PODCAST

Ecommerce: The Hammersley Brothers Ecommerce Podcast

The Hammersley Brothers

The Hammersley Brothers Ecommerce Podcast By Mark & Ian Hammersley

business marketing

All Episodes

34:14

Ecommerce: Maximising Your Ecommerce Engine

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/06/13

In this podcast, Mark and Ian dive into optimising the performance of the ecommerce engine you already have. Learn how to maximise the profits from your existing IP and grow.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide

56:55

Ecommerce Profits

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/05/31

In this podcast, Mark and Ian dive into the cost ratios that are optimal for an ecommerce business. How the top ecommerce businesses structure their costs. How profitable you should be and lots of big reveals.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

56:55

Is Your Ecommerce Agency Any Good?

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/05/24

In this episode, Mark and Ian dive into ecommerce agencies. How should they report, is it them or is it you? What good agencies do and what bad ones often fail at. Probably the most insightful episode yet. Enjoy.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

49:08

Ecommerce: Facebook Ads Or Google Ads?

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/05/14

In this podcast, Ian and Mark talk about which channel to use to scale your business. Facebook Ads, Google Ads, Pinterest and Tiktok. Which channel to use when and some good examples of how to get started. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

47:00

Ecommerce Success Stories

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/05/10

This week, Ian and Mark talk through some of the most exciting businesses that have been through our mentoring programs. How they found success, what models they used, and where the treasures in ecommerce are! P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

42:02

Ecommerce: What To Do When Sales Stall

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/05/01

This week, Ian and Mark dive into the thinking process to use when the sales go flat. We look at how to dissect the data, work out a solution, and how to turn it around.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To

12:58

Bonus - Interesting Thoughts On International Expansion

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/04/27

We cut this discussion out of the main podcast because it was an interesting piece on international expansion. It's a model that you can use to expand overseas based around how the top paid media channels work. We thought it would be good to highlight this as a bonus episode. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth -

32:38

Ecommerce: Getting The Ecommerce Basics Right

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/04/26

In this episode, Ian and Mark talk through the fundamentals of ecommerce that 99% of people miss. They cover the true cost of these mistakes and the fascination of the new 'shiny thing'. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the

51:37

Ecommerce: Chloë Thomas Interview

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/04/19

Ian interviews famous e-commerce expert Chloë Thomas about e-commerce trends and her predictions about where the industry is going.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect

38:25

The Dominos of Selling High Value Products

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/04/11

This week, Mark and Ian talk about how their system has changed recently to effectively scale high value products. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce

47:29

Gift Shop Ecommerce to 20 Million

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/04/03

In this podcast, we talk through a gifting ecommerce business, scaling to 20 Million profitably.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are

42:46

Scaling Women’s Clothing Sales To 10M

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/03/28

In this episode, Mark and Ian dive into a case study on women's clothing, home decor and building revenue to the 10 million milestone.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and

37:16

Ecommerce Case Study: Cosmetics

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/03/21

This week, we talk through the dominoes of an ecommerce sale relating to a cosmetics business. Scaling to 10 million plus.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with

38:04

Using The Dominos To 70 Million

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/03/14

In this podcast, Ian and Mark run through a couple of case studies, showing how they used the dominos to help build ecommerce site revenue and businesses. Two examples in this podcast, one site to 20 million a year and the second to 70 million.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our

37:37

The 6th Domino Of An Ecommerce Sale

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/03/06

This week, Ian and Mark cover the 6th and final domino of an ecommerce sale, 'The Reason To Buy Today'. This covers offer architecture, scarcity and strategies on moving the 'almost buyer' to actual buyer. Enjoy!P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

39:48

The 5th Domino: Trust & Credibility

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/02/28

In this podcast, we dive into the fifth domino of the ecommerce sale, adding trust and credibility. Understand what you need to add to move forward and resonate with the buyer.P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate

42:55

3rd Domino Of Ecommerce: The Job To Be Done

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/02/14

In this episode, Mark and Ian dive into the third domino of an ecommerce sale, the job to be done. How to uncover what the customer actually wants to see on the landing page that makes them move forward. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book -

42:59

Ecommerce: The 2nd Domino Of Ecommerce

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/02/07

This week, Ian and Mark discuss the 2nd domino of an ecommerce sale, the navigation flow. Align your website with the way people shop and see your conversion rate climb. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate

45:36

Ecommerce: 1st Domino The Busy Restaurant Test

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/01/31

In this podcast, Mark & Ian talk about the first domino of ecommerce, the busy restaurant test. This is the first in a series of podcasts covering all the dominoes of an ecommerce sale. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the

45:32

Ecommerce: Finding Your Next Big Thing

Ecommerce: The Hammersley Brothers Ecommerce Podcast ·

2024/01/23

This week, Ian & Mark talk about how to find the next big thing that's going to give you growth. They talk about some of the ecommerce sites they are currently working on and take you step by step though how to find the next lever to pull. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/ 2. Grab a copy of our

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Ecommerce: The Hammersley Brothers Ecommerce Podcast

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