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PODCAST

Powerful Marketing Tips podcast

Powerful Marketers

Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. Hosts Mari-Liis Vaher and Laura Kukemelk run a popular marketing agency and mastermind. On the Powerful Marketing Tips Podcast, they’re sharing their best secrets! Get clear, organized and consistent! https://powerful-marketers.com/

business marketing

All Episodes

37:16

Why Is Guest Agreement For Entrepreneurs And Creators...

Powerful Marketing Tips podcast ·

2023/02/01

Selene Snippe is an international contract lawyer based in Amsterdam, Netherlands. She helps entrepreneurs, brands, creators, and podcasters be legally compliant, protected, and paid with contracts. Her years of legal experience and intimate knowledge of online business are the foundation of her services. Anytime there is an exchange of value and money contracts should be a consideration. Typically, custom contracts are very expensive, complicated, and cumbersome. Thankfully, many businesses

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08:12

Mari-Liis - 5 Biggest challenges marketers face in 2023

Powerful Marketing Tips podcast ·

2023/01/25

Mari-Liis Vaher is a marketing professional and the host of the Powerful Marketing Tips Podcast. She specializes in helping businesses overcome marketing challenges and achieve success. Today, Mari-Liis is explaining the 5 challenges marketers face in 2023. Understanding the market and overcoming objections early in the sales process is important. International cultures are shifting regularly. Mari-Liis explains the importance of sustainability and vision to build powerful brand stories. Technology

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33:55

How to move the needle and take action? Paul Kirch

Powerful Marketing Tips podcast ·

2023/01/18

Paul Kirch is the founder of Boss Academy, an entrepreneurial accelerator success program designed to give small business leaders and entrepreneurs real business ownership success strategies. He also hosts the Boss Academy Radio podcast and is a contributor to the business learning application called Advisor. Paul Kirch was a single father with two children and multiple businesses to manage. He recognized that his time was too valuable and not being optimized. After breaking the unproductive

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08:14

Global overview of marketing channel statistics

Powerful Marketing Tips podcast ·

2023/01/11

Marketing is a science, and turning leads into sales relies on building winning formulas. The best way to plan for the future is to assess the past. How will you know where to take action if you don’t look at the state of marketing and attention. Laura Kukemelk is a huge fan of numbers and encourages us to make decisions based on facts. Numbers help us to predict where marketing dollars are best spent. There are 8 billion people on earth. If you want to reach the right ones, you need to know where

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43:27

How to Use a Podcast to Market Products and Grow a...

Powerful Marketing Tips podcast ·

2023/01/04

Lindsay McMahon is the co-host of the All Ears English podcast, a show with over 200 million downloads. The show focuses on solving a big problem. Understanding and speaking language. Lindsay is an education entrepreneur in the field of ESL (English as a Second Language), and leveraged her experience to provide massive value to listeners. She started the podcast in 2013, just over 9 years ago. She recognized the internet, and podcasting, presented a great way to scale her communication and build

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07:30

How to Build and Maintain Trust in Marketing

Powerful Marketing Tips podcast ·

2022/12/28

The 2021 Brand Trust Index revealed data showing a common thread; people are purchasing from brands they recognize. It turns out nostalgia is a thing. As a business, you need to capture that recognition through marketing by building “know, like, and trust”. Today, host Mari-Liis Vaher explains how to audit your client portfolio, open communication and start building lifelong relationships with your current and future customers. Takeaways Customers are gravitate towards 'familiar' faces and brands

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40:40

LinkedIn Company Page for Building Community

Powerful Marketing Tips podcast ·

2022/12/21

Summary Michelle J Raymond spent 20+ years in sales-focused roles and discovered social selling on LinkedIn around eight years ago. She founded Good Trading Co to share her experience with business owners that recognize modern B2B sales happen online! Michelle believes that building a successful company page requires setting clear business goals, involving the CEO, having the right resources, setting up the page correctly, and staying consistent over a long period of time. She also encourages

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05:30

What do you need to start creating podcasts? [Checklist]

Powerful Marketing Tips podcast ·

2022/12/14

Podcasting is a powerful marketing tool. It’s a fantastic way of developing know, like, and trust with your ideal customer / client. Laura Kukemelk is an experienced podcast host, and leverages the show to build strong networking relationships. It’s very easy to get lost with all the steps to producing a podcast, but if you can clarify your theme and audience, the show can prove a powerful asset. Today,Laura explains the considerations and steps to creating a successful show that serves your

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39:00

Raising your AQ (Awareness Quotient)

Powerful Marketing Tips podcast ·

2022/12/07

Terry Bean is a TedX speaker, and the founder of Trybean, a coaching, consulting, and speaking agency designed to maximize human potential that focuses on maximizing human potential, not just sales. This episode is about Awareness Quotient (AQ), and how Terry Bean learned about it. Terry emphasizes the importance of being aware of oneself, as well as being aware of what others know about you. He suggests prioritizing tasks and focusing on the five to six most important ones. He also suggests being

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07:25

What is the best sales strategy?

Powerful Marketing Tips podcast ·

2022/11/30

Your sales and marketing strategy should be getting you more clients. In this episode, Mari-Liis covers how to align marketing and sales for conversion. We know that marketing is about getting people to know, like and trust your brand. Sales happen when these 3 boxes are checked. There are many places to allocate your marketing budget to gain "know, like, and trust". There are digital or offline marketing, point of sale activities, code calling, of course, networking, social media, word of mouth,

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45:18

How to start building an international brand?

Powerful Marketing Tips podcast ·

2022/11/23

Kathryn Read is an international sales and marketing consultant with over 25 years experience developing niche products in emerging markets. She helps companies breakthrough international barriers in Europe and Asia, creating successful entrepreneurs and a thriving global marketplace. With her consulting and mentoring, Kathryn firmly believes that business is done between people and therefore places her focus on building strong relationships that form a solid foundation. When you look at your

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07:23

How to repurpose content?

Powerful Marketing Tips podcast ·

2022/11/16

Social media content is an effective tool to grow your business online. Your social media presence helps you stay top-of-mind and should bring in leads. Constantly producing content can be draining, but this issue can easily be resolved. Give your customers a backstage pass! Showcase things that happened in your business. You can also repurpose old content to make it fresh and newly relevant. One example is to turn long-form content into shorter content such as carousels, quotes with graphics,

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39:29

Shooks: The power of writing a short, helpful book to...

Powerful Marketing Tips podcast ·

2022/11/09

Books help your business and brand stand out. Today, the Powerful Marketing Tips Podcast welcomes publishing coach and bestselling author Mike Capuzzi. Mike Capuzzi shares his insights on the continual importance of books. Despite digital media domination, books still retain significance. Entrepreneurs can complement their businesses and brand by publishing their own books. You just need an idea and discipline. Surprisingly, shorter books often provide more value for readers. Mike gives his advice

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07:43

Why do you need to be on LinkedIn?

Powerful Marketing Tips podcast ·

2022/11/02

No one succeeds in the business world alone. Gaining connections does wonder for your business. The more people you reach out to, the better opportunities you have. In the digital age, you can easily connect with people on social media platforms. LinkedIn provides you with a space where you can connect, interact, and learn from experts in your field and industry. In this episode, Powerful Marketing Tips Podcast host Mari-Liis Vaher shares her entrepreneurial journey and how connections helped build

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53:41

How to Launch and Monetize Your Podcast

Powerful Marketing Tips podcast ·

2022/10/26

Do you want to monetize your podcast? Launching your own show has its own challenges, but monetizing it is a different stage in the process to success. In this episode, Mark Savant shares his insights about the ways that you can monetize your podcast. Finding your audience, identifying their problems, and leveraging your podcast as a platform to share solutions for their problems are ways to get their attention and engagement. It all matters on the value that your show provides. If you’re a

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04:06

What You Need To Know About GA4?

Powerful Marketing Tips podcast ·

2022/10/19

Data is crucial in keeping track of your website’s performance. With the new Google Analytics 4, you can get accurate information about your website’s activity. Google will completely transition from Google Analytics Universal and launch Google Analytics 4 next year. To save your analytics history, you can start using this software and benefit from its new features as early as today. In this episode of the Powerful Marketing Tips Podcast, co-host Laura Kukemelk gives a brief overview of Google’s new

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48:29

How To Build Your Brand Through Storytelling And...

Powerful Marketing Tips podcast ·

2022/10/13

After a 15-year Emmy Award-winning journalism career, Rafer Weigel still values the impact of storytelling. He founded his own media company, Weigel Media Group, which promotes brands of companies through effective and heartfelt storytelling. Acknowledging the trends in the industry, Rafer considers content creation as an effective marketing tool to boost your brand. In the digital age when everything is connected and accessible, the best way for companies to stand out is to be creative with their

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07:21

The Hidden Goldmine In Marketing

Powerful Marketing Tips podcast ·

2022/10/06

Achieving business success is possible when you know how to value your customers and maintain communication with your contact base. As they are the ones who have first-hand experience with your products and services, their reviews are important in promoting your business. In this episode, Powerful Marketers Podcast co-host Mari-Liis Vaher shares tips on how entrepreneurs can make the most of their relationships with customers by treating them right. Maintaining communication, providing quality

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57:26

How Women Can Improve In Business - Marilyn Gordon

Powerful Marketing Tips podcast ·

2022/09/29

Men and women communicate differently. Most women have negative thought patterns that affect the way they communicate, using 'women speak' e.g. being afraid of being assertive, not taking credit as much, staying away from saying "I" and instead use "we", posing the statement as a question, using words that make you sound unsure (should, could etc), endless apologizing etc. In this episode, Marilyn Gordon, president and founder of Mediatude, a coaching business that reinforces and enhances their

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08:21

How To Support Your Team

Powerful Marketing Tips podcast ·

2022/09/22

Growing your business depends on you, but you need a team to resolve and overcome the challenges along the way. That’s why it’s best to come up with an efficient team to help you fulfill your business goals. It’s like playing a game where teamwork is essential to win and you should take the lead. Supporting your team requires dedication, commitment, and compassion. In this episode, Powerful Marketers Podcast co-host Laura Kukemelk shares tips on how you can empower your team so they can acquire the

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123 results

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