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PODCAST

Proof to Product

Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you"re building a business that supports your best life. If you"ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nordstrom

arts design

All Episodes

16:20

381 | Prep Your Product for Wholesale with Katie Hunt...

Proof to Product ·

2025/02/25

To successfully sell wholesale, you must focus on your product line first. If you do not have a product line that has a unique point of view, is priced right, and has strong profit margins, you'll have a difficult time when you start doing sales and marketing, particularly on the wholesale side. A strong product line is the foundation of a strong wholesale revenue stream, which is why we start every round of Paper Camp, our wholesale coaching program, helping everyone audit their product line. We

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13:54

380 | 4 Common Wholesale Mistakes and How to Correct...

Proof to Product ·

2025/02/20

How did you decide that it was time to start wholesaling for your business? This is one of my favorite questions to ask my coaching clients, our Paper Camp students, and even the guests here on this podcast. Even though there are a lot of similarities between our stories, everyone's journey is so incredibly different. In some cases, like mine, deciding to sell wholesale was a very intentional and deliberate choice. When I started my stationery business, I knew that wholesale would be the best

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35:56

Replay | Expanding into 1,000 Stores with Brittany...

Proof to Product ·

2025/02/18

Hey, friend. I'm pulling an amazing episode from the archives with over 375 episodes here on the Proof to Product podcast. There is a gold mine of information for you to help you grow your business, and, frankly, it can be hard to take it all in. Today's episode is a look back at Paper Camp alumni, Brittany O'Brien's journey growing her stationery and gift company, Brittany Paige. In episode 258, Brittany shared how she scaled her wholesale program up to 500 accounts. That was a big milestone for

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15:52

379 | Is Paper Camp Right For You with Katie Hunt

Proof to Product ·

2025/02/13

Have you been thinking about joining us for Paper Camp, but aren’t sure if this program is a good fit for you? Or maybe you're a new listener of the podcast, and you're thinking, what the heck is this Paper Camp program that I keep talking about? This episode is for you. I'm answering the top questions that we get asked about our wholesale program to help you decide if it's the right fit for you. The next round of Paper Camp is coming soon. We're opening enrollment very soon. And if you are

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06:42

378 | How to Apply for a Paper Camp Scholarship with...

Proof to Product ·

2025/02/11

If you’re listening today that means you’re likely interested in applying for our Paper Camp scholarship! Giving back is one of our core values here at Proof to Product and we give back through our time, knowledge as well as financial scholarships. Since 2011, we’ve awarded over $275,000+ in scholarship funds to creative entrepreneurs who sell physical products to the wholesale market. These brands had big dreams of seeing their products on the shelves of their favorite stores and they have obtained

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36:16

Replay | What Retail Shops Look for When Buying...

Proof to Product ·

2025/02/04

Hey, friend. This week, I'm pulling an amazing episode from the archives with over 375 episodes here on the Proof to Product podcast. There is a gold mine of information for you to help you grow your business, and, frankly, it can be hard to take it all in. So whether you are a new listener or you've been around for a little while, this one is a must-listen. It features Ginger Diaz, a two-time retail shop owner of Feliz Modern and Rancho Diaz in San Antonio, Texas. We talk about a lot of different

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33:07

377 | Behind the Scenes of Airport Retail and What...

Proof to Product ·

2025/01/28

I love using our platforms, particularly this podcast, to highlight our community members and all of the cool things they are doing within their businesses and lives. I also love to bring folks back for updates, a “where are they now” situation. So today's guest is Jodi Kostelnik of The Neighborgoods. Jodi was previously on episode 233 which aired in January of 2022. In that episode, she shared real numbers and feedback about her exhibiting experience at Shoppe Object, covering sales numbers,

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33:24

376 | How to Start Licensing Your Art with Bonnie...

Proof to Product ·

2025/01/21

Have you ever thought about licensing your art, but have no idea where to start? Licensing can be a really great supplemental revenue stream for your business. Nowadays, there are lots of folks looking for art to apply to their products. This week, we have Bonnie Christine on the show. She's an internationally renowned surface pattern designer, an entrepreneur, and an award-winning online educator. She's been creating artwork for brands and products around the world since 2009. She's a self-taught

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40:14

375 | Increasing Your Sales Conversions with...

Proof to Product ·

2025/01/14

This week, we have Arianne Foulks from Aeolidia back on the podcast. Arianne was on episode 114 talking about abandoned cart email sequences, and she also came on for episode 288 where we talked about SMS and email marketing strategies. Today, Arianne and I are talking about 2025 trends for e-commerce marketing. Arianne is a founder, speaker, and Shopify Partner who has focused her career on building impactful retail businesses. At Aeolidia, her design and development agency, she and her team

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41:06

374 | How Product Business Owners Can Use Grants to...

Proof to Product ·

2025/01/07

Happy New Year, friend. I hope that you were able to take a break over the holidays. I know the last month of the year is always pretty busy for all of us, whether it's personal stuff or we're getting our shops and businesses ready for the end of the year. I hope that you have plenty of time for some rest and relaxation. We're back on the podcast with a new episode, and this week's episode is a real treat. I have Ashley Sutton from Hustle and Hope. Ashley is a Paper Camp alumni, and she's been

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01:23

We're on winter break!

Proof to Product ·

2024/12/24

The Proof to Product podcast team and I are practicing what we preach and the podcast is taking a winter break! We will be back with a new podcast episode on Tuesday, January 7, and we have some incredible things lined up for you! While we're gone, be sure to dip back into the archives. We have over 370+ incredible episodes to help you strengthen your business. Have a great two weeks and I will see you on January 7th!

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42:23

373 | Customer Psychology and Multi-Sensory Shopping...

Proof to Product ·

2024/12/17

If you're considering exhibiting at trade shows this upcoming sales season, you are going to love today's episode. My guest is Amy Loewenberg, who is the Director of Buyer Relations for NY NOW. Amy is a seasoned veteran in the gift, home, and lifestyle industry, and she's an advocate for independent buyers and sellers. Amy leverages her unique experience on both sides of the aisles to drive growth, connect communities, and shape the future of retail. Amy is a partner to key industry associations

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22:06

372 | Opening a Retail Store in the Portland...

Proof to Product ·

2024/12/10

Hey, friend. I'm back with part two of my interview with Victoria Venturi from Paper Epiphanies. If you have yet to listen to part one, that was episode 371. In part one, Victoria shared about her business growth, including what it was like shifting from a business model that was 90% wholesale to a business driven by 90% retail today. Now, she's finding a middle ground between the two. Today, we're continuing our conversation, and Victoria is sharing about the process of opening her store in the

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26:13

371 | Moving from 90% Wholesale to 90% Retail Revenue...

Proof to Product ·

2024/12/03

Today's guest is Victoria Venturi, the founder and CEO of Paper Epiphanies, the coolest card store in the world. In less than a decade, Victoria has grown Paper Epiphanies from an idea into a global brand. Paper Epiphanies, also affectionately called PiPH, opened its flagship concept store in 2021, and they are expanding into the aviation space. They opened their 1st airport boutique in the Portland International Airport earlier this year. Prior to launching PiPH, Victoria was a marketing and

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06:10

All 5 Days of Deals Are Back for 1 More Day!

Proof to Product ·

2024/12/02

All 5 Days of Deals Are Back for 1 More Day! http://prooftoproduct.com/bfdeals ____________ Our biggest sale of the year is happening this week! 5 days. 5 Deals. For the next 24 hours you can buy: Retailer Roundtable interview series for just $17! Paper Camp early access & extended payment plan! Production Planner & Profitability Calculator Bundle 1-1 Coaching Spots only 4 available LABS Annual Membership with recurring discount! PLUS: First 5 people to apply for the Advisory Board

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06:33

5 Days of Deals | LABS Annual Membership

Proof to Product ·

2024/11/29

Day 5 Deal: Labs Annual Membership with recurring discount! $799 per year for as long as you're a member! http://prooftoproduct.com/bfdeals ____________ Our biggest sale of the year is happening this week! 5 days. 5 Deals. Each day brings an exclusive offer available for just 24 hours. Mon, Nov 25: Retailer Roundtable interview series for just $17! Tues, Nov 26: Paper Camp early access & extended payment plan! Wed, Nov 27: Production Planner & Profitability Calculator Bundle Thurs, Nov

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05:22

5 Days of Deals | 1:1 Day of Voxer Coaching

Proof to Product ·

2024/11/28

Day 4 Deal: 1:1 Day of Voxer Coaching with Katie *4 Spots Only* $1250 http://prooftoproduct.com/bfdeals ____________ Our biggest sale of the year is happening this week! 5 days. 5 Deals. Each day brings an exclusive offer available for just 24 hours. Mon, Nov 25: Retailer Roundtable interview series for just $17! Tues, Nov 26: Paper Camp early access & extended payment plan! Wed, Nov 27: Production Planner & Profitability Calculator Bundle Thurs, Nov 28: 1-1 Coaching Spots only 4

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05:48

5 Days of Deals | Production Planner & Profitability...

Proof to Product ·

2024/11/27

Day 3 Deal: Production Planner & Profitability Calculator Bundle Both tools for only $79 (normally $149) http://prooftoproduct.com/bfdeals ____________ Our biggest sale of the year is happening this week! 5 days. 5 Deals. Each day brings an exclusive offer available for just 24 hours. Mon, Nov 25: Retailer Roundtable interview series for just $17! Tues, Nov 26: Paper Camp early access & extended payment plan! Wed, Nov 27: Production Planner & Profitability Calculator Bundle Thurs, Nov 28:

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09:16

5 Days of Deals | Paper Camp

Proof to Product ·

2024/11/26

Day 2 Deal: Pre-Register for Paper Camp Early Access to Module 1 Guaranteed Spot in Paper Camp (March 2025) Extended Payment Plan Option http://prooftoproduct.com/bfdeals ____________ Our biggest sale of the year is happening this week! 5 days. 5 Deals. Each day brings an exclusive offer available for just 24 hours. Mon, Nov 25: Retailer Roundtable interview series for just $17! Tues, Nov 26: Paper Camp early access & extended payment plan! Wed, Nov 27: Production Planner &

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08:28

5 Days of Deals | Retailer Roundtable Interviews

Proof to Product ·

2024/11/25

Day 1 Deal: Retailer Roundtable Interview Series for $17 http://prooftoproduct.com/bfdeals ____________ Our biggest sale of the year is happening this week! 5 days. 5 Deals. Each day brings an exclusive offer available for just 24 hours. Mon, Nov 25: Retailer Roundtable interview series for just $17! Tues, Nov 26: Paper Camp early access & extended payment plan! Wed, Nov 27: Production Planner & Profitability Calculator Bundle Thurs, Nov 28: 1-1 Coaching Spots only 4 available Fri, Nov

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