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PODCAST

Simplified Sparky Marketing

ELECTRICIANS!Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies.Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work.Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.

business marketing

All Episodes

4:26

The way you make me feel... | 56

Simplified Sparky Marketing ·

2025/03/13

Electricians. A simple text made me want to drop $400 for a dinner...why? Words sell. In this episode, I break down how the right wording can make or break a sale and how you can use this in your electrical business to mske more $ without being pushy. 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HERE

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5:09

The Silver Bullet Leads MYTH! | 56

Simplified Sparky Marketing ·

2025/03/09

Electricians... Still looking for a quick fix to get leads? Hate to break it to you—there is no silver bullet. Leads don’t magically appear overnight. You need the right systems in place. In this episode, I break down exactly what you need to fix so leads come to you—not the other way around. If you’re serious about growing your business, listen in. 1. Follow on Instagram - HERE 2. The cheatcode to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HE...

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9:42

Make Money Psychology | 55

Simplified Sparky Marketing ·

2025/03/06

Electricians... Struggling to pay your tax bill? Feel like you’re working hard but not actually making money? You’re probably not charging enough—and this episode will shift your mindset on why you need to be making more. I break down hourly rates, tax, cash flow, and profit, plus the simple pricing changes that can guarantee you take home a proper wage. If you’re sick of scraping by, this one’s for you. Chat GPT - https://openai.com/ 1. Follow on Instagram - HERE 2. The Blieprint to Attr...

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4:57

Billy Ocean's Media Placement | 54

Simplified Sparky Marketing ·

2025/02/27

Are you marketing to the right people or just other sparkies? Billy Ocean’s team nailed their media placement—are you? Too many electricians waste time flexing online instead of targeting paying clients. Tune in to learn how to ditch the noise and put your message where it actually works. 1. Follow on Instagram - HERE 2. Get 9 Ways in 9 Days to Attract, Convert and Retain Clients for Electricians HERE 3. Join my FREE Skool community HERE

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4:33

Sexy Sparky 69 vs Email | 53

Simplified Sparky Marketing ·

2025/02/21

Electricians! Still using a Gmail address for your business? It might be costing you more than you think. In this episode, I break down why a professional email isn’t just a small detail—it’s a trust signal that can impact whether clients choose you or your competitor. Plus, I’ll show you how to upgrade your email without losing a single lead. It’s cheap, easy, and takes less than 30 minutes—so there’s no excuse! Tune in and level up your business. Get my step-by-step process to set up your p...

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7:13

Anger Management for Leads | 52

Simplified Sparky Marketing ·

2025/02/14

Ever dealt with a client who just felt like a waste of time? In this episode, I share two frustrating stories—one about a mystery address and another about an indecisive EV charger install—that taught me the power of spotting "beige flags" early. Knowing when to walk away saves you time, money, and a whole lot of headaches. Tune in to learn how to qualify leads better and avoid time-wasters. 1. Follow on Instagram - HERE 2. Get 9 Ways in 9 Days to Attract, Convert and Retain Clients HERE 3...

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8:56

Online Forms - What works? | 51

Simplified Sparky Marketing ·

2025/02/09

Instagram Post i spoke about - HERE. Your website’s contact form can make or break your lead quality. Too little information, and you’ll waste time on tire kickers—too much, and potential clients will leave. Keep it simple but effective: include urgency, full names, job addresses, and clear call-to-action buttons like Get Your Quote Now. Most importantly, move your form to the top of your website so it’s the first thing visitors see—this small tweak can significantly increase your leads. ...

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4:16

Hilti Vs Ozito Websites. What have you? | 50

Simplified Sparky Marketing ·

2025/02/04

Too many sparkies treat their website like an afterthought, but it’s the tool that works for you 24/7. In this episode, I’ll show you how to make yours actually bring in leads—without wasting cash on ads. Plus, one small tweak that made a massive difference for my own business. 1. Follow on Instagram - HERE 2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE 3. Join my FREE Skool community HERE

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4:13

Hand Writen Notes are Genius! | 49

Simplified Sparky Marketing ·

2025/02/01

My dog Molly sadly died and we recived somthing special. Learn from it. For more... 1. Follow me on Instagram - HERE 2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE 3. Join my FREE Skool community HERE ===== To contact, follow and DM. @_alan.collins ==== Servicem8 - Get 30% off for 6 Months code HERE

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5:56

Podcast Rebrand & Lessons For You. | 48

Simplified Sparky Marketing ·

2025/01/24

Podcast Rebrand.For more...1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE =====To contact, follow and DM. @_alan.collins ====Servicem8 - Get 30% off for 6 Months code HERE

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7:20

The Simple 3-Step Process to Boost Your Google...

Simplified Sparky Marketing ·

2025/01/17

Google reviews are one of the easiest ways to build trust and win more jobs—but too many tradies overcomplicate the process. In this episode, I break down a simple, no-fuss, three-step system to get more reviews without fancy software or awkward begging. We’ll cover the best time to ask, how to follow up the right way, and a sneaky little trick to filter out bad reviews before they go public. If you want more five-star reviews (without the hassle), this one’s for you!For more...1. Follow me o...

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5:18

Speed to Lead | 46

Simplified Sparky Marketing ·

2025/01/08

For more...1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE Dog Bless 🐶Ever wondered why some businesses win leads while others lose them? It’s all about speed, and in this episode, I’ll share how even a few minutes can make or break a deal. We’ll chat about easy ways to streamline your lead-handling game—think virtual assistants, templates, and clever automations that keep things running like clockwork. Plus, I’ll show you ...

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8:56

Referral Partners - The Good & Bad! | 45

Simplified Sparky Marketing ·

2024/12/23

For more...1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE Dog Bless 🐶I explore the impact of referrals and how they shape your business, both positively and negatively. We discuss the importance of building genuine, human-to-human referral partnerships that align with your pricing and client expectations. You'll learn practical ways to set up systems for managing referrals, both online and offline. Hear how small, intentio...

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4:44

Stop playing around. Implement. Today. | 44

Simplified Sparky Marketing ·

2024/12/17

1. Follow me on Instagram - HERE2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE Dog Bless 🐶In this episode, I get real about the difference between learning something and actually doing it—because let’s face it, ideas don’t make you money, action does. I share how I’ve tackled procrastination, cut out the overwhelming noise of podcasts and social media, and focused on implementing just one thing at a time. Plus, I dive into a simple way to keep your clien...

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1:21

*BONUS* 9 Ways in 9 days to 100k+ PROFIT 💵 | 43

Simplified Sparky Marketing ·

2024/12/09

Send us a text1. Follow me on Instagram - HERE 2. Get 9 Ways in 9 Days to 100k+ PROFIT HERE3. Join my FREE Skool community HERE Dog Bless 🐶=====To contact, follow and DM. @_alan.collins ====Servicem8 - Get 30% off for 6 Months code HERE

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6:38

Missed Calls = Missed Work! Who's Picking Up? | 41

Simplified Sparky Marketing ·

2024/10/21

Send us a textWho’s picking up your phone when you’re knee-deep in work? In this episode, I dive into why answering your own calls might be costing you big time. =====FREE Marketing plan Tool - 9-Step Simplified Tradie Marketing Plan Canvas - Click HEREServicem8 - Get 30% off for 6 Months code HERE=====COMING SOON.... Subscribe to my newsletter - Click HERE =====Follow links:Twitter@tradieologyInstagram@TradieologyTikTok@Tradieology=====Podcast Websitehttps://tradieology.com/podcast...

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6:36

How a $100 Brownie Led to $10K in Business | 40

Simplified Sparky Marketing ·

2024/10/12

Send us a textIn this episode, I share a story about how a small, personalized gesture—a simple brownie—led to $10,000 worth of work. It’s all about staying top of mind with clients in creative, thoughtful ways. I talk about networking, building relationships, and how sending the right “ethical bribe” can make all the difference. Listen in to hear how I keep clients coming back with small but impactful gestures, and how you can do the same for your business. =====FREE Marketing plan...

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5:34

Why Web Developers Aren’t Marketers | 39

Simplified Sparky Marketing ·

2024/10/04

Send us a textThe common mistake I see all the time—people hiring web developers expecting them to handle the marketing too. Spoiler: they’re not the same thing. A web developer can give you a great-looking website, but without the right marketing and messaging, it won’t convert visitors into clients. I’ll share why you need a clear marketing plan before you build your website and how doing this can save you from wasting money on a pretty site that doesn’t perform.=====FREE Marketing pla...

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7:33

Call Out Fees...To Charge or Not to Charge | 38

Simplified Sparky Marketing ·

2024/09/27

Send us a textCall-out fees or service charges in the trades industry. I share strategies for presenting these fees in a way that clients understand and accept, and highlight the potential pitfalls of offering $0 call-out fees without properly accounting for the costs. Include personal insights and practical tips for staying profitable while keeping clients satisfied.=====FREE Marketing plan Tool - 9-Step Simplified Tradie Marketing Plan Canvas - Click HEREServicem8 - Get 30% off for 6 M...

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10:34

Are You Ready For Google Ads? | 37

Simplified Sparky Marketing ·

2024/09/19

Send us a textIn this episode, I’m discussing why Google Ads might not be the best option for small businesses starting out. I’ll cover how they work, the high costs of pay-per-click, and why they can quickly drain your budget if you’re not set up properly. You’ll hear real stories from tradies who pushy digital marketers have burned, and I’ll explain why focusing on organic marketing and building a strong online presence might be a better, more affordable strategy for long-term success.=====...

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118 results

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