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PODCAST

The Landscaper"s Guide to Modern Sales & Marketing

The Landscaper’s Guide To Sales and Marketing is a weekly video and podcast series dedicated to helping lawn and landscape contractors attract more of the RIGHT customers to Increase Profits + Enjoy A Better Lifestyle. Hosted by Amazon best-selling author, keynote speaker, and Ramblin Jackson CEO Jack Jostes, this show is packed full of the latest green industry sales, marketing, and business trends to keep your business growing in the right direction.

business marketing

All Episodes

21:03

Landscaping in a Drought? How Colorado Experts Are...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/11/22

Water: it’s not just life-sustaining—it’s landscape-defining. In this episode of The Landscaper’s Guide, dive into the heart of water conservation and its growing influence on the green industry. With states across the U.S. facing new challenges, how can landscapers adapt and thrive in an era of shrinking water rights and evolving policies?Meet Jacob Stankich, COO of Fisk Lawnscapes and a key member of Colorado's Urban Landscape Water Conservation Task Force. From his early landscaping days i...

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13:07

Growing the Next Generation of Green Industry Leaders...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/11/15

What if the future of your business was sitting in a classroom or working on a small family farm right now? In this episode of The Landscaper’s Guide, host Jack Jostes interviews Jason Davis—a farmer, educator, and lifelong advocate for agricultural education. Jason shares his unique perspective on blending teaching, farming, and building connections with the next generation.Jason runs a farm specializing in high-value crops like mums, sweet corn, and cut flowers. He explains how Facebook hel...

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12:26

From Basement Meeting to Industry Leader: The...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/11/08

Are you ready to hear how one basement meeting sparked the creation of an industry-defining association? In this episode of The Landscaper's Guide, Jack Jostes chats with Rick Kier, one of the founding members of the Snow and Ice Management Association (SIMA). Rick shares the captivating story of how eight determined individuals came together in Erie, Pennsylvania, with a vision that would eventually grow into an organization with thousands of members.Rick takes us back to his roots, starting...

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8:23

Build a Stronger Business in 2025: Scott Lesak’s...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/11/01

Curious about what it takes to build a sustainable snow and landscape business in today’s market? In this episode of The Landscaper’s Guide, Jack Jostes sits down with Scott Lesak from Kasel Rocks Landscape Co. at the SIMA Symposium to talk about sustainable growth, the importance of continuous improvement, and how to create a team that genuinely cares about the success of the company. Scott shares the insights he’s gained from years of industry experience and the values that drive his leader...

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14:55

Snow Pro Secrets: Michael Anderson’s Tips for Snow &...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/10/25

What advice would you give to your younger self if you could go back in time? In this episode of The Landscaper’s Guide, Jack Jostes sits down with Michael Anderson of Snow & Ice Pros, live from the SIMA Symposium, to discuss the lessons he’s learned throughout his career in the snow and landscape industry. From humble beginnings buying a broken lawnmower as a kid to becoming an industry expert, Michael shares his journey, insights, and the values that shaped his leadership style.Tune in ...

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25:39

2025 Game Plan for Snow & Landscape Companies: Key...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/10/18

Last week, we wrapped up the 5th Annual Landscapers Summit—a full-day virtual event packed with innovative insights for snow and landscape businesses. In this special episode of The Landscaper’s Guide, I’ll be sharing some of the top highlights from The Summit, including practical strategies to help you thrive in 2025 and beyond.You’ll hear from industry experts like Steve Bousquet, Lex Mason, Joshua Gillow, and more as they cover everything from leadership development to client relationships...

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14:28

How AI & ChatGPT Are Transforming the Landscaping...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/10/11

Is AI the missing tool in your snow and landscape business? In this special episode of The Landscaper’s Guide, Jack Jostes sits down with John Paganini of CrewTracker Software, live from the 2024 SIMA Symposium in Pittsburgh. They explore how AI, like CrewTracker’s innovative Help Desk chatbot, is changing the way businesses manage snow and landscape operations, from streamlining HR processes to optimizing customer service.John breaks down how CrewTracker’s AI integration can improve daily op...

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24:10

Rambler Takeover: Unlock Expert SEO Secrets and Sales...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/10/04

In this special Rambler Takeover episode of The Landscaper’s Guide, our Sales and Marketing Manager, Jamie DuBose, takes the reins while Jack Jostes is off the trail. The Ramblin Jackson team takes over to share key insights from working with landscape businesses across the country. We’re counting down to the 5th Annual Landscaper’s Summit, happening on October 10, and diving into what you can expect from this year’s event.In this episode, you’ll hear from members of our team on topics like f...

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41:37

The Hospitality Mindset: Turning Short-Term Clients...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/09/27

In this episode of The Landscaper’s Guide, Sales and Marketing Manager Jamie DuBose steps in as host to chat with Joshua Gillow, founder of Yes Express and host of the Sales Made Simple podcast. Joshua, a featured speaker at the upcoming Landscaper’s Summit, shares powerful strategies on how adopting a hospitality mindset can transform your landscape business—boosting both customer retention and satisfaction.Joshua explains why landscapers should think of their clients as guests, offering fiv...

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27:09

Transforming an Ordinary Nashville Property into a...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/09/20

In this episode of The Landscaper’s Guide Podcast, host Jack Jostes takes us to Nashville, Tennessee, for a special property showcase recorded during our annual Ramblin Retreat. We’re featuring a backyard transformation at the home of Peggy and Gary, designed and built by Mike Pruitt and the team at Master’s Landscape Design. From a luxurious pool to creative softscaping and a beautiful covered structure, this project shows how thoughtful design can turn any outdoor space into something truly...

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33:08

Generations in Landscaping: How Alpine Gardens...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/09/13

In this episode of The Landscaper's Guide, we dive into the rich history of Alpine Gardens, one of Colorado's longest-standing landscaping companies. Jack Jostes sits down with Jack Fetig, the founder, his son Nate, now the owner, and their sales manager Kris Nylander. Together, they share stories of the vintage tools and artifacts that helped build their business over the last 45 years.Ever wonder what it was like to run a landscape business in the ‘70s? How did companies manage projects bef...

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36:45

Cutting Costs, Growing Revenue: How Weathermatic's...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/09/06

In this episode of The Landscaper's Guide, we're recording from Dallas, Texas, with two heavy hitters in the irrigation and landscape industry. Jack Jostes interviews Lex Mason, President of Weathermatic, and Chase Cook, CEO of SMC Landcare, to explore how Weathermatic’s SmartLink technology is reshaping the future of irrigation management by slashing labor costs and conserving water. You'll hear how Chase uses Weathermatic’s cutting-edge systems to streamline operations, speed up inspec...

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17:35

Mindset, Marathons, and Million-Dollar Businesses:...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/08/30

What does it take to juggle a multimillion-dollar snow and landscape business with a podcast, nonprofit, and a commitment to fitness? In this episode of The Landscaper’s Guide, host Jack Jostes catches up with Dave Wescott of Transblue, recorded live from the SIMA Symposium in Pittsburgh. Dave opens up about how he leads in the snow and landscape industry while balancing multiple passions and responsibilities.Out here in the snow and landscape community, there’s nothing like riding alongside ...

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28:51

Property Showcase Tour: How Tory Chlanda is...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/08/23

What’s it like to manage a landscape project for over 15 years? 🌳 Join host Jack Jostes as he tours a stunning property in Amherst, Massachusetts, meticulously designed and maintained by Better View Landscapes. In this episode of The Landscaper’s Guide, Jack is joined by Tory Chlanda, the owner of Better View Landscapes, who shares the secrets behind this incredible project and his 29-year journey in the landscaping industry.The episode kicks off with a detailed property tour, where Tory...

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30:37

Scaling Your Landscape Business: Proven Techniques to...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/08/16

Are you just growing your landscape business, or are you scaling it deliberately for long-term success? In today’s episode of The Landscaper’s Guide, host Jack Jostes dives into the crucial differences with Christeen Era, a true trailblazer in landscape finance. Christeen is the author of Profit First for Lawn Care and Landscape Businesses and has been guiding landscape companies through financial storms for over 25 years. If you’re ready to turn your hard work into real profits, Christe...

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14:39

AccuWeather’s Top Solutions: Weather-Proof Your Snow...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/08/09

In this episode of The Landscaper's Guide, host Jack Jostes sits down with Lou Seidel, Director of Business Development at AccuWeather. Discover how AccuWeather's professional services can transform your snow and landscape business by providing precise, real-time weather data to prevent issues and maximize efficiency.Lou Seidel brings over 30 years of experience at AccuWeather to the table, sharing unique ways weather impacts businesses. He explains how AccuWeather customizes its services to ...

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13:00

From SIMA Scholarship to 4x Revenue: Jacob Peffer's...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/08/02

In this episode of The Landscaper's Guide, host Jack Jostes sits down with Jacob Peffer, a rising star in the commercial snow and landscape industry. At just 23 years old, Jacob has QUADRUPLED his snow sales in one year and grown his business exponentially. Discover the strategies and processes that have propelled his company to new heights.Jacob shares his journey from winning SIMA’s Alan Steiman Scholarship to managing multiple crews and focusing on sales and admin work. He talks about the ...

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12:42

Coaching Employees to Excellence: Insights from...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/07/26

Would you consider your company culture to be “award-winning”? In this episode of The Landscaper’s Guide, host Jack Jostes sits down with Matt Hager, VP of Operations at Earth Development, and Cassandra Baron, Operations Support Manager. Earth Development has been named the Best Place to Work by SIMA three years in a row, and today, we’re diving into their secrets to success.Discover how Earth Development creates an environment where employees thrive. From setting clear key performance ...

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44:23

How Scott Pearce Transformed a Small Business into a...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/07/19

In this episode of The Landscaper's Guide, host Jack Jostes stops by For Garden's Sake in Durham, North Carolina, to chat with owner Scott Pearce. Scott shares his journey from running a small lawn treatment business to owning a 21-acre property featuring a Garden Center, Landscape Design-build Division, and Maintenance Company.Scott dives into his unique marketing strategies, highlighting the power of social media and community events to draw in customers. Learn how he juggles the different ...

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19:59

From Burnout to Balance: How Self-Care and...

The Landscaper"s Guide to Modern Sales & Marketing ·

2024/07/12

In this episode of The Landscaper's Guide, host Jack Jostes sits down with Robert Miller, the Owner of RPM Landscape Contractor. Dive into Robert's incredible journey of personal and professional growth, revealing how a mix of intentional living and some good ol' self-care can work wonders for your business.Robert opens up about how focusing on health and fitness, including teaming up with a personal trainer, has boosted his mental and physical strength, turning him into an outstanding leader...

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303 results

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