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PODCAST

Scaling Therapist Podcast: More Income, More Independence, More Impact (Not More Hours)

The Scaling Therapist Podcast exists to inspire therapists to scale their business with systems, people, community, or opportunity so they can have more income, impact, and independance without giving up more of their life.

business entrepreneurship

All Episodes

23:36

STP 85 | How to Unlock Clear, Professional Audio for...

Scaling Therapist Podcast: More Income, More... ·

2024/09/09

How to Choose the Best Microphone for Online Course Creators: Tips and Strategies In this episode, James Marland, host of 'The Scaling Therapy Practice,' discusses the common challenges practice owners face with hiring and compensation and invites viewers to a webinar on therapist compensation strategies. He then transitions to providing detailed advice on choosing the best microphone for recording online courses, exploring factors like budget, trusted brands, types of microphones, and

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42:16

The 15 Elements of a Homepage that Converts

Scaling Therapist Podcast: More Income, More... ·

2024/09/02

Creating a High-Converting Homepage: Essential Elements and StrategiesIn this episode of the 'Scaling Therapy Practice,' James Marland provides an in-depth guide on creating a high-converting homepage. Alongside an attached worksheet, James outlines the 15 key elements of an effective homepage, which include a benefit-driven headline, sub-headline, addressing pain points, a primary call to action, supporting images, highlighting benefits, social proof, clear navigation, a content offer,

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25:03

Conquer Your Course Recording Fears: Proven Tips for...

Scaling Therapist Podcast: More Income, More... ·

2024/08/19

Mastering Online Course Creation: Overcoming Recording Fears and Choosing the Right ToolsJoin James Marlind on the Scaling Therapy Practice show as he provides essential tips for creating and recording online courses. This episode focuses on overcoming the fear of recording, choosing the best recording methods, and selecting the right tools and equipment to enhance both audio and video quality. Additionally, James shares practical advice for preparing your recording environment, ensuring

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26:12

Turning Your Passion into an Online Course that...

Scaling Therapist Podcast: More Income, More... ·

2024/08/12

Empowering Your Health Journey: Annette Leonard's Story of Advocacy & Chronic Wellness In this episode of the Scaling Therapy Practice podcast, host James Marland speaks with Annette Leonard, a chronic pain advocate and beacon of resilience. Annette shares her personal journey of battling chronic illnesses, including her time on the lung transplant list, and how it led her to become a powerhouse advocate. She provides insights and tips on self-advocacy in healthcare, wellness

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17:39

A Simple Tech Stack for Building an Online Course |...

Scaling Therapist Podcast: More Income, More... ·

2024/08/05

Essential Tech Stack for Scaling Your Online Course: Deep Dive with James MarlandWelcome to the Scaling Therapy Practice with James Marland! In this episode, James dives deep into the essential tech stack required for launching and managing successful online courses. He discusses the crucial tools and platforms, including hosting options like Kajabi and Teachable, payment processors like Stripe and PayPal, graphic design tools such as Canva Pro and Adobe Express, and much more. James also

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20:27

Leveraging Competitor Insights for Online Course...

Scaling Therapist Podcast: More Income, More... ·

2024/07/22

Leveraging Competitor Insights for Online Course Success In this episode of Scaling Therapy Practice, James Marland guides mission-driven leaders on how to launch impactful online courses by learning from competitors using Google, YouTube, and Amazon. The episode delves into the significance of understanding competitors, provides practical tools for market research, and highlights ways to improve offerings based on competitor analysis. Additionally, James introduces a special mindset course

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21:55

STP 79 | Launching Your Pilot Course: Turning Your...

Scaling Therapist Podcast: More Income, More... ·

2024/07/15

How to Successfully Launch a Pilot Course: Strategies and Benefits In this episode of the Scaling Therapy Practice, host James Marland discusses the concept of launching a pilot online course. He explains what a pilot course is, why it is necessary, and provides a step-by-step guide on how to run one. James also shares insights from his own experience in course creation, emphasizing the importance of feedback and overcoming technological challenges. Listeners are encouraged to share their

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15:41

Finding Your Perfect Course Topic: Passion,...

Scaling Therapist Podcast: More Income, More... ·

2024/07/08

Identifying Your Ideal Online Course Topic with James MarlandIn this episode of Scaling Your Therapy Practice, host James Marland guides mission-driven helpers and leaders on how to develop and launch impactful online courses. He shares a practical exercise using a Venn diagram that helps listeners identify their course topics by overlapping their expertise, passion, and their audience’s needs. James explains the importance of aligning these three elements to create authentic and sellable

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42:34

Discovering Your God-Given Purpose with John Rennie:...

Scaling Therapist Podcast: More Income, More... ·

2024/07/01

Discovering Your God-Given Purpose with John Rennie of Brushfire Ministries In this episode of Scaling Therapy Practice, host James Marland interviews John Rennie from Brushfire Ministries. They discuss John’s journey from running a business software company to founding a ministry aimed at helping believers find their God-given purpose. The conversation covers the significance of purpose statements, the role of identity in Christ, and the impact of fulfilling one's divine purpose for

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14:09

Short, Sweet, and Successful: The Ideal Online Course...

Scaling Therapist Podcast: More Income, More... ·

2024/06/24

Optimizing Online Course Length: Delivering Results EfficientlyIn this episode of the Scaling Therapy Practice, James Marland discusses the upcoming rebranding of the podcast and emphasizes the importance of creating impactful online courses for therapists, coaches, and mental health professionals. Key points include determining the optimal course length by focusing on delivering results, understanding the promise of the course, and engaging students through efficient content and

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24:05

Capture and Convert: 9 Webpage Elements Your Audience...

Scaling Therapist Podcast: More Income, More... ·

2024/06/17

Building Effective Websites for Mission-Driven Leaders In this episode of Scaling Therapy Practice, host James Marland shares insights into the creation of efficient and compelling web pages, largely drawing from the StoryBrand framework by Donald Miller. James discusses common mistakes to avoid, such as overloading with information and lack of clear call-to-actions, while emphasizing the importance of clear and concise headers, value propositions, and the appropriate use of images. He

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36:32

From Doubt to Action: Why Great Ideas Never Become...

Scaling Therapist Podcast: More Income, More... ·

2024/06/10

Overcoming Barriers to Launching Online Courses with Lorinda Marland In this special episode of the Scaling Therapy Practice, the host interviews his talented wife, Lorinda Marland, about the common barriers to launching online courses. They delve into reasons such as self-belief and imposter syndrome, managing the technical aspects of course creation, and effective content organization. Lorinda shares her experiences as the Director of Team Experience at a virtual assistant company,

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22:07

Ditching Traditional Marketing Funnels to Attract...

Scaling Therapist Podcast: More Income, More... ·

2024/06/03

Building Client Relationships Over Funnels for Mission-Driven Success In this episode of the Scaling Therapy Practice Podcast, host James Marland discusses the benefits of using relationship-based marketing over traditional marketing funnels for promoting online courses. James explains that while funnels guide potential customers through the buying process, they can often feel manipulative and prioritize transactions over relationships. He advocates for a model that respects the client's

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21:24

STP 72 | Who is my Ideal Client?

Scaling Therapist Podcast: More Income, More... ·

2024/05/27

Launching Life-Changing Online Courses: Identifying Your Ideal ClientIn this episode of the Scaling Therapy Practice podcast, James discusses the importance of identifying and understanding your ideal client for successfully launching online courses. He introduces the 'Ideal Client Beacon,' a handout designed to aid content creators in clarifying their target audience, which is available for free download upon newsletter subscription. James emphasizes that businesses must start with the

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32:26

Empowering Financial Control with the Profit First...

Scaling Therapist Podcast: More Income, More... ·

2024/05/20

Maximizing Business Profits with the Profit First SystemIn this episode of 'Scaling Therapy Practice,' host James Marland discusses the importance and implementation of the Profit First system for enhancing financial management in therapy practices. CPA and fractional CFO Susanne Mariga joins the conversation, sharing her expertise in applying Profit First strategies to help businesses achieve financial health. The episode covers the basics of the Profit First methodology, its

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41:44

Using Digital Tools in Your Business with Amity...

Scaling Therapist Podcast: More Income, More... ·

2024/05/13

In this episode of 'Scaling Therapy Practice,' host James Marland interviews Amnity Cooper, a distinguished figure in mental health and entrepreneurship. Cooper, who leads the Clinical Care Collective (C3) and the 'Do This First Bootcamp,' offers valuable insights on transforming therapists into successful business owners, emphasizing the integration of cutting-edge technologies in the post-pandemic world. She shares her vast experience in various industries, her journey into mental health,

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17:06

Embracing Kajabi for Podcast Hosting: A...

Scaling Therapist Podcast: More Income, More... ·

2024/05/06

Why Kajabi is My Go-To for Podcast Hosting In this episode, James Marland, host of the Scaling Therapy Practice show, shares his reasons for using Kajabi as his podcast hosting platform and why it is a good business decision for the show. He emphasizes simplicity, value, and integration as the primary factors inhis platform choice. He explains how Kajabi offers a straightforward, integrated solution for hosting online courses, podcasts, and other digital products, all within one system

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24:45

STP 68 | Decoding Customer Needs and Product...

Scaling Therapist Podcast: More Income, More... ·

2024/04/29

Understanding Customer Needs and Awareness in MarketingIn this episode of 'Scaling Therapy Practice,' James Marland discusses the crucial aspect of marketing that involves connecting with your audience by understanding customer needs and awareness levels. The conversation dives into why people make buying decisions and the importance of crafting messages that resonate with potential clients by identifying their explicit and implied needs. Eugene Schwartz's concept of the spectrum of

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42:40

Mission-Driven Passion with Angela Griffin, the...

Scaling Therapist Podcast: More Income, More... ·

2024/04/22

Mission-Driven Passion: Crafting Courses Intimacy with Angela Griffin In this episode of the Scaling Therapy Practice podcast, host James Marland invites Angela Griffin, the Christian Sexpert, to discuss the intersections of sexuality, intimacy in marriage, and challenges stemming from purity culture within the evangelical church. They explore how Angela leveraged her unique perspective and expertise to develop an online course aimed at improving sexual intimacy and communication between

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35:00

7 Key Aspects Confidently Launching Your Next in...

Scaling Therapist Podcast: More Income, More... ·

2024/04/15

7 Key Aspects of Confidently Launching Your ProductIn this episode, James Marlind addresses the common struggles with imposter syndrome and the importance of confidently launching your next product. He outlines seven critical aspects to boost confidence in product launch: knowing your values, understanding your strengths, identifying your unique ability, connecting with your personal stories, ensuring alignment with your goals, defining a clear destination, and effective planning. Through

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146 results

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