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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

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All Episodes

28:00

Equativ's Curt Larson on the AI Effect on Consumers...

The MadTech Podcast ·

2025/10/23

In this MadTech Podcast special, ExchangeWire COO Lindsay Rowntree is joined by Curt Larson, Chief Innovation Officer at Equativ, to talk about how AI is changing the way people search, click, and advertise.Following a survey by Equativ on the effects of AI from a consumer perspective, they discuss how the surge in LLMs has influenced consumer needs and behaviour, what this means for advertisers and publishers, and the opportunities it presents for the ad tech industry. See the infographic at:

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1:53

MadTech Daily: OpenAI Launches ChatGPT Atlas Browser;...

The MadTech Podcast ·

2025/10/23

In today’s MadTech Daily, we cover OpenAI launching the ChatGPT Atlas browser, Omnicom’s revenue rising on ad strength, and Netflix expanding into interactive experiences as its shares fall on a Brazil tax hit.

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1:49

MadTech Daily: Google Abandons Privacy Sandbox;...

The MadTech Podcast ·

2025/10/22

In today’s MadTech Daily, we discuss Google abandoning Privacy Sandbox, Warner Bros. Discovery putting itself up for sale, and Apple striking a USD$700m deal for F1 rights.

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2:00

MadTech Daily: Meta Tests Skippable Ads on Instagram...

The MadTech Podcast ·

2025/10/21

In today’s MadTech Daily, we discuss Meta testing skippable ads on Instagram Reels, AI and social media disrupting Wikipedia traffic, and Meta tightening AI chatbot controls for kids.

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1:54

MadTech Daily: Meta Forfeits its Brand Safety Seal;...

The MadTech Podcast ·

2025/10/20

In today’s Digest, we cover Meta pulling out of the MRC audit and forfeiting its brand safety seal, Havas eyeing Dentsu’s global assets, and TikTok’s algorithm licensing sparking concern in the US.

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36:25

Webtopia’s Daniel Sichel on Google’s CMA Search...

The MadTech Podcast ·

2025/10/17

In this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by co-founder & CEO Rachel Smith and Daniel Sichel, managing director at Webtopia.They look into Google’s strategic market status and the inclusion of AI search, TikTok’s plans to cut 439 content moderation jobs in London, and Sharb Farjami’s appointment at Reddit. They also discuss regulation in the ad tech ecosystem, the dangers of AI reliance in content moderation, and advertising opportunities in

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1:45

MadTech Daily: Ad Industry Unveils Agentic AI...

The MadTech Podcast ·

2025/10/17

In today’s MadTech Daily, we discuss the ad industry unveiling the new AdCP standard for agentic AI, major publishers facing a wave of patent lawsuits, and Walmart teaming up with OpenAI for AI-first retail.

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1:59

MadTech Daily: WPP Strikes $400m AI Deal with Google;...

The MadTech Podcast ·

2025/10/16

In today’s MadTech Daily, we cover WPP striking a USD$400m AI deal with Google, Spotify partnering with Netflix on video podcasts, and Google offering search fixes as an EU fine looms.

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2:07

MadTech Daily: Publicis Lifts Forecast Again as AI...

The MadTech Podcast ·

2025/10/15

In today’s Digest, we cover Publicis raising its forecast again as AI fuels growth, California moving to govern AI chatbots, and the EU striking a compromise on sustainability reporting.

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2:11

MadTech Daily: Nine, Paramount-Ten in Talks on Ad...

The MadTech Podcast ·

2025/10/14

In today’s Digest, Nine and Paramount-Ten’s ad sales merger talks, Perplexity’s decision to pause new ad sign-ups, and the European Commission’s review of child safety on major platforms as UK MPs call to probe job cuts to TikTok’s content moderation team.

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1:49

MadTech Daily: CMA Designates Google Strategic Market...

The MadTech Podcast ·

2025/10/13

In today’s MadTech Daily, we cover the CMA designating Google strategic market status in search, India piloting AI chatbot-led e-commerce, and Reddit making a major Madison Avenue hire.

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29:52

AI Special with Joris Knetsch of Prose on Pixels:...

The MadTech Podcast ·

2025/10/10

In this MadTech Podcast AI special, ExchangeWire editor Aimee Newell Tarín and COO Lindsay Rowntree are joined by Joris Knetsch, EVP at Prose on Pixels, APAC.They discuss the opt-out model in OpenAI's video generation platform, Sora, US concerns about Chinese DeepSeek models, and regulations in China's AI landscape. The conversation dives into IP and content rights, notions of privacy and accuracy in Asia and the West, and authentic versus synthetic content.

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2:01

MadTech Daily: ITV Launches GenAI Ads Manager; UK Ad...

The MadTech Podcast ·

2025/10/10

In today’s MadTech Daily, we discuss ITV launching its GenAI Ads Manager, the UK ad regulator trialling AI monitoring, and New York City suing social media firms for allegedly addicting kids.

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2:11

MadTech Daily: IAB Europe Opens Comment on New...

The MadTech Podcast ·

2025/10/09

In today’s MadTech Daily, we discuss IAB Europe opening public comment on new retail media standards, Ooh media unveiling its Metro Tunnel ad network, and California banning loud streaming ads.

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1:36

MadTech Daily: Google’s Ad Tech Trial Nears Judge’s...

The MadTech Podcast ·

2025/10/08

In today’s MadTech Daily, we cover Google’s ad tech trial nearing a judge’s decision, Amex and Duolingo launching ad platforms, and Mozilla partnering with Index Exchange.

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1:49

MadTech Daily: EU Rolls Out AI Strategy; OpenAI Gives...

The MadTech Podcast ·

2025/10/07

In today’s MadTech Daily, we discuss the EU rolling out an AI strategy to reduce foreign reliance, OpenAI giving content owners more control on Sora, and Instagram testing an iPad-style layout.

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1:37

MadTech Daily: Dutch Court Orders Meta to Abandon...

The MadTech Podcast ·

2025/10/06

In today’s MadTech Daily, we discuss a Dutch court ordering Meta to provide the users of its platforms with timelines that don’t rely on profiling , Spotify joining Amazon DSP, and NBCUniversal andYouTube TV inking a deal to add Peacock and sports.

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25:36

ExchangeWire on the FTC, OpenAI's Big Week and...

The MadTech Podcast ·

2025/10/03

In this episode of the MadTech podcast, ExchangeWire head of marketing Grainne Reid is joined by co-founder & advisor Ciaran O'Kane and head of content John Still.They discuss the FTC's finalised ad rules for the Omnicon-IPG acquisition, OpenAI's ad tech growth, and Spotify's new policies to tackle the misuse of AI.

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1:48

MadTech Daily: Meta to Personalise Ads with Chatbot...

The MadTech Podcast ·

2025/10/03

Today's MadTech Daily looks at Meta planning to use conversations people have with its chatbots to personalise ads on its platforms, OpenAI's plans to enter the social space, and a new order issued by the UK government for Apple's user data.

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2:03

MadTech Daily: Spotify CEO Exit Brings Dual...

The MadTech Podcast ·

2025/10/02

In today’s MadTech Daily, we cover Spotify’s CEO exit bringing dual leadership, Epic saying Apple’s install changes slash drop-offs, and The Trade Desk overhauling its digital ad data marketplace.

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