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PODCAST

Level Up - From Agent to Entrepreneur

Greg Harrelson - Real Estate Broker, Entrepreneur & Coach

Featuring masterminds with real estate leaders, coaches and influencers PLUS eye-opening strategy sessions with up-and-coming agents. Past guests include Hoss Pratt, Michael Reese, Rick Davidson, Danny Morel, Pat Hiban, Jeff Cohn and many more!

business management

All Episodes

42:13

Leads Aren’t the Problem, Your Mindset Is: How to...

Level Up - From Agent to Entrepreneur ·

2023/09/28

Real estate agents often blame their production issues on bad quality leads. The actual problem isn’t the leads themselves but rather our mindset surrounding them. We don’t respond fast enough, we don’t have the muscle of consistent follow up, and we complain when the lead isn’t ready to take action right this second. How do we develop a better attitude towards leads? How do we increase our chances of success? In this episode, Chief Real Estate Officer of OJO Labs, Chris Heller returns. Today,

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33:52

This is a Doer’s Market: How to Build the Confidence...

Level Up - From Agent to Entrepreneur ·

2023/09/14

When it comes to selling real estate, no one can say they don’t know how, yet so many agents still struggle to take action. In this market, it’s the doers who are getting a bigger piece of the pie. In order to become doers, we have to have to gain confidence. What steps can we take to build our confidence? How do successful agents treat a market like this one? In this episode, Broker/Owner of Century 21 Curran & Oberski, Adam Oberski shares what it takes to win in this market. The easier

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52:49

Mindset Over Skill Set: Why a Powerful Mentality...

Level Up - From Agent to Entrepreneur ·

2023/08/31

Take 2 agents, give them the same leads and scripts, and 1 outperforms the other, what separates them? It’s easy to think it’s a skill set issue, but what actually drives us forward (or pulls us back) is mindset. We can’t outskill a bad mindset, especially in this real estate market. How do we know that our mindset isn’t as good as it could be? How do we develop a powerful mindset? In this episode, I’m joined by speaker, coach, successful agent and real estate Closing Machine, Richard Duggal. We

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35:06

7 Listings in 72 Hours: How to Create Massive...

Level Up - From Agent to Entrepreneur ·

2023/07/13

In a market like this one, it’s really easy to take our foot off the gas - until someone challenges us with a big goal and a ton of accountability. For Jeff Quintin, that challenge was to generate multiple listings within a week, which he accomplished quickly. When you raise your intensity, the velocity with which things can happen and the income you can generate is amazing. How did Jeff put this strategy into action? In this episode, the team leader, investor/developer, entrepreneur shares

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19:35

Why Agents Are Failing In Today’s Market (It’s Not...

Level Up - From Agent to Entrepreneur ·

2023/06/15

If you want to see how agents are doing in this market, look no further than MLS and individual Realtor stats. Agents are struggling - they aren’t doing as many deals or making as much money as before. It’s easy to blame this on inventory or interest rates, but what’s leading to agent failure has nothing to do with external market conditions. What’s really at the heart of the struggle of agents in this market? How do you change your results? In this episode, I talk about an easy fix to the

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27:46

How to Master the Art of Taking Listings (In ANY...

Level Up - From Agent to Entrepreneur ·

2023/04/27

In this current market, the greatest pain point of most agents is not having nearly enough conversations that turn into listings. Everyone’s looking for a magic pill to get more listings, but the answer actually lies in the habits we form. There’s no shortcuts to generating leads. No amount of automation will take the place of prospecting, and as long as we don’t take our foot off the gas, our businesses will thrive in any market. How do you become a master listing agent? How do we eliminate the

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19:19

Why Your Leads Are Not Converting

Level Up - From Agent to Entrepreneur ·

2023/04/13

When it comes to lead conversion, what some agents think is bad luck is nothing more than a counterproductive approach. How can we expect success if we only call once and never follow up? The pattern of success with lead generation is simple: call fast, get them to the appointment as soon as possible, spot smoke screens, and follow up frequently. How do we improve our lead conversion hygiene? Why do we have to close the gaps in our follow up? In this episode, we share why your leads aren’t

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20:56

4 Dominoes Must Fall To Build A Listing Business

Level Up - From Agent to Entrepreneur ·

2023/03/30

Everyone is talking about getting more listings, but they skip many important steps in their approach. There are 4 interconnected parts to building a massive listing business, and like dominoes, one piece has to fall for everything else to work. How do we increase our listing inventory? How do we optimize the most important pieces? In this episode, we talk about 4 things we need to take more listings. The seller’s motivation lies a few layers lower than their reason. -Brendon Payne Three

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18:37

Be Non-Negotiable About Your Business

Level Up - From Agent to Entrepreneur ·

2023/02/23

When we really get down to it, the activities that lead to success in real estate aren’t all that complicated. The challenge is, we need to have an unflinching commitment to them in order for them to truly bear fruit. In an industry that’s riddled with built-in distractions, that’s easier said than done, but if we are non-negotiable about just 3 things, we can achieve the production goals we want. In this episode, we share 3 unwavering, non-negotiable commitments every agent should make in their

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27:22

Online Lead Conversion Just Got A Lot Harder

Level Up - From Agent to Entrepreneur ·

2023/02/09

As tech gets smarter, online lead gen platforms face more restrictions, and consumers get less tolerant of marketing, agents are faced with a sharp decline in their lead conversion. The barriers between us and the consumer’s inboxes are higher and more numerous than ever before, so how do we still convert leads at a high level? In this episode, we talk about a problem all agents are facing in their lead generation efforts and how to work around it. The first connection you make with someone

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12:35

Get Back in the Game: 6 Reasons to Get Excited About...

Level Up - From Agent to Entrepreneur ·

2023/01/26

Between the market conditions of the last few months of 2022 and taking time off for the holidays, it’s natural to feel a bit sluggish and slow-to-start in the new year, but there are many encouraging signs to get pumped about real estate in 2023. What can we glean from lead flow, market cycles, and even the consumer’s current behavior? In this episode, we share 6 indicators that you can still hit and even exceed your goals this year. The consumer is starting to get back in the game a lot

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15:28

Top Agent Priorities In The New Year

Level Up - From Agent to Entrepreneur ·

2023/01/05

As we kick off a new year, and set our intentions and goals for our businesses - it’s important to get our priorities in check. In this market, there are 3 things top agents have to commit to consistently to keep getting results. How do we increase our confidence in conversations? What conversations do we need to get better at having? In this episode, you’ll learn 3 things you need to do to be effective and efficient in your real estate business. Increase your skills as a communicator because

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14:01

Maximizing Your Time Off During The Holidays

Level Up - From Agent to Entrepreneur ·

2022/12/29

When you spend an extended period of time away from your business, it can be hard to get back into the swing of things, which compromises our productivity. Knowing how to minimize the impact on your business is a key skill all agents need to have. How do we stay engaged with our businesses during the holidays? In this episode, we talk about getting the most out of our time off without losing momentum in our businesses. When we show up back to work, we want to make sure we minimize the downtime

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12:22

Do Something Every Day....Even If It’s Wrong

Level Up - From Agent to Entrepreneur ·

2022/11/23

In a challenging market, many agents become so obsessed with doing everything perfectly, they end up not doing anything at all. For this reason, taking imperfect action automatically puts you ahead of everyone else, so even if you do the wrong thing, you’ll reap the benefits of being in momentum. What minimum standard of action do we have to commit to in this market? In this episode, you’ll learn the value of action, even if it’s imperfect. You just need to get into action, and even if you

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14:33

3 Things That Agents Can Do To Fail Right Now

Level Up - From Agent to Entrepreneur ·

2022/11/10

In any real estate market, but especially in a transitioning one, failure is only a certainty for the agents who aren’t focused on the right thoughts, behaviors and activities. The good news is, if we’re aware of the common pitfalls that lead to failure, we can sidestep them and make success inevitable. What completely avoidable factors are contributing to failure right now? In this episode, we talk about 3 bad habits that will definitely lead to us not meeting our goals. As agents, our next

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27:27

Treat The Next Market Like It’s Your 1st Market &...

Level Up - From Agent to Entrepreneur ·

2022/10/13

When we were new agents, we were hungry, motivated and willing to take massive action to succeed. Over time, this excitement and drive turned into complacency, and now that the market has shifted, it’s easy to feel like we don’t have what it takes to thrive. Here’s the good news: you’ve already come this far in real estate so you’re well equipped for a market shift. If we would just treat this market like we did our very first market, we would meet and even exceed our goals while other agents are

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20:47

5 Ways to Stay Productive & Engaged When the Market...

Level Up - From Agent to Entrepreneur ·

2022/08/25

One of the side effects of a market slow-down is a dramatic drop in momentum. As a result, many people take their foot off the gas at a time they need to be most active. When the urgency of a hot market cools down, and things aren’t moving as quickly, it’s really easy to become less engaged in the work, and less deliberate about following a schedule. How do we maintain momentum even if it feels like the market doesn’t justify it? How do we fill up the empty spaces in our day so we’re still

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39:44

Dominant Thoughts: How to Operate From Strength in a...

Level Up - From Agent to Entrepreneur ·

2022/08/18

In a business like real estate, mindset has a lot more to do with our success than the actual market. How we perceive a situation and the story we tell ourselves about it separates the fearful from the ones who operate at the highest level. Whatever’s happening externally, we always have the choice to think Dominant Thoughts or to fall prey to defeatist ones. How do we set ourselves to operate at our best? Does a market shift mean we’re doomed to fail? In this episode, I’m joined by real estate

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26:17

Does The Shift Really Matter?

Level Up - From Agent to Entrepreneur ·

2022/08/04

There’s so much conversation right now around the shift - if it will happen, when it will happen and whether or not we can survive it. Considering that many agents have had massive success through down markets, does the shift really matter? Do the conditions in the market really determine how well we do? In this episode, we talk about what we need to be focused on more than the market conditions. The same market shift can produce totally different results within agents. -Greg Harrelson Three

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28:58

How to Become a Listing Machine (No, It’s Not All...

Level Up - From Agent to Entrepreneur ·

2022/07/21

In this industry, the term “listing machine” conjures up an image of a hardcore prospecter who can instantly turn a conversation into a deal, but that’s not the case, especially in this market. A machine is meant to deliver a consistent, predictable result over time, and truthfully focusing on generation will only lead to an income rollercoaster. To have a true machine, we have to generate leads and cultivate them in equal parts - we have to think like a farmer turning a seed into fruit. How do we

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274 results

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