women's salaries. The biggest difference is women are afraid to ASK for more money. The same is true for selling. But this fear applies to all of us, men and women. It holds us back from selling with confidence. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV:

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08:57

Closing the Gender Gap in Affiliate Marketing

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/23

If you've followed affiliate marketing for long enough, you'll notice that most of the people at the top of leaderboards are male. I'm a dude and I love playing "Battle of the Sexes" games as much as the next guy, but I think there is something wrong with that. While the industry has made substantial progress over the years, there is more work to be done. Today, I share some thoughts on closing the gender gap in affiliate marketing. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV:

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07:50

5 Things You Need to Know About Using Optin Lists in...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/22

We're back for part three of this quick series on using optin lists in affiliate promotions. I've shared WHY you want to use them, HOW to get them, and some best strategies for getting the most of them. Today, I'm going to share five things you need to know. I'll cover common mistakes, frequently asked questions, and things you might not have thought of it when it comes to using optin lists. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I

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08:44

How to Use an Optin List (Best Practices for Affiliates)

The Affiliate Guy with Matt McWilliams: Marketing... ·

2017/09/21

What are the best practices for using an optin list as an affiliate? That's what today's episode is all about in part two of this three-part series on using optin lists. Used right, they can dramatically increase sales while virtually eliminating unsubscribes. LINKS MENTIONED IN THIS EPISODE Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv How I Currently Make $3,874 a Week Without Creating a Single Product: http://www.mattmcwilliams.com/watch Take our Affiliate Marketing

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