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PODCAST

Capture and Connect - For Photographers

Janice Sullivan

🎙️ Welcome to the Capture and Connect Podcast! I"m Janice Sullivan, a landscape, nature and fine art photographer who built a global business licensing my work to businesses. Tuesday at 1:00 PM Eastern, I"m on YouTube to share what"s really happening behind the scenes of my photography business. I also coach photographers to build their dream business. Let"s take that dream and make it a reality. We"ll chat about: wins, mistakes, and the strategies (game plans) helping me and my clients grow

arts visual arts

All Episodes

00:08:08

How To Snap Out of Overwhelm Helps Photographers to...

Capture and Connect - For Photographers ·

2025/01/24

SummaryIn this conversation, Janice discusses the feeling of overwhelm that many face when setting and pursuing business goals, particularly in the photography industry. She emphasizes the importance of incorporating AI to streamline processes and help photographers achieve their goals more efficiently. Janice also shares her personal experiences with launching new projects, highlighting the challenges and the necessity of pushing through despite imperfections. She encourages listeners to focus on

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00:08:16

The Blue Ocean Strategy for Photographers | Ep 15

Capture and Connect - For Photographers ·

2025/01/22

In this episode, Janice discusses the challenges and strategies in the photography business, emphasizing the importance of differentiation and connection with clients. She shares her experiences with podcasting software, the Blue Ocean Strategy for photographers, and the necessity of building relationships to succeed in a competitive market.

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00:33:26

How To Pick Out Images That Sell | Ep 14

Capture and Connect - For Photographers ·

2025/01/14

Summary In this conversation, I share insights on how to select images for sale in photography, emphasizing the importance of understanding one's personal journey, market research, and current trends. The discussion covers practical steps for photographers to identify their ideal customers, analyze competitors, and effectively market their work through social media and networking. Janice, that's me, also highlights the significance of creating a compelling portfolio that resonates with potential

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00:04:54

Your Time is Everything for Your Photo Business | 13

Capture and Connect - For Photographers ·

2024/12/25

Merry Christmas! This raw is about what's happening in my business to help you... Cheers, Janice

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00:05:42

The Role of Music in Business Branding | Ep 12

Capture and Connect - For Photographers ·

2024/12/24

In this conversation, Janice Sullivan emphasizes the significance of music in branding your photography business. She encourages individuals to embrace their uniqueness and create a distinct identity, likening the need for differentiation to being a 'blue fish' in a sea of 'red fish.' Janice also discusses the importance of copyright in using music and photography, urging listeners to find music that resonates with them and enhances their brand's message and shares her jingle by 🎶 Music: Feel Good

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00:47:08

Publishing Your Work Photographers With Lauri Novak |...

Capture and Connect - For Photographers ·

2024/12/23

In this episode of Capture and Connect, Janice Sullivan chats with photographer and author Lori Novak, whose stunning book Polar Opposites captures the beauty and contrasts between the North and South Poles. Lori shares her journey from a childhood fascination with photography to becoming an accomplished artist with a passion for travel and exploration. She discusses the challenges of self-publishing, including navigating the complexities of print, design, and finding cost-effective solutions. Lori

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00:15:10

The Gift of Photography: Holiday Downloadables to...

Capture and Connect - For Photographers ·

2024/12/12

This podcast episode discusses tips for selling your landscape, nature, and macro photography. It emphasizes the importance of having a website but also suggests using platforms like Etsy for beginners. It also encourages offering downloadable and using seasonal promotions. Janice gives you a variety of ideas on how to market the ideas to create income that will entice customers. The podcast also provides free templates for a 2025 calendar and a promotion post on social media to help photographers

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00:08:50

You May Have This Probem With Your Business | 09

Capture and Connect - For Photographers ·

2024/12/12

In this episode, Janice shares how the project management tool Asana has helped her organize her life and business. She explains that by setting specific goals and dates for projects and tasks, you can increase productivity and get things done more efficiently. Janice encourages listeners to use Asana or a similar tool to stay organized and on track with their business goals. She also reminds photographers to make sure they have a product or service available for sale on their website, and to keep

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00:07:38

Find Your Purpose, Build Your Business: A...

Capture and Connect - For Photographers ·

2024/12/05

Janice Sullivan posts videos and live podcast updates on YouTube and Facebook at 11:30 am Eastern time every Tuesday. She has a passion for photography and loves to share it with others. She encourages photographers to follow their soul and answer important questions about who their photography is for, how they can help people, and where they can be found. She also encourages photographers to continually educate themselves and never stop learning. She explains how she met a mentor who helped her

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00:24:25

Should You Boost or Advertise Your Photography? | Ep 7

Capture and Connect - For Photographers ·

2024/12/04

In this episode, Janice Sullivan explores the crucial topic of boosting and advertising as a Landscape, Nature, and Macro photographer to target the right clients as a photographer who’s building their photography business. Drawing from her own experiences, she shares valuable insights on how NOT to waste your money. Based on your specific goals and budget, Janice discusses whether boosting posts or running ads is the right strategy for your photography business. Both approaches can be effective,

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00:22:34

What is a Launch - How to get your photographs...

Capture and Connect - For Photographers ·

2024/11/26

A launch in the context of photography refers to a strategic plan to promote and sell products or services. It involves three stages: pre-launch, launch, and post-launch. The pre-launch involves creating excitement and anticipation for the upcoming product or service, while the launch is when the product or service is actually sold. The post-launch is about maintaining connection with customers and keeping them engaged. Effective ways to pre-launch include blogging, sharing stories and

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00:11:37

Website Wisdom for Photographers |Ep 5

Capture and Connect - For Photographers ·

2024/11/21

In this raw, to-the-point podcast on websites for photographers, I’m talking directly to you—the photographer who's ready to take their business to the next level. Your website is the foundation of your success, and in this episode, I’ll walk you through the different types of websites you should consider based on where you are in your journey. Whether you're just starting or looking to refine your online presence, this advice is here to help you make the right choices so your photo business can

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00:08:14

When You're Ready to Quit, Listen To This Episode |...

Capture and Connect - For Photographers ·

2024/11/19

IStarting a photography business can feel overwhelming—especially when things aren’t going as planned, and the temptation to quit is strong. If you’re at that breaking point, this episode is for you. I talk about the emotional rollercoaster that comes with building something new and remind you why your work is more valuable than you might think. When you share your passion for landscape and nature photography, you’re not just selling a product—you’re giving people a feeling, an experience, and a

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00:06:10

Are You Having A Hard Time Sleeping? |Ep 3

Capture and Connect - For Photographers ·

2024/11/18

If you're a landscape, nature, or macro photographer looking to build a profitable business that you enjoy, this podcast is for you! I’m here to help you when you have a hard time sleeping. As entrepreneurs, our minds go wild, and I get it. It's time to stop the squirrel mind and focus on the important steps to build your photography business. I'll share what works for me; maybe it will help you, too.

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00:15:22

RAW - Where Should You Hang Out on Social Media | Ep 02

Capture and Connect - For Photographers ·

2024/11/18

Let's figure out where you should hang out on social media so you can build a photography business that makes money and satisfies you. I share what I've done in the past that worked for me and what I'm doing now. These RAW episodes are focused on the week of business that have aha moments for me, things that don't work so you don't make the same mistakes, and more for the entrepreneur life to get you through the humps and to move on.

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00:03:51

The Capture and Connect Show: Building a Profitable...

Capture and Connect - For Photographers ·

2024/11/13

Welcome to the first episode of The Capture and Connect Show! In this episode, join me as I share how this podcast will help you build your dream photo business. It's about helping landscape and nature photographers like you not only capture stunning images but also connect with potential clients and have clients coming back to you to buy you product or service. Let's turn your passion into a sustainable photography business. Most episodes will feature me sharing what's working (and what's not)

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00:00:21

Introduction

Capture and Connect - For Photographers ·

2024/11/07

Welcome to the Capture and Connect podcast! This is our introduction as we get ready to begin our journey of podcasting. I’m your host, Janice Sullivan—landscape and nature photographer and the founder of a thriving photography business built on licensing my work to companies around the world. It hasn’t always been smooth sailing, though. My journey has been filled with trial and error, moments of self-doubt, and the constant challenge of finding time to grow a passion into a profitable

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