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PODCAST

Keys To The Shop : Equipping Coffee Shop Leaders

A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.

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All Episodes

01:06:34

542: Founder Friday! w/ Nori and Tin Burmudez of...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/30

It's Founder Friday! And this one is quite special. Nori and Tin Burmudez founded Corridor Flow in the Fall of 2019 with community and relationship as their central mission. I was lucky enough to work with them in their beginning stages and for the last almost six years, their commitment to their vision have shown itself in their deeply rooted and instantly resonant presence in their Lomita community. Nori comes from the world of healthcare and nursing, and Tin from the world of engineering and

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42:37

RoR #36: Community and Continual Learning w/ Alex...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/27

Great things happen when we plug into community and open ourselves up to the learning process. This is especially true when you begin your own business and apply those things you have learned from your experiences. It opens up entirely new levels. Today on this 36th episode of Rate of Rise, brought to you by our friends at Mill City Roasters, we are talking with Alex Jacob of Vital Coffee Roasters. Alex Jacob is the founder of Vital Coffee Roasters, Head Roaster for Ascension Coffee Roasters, and

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10:47

SHIFT BREAK! No Training By Committee

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/26

Training employees remains one of the central tasks of cafe ownership and management. Rather than training from a central standard and source that has been thoughtfully crafted to onboard and develop the skills of the barista to meet specific standards, there is a temptation to want to lean on training by osmosis or by committee where the new hire is simply assigned a shift schedule and told they will learn from the other experienced employees. What you end up with is a lot of mixed messages,

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25:30

541: Repetition, Reminders, and Guidance

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/26

If you are like a lot of owners or managers you might find the idea of reminding and repeating yourself to be at the top of the "most annoying things I should not have to do" list. To a degree you are right. But only partly. It really depends on how those tools are used and how you approach your own role in the cafe Today we are going to explore how the tools of repetition and reminders are actually forms of guidance that, in their right place, can bring about the kind of change and excellence you

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10:47

SHIFT BREAK! Why The Best Hospitality Starts With The...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/22

We talk about how we want to provide an experience for the guest, to connect with them, to make a positive impact. The way to get there though is through embracing what may seem like the opposite of what we want, the transactional. Gasp! Today on Shift Break we will be talking about why the transaction between you and the customer, the ordinary exchange of money for goods, is the gateway and foundation to building a truly remarkable business and hospitality experience! Related episodes: In Praise

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32:03

540: The Good and Bad of Job Descriptions

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/19

On average, when I look into a cafe's operational materials and systems, one of the main things that is either not developed well, developed but not updated, or just not there at all, are job descriptions. For many coffee businesses, there is a default to describing their growth and thus operation as "organic" and as a result, while some progress is made, they can tend to find themselves hitting a wall where everyone feels a constant sense of uncertainty that impact the business. Today we will be

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11:36

SHIFT BREAK! Vendor Hospitality

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/14

Who we are when nobody s looking is really who we are. There are variations of this phrase and for most it is convicting and motivates us to increase the integrity of how we move in life and work. In the cafe, we talk a lot about hospitality regarding guests and more recently we have talked about hospitality for the staff. But what about the people that support and are vested in your businesses through services and products? Today on Shift Break we will be talking about the importance of extending

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43:32

539: Helping Regular People Enjoy Coffee w/ Matthew...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/12

"Customers are already dialed in." This is one of my favorite quotes from the interview I had with today's guest. The industry has largely been focused on educating customers about coffee but not very good about educating themselves about the customer, and even less concerned about meeting people where they are or even celebrating their tastes. How can we approach the regular people that make up most of our customer base in a way that edifies instead of discourages? That's what Matthew Bryce of

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10:13

SHIFT BREAK! Explaining the Manager's Landscape | A...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/07

Being a manager in a coffee shop is not just about extra administrative tasks, its about leading and guiding people well through the work of the cafe. Many managers in bars around the world are kept buried in tasks and don't have a clear view of the landscape in front of them. This leads to avoiding essential conversations and a lack of growth in both the manager and the staff. Today on Shift Break we will be talking about a great tool developed by Bruce Tulgan in his book "It's OK to be the Boss"

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33:43

538: The Most Important Things to Focus In The First...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/02

Coffee shops are dynamic places that require a ton of focus on what seems like an endless sea of urgent things. Some are actually more important than others and learning what they are and training yourself and your staff to focus on and cultivate them from the start can help set the next years of your businesses life up for healthy operation and growth. Today we are going to explore what areas you need to be focused on int he first year in order to make best use of your time. Areas that, if given

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10:42

SHIFT BREAK! Small Wins Build Trust

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/05/01

Once we get a little bit of authority as a trainer, manager, or leader in the coffee shop we tend to dream about and focus on all the things we want to change. Unfortunately the projects that we know will improve things often do not get the reception we want from the boss and we feel dejected and frustrated. Today on Shift Break we will be talking about the need to have patience and to prioritize the right work and projects in order to gain trust so the good things you want to do in the future are

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01:08:35

SPECIAL! Interviews from Coffee Fest NYC 2025:...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/29

We are back with anew round of show floor interviews from Coffee Fest! This time we were in NYC at the Keys to the Shop booth and got four wonderful presenters and experts to chat about training, entrepreneurship, and trademarking law! First up to talk about effective barista training strategies we have our friend Antoine Franklin! Antoine Franklin (better known as “Twizz”) born and raised in Cleveland, OH has 19 years of experience working in the coffee industry. Having many different job titles

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49:07

537: Success as a Coffee Tech : Training and...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/25

Maintaining the functionality of your equipment is one of the main tasks involved in running a shop. You yourself may wan to be trained in machine tech, you may want to hire a teach or tech company to service your cafe's equipment, or you might want to raise up an internal technician. Today on the show we are goping to talk about training technicians and how to coffee techs and owners alike should approach the relationship that helps keeping things working the way they should. To do this I am

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45:55

RoR #34: The Core 7 Practices Disciplines for a...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/24

There are an incredible number of tasks associated with running a coffee roastery. The busy work of keeping things going often gets in the way of working on the main areas that will actually move the needle and build a successful operation. Today's guest comes to us with a lot of experience working in roasteries and consulting operators in the areas that he has identified as "The Core 7" essential areas of roastery operations. I fact, he has written a whol book about it! Today on this 34th

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10:30

SHIFT BREAK! Two Types of Continued Education for...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/24

When you onboard baristas, the work is just beginning. Part of the privilege of leadership is to provide ongoing coaching and training to all staff. This creates the kind of quality and excellence we want customers to experience and the kind of ongoing education you give to staff will determine if they are well equipped to serve. Today on Shift Break we will be talking about the two kinds of ongoing training and education and why having the proper order and emphasis on each is critical. Related

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24:22

536: What It Means to Set Up Staff For Success

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/21

The world of cafe management is full of great ideas that, if applied well, would indeed change things for the better. The idea around leader ship role being primarily about "setting people up for success" is one of those principles. The trouble is it often stops with just the idea and is not as often applied in a tangible way. Today we are going to explore what it really means to set your staff up for success in the daily operations of the café in a way that is helpful for the business, customer

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57:45

535: Founder Friday! 30 Years of Coffee! w/ Ana...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/17

Simplicity, focus, community, and legacy. These are some words that I feel apply to the steady and excellent service of Hyperion Espresso these last 30 years of operation. When you can measure your business in decades and look back with pride and a full heart, you now you have crafted something lasting and valuable. Today we are going to explore the story of Hyperion Espresso in Fredricksburg, VA w/ co-founder Ana Brugos Born in Madrid, Spain Ana got a degree in Advertising at Universidad

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11:29

SHIFT BREAK! Don't Force The Wrong People To Do The...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/17

It is a common weakness of hiring managers and desperate owners alike. We hire people that are not the right fit and spend most of our time trying to get them to change once they are working in the cafe. This leaves us burned out, it leaves the employee frustrated, and the business suffers in the process. Today on Shift Break we will be talking about how e can avoid hiring the wrong people for the shop by focusing our effort away from trying to conform people that should not have been hired to

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53:17

534: Encore! Helping Your Team Work Through Their...

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/15

Once you hire the right people for your cafe you move on to the next decision, how to work with them to give them to set them and the business up for success. Too often the way we place and lead people is based on their job description and not so much based on their individual characteristics. How much better would your shop run if your team was given the opportunity to work in areas where they were strong and their weaknesses were not our dominant pre-occupation? Today we are goin to dive into this

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11:44

SHIFT BREAK: Getting Over the Awkwardness of Leadership

Keys To The Shop : Equipping Coffee Shop Leaders ·

2025/04/11

Why does it feel so awkward and difficult to take action the way we know we need to as leaders in the coffee shop? If you are human, you feel a kind of resistance when it comes to making decisions, having those conversations, and generally taking decisive steps into leadership. What are we worried about? Well, there surely are some things we can fall prey to and need to guard against when using the authority of the role to serve others, but unless we get over the awkward first steps, we cannot truly

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