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PODCAST

Edelman UK

Edelman is a leading global communications marketing firm helping business and organisations evolve, promote and protect their brands and reputations.

technology

All Episodes

21:35

Sideload #37 – SEO: Searching the future

Edelman UK ·

2019/05/28

Most of us navigate the online world through the search box so how should companies optimise their content to be found easily? And where will the future of search lead us? Edelman London’s SEO expert Ally Steele joins us on this episode of Sideload. Get in touch with Sideload. Email us at sideload@edelman.com

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35:41

Sideload #36 - How Twitter's EMEA VP changed work...

Edelman UK ·

2019/05/07

This time on Sideload we hear from author, podcaster and Twitter's EMEA VP Bruce Daisley about how he messed up the work culture at the social media company, how he put it right, and what others can learn about happy and productive teams. Get in touch with Sideload by emailing us at sideload@edelman.com

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31:57

Sideload #35 – The great tech backlash – and how to...

Edelman UK ·

2019/04/09

We’re worried about how our data is being used and leading voices are calling for tech firms to take action. We speak to Edelman UK’s Technology MD Gerry Wisniewski about her trip to SXSW and the main talking points from the event. To get in touch with Sideload, please send an email to sideload@edelman.com

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23:36

Sideload #34 - The truth behind AI perception

Edelman UK ·

2019/04/01

We're cutting through the noise on artificial intelligence to see what people really think about AI and how it will change their world. We're joined by Edelman's global technology chair Sanjay Nair to find out about a new survey by Edelman that reveals interesting findings about the technology. To get in touch with Sideload, please send an email to sideload@edelman.com

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22:29

Sideload #33 – Turbo-charged networks and folding...

Edelman UK ·

2019/03/12

5G is bringing faster speeds and new device form factors are reinvigorating the mobile phone industry but what are the wider implications? We catch up with Edelman London’s George Leney and Constance Goh to hear their insights from the front lines of this year’s mobile device Mecca – MWC 2019. Get in touch with us at sideload@edelman.com

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31:09

Sideload #32 – In tech we trust?

Edelman UK ·

2019/02/25

We’re celebrating the launch of the Edelman Trust Barometer by delving into what this year’s findings mean for tech companies. Why should firms be paying closer attention to their employees as well as their customers to safeguard the future of their businesses? We speak to Justin Westcott and Jacque Wallace from Edelman to find out. Get in touch with us at sideload@edelman.com

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35:44

Sideload #31 – 2019 predictions

Edelman UK ·

2018/12/11

Lab grown meat, automation and Brexit repercussions are all on the agenda on this episode of Sideload. Fresh off the back of Edelman’s Crystal Ball event, Edelman UK’s CEO Ed Williams is joined by creative industries and politics specialists Ben Fenton and Lucy Thomas for some 2019 future gazing. Get in touch with us at sideload@edelman.com

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30:19

Sideload #29 – The purpose behind top tech products

Edelman UK ·

2018/11/21

Shoppers are now looking beyond product spec sheets and towards the purpose and social impact of the brands they buy from. On this episode of Sideload, we speak to Paul Miller from tech investor Bethnal Green Ventures, and Gerry Wisniewski and Mark Mcginn from Edelman about combining profitability with purpose. Get in touch with us at sideload@edelman.com

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18:59

Sideload #28 – The era of business science

Edelman UK ·

2018/11/08

It was previously an unheard-of concept but now we’re able to use data to plot the hallmarks of a great comms campaign. But how does it work and will it spell the end of good old-fashioned gut instinct? We spoke to Matt Sato, from Edelman Intelligence in New York about the tech behind this new approach.

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33:11

Sideload #27 – Demystifying Blockchain

Edelman UK ·

2018/10/24

It’s one of the most talked about disruptive trends in the techsphere but can blockchain offer benefits to all businesses? On this episode of Sideload, Liberty York from Tech Tales and Simon Chan from Edelman bust some myths about the technology and give their predictions about its future. Get in touch with us at sideload@edelman.com

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29:41

Sideload #26 – The New Digital Natives

Edelman UK ·

2018/10/05

Today’s children are more immersed in technology than ever before. In fact, they have never known a life without it. But what should parents do to make sure their kids don’t overdose on their favourite gadgets and how should they prepare them for a futuristic workplace? We speak with two parents with a tech interest - Vicky Bentall and Prash Yadave from Edelman London. Get in touch with us at sideload@edelman.com

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39:08

Sideload #25 – Green technology’s climate change...

Edelman UK ·

2018/09/14

Few dispute the importance of clean technology in a world that is changing due to climate change. But how do political perspectives affect the way countries and businesses implement cleantech and communicate about it? We speak with Ellie Best from Edelman London and Joey Marquart from Edelman Silicon Valley. Get in touch with us at sideload@edelman.com

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23:02

Sideload #24 - Is Silicon Valley all it’s cracked up...

Edelman UK ·

2018/08/01

Europe’s innovating, India’s evolving, China’s growing. How can Silicon Valley respond at a time when other global tech hubs battle for investor attention? In this episode of Sideload, we talk to Edelman’s Global Technology Chair Sanjay Nair about where next for Silicon Valley and how new technologies gain mainstream acceptance. Get in touch with us at sideload@edelman.com

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31:06

Sideload #23 – Tech for the next century

Edelman UK ·

2018/07/25

Will we all live for a hundred years? Will we one day work side by side with machines? In this lofty episode of Sideload, we sit down with Edelman Senior Director, Satyen Dayal to talk about how technology will change our lives, work and society beyond recognition. Get in touch with us at sideload@edelman.com

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18:57

Sideload #22 - What is digital transformation anyway?

Edelman UK ·

2018/06/15

It’s an often used phrase in the techsphere but what does Digital Transformation mean in real terms and how are brands changing the way they operate to stay relevant? Edelman’s Global COO Matt Harrington joins us to share his experience from speaking with top companies around the world. Want to get in touch? Email sideload@edelman.com

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17:54

Sideload #21 – Is it worth engaging your employees?

Edelman UK ·

2018/05/30

Many companies that excel at communicating their own brands externally, sometimes neglect their internal audiences. And with a host of tech tools now available to aid communication and collaboration, should we be doing better? Edelman’s HR and employee engagement specialists Nigel Miller and Nicole Linger discuss the trends. Want to get in touch? Email sideload@edelman.com

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26:22

Sideload #20 – Dutch Healthtech: Converging markets...

Edelman UK ·

2018/05/14

Melding healthcare solutions and tech innovations is opening doors for new services all over the world. On this episode of Sideload, we’re joined by Lauren Valbert, Head of Health and Technology from Edelman Amsterdam to talk about the digital health scene in the Netherlands and the interplay with other markets around the world. Want to get in touch? Email sideload@edelman.com

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38:45

Sideload #19 - Why AI will change everything for...

Edelman UK ·

2018/04/23

Never mind the sci-fi movies, Artificial Intelligence is here and it's set to shake up the way companies communicate with consumers and the services they offer. We explore the innovations firms are already investigating with Nils Mork-Ulnes from AIG and Myles Cameron from Edelman. Want to get in touch? Email sideload@edelman.com

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28:36

Sideload #18 - What can we learn from France's...

Edelman UK ·

2018/04/11

France recently gave a platform to over a hundred tech startups at the consumer show CES. Is France getting it right in terms of how it’s approaching tech growth and should you keep an eye on the country for potential opportunities? We explore with Carine Currit from Edelman’s Paris office.

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27:50

Sideload #17 – Why we don’t trust social media like...

Edelman UK ·

2018/04/04

The public don’t trust social media networks and search engines as much as they used to, according to the latest Edelman data. In this episode of Sideload, we have audio from this year’s Edelman Trust Barometer launch event where we delve into the data and find the underlying trends behind the stats. Want to get in touch? Email sideload@edelman.com

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