PODCAST

Roots of Success

Are you ready to take your landscaping business to the next level? Tune in to Roots of Success, the premier landscaper"s podcast that brings you the latest tips and strategies from the industry"s most successful coaches. Hosted by the subject matter experts at McFarlin Stanford, each episode features candid conversations with industry professionals, landscape business owners and others who have overcome obstacles and achieved extraordinary success. Whether you"re struggling with people, profits, or

business management

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30:36

From One-Man Show to Landscape Powerhouse: How...

Roots of Success ·

2023/06/08

On this episode of Roots of Success, we have Chris Winkler, who shares his experience of managing and growing his business, Coastal Scapes. Chris talks about the challenges he faced when he struggled to hire new managers, and how he sought out accountability from someone outside his personal and work life to ensure completion of tasks. He also discusses the growth of his business, including bookkeeping, recruiting, and participation in a peer group.He also shares his long-term business goals,

en-us

36:27

Persistent Pursuit: Sales Strategies For Long-Term...

Roots of Success ·

2023/05/24

On this episode, Chris Pnescik from McFarlin Stanford joins us to discuss how successful landscaping companies plan ahead for their workload and identify opportunities to fill gaps in their schedule. We also talk about the importance of customer focus, communication, and persistence when securing jobs, as well as exploring different opportunities to create a flatline balance for the labor force. We’ll also show you how to emphasize attention to detail and customer-oriented approaches in executing

en-us

34:01

The Importance of Good Communication with Jason New

Roots of Success ·

2023/05/17

On this episode of Roots of Success, we explore the importance of good communication and planning for your landscape company. Jason New, Founding Principal of McFarlin Stanford shares his experience involving a landscape project and reflects on how better communication could have prevented an uncomfortable situation. We also learn about Jason's experience managing accounts and the valuable training he received in operational management and business development. You’ll also learn valuable tips for

en-us

35:28

Maximizing Profitability: The Importance of Knowing...

Roots of Success ·

2023/05/16

On this episode of Roots Of Success, we dive into the importance of financial statements for landscape businesses. From an overview of your Profit and Loss statement (P&L) to understanding expenses, pricing, and profitability, McFarlin Stanford’s head of finance, Liz Helton provides a wealth of information for entrepreneurs and landscape business owners. We touch on everything from managing labor costs, marking up materials, and understanding direct and indirect expenses. We also talk about the

en-us

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Roots of Success

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