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PODCAST

Sharp Strategies Sweet Success

Tifiny Swedensky

Sharp Strategies Sweet Success is a podcast for small law firm owners and their marketers. On the show, we interview legal marketing experts, attorneys growing their business, and law firm marketers. sharpcookiedev.substack.com

business marketing

All Episodes

01:19:36

Fact or False

Sharp Strategies Sweet Success ·

2024/09/30

In this week's episode, Tifiny and Kristine play a game of "Fact or False" where Kristine has to guess whether these commonly asked legal marketing statements.

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01:02:18

Guess the Benchmark

Sharp Strategies Sweet Success ·

2024/09/16

This week, Tifiny and Kristine play another game called "Guess the Benchmark" where Kristine has to guess the averages and goals of different law firm marketing metrics.

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50:25

Marketing Is Manipulation

Sharp Strategies Sweet Success ·

2024/09/10

Tifiny and Kristine talk about different marketing strategies, how they work, and marketing is in essence...manipulation.

en

47:29

Can You Guess The Fake Taglines?

Sharp Strategies Sweet Success ·

2024/09/03

Tifiny and Kristine play a game this week, where Kristine tries to guess wether the tagline for a law firm is real or made up. Do you think you can guess correctly?

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01:08:55

Why it could be a good idea to get a marketing audit

Sharp Strategies Sweet Success ·

2024/08/26

Tifiny and Kristine talk about marketing audits: what they are, how it works, and why they might be beneficial for a law firm. Along with answering commonly asked questions how to boost your marketing efforts.

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42:05

What should a law firm marketing department look like?

Sharp Strategies Sweet Success ·

2024/08/05

Tifiny tries out a first draft of her Great Legal Marketing BootCamp presentation on building a law firm marketing department! Visit her website to join her newsletter and request her slide deck!

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56:38

Five (or Six) Essential Lessons for Legal Marketers

Sharp Strategies Sweet Success ·

2024/07/30

Tifiny shares the essential lesson's she's learned as a legal marketer and how law firms can use these to make their marketing more effective (and easier to implement!)

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01:15:40

Social Media Strategies for Law Firms

Sharp Strategies Sweet Success ·

2024/07/23

Tifiny and Kristine discuss social media marketing and discuss how Tifiny's company helps law firms grow their social media presence.

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36:28

How to get a legal marketing job and keep it

Sharp Strategies Sweet Success ·

2024/07/15

Tifiny and Kristine discuss their experiences starting in business and marketing and how someone who is interested in marketing can find a good business where they can start and grow their career.

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59:16

Hiring Marketers & Building a Marketing Department

Sharp Strategies Sweet Success ·

2024/07/08

If you want to grow your law firm, you need to build a marketing team. Here are our best tips for finding marketers, and the skills you should look for.

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31:35

Tips for Lawyers to Get More Cases from Google Business

Sharp Strategies Sweet Success ·

2024/06/24

This one is a Tifiny-solo episode where she discusses tips for improving your Google Business ranking.

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47:20

What the hell does Tifiny do anyway?!

Sharp Strategies Sweet Success ·

2024/06/10

Kristine asks Tifiny about what she does for law firm and they share strategies on managing, lie detection, and finding your marketing niche.

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44:00

Coaching law firm intake teams on how to get reviews

Sharp Strategies Sweet Success ·

2024/06/05

If you want to get a ton of reviews for your law firm, you need to get your intake teams trained on customer service and how to make "the big ask."

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54:48

Local Service Ads for Attorneys and Referral Strategies

Sharp Strategies Sweet Success ·

2024/05/28

Introducing the Sharp Marketing Podcast! Meet Tifiny and Kristine, and also we talk referral strategies and Google Local Service Ads!

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74 results

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