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PODCAST

SEEN Saturday Series

Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.As the non-profit 501(c)3 trade association for the sports events and tourism

sports

All Episodes

11:14

Rising Star Award Winner: Snohomish Co. Sports...

SEEN Saturday Series ·

2024/09/14

This week, we take you to the PNW! Join Tammy Dunn and Nathan Caferro of Snohomish County Sports Commission as they talk about the award Nathan recently brought home - Sports ETA's Rising Star Award. The award is designated for those just starting in the sports tourism industry and recognizes an individual (or individuals) who have already made an impact in their communities, events, or business - that's something Tammy Dunn immediately noticed when Nathan joined their team.You'll h...

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16:27

SEEN Saturday Series celebrates its 1st Anniversary!

SEEN Saturday Series ·

2024/09/07

It's a very happy SEEN Saturday because we're celebrating 1 year of the SEEN Saturday Series!Join host, Kathrine Nero and the President and CEO of Sports ETA, John David as they talk about the accomplishments from this past year, member wins and so much more.John and Kathrine will also chat about the SOTI report, the Annual Report, new member tools like the Earned Media Calculator, and John's first year as President and CEO!Join us!

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13:53

When Taylor Swift's Eras Tour stops in your town:...

SEEN Saturday Series ·

2024/08/31

Taylor Swift. Her name evokes legions of fans covered in glitter, scream-singing the pop star's hits, trading friendship bracelets as they make their way through dance parties in the middle of her concerts.When her Eras Tour was announced, fans were in a frenzy and cities started plans and preparations to welcome one of the biggest superstars in the world and thousands of her fans. How did Cincinnati handle the two-day stop of The Eras Tour in the Queen City? How can you apply these...

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10:45

A chat with SEEN's podcast sponsor, Visit Myrtle Beach

SEEN Saturday Series ·

2024/08/24

This week, SEEN's podcast sponsor, Visit Myrtle Beach joins us!Host, Kathrine Nero chats with Jonathan Paris, Visit Myrtle Beach's Executive Director of Sports Tourism. Jonathan and Kathrine will talk about his organization's recent honor, The Sports Tourism Organization of the Year (population below 500,000) award. How did they achieve it? Jonathan's quick tips:How are you marketing your destination? How are you promoting events?Are you thinking of (and including!) your l...

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12:56

Get to know Visit Sacramento, the Sports Tourism...

SEEN Saturday Series ·

2024/08/17

There's a lot to love about the City of Sacramento! This week, we'll introduce you to the city’s Sports Tourism industry and so much more.Join host, Kathrine Nero as she chats with Visit Sacramento's Chief Sports and Entertainment Officer, David Eadie, and the Director of Sports Development, Jill Culbertson. They'll discuss their recent honor - The Sports Tourism Organization of the Year award (population 500,000 and above).Additionally, we'll learn about the Sacramento Sports &...

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13:57

Sports Commission of the Year (population below...

SEEN Saturday Series ·

2024/08/10

Happy Weekend! Join us as we interview Mike Guswiler, the President of West Michigan Sports Commission.West Michigan Sports Commission was recently named Sports Commission of the Year, (population below 500,000) winner. Mike will share nuggets of wisdom from his time in the industry, along with suggestions and advice for teams looking to set themselves up for success. Tune in as we highlight another hardworking team in the Sports Tourism industry!

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10:17

Sports Commission of the Year: Austin Sports Commission

SEEN Saturday Series ·

2024/08/03

This week, we're chatting with the Executive Director of Austin Sports Commission, Drew Hays.Austin Sports Commission was recently named Sports Commission of the Year, (population 500,000 and above). Drew will share his team's reaction to the honor and the momentum behind that win. Tune in this week as we highlight another hardworking team in the Sports Tourism industry!

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13:55

Event Partnership of the Year - Rutherford County...

SEEN Saturday Series ·

2024/07/27

Welcome back! This week, we have a jam-packed episode!We'll chat with Barbara Wolke, the Senior VP of Rutherford Co. Convention & Visitors Bureau, and Donna Klempnow, the Director of Sales for Rutherford Co. CVB. Mark Reeves, the Executive Director of the Tennessee Secondary School Athletic Association joins us as well. They'll share more about their organizations and the partnership, which brought home the Rutherford County CVB/TSSAA - Event Partnership of the Year (population ...

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13:52

Why does your event need a Housing Program?: White...

SEEN Saturday Series ·

2024/07/20

We'll tell you why in this week's episode!Adam Ashton, the National Business Development Manager, Playbook365/Group Productivity Services and Mike Hill, the Vice President of Sales and Business Development, Group Housing will join host, Kathrine Nero.The two will share: What you can learn from White Papers (from newbies to those who've been in the housing industry for decades).Where can you find this resource?More about Mike and Adam's roles in the research.Key messages and what Rights H...

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14:31

Announcing the Sports ETA Health & Wellness...

SEEN Saturday Series ·

2024/07/13

This week, we're talking all about wellness and how the practice and implementation of wellness programs can help you and your city thrive!You've likely seen Sports ETA's announcement re: the Sports ETA Health & Wellness initiative powered by WISe!Today, we're diving into what it's all about. Simply put, Wise Wellness Guild, founded by Stevi Carr in 2019 works to help humans thrive.WWG works alongside top brands such as Kroger, Procter & Gamble and many others.Additionally, WWG w...

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10:10

Albuquerque Sports Commission/USA Cycling - Event...

SEEN Saturday Series ·

2024/07/06

Welcome back!Today, join host Kathrine Nero and Angela Gandy, the Senior Sports Development Manager for Visit Albuquerque, and Kyle Knott, the National Events Director for USA Cycling.The two, alongside their fantastic teams took home the Event Partnership of the Year Award (population 500,000 and above).We'll learn about the work it took to bring that award home and the knowledge and expertise that makes these events incredibly successful!

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8:28

Superior Service Award Winner: Gamechangers Consulting

SEEN Saturday Series ·

2024/06/29

Michelle Perry, the President & CEO of Gamechangers Consulting is back for another fantastic interview!During Symposium, her team took home the Superior Service Award for the 5th time!How do they do it? What's their secret sauce? Michelle says it's all about the organizations and great partnerships within the sports tourism industry. We couldn't let Michelle go without talking about the explosion of Women's Sports and how it directly affects their city, Indianapolis! Hear h...

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11:07

Kansas City: The center of the sports universe &...

SEEN Saturday Series ·

2024/06/22

A career in News and a passion for sports led her to Sports ETA. This week, we'll hear from Kansas City Sports Commission President & CEO, Kathy Nelson.Kathy chats with host, Kathrine Nero about her career and what led her to KC. Additionally, she'll share with Kathrine the work it took to bring home the Event or Program Impact of the Year population 500,000 and above. Hint: It has a lot to do with football. Tune in!

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12:01

"Sports Tourism is on fire and we need to invest in...

SEEN Saturday Series ·

2024/06/15

This week, our President & CEO, John David and your SEEN host Kathrine Nero walk us through the key takeaways, data & lessons from the 2023 State of the Industry Report. We know you'll walk away with new tools & info, which can help you in your decision making. A few of the topics covered:What happened in 2023 within the sports tourism industry? What excites rights holders, venues & sports travelers?Who's traveling? And was there an increase from previous years?...

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15:15

The evolution of Visit Overland Park

SEEN Saturday Series ·

2024/06/08

Join Host, Kathrine Nero and Warren Wilkinson, the President and CEO of Visit Overland Park, Kansas. Warren will share his knowledge in the industry, the evolution of Visit Overland Park, its sports tourism strategy and advocacy efforts which support the local economy.Additionally, the two will chat about the College Baseball HOF, which is a massive attraction in the area.

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10:29

Get to Know 2024 Award Winner, Visit Dothan

SEEN Saturday Series ·

2024/06/01

Hannah Shiver tells us the award Visit Dothan recently accepted at Symposium - Event or Program Impact of the Year population under 500,000 - was truly a team effort. Shiver, the Executive Director of Visit Dothan is a Dothan native, so you know her passion for the community will shine in every project her team works on.The project that won them that award - a partnership with another Dothan native and former NFL football player who wanted to give back to kids in the area.A local footbal...

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11:17

Symposium Sessions: Meet Sports ETA's Woman of the...

SEEN Saturday Series ·

2024/05/25

Do you know Ashley Whittaker? If you do, you're lucky! If you don't, get ready! Ashley's career started in sports (fun fact, she was a pole vaulter for the University of Illinois!). You'll learn about Ashley's career path, the work she currently does with Sports Facilities Companies' (a planning firm & so much more), The SF Network (where the company shares the success of its clients), and of course, the big award she was recently honored with!Join us this week for an inspiring ...

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9:58

Symposium Sessions: Knock it out of the park with...

SEEN Saturday Series ·

2024/05/04

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16:02

Symposium Sessions: A sweet time with Hershey...

SEEN Saturday Series ·

2024/05/04

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16:03

"Bigger than Mardi Gras": Welcoming The Savannah...

SEEN Saturday Series ·

2024/04/27

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109 results

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